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At AI Impact Summit 2026, Jaipur's CODE Edu Launches AI-Powered Creative Learning Platform 'EnCODE'

Jaipur-based edtech venture CODE – Centre for Originality, Design & Expression (CODE Edu) launched its AI-powered creative learning platform EnCODE at the AI Impact Summit 2026 held at Bharat Mandapam, New Delhi, positioning the platform as a multidisciplinary education ecosystem designed to integrate creativity and cognitive learning into mainstream higher education.

 

Government, academia and tech leaders call for creativity-driven education as CODE Edu unveils AI-enabled EnCODE platform

 

The launch formed part of a broader conversation at the summit on the future of education and the skills required for India’s emerging Orange Economy, where creativity, design, culture, and technology increasingly intersect.

 

As part of the launch event, CODE Edu hosted a panel discussion titled “Educating for Viksit Bharat: Why Creativity, Cognition & Culture Matter,” bringing together leaders from government, academia and the technology ecosystem to discuss how India’s education system must evolve to prepare the workforce for a rapidly changing global economy.

 

The panel featured Piyush Nangru, Co-founder of Vedam School of Technology at Sunstone; Satya Narayan Meena, Additional CEO of the Government e-Marketplace (GeM); Gyan Prakash Upadhyay, Director General associated with the Ministry of Power; and Dr. Ashish Gupta, Senior Associate Professor at South Asian University. The discussion was moderated by Dr. Shweta Choudhary, Founder and Director of CODE Edu.

 

During the discussion, panelists emphasized that while artificial intelligence will transform industries and workflows, the next generation of talent will require strong creative, cognitive, and interdisciplinary capabilities to remain competitive in the global knowledge economy.

 

The newly launched EnCODE platform aims to address this shift by embedding creative learning pathways within traditional academic education. Through an AI-enabled learning ecosystem, the platform offers enrichment courses, minor programs and specialization tracks across creative domains including fashion design, textile design, interior design, product design, architecture, graphics, communication design, AVGC-XR, VFX, animation, and design thinking.

 

Unlike conventional edtech platforms that typically focus on individual disciplines, EnCODE is designed to bridge academic silos, enabling students from engineering, business, humanities and science backgrounds to integrate creative and design-driven thinking alongside their primary degrees.

 

Speaking at the launch, Dr. Shweta Choudhary, Founder of CODE Edu, said the platform aims to make creative education more accessible across institutions.

 

“Artificial intelligence will transform how we work, but human intelligence will define how we innovate. Creativity, cognition, culture and collaboration are the capabilities that will shape the workforce of the future. Through EnCODE, we aim to democratize creative education and make design thinking accessible across disciplines and institutions,” she said.

 

At the summit, CODE Edu also announced partnerships with Knimbus, Sunstone, New Age Academy by CTPL.io, and MEC Connect by Singularis Oman to expand interdisciplinary learning opportunities and strengthen institutional collaborations.

 

The platform is additionally supported by Adobe and the Interaction Design Foundation (IxDF), enabling learners to access industry-standard creative tools and global design communities.

 

With its AI-enabled creative pedagogy and multidisciplinary approach, EnCODE aims to contribute to developing a future-ready creative workforce aligned with India’s long-term vision of Viksit Bharat 2047, where innovation, creativity, and technology play a central role in economic growth.

At AI Impact Summit 2026, Jaipur's CODE Edu Launches AI-Powered Creative Learning Platform 'EnCODE'

Jaipur-based edtech venture CODE – Centre for Originality, Design & Expression (CODE Edu) launched its AI-powered creative learning platform EnCODE at the AI Impact Summit 2026 held at Bharat Mandapam, New Delhi, positioning the platform as a multidisciplinary education ecosystem designed to integrate creativity and cognitive learning into mainstream higher education.

 

Government, academia and tech leaders call for creativity-driven education as CODE Edu unveils AI-enabled EnCODE platform

 

The launch formed part of a broader conversation at the summit on the future of education and the skills required for India’s emerging Orange Economy, where creativity, design, culture, and technology increasingly intersect.

 

As part of the launch event, CODE Edu hosted a panel discussion titled “Educating for Viksit Bharat: Why Creativity, Cognition & Culture Matter,” bringing together leaders from government, academia and the technology ecosystem to discuss how India’s education system must evolve to prepare the workforce for a rapidly changing global economy.

