Home Blog Page 3

India is Still Clutching Hard: 72% of Used Car Buyers Pick Manual, but the Under 35 Buyers are Switching

Ask most Indian car buyers whether they want a manual or an automatic and the answer is still the clutch pedal. Manual gearboxes account for 72 percent of used car sales in 2025, against 28 percent for automatics, according to the Gears of Growth 2025 report. It is roughly a three-to-one preference, and it has held even as automatics have become cheaper and more common in new cars.

 

But the single number hides the more interesting story. The report breaks transmission preference down by age, gender and region, and every one of those cuts shows the same thing: the manual majority is real, and it is also starting to erode from the edges.

 

Manual or automatic: what do used car buyers in India actually choose?

Buyers under 35 show a higher preference for automatics than the market average. Buyers over 45 stay strongly with manuals. The 35 to 45 group sits in between, with no firm tilt either way. In other words, the younger the buyer, the likelier the automatic, which tells you where the market is heading as this cohort ages into its peak earning years.

 

Gender pulls in the same direction. Women buyers show a higher-than-average preference for automatics. Men skew manual, though the report notes automatic adoption among male buyers is rising too. Geography completes the picture. Metro markets have a significantly higher automatic share, while non-metro India stays firmly manual.

 

 

Source: Cars24 x Team BHP Gears of Growth 2025 Report

 

Why do most used car buyers in India still choose manual?

Three things keep the manual in front.

  • Cost is the first. A used manual car is usually cheaper to buy and cheaper to keep running, and it matches the value-first mindset of the non-metro markets that make up the bulk of demand.

  • Familiarity is the second. Most Indians learned to drive on a manual, and a first-time used car buyer tends to stick with what they can already handle.

  • The third is resale. A manual sells to a wider pool of buyers across more of the country, so it moves faster when the owner decides to let it go.

 

The report links the metro automatic tilt to the same models that lead metro demand. Models like the Maruti Baleno and the Honda City sell strongly in cities partly because buyers there accept newer model years and convenience features, automatic gearboxes among them. Outside the metros, demand concentrates on cars built to be cheap and simple, the used Swift Dzire, Wagon R, i10, Grand i10 and Alto, most of which move as manuals.

 

Why are used car buyers switching to automatics?

The change is being driven by how and where India drives today. The report points to traffic conditions, driving convenience and changing lifestyles as the forces pushing buyers toward automatics. Anyone who commutes daily in Bengaluru or Mumbai traffic knows the appeal of a car that does not need a clutch worked a thousand times a trip.

 

Younger buyers feel this most, and they are the ones entering the market in growing numbers. As the cars they bought new in the last few years cycle into the used market, automatic supply in the resale channel grows too. The 28 percent share looks more like a starting point than a settled ceiling.

 

Are used automatics riskier to buy than manuals?

A manual gearbox and clutch are mechanically simple and cheap to inspect and repair. An automatic, whether a torque converter, an AMT, a CVT or a dual-clutch unit, is harder to assess and costs far more to rebuild if it fails. The fear is real and specific: you buy an automatic, it drives beautifully on the test drive, and weeks later you are handed a repair bill several times what the same fault would cost on a manual. A short drive will not reveal a unit that is a few thousand kilometres from trouble.

 

This is exactly the fear a proper inspection and warranty are built to remove, which is why they matter more on an automatic than on a manual. Cars24’s 300-point inspection tests full transmission operation inside a process that runs over 10 hours per car, refined across more than 1 crore inspections since 2015. Every car bought comes with a 30-day repair assurance that covers the transmission with no deductible, and the transmission also sits inside the lifetime warranty cover. Bought this way, a used automatic stops being a gamble on the gearbox and becomes a car whose costliest part has been checked and is covered.

 

Manual or automatic: which should you actually buy?

There is no single right answer, only the right answer for how you drive. If most of your driving is stop-start city traffic, an automatic earns its slightly higher price through the daily comfort alone. If you cover long highway distances, drive mostly outside the big cities, or want the lowest running cost and the easiest resale, a manual still makes plain sense and comes with the widest choice of cars on the market.

 

One extra point for automatics: because the gearbox is the costly part to repair, weigh the inspection report and the warranty terms more heavily than you would on a manual. On a manual, a worn clutch is a routine, affordable fix; on an automatic, the equivalent failure is the expensive one, so ‘checked and covered’ is worth paying attention to.

 

Note: All figures in this article are drawn from Cars24’s own Gears of Growth 2025 report, original research based entirely on Cars24 first-party transaction data as of December 2025. Transmission preference refers to the manual or automatic split of used car transactions on the platform. No external data sources are used; the figures are proprietary to Cars24.

