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Cosmo Foundation Supported Global Fair Play Movement in India to Promote Integrity, Respect and Inclusion in Sport

Ravindra Kirti Founder GGF
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Cosmo Foundation Supported Global Fair Play Movement in India to Promote Integrity, Respect and Inclusion in Sport

Cosmo Foundation, the community outreach arm of Cosmo First, supported the International Symposium on World Fair Play Day 2026 on May 19 at the ISIC Institute of Rehabilitation Sciences, New Delhi. The symposium, attended by over six million people across the globe through a hybrid format, marked the global observance recognised by the United Nations and brought together sports leaders, educators, students, policy advocates and international stakeholders to reinforce the importance of ethics, inclusion and integrity in sports and society.

 

Ms Yamini Kumar Jaipuria championing the values of integrity, respect and inclusion through the global Fair Play movement, reinforcing the spirit of ethical and value-driven sport

 

The initiative also sought to advance Fair Play education across schools and universities with recommendations for integrating Fair Play into the National Education Policy (NEP 2020). Experts also discussed fostering international cooperation and encourage the integration of values such as respect, solidarity and ethical conduct into youth development and community programmes. Further, establishment of a National Fair Play Committee of India to coordinate Fair Play programmes, research, education, and policy advocacy was a key discussion.

 

The initiative was conceptualised with the support of Ms Yamini Kumar Jaipuria, Managing Trustee, Cosmo Foundation, who has been actively associated with international Fair Play initiatives. This was then organised in collaboration with the Dr. B.R. Ambedkar Sports Foundation and endorsed by the International Fair Play Committee (CIFP). The symposium marked one of the first large-scale World Fair Play Day celebrations in India and aimed to deepen India’s engagement with the global Fair Play movement while encouraging stronger collaboration among educational, sporting and social institutions.

 

In her special address, Ms Yamini Kumar Jaipuria, Managing Trustee Cosmo Foundation and Whole-time Director (Corporate Strategy, ESG and CSR), Cosmo First said, “Fair play is a universal language. Fair play is more than a game; it is a way of life. It is not about how you win, but how you play. By promoting values such as dignity, justice, respect and togetherness, we can create a better world not only through sport, but also in everyday life.”

 

In his keynote speech, Mr Sunil Sabharwal, President of CIFP, acknowledged the contribution of Ms Yamini Kumar Jaipuria and the invaluable support by Cosmo Foundation towards advancing the Fair Play movement in India and globally. He further emphasised the global responsibility to uphold ethics, integrity and respect in sport, while highlighting the importance of international cooperation in strengthening values-driven sports ecosystems. 

 

The symposium featured panel discussions on ethics in sports governance, the role of education in fostering sportsmanship, and the cultural significance of Fair Play in building peaceful and inclusive societies. Discussions focused on ethical leadership, transparency and accountability in sport, anti-doping frameworks, value-based education for youth, and the role of traditional sports in promoting community bonding, cultural preservation and social harmony. The event also included a Fair Play Pledge Ceremony and participation from national and international institutions associated with sports, education and Olympic values.

 

As the community outreach initiative of Cosmo First, Cosmo Foundation works across education, environment and empowerment initiatives, with programmes spanning multiple states and communities across India. Through its support for World Fair Play Day, the Foundation helped strengthen India’s leadership in the global Fair Play movement and reinforced international cooperation for ethical and value-driven sport. The symposium also helped catalyse conversations around expanding Fair Play education and building stronger collaborations among Indian and global institutions working in sports, education and social development.

 

About Cosmo Foundation
Cosmo Foundation was established in 2008 as the community outreach initiative of the Cosmo First Ltd, the largest manufacturers of BOPP worldwide. The Foundation works closely with less developed communities around its manufacturing units at the Karjan in the Vadodara District and Gangapur in the Chatrapati Sambhajinagar District as well as in Delhi, Himachal Pradesh, and tribal district Chhindwara of Madhya Pradesh. The organization works on several development programs aimed at Computer operation and digital skill building, Foundational Literacy, Numeracy, Life skills and English Communication, health and hygiene, Environment and Empowerment of women.