 

The panel featured Piyush Nangru, Co-founder of Vedam School of Technology at Sunstone; Satya Narayan Meena, Additional CEO of the Government e-Marketplace (GeM); Gyan Prakash Upadhyay, Director General associated with the Ministry of Power; and Dr. Ashish Gupta, Senior Associate Professor at South Asian University. The discussion was moderated by Dr. Shweta Choudhary, Founder and Director of CODE Edu.

 

During the discussion, panelists emphasized that while artificial intelligence will transform industries and workflows, the next generation of talent will require strong creative, cognitive, and interdisciplinary capabilities to remain competitive in the global knowledge economy.

 

The newly launched EnCODE platform aims to address this shift by embedding creative learning pathways within traditional academic education. Through an AI-enabled learning ecosystem, the platform offers enrichment courses, minor programs and specialization tracks across creative domains including fashion design, textile design, interior design, product design, architecture, graphics, communication design, AVGC-XR, VFX, animation, and design thinking.

 

Unlike conventional edtech platforms that typically focus on individual disciplines, EnCODE is designed to bridge academic silos, enabling students from engineering, business, humanities and science backgrounds to integrate creative and design-driven thinking alongside their primary degrees.

 

Speaking at the launch, Dr. Shweta Choudhary, Founder of CODE Edu, said the platform aims to make creative education more accessible across institutions.

 

“Artificial intelligence will transform how we work, but human intelligence will define how we innovate. Creativity, cognition, culture and collaboration are the capabilities that will shape the workforce of the future. Through EnCODE, we aim to democratize creative education and make design thinking accessible across disciplines and institutions,” she said.

 

At the summit, CODE Edu also announced partnerships with Knimbus, Sunstone, New Age Academy by CTPL.io, and MEC Connect by Singularis Oman to expand interdisciplinary learning opportunities and strengthen institutional collaborations.

 

The platform is additionally supported by Adobe and the Interaction Design Foundation (IxDF), enabling learners to access industry-standard creative tools and global design communities.

 

With its AI-enabled creative pedagogy and multidisciplinary approach, EnCODE aims to contribute to developing a future-ready creative workforce aligned with India’s long-term vision of Viksit Bharat 2047, where innovation, creativity, and technology play a central role in economic growth.

Mitsubishi Logisnext Asia Pacific Rebrands as Logisnext Asia Pacific, to Strengthen Leadership in Logistics Solutions

Mitsubishi Logisnext Asia Pacific (MLAP) announced today it will be rebranded to Logisnext Asia Pacific in the future, aligning with the strategic direction set by Mitsubishi Logisnext Co. Ltd. (ML) for its group companies.

This global change will mark a significant step in ML’s ongoing transformation, guided by the “Logisnext Vision 2035“. As part of this process, ML has formed a partnership with Japan Industrial Partners (JIP) as the new strategic partner to support sustainable growth and long-term value creation. Consequently, all group companies will adopt the new company name from 30th of April.

Commitment to Customers
While our name is changing, our commitment to customers and dealer partners remains unchanged,” said Yasumitsu Baba, Managing Director of Mitsubishi Logisnext Asia Pacific. “We will continue to provide reliable equipment, trusted services, and solutions that drive customer success, while further strengthening our global alignment.

Global and Regional Strategy
Logisnext operates globally through four regional hubs: Japan, EAME (Europe, Africa, CIS, and Middle East), Americas, and APAC/C/SA (Asia Pacific, China and South Africa). This structure enables the group to reinforce its position as a leading solutions provider in the logistics industry answering to the local customers’ needs.

In line with the rebrand, the global Logisnext group will implement strategic changes to its brand portfolio in the coming years. These are tailored to the specific needs of each region, ensuring the best fit to serve regional markets. Starting with Japan, “Mitsubishi Forklift Trucks” product lines will rebrand to “Logisnext“.

APAC/C/SA Region Update
In the APAC/C/SA region, the “Mitsubishi Forklift Trucks” will transit to “Logisnext Forklifts” in the coming years as part of the rebranding initiative. During this period and beyond, we are committed to continue offering customers the same dependable engineering, innovative equipment and comprehensive solutions, delivered through our dealer partners. Mitsubishi Forklift Trucks is best known for its Reliability, Quality and Value for Money will continue to be with the “Logisnext Forklifts” brand, customers can expect same ownership experience and satisfaction.