KALKI Announces Ishaan Khatter and Janhvi Kapoor as Brand Ambassadors, Ushering in a New Era of Bride & Groom Couture 2026

KALKI, one of India’s leading luxury occasion wear and bridal couture brands, has named Ishaan Khatter and Janhvi Kapoor as the faces of Bride & Groom Couture ’26. As the brand’s new ambassadors, the two lead the campaign for KALKI’s latest bridal and groom collection and will front its bridal, and occasion-wear campaigns across the women’s and men’s lines. Together, they embody the modern bride and groom the collection is designed for – confident, expressive and rooted in tradition, yet unmistakably contemporary.

 

The actors front a new chapter of modern Indian celebration wear – unveiled through the campaign’s first look: a crimson hand-embroidered bridal lehenga paired with a champagne ceremonial achkan

 

The announcement arrives with the reveal of the campaign’s first look – a moment that pairs Ishaan Khatter in a champagne ceremonial achkan with Janhvi Kapoor in a rich maroon bridal lehenga. Photographed against a grand heritage backdrop for the campaign, titled Bride & Groom Couture‘26, the opening look sets the tone for the season: heritage craftsmanship reimagined through a contemporary lens, with quiet romance at its centre.

 

The Opening Chapter

The campaign opens with a considered dialogue between heritage and modernity. Ishaan Khatter appears in a champagne ceremonial achkan while Janhvi Kapoor compliments him in a rich maroon bridal lehenga, together setting the tone for Bride & Groom Couture ’26. Photographed against a grand heritage backdrop, this opening chapter offers an initial glimpse into a world shaped by exquisite craftsmanship, contemporary design and the spirit of modern Indian celebration. As the story unfolds, the collection will reveal further expressions of KALKI’s vision for the modern bride and groom — each chapter adding to a larger narrative of tradition, individuality and timeless celebration. 

 

The Modern Bride & Groom

The pairing is deliberate. Ishaan Khatter and Janhvi Kapoor represent a generation that celebrates beyond convention – carrying tradition forward while making it their own. Their ease, individuality and genuine appreciation for Indian craftsmanship mirror the couple’s KALKI designs for: those who want heritage and contemporary fashion to live in the same frame, with authenticity and ease.

 

I’ve always believed that style says the most when it feels effortless and true to who you are. What I really appreciate about KALKI is the way it embraces tradition without feeling bound by it. Wearing these pieces felt natural, expressive and very much like myself. I’m excited to be part of a story that celebrates individuality while staying rooted in something timeless,” Ishaan Khatter.

 

For me, fashion has always been about how it makes you feel. What I love about KALKI is that every piece carries the beauty of our traditions while still feeling effortless and modern. There’s something so special about wearing an outfit that makes you feel graceful, beautiful and confident all at once. That’s exactly what this collection does for me, and I can’t wait for everyone to experience it,” Janhvi Kapoor.

 

We are delighted to welcome Janhvi Kapoor and Ishaan Khatter to the KALKI family. They perfectly represent the spirit of today’s India — modern, confident and deeply connected to their roots. At KALKI, we’ve always believed that occasion wear is about more than clothing; it’s about celebrating life’s most meaningful moments with authenticity, craftsmanship and individuality,” Saurabh Gupta, Founder, KALKI.

 

More From the Collection

The first look marks the beginning of Bride & Groom Couture ’26 with Chapter One: Love in Bloom, inspired by the sacred pheras, the moment when two lives come together through timeless vows, marking the beginning of a shared journey. Capturing the emotion, significance, and beauty of this cherished ritual, the chapter reimagines occasion dressing for the modern bride and groom through a contemporary lens. As the story unfolds, each chapter will reveal a new expression of celebration, craftsmanship, and modern romance.

 

With more distinctive creations and celebratory moments yet to be unveiled, KALKI invites audiences to stay tuned as the world of Bride & Groom Couture ’26 continues to unfold.

 

Designed as a complete couture wardrobe for the modern Indian wedding, Bride & Groom Couture ’26 seamlessly transitions across ceremonies and celebrations. From regal bridal statements to contemporary menswear and occasion dressing, the collection embraces clean lines, graceful movement, thoughtful layering, and elevated styling, offering a fresh perspective on timeless Indian couture.

 

Bride & Groom Couture ’26 is now available across all KALKI’s stores and on the brand’s official website.

 

About KALKI

KALKI is one of India’s leading luxury occasion wear and bridal couture brands, renowned for redefining contemporary ethnic fashion through a seamless blend of timeless craftsmanship and modern design. From bridal lehengas and elegant sarees to festive ensembles, occasion wear and sophisticated menswear, every KALKI creation reflects meticulous artistry, refined detailing and a distinctly contemporary aesthetic. With 14 flagship stores across 11 cities in India and a global e-commerce platform serving customers across international markets, KALKI continues to create fashion that celebrates individuality while staying deeply rooted in India’s rich artisanal heritage.