 

About Cosmo First Limited
Established in 1981 by Mr Ashok Jaipuria, Cosmo First Limited is an over four-decade-old global conglomerate. Its consumer vertical comprises Cosmo Consumer, which is into Window Films, Paint Protection Films & Ceramic Coatings for automobiles, and Zigly Pet Care, which provides a digital-first omni channel pet care ecosystem. Its industrial vertical includes Cosmo Films for specialty films for packaging, labels, lamination, and industrial applications; Cosmo Speciality Chemicals for coatings, adhesives and masterbatches, and Cosmo Plastech for rigid packaging. With sustainable innovation, development, and research embedded in its core values, Cosmo First serves customers in 100+ countries.

TimbuckDo Signs MoU with Karnataka DCTE to Boost Student Employability and Gig Opportunities

Ravindra Kirti Founder GGF
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TimbuckDo Signs MoU with Karnataka DCTE to Boost Student Employability and Gig Opportunities

TimbuckDo, India’s pioneering student gig and growth platform, presented its strategic Memorandum of Understanding (MoU) with the Department of Collegiate and Technical Education Karnataka under the Government of Karnataka during the Campus to Career Summit 2026. The collaboration is aimed at empowering students with industry exposure, employability opportunities, and structured pathways to financial independence.

 

Mythri Kumar, Co-Founder, TimBuckDo, signs an MoU with Karnataka Government’s DCTE in the presence of Hon’ble CM Shri Siddaramaiah

 

The MoU was presented in the esteemed presence of the Hon’ble Chief Minister of Karnataka, Shri Siddaramaiah, marking a significant step toward strengthening the bridge between higher education and the future workforce ecosystem in the state. The initiative was designed to enable students across government and technical colleges in Karnataka to access verified part-time gigs, internships, project-based opportunities, and career development resources through TimbuckDo’s platform.

 

This collaboration builds upon TimbuckDo’s ongoing commitment to solving one of India’s most pressing youth challenges the gap between academic education and real-world employability. Through the partnership, students will gain access to flexible earning opportunities, practical work exposure, financial literacy resources, and skill-building initiatives designed to prepare them for the evolving demands of the modern workforce and gig economy.

 

Speaking on the partnership, Mythri Kumar, Founder & CEO of TimbuckDo, said, “India’s students are looking for more than just degrees today they are actively seeking real-world exposure, financial independence, and meaningful career opportunities while they study. Our collaboration with the Department of Collegiate and Technical Education, Government of Karnataka, is closely aligned with TimbuckDo’s larger mission of helping students earn, learn and grow through meaningful opportunities. We believe this collaboration can create a scalable and impactful employability ecosystem for the youth of Karnataka.”

 

Unlike traditional job platforms, TimbuckDo is building a comprehensive ecosystem focused exclusively on students. The platform combines KYC-verified gigs and internships with AI-enabled opportunity matching, curated lifestyle benefits, upskilling resources, and community-driven engagement initiatives. One of its flagship initiatives, the Intrapreneurship Campus Ambassador Program, already spans over 300 colleges and provides students with leadership, sales, and real-world project experience.

 

The partnership comes at a time when India’s student workforce and gig economy are witnessing rapid growth, with increasing demand for flexible work opportunities and skill-based learning models. By integrating technology, employability, and industry access, the collaboration aims to create stronger career pathways for students across Karnataka’s educational institutions.

 

Founded in 2022 and headquartered in Bengaluru, TimbuckDo has rapidly expanded across Tier-1 and Tier-2 cities and is backed by a strong network of prominent investors and venture firms including Nandkishore (Andy) Kalambi, Founder of Kanu Ventures LLC; the Late Mr. Morton Meyerson, Chair at the Morton H Meyerson Family Foundation; Arjun Vaidya, Managing Partner at V3 Ventures and Founder of Dr. Vaidya’s; Turbostart Venture Capital Fund; Sandesh Sharda, Angel Investor and Titan on Ideabaaz; Shaili Chopra; Anupam Bansal; Rukam Capital; and Ideabaaz. The company continues to position itself as a leading student empowerment platform focused on enabling financial independence, employability, and future-readiness among India’s youth.