Transition and Support
Throughout this transition, MLAP is prioritising stability and consistency for dealer partners and customers. All current support teams and service structures will remain in place, ensuring a seamless process for all stakeholders.

 

About Mitsubishi Logisnext Asia Pacific

We are part of Mitsubishi Logisnext that operate globally, based in Kyoto, Japan with presence in Asia, EAME, the Americas, and the Pacific, the Group has a rich history of innovation and is now further strengthening its position as a leading provider of materials handling solutions.

Mitsubishi Logisnext Asia Pacific offers scalable solutions from material handling and extensive fleet support. Headquartered in Singapore, it offers a complete portfolio of advanced counterbalanced, warehouse and automation products and solutions. Other brands in the Mitsubishi Logisnext Asia Pacific portfolio include Cat® Lift Trucks, TCM, UniCarriers and Nichiyu. All products are backed by an extensive dealer network of 98 dealer locations offering industry-leading customer service and product support.

For more information, visit www.logisnext.com.sg

Cycle Pure Agarbathi Joins Hands with Sitar Maestro Rishab Rikhiram Sharma's India Tour for Mental Wellness

Cycle Pure Agarbathi, world’s largest manufacturer of agarbathies and India’s most trusted heritage brand, has partnered with globally acclaimed sitar artist Rishab Rikhiram Sharma for his India tour. The special tour, Sitar for Mental Health by Rishab Rikhiram Sharma, will travel across major Indian cities including Bengaluru, Mumbai, Pune, Hyderabad, Chennai and Kolkata. This collaboration will bring together the calming power of Indian classical music added with spiritual fragrance to create a soulful experience that nurtures healing and restores balance.


As a Prayer Partner, Cycle Pure Agarbathi is supporting the initiative that brings together music and mindfulness to encourage conversations around mental wellness. With this collaboration, the brand will extend fragrance beyond temple traditions to modern-day mindfulness practices. By bringing together music and fragrance, the initiative offers audiences moments of reflection and calm in today’s fast-paced digitalised world.


As part of the association, Cycle Pure Agarbathi will curate unique experiential installations at each venue, including the ceremonial lighting of the Yagna Agarbathi before the concert begins. In addition, Cycle Pure Agarbathi is extending special recognition by inviting two music teachers with Gold Passes who work with mentally differently abled students. This initiative honors their dedication and provides them with an exclusive opportunity to experience the healing power of music, reinforcing the tour’s mission of combining art, wellness, and community impact. To further enrich the experience, Cycle Pure will also set up premium stalls at the venue, where participants can explore the brand’s finest fragrances and even customize their own agarbathi blends with scents they personally resonate with.


The initiative also aligns with the growing conversation around mental health in India. Rishab Rikhiram Sharma’s performances are designed as healing musical journeys, where the meditative resonance of the sitar encourages mindfulness, emotional release and mental clarity.


Speaking about the collaboration, Arjun Ranga, Managing Director of Cycle Pure Agarbathi, said “This collaboration beautifully reflects our commitment to nurturing spiritual and emotional well-being. For decades, our fragrances have been part of sacred rituals in Indian homes. Through this partnership with Rishab Rikhiram Sharma, we are extending that legacy into modern wellness experiences, where music, fragrance and mindfulness come together to promote inner peace.”


The multi-city concerts are scheduled to take place in:

 

Date

Day

Venu

15th Mar

Sunday

District Arena, Bengaluru

20th Mar

Friday

Jio World Garden, Mumbai

22nd Mar

Sunday

Ilesieum Club, Pune

27th Mar

Friday

TBD – GMS / Novotel, Hyderabad

3rd Apr

Sunday

Nehru Stadium, Chennai

12th Apr

Sunday

Biswa Bangla – Hall A, Kolkata


About NRRS
The Mysuru-based NRRS was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri Ranga Rao created the ubiquitous Cycle Pure Agarbathi which has, today, become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved into a successfully run business conglomerate with an established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO), and Rangsons Technologies. Today, it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defence helicopters. The organization has largely committed towards social responsibilities and fulfills them through its charity arm ‘NR Foundation’.


NR Group today is managed by the third generation of the Ranga Rao family. For more information on NR Group, please visit www.nrgroup.co.in.