Investigation Across 100 plus Dairy Units in Six States Highlights Systemic Animal Welfare and Public Health Concerns

Sentient World today released the findings of a first-of-its-kind multi-state investigation into dairy operations across India, documenting widespread animal welfare, public health, and environmental concerns across more than 100 dairy units in Chandigarh, Punjab, Uttarakhand, Bihar, West Bengal, and Chhattisgarh. Conducted between 10 February and 15 April 2026, the investigation examined a diverse range of dairy operations, from household-level farms to medium-scale facilities and large unregulated dairy clusters.

 

The investigation found that poor animal welfare and unhygienic dairy practices were not isolated incidents but recurring patterns across locations. Many dairy units were operating in residential neighbourhoods or near public spaces, often within 10 to 300 metres of homes and water bodies, raising concerns about public health, environmental contamination and regulatory compliance.

 

Investigators documented overcrowding across a majority of facilities, with animals routinely subjected to prolonged tethering, including double and triple tethering and, in many cases, restraint through the nose or mouth. Dairy units housed anywhere between 10 and 500 animals, with an average of approximately 50 animals per unit.

 

The report records widespread evidence of compromised animal welfare, including malnutrition, untreated wounds, swollen joints, skin infections and behavioural signs of distress. Calves were frequently found tethered for extended periods, often without adequate shelter, while investigators documented multiple instances of Khal baccha practices used to stimulate milk let-down. Indications of oxytocin use, including visible bottles, syringes and admissions by some dairy operators, were also recorded during the investigation.

 

Investigators further observed that milking was commonly carried out in highly unhygienic conditions, often adjacent to open drains, sewage and accumulated waste. Milk was frequently stored in open containers, while manure and slurry were routinely discharged into open drains. In several locations, improper carcass disposal and dairy waste management practices pointed to broader environmental and public health risks.

 

The investigation also highlighted systemic challenges facing the sector. Across multiple states, dairy owners reported inadequate access to veterinary care, vaccination programmes, insurance and government support. These findings, coupled with inconsistent enforcement of existing regulations, suggest significant gaps in oversight and accountability.

 

Key Observations

  • 100 plus dairy units investigated across six states between 10 February and 15 April 2026.

  • Dairy operations ranged from 10 to 500 animals, averaging around 50 animals per unit.

  • Overcrowding and prolonged tethering, including double and triple tethering, were commonly documented.

  • 2 instances of Khal baccha practices and 90 per cent of units used oxytocin

  • In urban areas, 70-80% of dairy units are close to residential areas, and around 5-10% units are close to water bodies in cities.

  • In rural areas, 40-60% of the dairy units work close to residential areas, similar to cities, and around 20% are close to water bodies in villages.

  • Established operational patterns: Similar husbandry, milking and waste management practices were observed across multiple locations, indicating standardized operational methods rather than isolated occurrences.

  • Limited regulatory monitoring: There was little evidence of regular inspections or timely corrective action, suggesting gaps in routine enforcement.

  • Gaps in farmer support systems: Limited access to veterinary care, training and institutional support appears to contribute to poor welfare and management practices.

  • Low accountability: Inadequate oversight allows non-compliance with existing animal welfare standards to continue with few consequences.

  • Cross-state consistency: The recurrence of similar findings across different states indicates that these challenges are widespread rather than location-specific.

  • Need for stronger implementation: Existing regulations require more consistent implementation, monitoring and accountability to drive meaningful improvements in animal welfare.

 

Investigation videos-

1. Video 1: youtu.be/8G-YPiSSPbE

2. Video 2: youtu.be/es7xD-IpAII

 

This investigation demonstrates that poor animal welfare and unhygienic dairy practices are not isolated incidents but systemic issues observed across multiple states where we conducted our investigations. The findings highlight the urgent need for stronger implementation of existing laws, better oversight and greater accountability to safeguard animal welfare, public health and environmental standards,” said Abhishek Pandey, CEO, Sentient World.

 

Following the investigation, Sentient World calls for stronger implementation of existing animal welfare, environmental and public health regulations governing dairy operations. The organisation also urges regular inspections of dairy units, improved veterinary support for farmers, and greater accountability to address practices that compromise animal welfare and hygiene.

 

About Sentient World

Sentient World is an organisation working to document and expose animal welfare concerns through evidence-based investigations, research and public awareness initiatives. By bringing credible documentation to light, the organisation seeks to strengthen accountability and encourage meaningful improvements in animal welfare standards across sectors.