 

About TimbuckDo

Founded in 2022 and headquartered in Bengaluru, TimbuckDo Innovations Pvt Ltd is a student gig and growth platform that empowers India’s youth to earn, learn, and grow. Co-founded by Mythri Kumar and Apoorv Sharma Prasad, the company connects students with verified part-time gigs, internships, and project-based opportunities while also offering financial literacy tools, lifestyle benefits, and upskilling resources. TimbuckDo’s mission is to bridge the gap between education and employability by creating a trusted ecosystem where students gain practical exposure, financial independence, and career readiness during their academic journey.

ICCPL Group Eyes to Cross Over 7,000 Real Estate Marketing Campaigns by FY 2026–27

Ravindra Kirti Founder GGF
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ICCPL Group Eyes to Cross Over 7,000 Real Estate Marketing Campaigns by FY 2026–27

ICCPL Group, one of India’s leading home-grown PR and communications firms, has announced its ambition to cross 7,000+ marketing campaigns for the real estate sector by FY 2026–27, further strengthening its position as a specialised communications partner for the industry.

 

https://www.newsvoir.com/images/article/image1/35713_ICCPL%20.png

ICCPL Group Eyes to cross 7,000+ Real Estate Marketing Campaigns by FY 2026–27


Over the last 15 years, ICCPL Group has serviced 500+ real estate companies across India, with a strong presence across North, West, East and select South Indian markets. The firm has also been associated with the launch and promotion of 2,500+ real estate projects, spanning residential, commercial, retail, mixed-use and allied segments.


Headquartered in Noida, Uttar Pradesh, ICCPL Group has built a strong national footprint with offices in Delhi, Gurugram, Bengaluru, Mumbai, Chandigarh and Goa, along with backend operations across 42+ cities in India and presence in the UAE. The firm has also expanded its communications reach across parts of Southeast Asia.


Known for its deep sectoral understanding, strong media relationships and reference-led business model, ICCPL Group has emerged as one of the most preferred PR and communications agencies for real estate companies in India. Its sector-first approach has helped the firm create a strong legacy in real estate PR, backed by consistent performance, long-standing client relationships and market credibility.


The company has been awarded three times as one of the most preferred PR and communications agencies for real estate, further reinforcing its leadership credentials in the sector.


As per market reports and industry estimates, ICCPL Group is currently valued at Rs 250+ crore and is aggressively working towards achieving a Rs 400 crore valuation by FY 2026–27. The growth strategy is expected to be driven through continued expansion across communications, digital media, real estate allied services and strategic investments in the hospitality sector.


Over the years, ICCPL Group has worked with several leading real estate brands including BCD Group, Bhartiya Group, Signature Global, Gaurs Group, Omaxe, Gulshan Group, Reach Group, Bhumika Group, MRG Group and Aurika Homes, among others. The agency has also been associated with the launch of several marquee projects including Gaurs NYC Residences, Taj Skyscape by Gulshan Group, Experion Saatori, Omaxe Chowk and Nimbus The Arista Luxe, along with multiple residential, commercial and mixed-use developments across NCR and other key markets.


Speaking on the milestone, a spokesperson from ICCPL Group said, “Real estate has always been at the core of ICCPL Group’s journey. Our focus has been to build meaningful communication strategies that support brands, projects and sector narratives across markets. As we move towards FY 2026–27, crossing 7,000+ campaigns will mark a significant milestone in our journey and reflect the trust that developers and industry stakeholders continue to place in us.”


With its specialised focus, expanding national network and growing international presence, ICCPL Group continues to strengthen its leadership in real estate PR and communications while supporting brands across emerging and established markets.