Multimodal Logistics Emerging as Key to India's Supply Chain Efficiency

Multimodal logistics the coordinated use of multiple transport modes under a single logistics plan is increasingly becoming a cornerstone of India’s strategy to enhance supply chain efficiency and strengthen economic competitiveness. As the country continues to expand its manufacturing capacity and trade networks, the ability to seamlessly integrate road, rail, ports, and inland waterways is gaining importance.

 

In a geographically vast and diverse market like India, manufacturing hubs are often located far from major export gateways and consumer markets. This physical distance creates logistical challenges that can increase transportation costs and extend delivery timelines. Experts note that improving coordination between different transport modes is critical to overcoming these challenges and ensuring smoother movement of goods across the country.

 

Industry analysts say that multimodal logistics systems can significantly reduce transit times, optimize freight movement, and lower overall logistics costs. By allowing goods to move efficiently through interconnected transport networks, such systems also help businesses improve supply chain reliability and operational efficiency.

 

As India seeks to strengthen its position in global manufacturing and trade, the development of integrated logistics infrastructure is expected to play a crucial role in supporting domestic producers as well as exporters. Better connectivity between industrial clusters, logistics hubs, and ports can help unlock growth opportunities and enhance the competitiveness of Indian goods in international markets.

 

Arvind Devaraj, COO, NICDC Logistics Data Services Limited (NLDSL)

 

Why Multimodal Matters for India

India’s logistics costs have historically been higher than global averages due to fragmented transport modes and an overreliance on road freight. Integrating multiple modes such as rail and waterways with trucking helps utilise the cost and fuel efficiency of rail for long distances while retaining the flexibility of roads for first/last-mile delivery. This balance is vital for connecting hinterland production centres with ports and urban markets.

 

Digital Enablement Strengthening Multimodal Efficiency

Alongside physical infrastructure, digital integration is becoming a critical enabler of multimodal efficiency. The Unified Logistics Interface Platform (ULIP) facilitates secure, API-based data exchange across government systems and logistics stakeholders, enabling real-time visibility and interoperable coordination across transport modes.

 

The Logistics Data Bank (LDB) enhances container-level tracking across ports, ICDs, and rail networks, improving transparency in EXIM cargo movement and reducing uncertainty in intermodal transfers. Complementing this, the Track Your Transport (TYT) application supports vehicle and cargo visibility, compliance verification, and trip-level monitoring, strengthening first- and last-mile connectivity within multimodal chains.

 

Together, these digital interventions help reduce information asymmetry, improve planning accuracy, and support intelligence-led logistics management across interconnected transport networks.

 

Connecting Growth Markets with Export Gateways

For India’s growth markets including electronics, automotive, textiles, and perishables multimodal logistics bridges the gap between producers and global supply chains. By linking manufacturing clusters in Tier-2 and Tier-3 cities with major ports and inland logistics hubs, multimodal systems help reduce both transit time and inventory costs for exporters, making Indian products more competitive internationally.

 

Government Initiatives Supporting Integration

Policy measures have played an important role in scaling multimodal logistics in India. The National Logistics Policy (NLP) and PM Gati Shakti National Master Plan aim to unify planning across ministries and projects, creating digital infrastructure and physical connectivity to support multimodal operations. The development of Multimodal Logistics Parks (MMLPs) is central to this vision, bringing rail, road, and ports into shared hubs with tracking and handling facilities designed to streamline freight movement.

 

Benefits for Regional and Small-Scale Markets

Efficient multimodal logistics can significantly benefit regional and smaller markets that are otherwise cost-constrained. By reducing reliance on costly long-haul trucking and encouraging rail and waterways usage, producers in interior regions gain better access to national and international markets at competitive freight rates, improving profitability and spurring local economic growth.

 

Challenges on the Path to Seamless Integration

Despite progress, multimodal logistics in India faces persistent challenges. Infrastructure bottlenecks such as port congestion, limited inland waterway capacity, and uneven intermodal terminals constrain seamless transfers. Regulatory complexity across agencies and states also adds to delays and costs, and uneven technology adoption among smaller operators hinders real-time visibility and coordination. Addressing these hurdles is essential to fully realise the potential of multimodal networks.