PlatinumRx Helps Indians Save Crores on Medicines, Expands Access to Quality Branded Generics

PlatinumRx, one of India’s fast-growing branded generic medicine platforms, has helped its customers collectively save over crores on their medicine purchases by choosing high-quality branded generic alternatives. The platform has earned the trust of more than 10 lakh+ customers and now delivers medicines across 19,000+ PIN codes nationwide.

 

PlatinumRx Helps Indians Save Crores on Medicines, Expands Access to Quality Branded Generics

 

Founded in September 2023 by Ashutosh Pandey and Piyush Kumar, IIT and IIM alumni, PlatinumRx was built with a simple mission: to make quality medicines affordable without compromising on safety, efficacy, or trust. Since commencing operations in early 2024, the company has rapidly expanded its reach by offering clinically equivalent branded generic medicines at significantly lower prices than many conventional brands.

 

For millions of Indians living with chronic conditions such as diabetes, hypertension, heart disease, thyroid disorders and other long-term illnesses, medicines are a recurring monthly expense rather than a one-time purchase. Over time, these costs can place a significant financial burden on households and sometimes even affect treatment continuity. PlatinumRx addresses this challenge by providing quality-assured branded generic alternatives that help patients lower their medicine expenses while continuing their prescribed treatment without compromising on quality or manufacturing standards.

 

Healthcare should never become unaffordable because of medicine costs,” said Ashutosh Pandey, Co-founder of PlatinumRx. “For patients managing chronic conditions like diabetes or heart disease, medicines are an essential part of everyday life. Even modest savings on monthly prescriptions can add up to a meaningful difference over the years. Our goal has always been to make quality medicines more accessible and affordable. Seeing our customers collectively save more than Rs. 137 crore while placing their trust in PlatinumRx is a strong validation of that mission. We are only getting started.”

 

PlatinumRx follows a rigorous quality framework by partnering exclusively with WHO-GMP certified manufacturing facilities. The company is also LegitScript certified, reinforcing its commitment to operating with global standards of compliance and patient safety. Unlike conventional procurement-led models, every medicine available on the platform is evaluated and shortlisted by a dedicated team of qualified medical professionals. This ensures that customers receive reliable, quality-assured branded generic alternatives that meet strict safety and manufacturing standards. This medical-first approach is particularly valuable for patients on long-term therapies, where consistent access to affordable medicines plays an important role in supporting treatment continuity.

 

Alongside affordability, PlatinumRx continues to invest in improving medicine accessibility across the country. The company currently fulfills nearly 60% of orders within 48 hours through its network of nine strategically located warehouses. To further strengthen its nationwide logistics infrastructure, PlatinumRx is adding six new warehouses, enabling faster deliveries and expanding access to affordable medicines across more regions.

 

“Making medicines affordable is only part of the solution-they also need to reach patients quickly and reliably,” said Piyush Kumar, Co-founder of PlatinumRx. “Many patients rely on regular medicine refills for ongoing treatment, making timely delivery just as important as affordability. By expanding our warehouse network, we’re strengthening our supply chain to improve delivery timelines and ensure quality medicines are available to more households across India.”

 

About PlatinumRx

PlatinumRx is an India-based branded generic medicine platform founded by Ashutosh Pandey and Piyush Kumar. The company offers quality-assured medicines manufactured in WHO-GMP certified facilities, curated by a team of qualified medical professionals, and operates with LegitScript certification. With a mission to make healthcare more affordable, PlatinumRx helps millions of Indians reduce their medicine expenses by providing trusted branded generic alternatives while ensuring access to safe, high-quality treatments across the country.

 

For more information, visit: www.platinumrx.in

Major General Gaurav Gautam Inspires NCC Cadets at Galgotias University to Combine Discipline, Patriotism and Modern Technology in Service of the Nation

Major General Gaurav Gautam, VSM, Additional Director General (ADG), NCC Directorate Uttar Pradesh, visited Combined Annual Training Camp (CATC) 136 of 40 UP Battalion NCC at Galgotias University, Greater Noida.
 

Major General Gaurav Gautam, VSM, inspires NCC cadets at Galgotias University to unite discipline, patriotism and technology in service of the nation
 

Upon his arrival, Major General Gautam was accorded a Guard of Honour by the NCC cadets. He inspected the Guard and appreciated the cadets’ discipline, turnout and bearing.
 

Colonel Ravinder Khatri, Commanding Officer, 40 UP Battalion NCC, Greater Noida, and Camp Commandant, briefed Major General Gautam on the conduct of CATC 136 and the various training activities being undertaken during the camp.
 

During the visit, Major General Gautam interacted with the cadets and praised their enthusiasm, discipline and dedication. He also witnessed a drone-training activity and commended the cadets for embracing modern technology as an integral part of their training.
 