 

A Strategic Lever for Sustainability and Growth

Beyond economic efficiency, multimodal logistics supports sustainability goals by enabling a shift away from carbon-intensive road freight towards greener alternatives like rail and waterways. This transition is critical for India’s commitments to reduce emissions and build resilient supply chains. Furthermore, smarter modal integration can help reduce urban congestion and create more predictable transit times, benefiting industries and consumers alike.

 

Conclusion
Multimodal logistics holds the promise of transforming India’s logistics landscape by bridging the efficiency gap between its growth markets and the broader economy. Through strategic infrastructure development, policy harmonisation, and technology adoption, India can reduce logistics costs, enhance connectivity, and strengthen its role in global supply chains. However, sustained focus on addressing structural bottlenecks from regulatory simplification to last-mile connectivity will be crucial to ensure that multimodal logistics not only bridges gaps on paper but delivers measurable gains on the ground.

Rodic Consultants Receives 2026 Great Place To Work Certification™

Rodic Consultants, a leading engineering and digital infrastructure consulting company, has received the prestigious Great Place to Work® Certification 2026 by the Great Place to Work® Institute. The certification, based entirely on employee sentiment, experience, and feedback, reflects that 87% of Rodic employees confirmed it is a great place to work, significantly above the average for Indian workplaces.
 

Great Place To Work® is the global authority on workplace culture, employee experience, and the leadership behaviours proven to deliver market-leading revenue, employee retention and increased innovation. The certification is awarded to organizations that meet rigorous standards in trust, respect, credibility, fairness, and pride as reported by employees.
 

“Earning the Great Place To Work Certification™ is a milestone that reflects our unwavering dedication to establishing a gold standard in employee practices,” said the Aayush Raj, Chief of Staff at Rodic Consultants.
 

“We have always believed that exceptional work emerges from environments where people feel valued, heard, and supported. This recognition validates our commitment to best employee practices not as policies on paper, but as lived experiences. When employees tell us they feel respected, when they say leadership is accessible, when they confirm that fairness is not just promised but practiced, that’s when we know we are building something meaningful. For Rodic, this certification is a commitment to continue evolving a workplace where every individual is empowered to realize their full potential,” added Aayush.
 

Reinforcing its commitment to performance-driven workplace culture, Rodic is strengthening its people strategy in line with its AI-first vision through accelerated upskilling initiatives. A cornerstone of this commitment is the Rodic AI Challenge, which encourages employees to develop AI-driven solutions for infrastructure challenges from predictive maintenance algorithms to project management optimization tools. These initiatives reflect Rodic’s commitment to continuous learning, digital transformation, and empowering its people to lead change in an increasingly technology-driven infrastructure sector.
 

Over the last 25 years, Rodic has continuously focused on employee engagement through programs including the Rodic Balance initiative, which incorporates sports and wellness programs, learning and development opportunities, transparent communication channels, and comprehensive health benefits fostering a workplace built on trust, collaboration, and employee empowerment.

Rodic Consultants Receives 2026 Great Place To Work Certification™

Rodic Consultants, a leading engineering and digital infrastructure consulting company, has received the prestigious Great Place to Work® Certification 2026 by the Great Place to Work® Institute. The certification, based entirely on employee sentiment, experience, and feedback, reflects that 87% of Rodic employees confirmed it is a great place to work, significantly above the average for Indian workplaces.
 

Great Place To Work® is the global authority on workplace culture, employee experience, and the leadership behaviours proven to deliver market-leading revenue, employee retention and increased innovation. The certification is awarded to organizations that meet rigorous standards in trust, respect, credibility, fairness, and pride as reported by employees.
 

“Earning the Great Place To Work Certification™ is a milestone that reflects our unwavering dedication to establishing a gold standard in employee practices,” said the Aayush Raj, Chief of Staff at Rodic Consultants.
 

“We have always believed that exceptional work emerges from environments where people feel valued, heard, and supported. This recognition validates our commitment to best employee practices not as policies on paper, but as lived experiences. When employees tell us they feel respected, when they say leadership is accessible, when they confirm that fairness is not just promised but practiced, that’s when we know we are building something meaningful. For Rodic, this certification is a commitment to continue evolving a workplace where every individual is empowered to realize their full potential,” added Aayush.
 

Reinforcing its commitment to performance-driven workplace culture, Rodic is strengthening its people strategy in line with its AI-first vision through accelerated upskilling initiatives. A cornerstone of this commitment is the Rodic AI Challenge, which encourages employees to develop AI-driven solutions for infrastructure challenges from predictive maintenance algorithms to project management optimization tools. These initiatives reflect Rodic’s commitment to continuous learning, digital transformation, and empowering its people to lead change in an increasingly technology-driven infrastructure sector.
 

Over the last 25 years, Rodic has continuously focused on employee engagement through programs including the Rodic Balance initiative, which incorporates sports and wellness programs, learning and development opportunities, transparent communication channels, and comprehensive health benefits fostering a workplace built on trust, collaboration, and employee empowerment.

Building Around the Individuality of Every Business: Cashfree Payments Launches 'One of Your Kind' Campaign

Cashfree Payments, India’s leading payments platform, has launched its latest brand campaign, ‘One of Your Kind’ – celebrating the one-of-a-kind journeys of the category-shaping businesses it powers.

 

The campaign features companies such as BigBasket, Third Wave Coffee and Redbus, focusing on the different business realities across sectors

 

B2B fintech advertising has long addressed businesses as uniform friction points to be solved for. The campaign shifts this lens. When category disruptors across E-commerce, Travel, F&B, SaaS build against fundamentally different challenges – the payments infrastructure supporting them becomes a critical layer in navigating those realities.

 

Conceptualised by Talented and produced by At All Odds, ‘One of Your Kind’ spotlights the real ecosystems of people, hunger, and grit that shape every business’s journey to be unique – establishing Cashfree Payments as a payments gateway built around the distinct realities of each category it enables.

 

Aditi Olemann, Vice President of Marketing and Communications, Cashfree Payments said, “Ten years. A million businesses. And the single most important thing we have learned is that businesses that shape markets are, without exception, one of a kind. Each arrived at the problem differently and built something entirely their own. When you have witnessed these journeys, you stop thinking about payments as a uniform layer, but as something that must adapt to unique business ambitions. The One of Your Kind campaign is our way of saying: we see you, not as a transaction category, but as a company that built something no else built, in a way no one else would have. And these businesses deserve payments that are built to be One of Your Kind.”

 

The film sidesteps corporate polish to showcase raw, lived-in growth journeys of Cashfree Payments’ long-standing partners, including BigBasket, Third Wave Coffee, and Redbus. The narrative reframes success and growth as less of a spectacle, and more of a story of becoming – with Cashfree Payments’ robust infrastructure as the invisible backbone that powers it all.

 

Akshat Chaturvedi, Karthik Nambiar and Nikhil Unni, Brand Strategy & Creatives, Talented said, “In a category where capabilities converge, we recognised an opportunity to differentiate through perspective. Payment gateways compete on features, but businesses are rarely spoken to in ways that reflect how differently they operate. ‘One of Your Kind’ became a platform to shift the narrative – from feature-led storytelling to an archive of ambition rooted in the larger philosophy of how Cashfree builds around each business’s individuality.”

 

Sanjana Krishnan and Rohan Shetty, Directors add, “This was one of those rare film shoots where we didn’t have sets to build – we had to inhabit real warehouses, offices, and store outlets. We moved like flies on the wall, letting the rhythm of the environment dictate the frame. The mixed-media documentary style became a careful choreography of photographs, paperwork, everyday objects, and candid human moments. Every detail had to feel intentional, even when the moment itself was unscripted.”

 

One of Your Kind signals how Cashfree Payments sees its role – not as a uniform layer across industries, but as infrastructure shaped around the specific pressures each category carries. Whether improving checkout conversion and managing COD risk in E-commerce, enabling seamless pre-authorisations in Travel, building robust subscription suites for SaaS, or expanding access through EMI for Education, Cashfree Payments builds around context, rather than conformity. A business shaped by the businesses it serves.

 

Watch the film here: youtu.be/EHXJRi9YzrY

 

About Cashfree Payments

Cashfree Payments is a leader in payments in India. Founded in 2015, Cashfree Payments processes transactions worth $80B annually for more than a million businesses.

 

Businesses use Cashfree Payments to collect payments from 100+ payment methods, make payouts, make cross border payments, improve conversions with a one-click checkout, recover abandoned carts, and predict and reduce returns. With an easy onboarding and integration process, and compatibility with popular merchant platforms like Shopify, Wix, WordPress, WooCommerce, WhatsApp, Cashfree Payments enables businesses to start transactions within a day. Cashfree Payments directly connects with all payment networks and owns its payment processing technology end-to-end, ensuring higher success rates and reliability. Built for scale, it enables businesses to process an industry-leading 12,000 transactions per second, handling peak demand effortlessly.