Addressing the cadets, Major General Gautam emphasised the vital role of young people in nation-building. He encouraged them to uphold discipline and patriotism, develop modern skills and prepare themselves to become responsible citizens and capable leaders committed to serving the nation.
 

The ADG was accompanied by Colonel Kumar Ankur, Shaurya Chakra, Sena Medal, Deputy Commander, and Colonel Amod Chandna, Training Officer, both from Group Headquarters Ghaziabad. Also present were Colonel Ravinder Khatri, Commanding Officer, 40 UP Battalion NCC and Camp Commandant; Colonel Mohit Sharma, Deputy Camp Commandant; and Subedar Major Jagram.
 

The visit also provided an opportunity to discuss the strengthening of NCC infrastructure and institutional support for training activities, enabling cadets to benefit from improved facilities and greater opportunities.
 

Welcoming the ADG’s visit, Dr Dhruv Galgotia, CEO of Galgotias University, highlighted the importance of educational institutions and youth organisations working together to support nation-building.
 

“Nation-building begins by developing young people of character, individuals who are disciplined, skilled, patriotic and prepared to serve. Through our association with the NCC, we remain committed to creating opportunities that empower cadets to become responsible citizens and future leaders who will contribute meaningfully to India’s progress,” Dr Galgotia said.
 

The visit reaffirmed the shared commitment of 40 UP Battalion NCC and Galgotias University to nurturing disciplined, technologically capable and socially responsible young citizens equipped to serve and lead the nation.

Hair Drama Co. Joins Global Luxury Houses at Nordstrom in Landmark U.S. Retail Debut

Hair Drama Co., a premium Indian hair fashion and beauty brand founded by young entrepreneur Priyanka Sanghi, has officially launched at Nordstrom, marking the company’s biggest U.S. retail milestone to date. As one of America’s leading premium retailers with a legacy of championing globally acclaimed fashion and beauty brands, Nordstrom represents a significant platform for Hair Drama Co. to accelerate its international growth.
 

The launch introduces Hair Drama Co.’s handcrafted statement accessories to Nordstrom’s premium retail ecosystem, introducing the brand to a discerning customer base that values craftsmanship, contemporary design, and elevated fashion.
 

Founded in 2015, Hair Drama Co. was built on the belief that hair deserves the same style attention as apparel, jewellery, and handbags. Today, the brand offers more than 1,000 products across 15 categories for women and children, spanning everyday accessories, handcrafted statement pieces, bridal collections, hats, scarves, gifting and hair perfumes.
 

Over the years, Hair Drama Co. has developed licensed collections for Disney, Barbie and Netflix’s Emily in Paris, reinforcing its position as a design-led brand at the intersection of fashion, beauty and pop culture.
 

Today, Hair Drama Co. offers more than 1,000 products across 15 categories, from everyday pieces and wedding hair jewellery to hats, scarves and hair beauty products. The debut collection for Nordstrom has been curated to showcase Hair Drama Co.’s signature aesthetic through intricate embellishment, occasion-ready accessories and statement designs curated specially for the American customer.
 

“Seeing Hair Drama Co. launch on Nordstrom is an incredibly proud moment for us,” said Priyanka Sanghi, Founder, Hair Drama Co.We have always believed that Indian craftsmanship belongs on the world’s leading fashion platforms. This launch gives our craftmanship the global visibility they deserve.”
 

To support the Nordstrom launch, Hair Drama Co. expanded its artisan team from 20 to 30 craftspeople, creating additional opportunities for skilled artisans while preserving intricate handcrafted techniques. Each collection is developed through a collaborative design process in which artisans contribute traditional techniques and creative interpretations. Some of the brand’s most detailed accessories require six to seven hours of handcrafting, combining embroidery, crystals, beads, and intricate embellishments.

 

Beyond its ready-to-wear collections, Hair Drama Co. also creates bespoke accessories for brides, fashion campaigns, and editorial shoots, with several custom creations later evolving into commercial collections. Its designs have also been featured in global campaigns and music videos, including a custom accessory created for Nora Fatehi’s FIFA music video.

 

The launch has already generated encouraging early demand, with select embellished pieces and wedding hair pins sold out within hours of launch, triggering immediate replenishment and accelerating Phase II inventory rollout.

 

The Nordstrom launch follows more than two years of selling through Amazon USA and represents an important step in Hair Drama Co.’s strategy to build a long-term premium presence in the US.
 