 

Alongside payments, Cashfree Payments offers SecureID, an identity verification stack with a comprehensive suite of APIs and KYC components. SecureID enables fintechs and startups to streamline compliant onboarding and KYC flows by minimising user inputs, thus reducing drop-offs, intelligently verifying identity documents, and detecting fraud and anomalies with high accuracy.

 

Cashfree Payments is authorised by the Reserve Bank of India to operate as a payment aggregator for both domestic and cross-border payments, and was one of the first entities to be authorised. It is also authorised to issue Prepaid Instruments. Cashfree Payments is backed by Silicon Valley investor Y Combinator, Apis Partners, State Bank of India (SBI), KRAFTON, and was incubated by PayPal.

Building Around the Individuality of Every Business: Cashfree Payments Launches 'One of Your Kind' Campaign

Cashfree Payments, India’s leading payments platform, has launched its latest brand campaign, ‘One of Your Kind’ – celebrating the one-of-a-kind journeys of the category-shaping businesses it powers.

 

The campaign features companies such as BigBasket, Third Wave Coffee and Redbus, focusing on the different business realities across sectors

 

B2B fintech advertising has long addressed businesses as uniform friction points to be solved for. The campaign shifts this lens. When category disruptors across E-commerce, Travel, F&B, SaaS build against fundamentally different challenges – the payments infrastructure supporting them becomes a critical layer in navigating those realities.

 

Conceptualised by Talented and produced by At All Odds, ‘One of Your Kind’ spotlights the real ecosystems of people, hunger, and grit that shape every business’s journey to be unique – establishing Cashfree Payments as a payments gateway built around the distinct realities of each category it enables.

 

Aditi Olemann, Vice President of Marketing and Communications, Cashfree Payments said, “Ten years. A million businesses. And the single most important thing we have learned is that businesses that shape markets are, without exception, one of a kind. Each arrived at the problem differently and built something entirely their own. When you have witnessed these journeys, you stop thinking about payments as a uniform layer, but as something that must adapt to unique business ambitions. The One of Your Kind campaign is our way of saying: we see you, not as a transaction category, but as a company that built something no else built, in a way no one else would have. And these businesses deserve payments that are built to be One of Your Kind.”

 

The film sidesteps corporate polish to showcase raw, lived-in growth journeys of Cashfree Payments’ long-standing partners, including BigBasket, Third Wave Coffee, and Redbus. The narrative reframes success and growth as less of a spectacle, and more of a story of becoming – with Cashfree Payments’ robust infrastructure as the invisible backbone that powers it all.

 

Akshat Chaturvedi, Karthik Nambiar and Nikhil Unni, Brand Strategy & Creatives, Talented said, “In a category where capabilities converge, we recognised an opportunity to differentiate through perspective. Payment gateways compete on features, but businesses are rarely spoken to in ways that reflect how differently they operate. ‘One of Your Kind’ became a platform to shift the narrative – from feature-led storytelling to an archive of ambition rooted in the larger philosophy of how Cashfree builds around each business’s individuality.”

 

Sanjana Krishnan and Rohan Shetty, Directors add, “This was one of those rare film shoots where we didn’t have sets to build – we had to inhabit real warehouses, offices, and store outlets. We moved like flies on the wall, letting the rhythm of the environment dictate the frame. The mixed-media documentary style became a careful choreography of photographs, paperwork, everyday objects, and candid human moments. Every detail had to feel intentional, even when the moment itself was unscripted.”

 

One of Your Kind signals how Cashfree Payments sees its role – not as a uniform layer across industries, but as infrastructure shaped around the specific pressures each category carries. Whether improving checkout conversion and managing COD risk in E-commerce, enabling seamless pre-authorisations in Travel, building robust subscription suites for SaaS, or expanding access through EMI for Education, Cashfree Payments builds around context, rather than conformity. A business shaped by the businesses it serves.

 

Watch the film here: youtu.be/EHXJRi9YzrY

 

About Cashfree Payments

Cashfree Payments is a leader in payments in India. Founded in 2015, Cashfree Payments processes transactions worth $80B annually for more than a million businesses.