Hair Drama Co. currently serves customers across India, the United States, Europe, Dubai and Hong Kong. Its growing retail presence includes Nordstrom in the United States, Lane Crawford in Hong Kong, Hamleys for its children’s collections and one of India’s leading fashion destinations, Myntra and Nykaa, alongside other premium retail partners. Hair Drama Co. products are regularly used by leading hairstylists and have been worn by several well-known personalities including Larissa Bonesi, Alia Bhatt, and Madhuri Dixit.
 

Looking ahead, Hair Drama Co. plans to deepen its U.S. retail presence, expand partnerships across Europe and continue growing its hair beauty portfolio with products such as hair perfumes and easy, on-the-go styling products.
 

“Today’s customer wants to know where a product comes from, who made it and what makes it distinctive,” Sanghi added. “Our ambition is to present Indian craftsmanship as contemporary, fashion-forward and globally relevant. Sometimes, the accessory really is the whole outfit.”
 

About Hair Drama Co.

Founded in 2015 by Priyanka Sanghi, Hair Drama Co. is an Indian hair fashion and beauty brand offering more than 1,000 styles across 15-plus categories. Combining trend-led design with detailed Indian craftsmanship, the brand creates expressive, contemporary accessories and hair beauty products for customers across India and international markets.

Gold Coast Films Launches Bharat Runway Tour

For the first time, Gold Coast Films is launching a dedicated international runway platform created exclusively to showcase India’s most promising fashion, lifestyle, and D2C brands on the global stage.

 

Named Bharat Runway Tour (BhaRT), the registered IP will debut in Paris this September 2026, marking the beginning of a multi-city international journey for Indian brands.
 

Logo of Bharat Runway Tour
 

Indian D2C brands have been building world-class products. Now they’re getting a world-class platform to showcase them. The idea is simple: India’s best homegrown brands deserve access to international audiences and opportunities. BhaRT is designed to bridge that gap.

 

“At Gold Coast Films, we have had the opportunity to work with several D2C brands that have disrupted their respective categories. These Companies and their founders have the vision and ambition to go global. Through BhaRT, we want to provide a launchpad for these ambitious and visionary teams to showcase their brands and products to a global audience,” Sunny Arora, Co-founder, Gold Coast Films.

 

Why Paris? Why Now?

Gold Coast Films has 15+ years of experience producing international campaigns and content across 100+ brands in 50 countries. The team has worked at fashion weeks in Paris and New York, built the SCY Awards (Social Creator of the Year), and collaborated with 500+ influencers and creators globally.

 

That experience revealed a clear gap: while India produces exceptional brands, opportunities to showcase them on prestigious international platforms remain limited. Paris, the world’s fashion capital, is the ideal first destination for BhaRT’s larger global vision.

What’s Next

Selected Indian brands will showcase their work, share their stories, and connect with global audiences, media, buyers, and industry leaders. Paris is just the beginning—Bharat Runway Tour will continue to Milan, New York, and India, creating an ongoing global platform that brings Indian creativity, craftsmanship, and entrepreneurship to the world.

Parimatch Sports Becomes Official Sponsor of Colombo Kaps for LPL 2026

Parimatch Sports, a premium sportswear brand, is excited to join Colombo Kaps as an official sponsor for the 2026 Lanka Premier League. United by ambition, fearless cricket and the pursuit of victory, Parimatch Sports is proud to support Colombo Kaps throughout the tournament.
 

Parimatch Sports Becomes Official Sponsor of Colombo Kaps for LPL 2026
 

Representing Sri Lanka’s capital, Colombo Kaps have established themselves as one of the league’s strongest contenders since the Lanka Premier League was launched in 2020. Consistently reaching the knockout stages, the team has built a reputation for attacking cricket, competitive performances and a squad featuring some of the game’s most exciting international and Sri Lankan talent, including James Neesham, Mujeeb Ur Rahman and Kusal Mendis.
 

Parimatch Sports and Colombo Kaps share the same competitive mindset — believing that success belongs to those willing to play boldly, embrace every challenge and keep striving for more. During the Lanka Premier League, Parimatch Sports will support the team and bring fans closer to their favourite players through memorable experiences on and off the field.
 

“Colombo Kaps are a team that perfectly reflects the qualities we admire in sport — confidence, ambition and the courage to play attacking cricket. We’re excited to create unforgettable moments that connect fans with the players and the game they love,” said the Parimatch Sports Press Office.
 

As part of the partnership, Parimatch Sports will organise fan activations during the Lanka Premier League. Fans can look forward to opportunities to meet Colombo Kaps players, collect signed merchandise and enjoy unforgettable experiences beyond match day.
 

The Lanka Premier League runs from 17 July to 8 August 2026. During the tournament, Colombo Kaps will face regional rivals Galle Gallants, Kandy Royals, Jaffna Kings and Dambulla Sixers, with their sights set on the play-offs and the championship title.
 

Follow Parimatch Sports on social media to be the first to hear about exclusive fan experiences, Meet & Greet events and the latest updates throughout the Lanka Premier League.

From Achievement to Possibility: Class 12 Student Achievers Make Somaiya Vidyavihar University Proud

For most students, a Class 12 score marks a significant milestone and the beginning of new aspirations, opportunities and possibilities. At Somaiya Vidyavihar University, that spirit of possibility took centre stage as 65 students who secured 95% and above in their Class 12 examinations were felicitated for their exceptional academic achievement. Drawing participants from 21 schools and junior colleges across India, the event celebrated academic excellence alongside the curiosity, discipline and ambition that shape future leaders, innovators and changemakers. Through inspiring interactions with academic leaders and educators, students were encouraged to broaden their perspectives, pursue careers with purpose, and build the character needed to lead with integrity and compassion. The gathering recognised achievement not as a destination, but as the beginning of a journey of learning, responsibility, and service.

 

Class 12 Student Achievers Felicitated by Somaiya Vidyavihar University


The students represented Bhavishya Yaan NM Joshi School, Green Fingers Global School, GSPM’s Rushikul Vidyalaya, Kanakia International School, Lodha World School, Mayor World School, Pace Junior Science College, Podar International School, Prabhadevi Municipal Secondary School, Reliance Foundation School, S M Shetty High School and Junior College, Scottish High International School, Shreeya Devi Bhagirath Rathi Maheshwari Vidyapeeth, St Xavier Global Academy, Vidya Devi Jindal School, Billabong High International School, and SIES College.


The cohort also included students from institutions within the Somaiya ecosystem, including The Somaiya School, S K Somaiya Vinaymandir, K J Somaiya College of Science and Commerce, and K J Somaiya Junior College of Arts and Commerce.


The ceremony was graced by Dr Bhavesh Patel, Professor and Principal, Shah & Anchor Kutchhi Engineering College, as Chief Guest. With over three decades of experience in teaching, research and academic administration, Dr Patel brought both academic depth and real-world insight to the occasion. 


Addressing the students, Dr Bhavesh Patel said, “Your HSC score is not your destiny, it is your launchpad. As we now live in the world of AI, keep learning and transforming with time. Always stay curious, be creative and remember that failure is just a part of your growth journey. Your intelligence is a national resource; use it wisely and generously.”


Dr Pradnya Prabhu, Principal, S K Somaiya College of Arts, Science and Commerce, attended as Special Guest, while Mr Ashish Tambe, Director, Public Relations, Somaiya Vidyavihar, was the Guest of Honour.


Prof Ajay Kapoor, Vice Chancellor, Somaiya Vidyavihar University, said, “A Class 12 result is not merely a score; it is a sign of consistency, curiosity, discipline and determination. But more importantly, it is the beginning of a larger journey. As these young achievers enter higher education, they will have the opportunity to discover new disciplines, ask deeper questions, build new capabilities and imagine futures that are meaningful not only for themselves, but also for society. At Somaiya Vidyavihar University, we believe that education must open possibilities, and recognising excellence at this stage is one way of encouraging students to keep learning, exploring and growing.


Aarathy Thampy and Swaraj Thampi, parents of Vedant from The Somaiya School, who scored 96.40% in the Commerce stream, said, “Seeing our son achieve 96.40% is a moment of immense pride for our family. The recognition he received today made the achievement even more special. We are grateful to the teachers at The Somaiya School for their dedication, support and the nurturing environment they created for students.”


The Somaiya Vidyavihar University Academic Excellence Awards celebrate Class 12 achievers not only for their scores, but for the discipline, resilience, curiosity and potential behind those scores. By bringing together students, parents, teachers, school leaders and academic experts, the initiative seeks to inspire young learners to see higher education as a space where knowledge opens minds, values shape choices and achievement grows into meaningful contribution.


Built on the 84-year legacy of Somaiya Vidyavihar, Somaiya Vidyavihar University is a multidisciplinary university that encourages students to learn across disciplines, engage with research and innovation, and grow as responsible individuals rooted in values. Guided by its motto, ज्ञानादेव तु कैवल्यम् — Knowledge Alone Liberates — the University believes that education must nurture both capability and character.


Through the Somaiya Campus Showcase, students and parents were introduced to the University’s vibrant academic ecosystem, research culture, innovation initiatives, interdisciplinary learning opportunities, entrepreneurship support and holistic campus life. The experience aimed to help students visualise the many pathways that open after Class 12 and understand higher education as a space of exploration, growth and purpose.


Over the past three years, the Somaiya Vidyavihar University Excellence Awards have grown into a meaningful platform for celebrating outstanding Class 12 students from schools across India. True to the University’s belief in the transformative power of education, the awards encourage students to move from achievement to aspiration, and from aspiration to purposeful action.