 

Businesses use Cashfree Payments to collect payments from 100+ payment methods, make payouts, make cross border payments, improve conversions with a one-click checkout, recover abandoned carts, and predict and reduce returns. With an easy onboarding and integration process, and compatibility with popular merchant platforms like Shopify, Wix, WordPress, WooCommerce, WhatsApp, Cashfree Payments enables businesses to start transactions within a day. Cashfree Payments directly connects with all payment networks and owns its payment processing technology end-to-end, ensuring higher success rates and reliability. Built for scale, it enables businesses to process an industry-leading 12,000 transactions per second, handling peak demand effortlessly.

 

Alongside payments, Cashfree Payments offers SecureID, an identity verification stack with a comprehensive suite of APIs and KYC components. SecureID enables fintechs and startups to streamline compliant onboarding and KYC flows by minimising user inputs, thus reducing drop-offs, intelligently verifying identity documents, and detecting fraud and anomalies with high accuracy.

 

Cashfree Payments is authorised by the Reserve Bank of India to operate as a payment aggregator for both domestic and cross-border payments, and was one of the first entities to be authorised. It is also authorised to issue Prepaid Instruments. Cashfree Payments is backed by Silicon Valley investor Y Combinator, Apis Partners, State Bank of India (SBI), KRAFTON, and was incubated by PayPal.

Galgotias University Alumnus Joins the Indian Army, Commissioned as Lieutenant

Galgotias University has achieved another milestone, as one of its Alumni and Ex Army Wing Cadet Priyanshu Dixit, has been commissioned as a Lieutenant in the 3 Sikh Regiment of the Indian Army, passing out parade held at the OTA (Officers Training Academy) Chennai on 07 March 2026.

 

https://www.newsvoir.com/images/article/image1/34912_Galgotias_University%E2%80%99s.jpeg

Galgotias University alumnus Priyanshu Dixit commissioned as Lieutenant in the Indian Army


Priyanshu Dixit, an Ex Army Wing Cadet of the NCC (National Cadet Corps) Batch 2020, 40 UP BN NCC and a student at the School of Basic and Applied Sciences (SBAS), was widely respected among his peers and mentors for his strong sense of responsibility, discipline, and leadership. During his life at Galgotias University, he served as SUO (Senior Under Officer), the highest rank a cadet can hold in NCC. He was always a fitness enthusiast, fond of sports, and maintained a high level of physical fitness.


From the beginning of his educational life, he showed a strong interest in joining the Indian Army to serve the nation. Former Chief of the Indian Army, Field Marshal Sam Manekshaw, was his inspiration, and he always aspired to follow in his footsteps. His parents supported him in pursuing this dream.


His journey toward the Indian Army is a result of years of hard work, discipline, and commitment to a larger purpose. As an NCC cadet, Priyanshu actively participated in multiple camps, hard training exercises, and leadership initiatives. His dedication and hard work ultimately led to his selection and being commissioned as an officer in the Indian Army.


Galgotias University proudly congratulates its student, Lieutenant Priyanshu Dixit, and wishes him strength, honour, and success as he begins his service to the nation. 


About Galgotias University
Galgotias University is among the world’s leading universities in Quacquarelli Symonds (QS Rankings) and Times Higher Education (THE) Rankings.


Galgotias University proudly ascends in the QS World University Rankings 2026 by Quacquarelli Symonds, securing a coveted position in the 1201–1400 global band. Ranked 15th among top private universities and 43rd among all Indian universities, this achievement marks a powerful endorsement of Galgotias’ unwavering commitment to academic excellence, global relevance, and innovation in higher education. Galgotias has also been accredited with NAAC A+ grade in its very first cycle, achieving these milestones in a record time of just 14 years.


In the Times Higher Education (THE) World University Rankings 2025, Galgotias University has been ranked 45th among Indian universities (including both government and private institutions) and placed in the globally prestigious 1001–1200 band. This recognition reinforces the university’s growing stature in the international academic landscape and reflects its consistent progress across global higher education benchmarks.


These recognitions highlight Galgotias University’s strong focus on teaching excellence, research impact, internationalization, industry integration, and innovation driven learning, shaping globally competent graduates ready for the challenges of the future.


For more information, please contact:
Dr. N K Gaur
Registrar
Galgotias University
registrar@galgotiasuniversity.edu.in.


Please visit: www.galgotiasuniversity.edu.in.