About Somaiya Vidyavihar University
Somaiya Vidyavihar University, Mumbai, established in 2019, is a private, self-financed university recognised by the University Grants Commission. Accredited with an ‘A’ Grade by NAAC, the University is built on the 84-year legacy of Somaiya Vidyavihar and is guided by the motto ज्ञानादेव तु कैवल्यम् — Knowledge Alone Liberates.


With a multidisciplinary academic ecosystem across management, engineering and technology, science, commerce and business studies, humanities and social sciences, education, design, dharma studies, civilisation studies, music and performing arts, art, film, language and literature, sports, library and information science, and allied areas, the University offers undergraduate, postgraduate and doctoral programmes. Located in Mumbai, Somaiya Vidyavihar University integrates academic learning with research, innovation, entrepreneurship, industry engagement, experiential learning and holistic development.

SVF Music's Biggest Hits Arrive Exclusively on Hoopr Smash

Hoopr Smash, India’s leading music licensing platform, today announced its partnership with SVF Music, Bengal’s most influential and celebrated music labels. Through this collaboration, brands, agencies, and influencers can now exclusively license SVF Music’s extensive catalogue for use across branded social content, digital campaigns, and commercial video creation.

 

SVF Music partners with Hoopr Smash to bring its iconic Bengali music catalogue to brands and creators for licensed commercial use

 

Home to the biggest Bengali chartbusters, iconic film soundtracks, and contemporary hits, SVF Music has shaped the sound of Bengali music for decades. The catalogue features timeless tracks such as Bojhena Shey Bojhena, Mon Majhi Re, Tomake Chai, Parbona Ami Chartey Tokey, and Tumi Jake Bhalobasho, alongside music from celebrated artists including Arijit Singh, Shreya Ghoshal, Anupam Roy, Rupankar Bagchi, Iman Chakraborty, Jeet Ganguly, and Anindya Chatterjee, making it one of the richest Bengali catalogues available for commercial licensing.

 

India’s advertising industry is projected to cross Rs 50,000 crore in annual spending, with video-first campaigns becoming the preferred format for brands across every category. As brands and creators increasingly rely on trending music to create culturally relevant content, the need for licensed music has never been greater. This urgency has become even more apparent as music labels have started taking stricter action against the unauthorised commercial use of their catalogues, including issuing legal notices to brands using music without the necessary licences. Today, over 70,000 brands and 2.5 lakh+ influencers spanning FMCG, D2C, retail, fashion, beauty, healthcare, consumer technology, food & beverage, travel, hospitality, and entertainment are creating digital content at scale in Bengal, driving greater demand for licensed music that can be used confidently in commercial campaigns .

Against this backdrop, Hoopr Smash has emerged as India’s leading music licensing platform through AI powered technology for brands and creators, enabling commercial music licensing for over 130 brands, including Pilgrim, Hopscotch, Marico, ITC, Myntra, Rajasthan Royals, and many others. The platform enables users to discover, license, and legally use music for commercial content within minutes, eliminating lengthy negotiations and complex rights clearances. With chart-topping Hindi music from Universal Music Group including popular tracks by artists like Anuv Jain, Talwiinder and more and now the strongest collection of Bengali music through SVF Music, Hoopr Smash is building India’s most comprehensive destination for commercially licensed music across regions.

 

Mahendra Soni, Co-Founder, SVF Entertainment said, “Over the last 30 years, SVF Music has built Bengal’s most iconic music catalogues, home to many of the region’s biggest songs and artists. Through our partnership with Hoopr Smash, brands can now legally access and use this music for their campaigns, creating new opportunities for our catalogue while ensuring that the creators behind these songs are fairly recognized and compensated. We believe this is an important step towards building a more transparent and sustainable music licensing ecosystem.”

 

Gaurav Dagaonkar, Co-founder & CEO, Hoopr, added, “As more brands look to expand into regional markets, authentic local music has become essential to building cultural relevance. Bengal has a rich musical legacy, and SVF Music has been instrumental in shaping it. By bringing their iconic catalogue to Hoopr Smash, we’re giving brands and creators easy access to the best of Bengal through a single licensing platform, while ensuring artists and rights holders benefit from every commercial use.”

 

The addition of SVF Music further strengthens Hoopr Smash’s growing catalogue of commercially licensable music, spanning Bollywood, regional cinema, independent artists, devotional music, and contemporary hits from some of India’s leading music labels.

 

The SVF Music catalogue is now live exclusively on Hoopr Smash, giving brands, agencies, and creators a faster, simpler, and fully compliant way to license and use some of Bengal’s most iconic music in their commercial campaigns.