About ICCPL Group
ICCPL Group is one of India’s leading integrated PR, communications and marketing groups with a dominant presence in the real estate sector. Founded over 15 years ago, the group has serviced more than 500 clients and executed over 6,000 marketing and communication campaigns across sectors. Headquartered in Noida, ICCPL Group operates through multiple verticals including public relations, digital marketing, creative designing, media solutions and hospitality. The group has a strong presence across India with offices in key metro cities along with international reach in the UAE and parts of Southeast Asia. ICCPL Group is widely recognised for its strong media network, strategic communication capabilities and specialised expertise in real estate PR and brand positioning.

Paisabazaar Ropes in Irfan Pathan for New Credit Premier League Campaign and Brings Cricket Fever to Credit Scores

Ravindra Kirti Founder GGF
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Paisabazaar Ropes in Irfan Pathan for New Credit Premier League Campaign and Brings Cricket Fever to Credit Scores

  • CPL is Paisabazaar’s endeavour towards spreading awareness about Credit Score

  • The marquee initiative aimed at recognising and rewarding consumers with strong credit health

 

Paisabazaar, India’s leading financial marketplace and largest free credit score platform, announced the launch of a new integrated brand campaign for the Credit Premier League (CPL) featuring former Indian cricketer and commentator Irfan Pathan.

 

CPL is Paisabazaar’s marquee initiative aimed at recognising and rewarding consumers with strong credit health

 

CPL is Paisabazaar’s marquee initiative aimed at recognising and rewarding consumers with strong credit health, while making conversations around credit score more mainstream. Building on Paisabazaar’s decade-long efforts to drive credit awareness through its free credit score initiative, CPL combines engagement, gamification and rewards to encourage consumers to actively track, understand and improve their credit score.

Watch the Campaign: 

 

The new campaign, featuring Irfan Pathan, uses a fun, high-energy, and engaging creative approach to combine the excitement of cricket with awareness around responsible credit behaviour. It was conceptualised by Magic Circle and shot by Emotion Pictures. The campaign will be amplified through a multi-platform rollout across television, digital and social media.

 

Speaking on the association, Irfan Pathan said, “Discipline, consistency and performance matter in cricket — and the same goes for your credit score. Excited to collaborate with Paisabazaar on CPL, a unique initiative that combines competition, rewards and awareness to make conversations around credit score more engaging. I loved being part of this fun, high-energy campaign that puts credit health in the spotlight like never before. Hopefully, it encourages more Indians to track, understand and improve a score that truly matters.”

Speaking about the campaign, Santosh Agarwal, CEO, Paisabazaar, said, “At Paisabazaar, our focus has always been on making credit score more accessible and engaging for consumers. With CPL, we bring together the energy of sport, entertainment and rewards to further scale this awareness initiative. Our exciting new collaboration with Irfan Pathan should help us take our campaign up further notches and drive deeper consumer engagement around credit score across the country.”

The latest edition of CPL offers rewards bigger than ever before. Individual(s) with the highest credit score in the country will win Rs. 1 lakh, while champions from each state will receive Rs. 10,000 each. In addition, all participants from the winning state — the state with the highest average credit score — will also be rewarded.

Consumers can participate in CPL by checking their free credit score on the Paisabazaar app and platform.

 

About Paisabazaar

Paisabazaar, a part of PB Fintech (listed since 2021), is India’s largest marketplace for consumer credit and free credit score. Over the last 11 years, Paisabazaar has earned the trust of over 55 million consumers. Paisabazaar has built 65+ partnerships withBanks, NBFCs, and fintechs to offer a broad range of credit products. Paisabazaar is ISO (27001:2013) and PCI DSS certified organisation, with industry-best controls, to safeguard the best interest of consumers.

Tide Crosses 2 Million Members Worldwide with India Driving the Next Phase of Growth

Ravindra Kirti Founder GGF
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  • Continuing to grow in the UK and internationally, with India seeing especially strong member growth

  • Over 70% of Tide’s Indian members are under 35 years; adoption has been strongest across Tier 2 and Tier 3 cities

  • Rapid roll out of products; from admin, accounting and tax tools; subscription options; payment solutions; government registrations; bill payments and credit
     

Tide, the UK’s leading business management platform, today announces it has crossed 2 million members globally, with India in particular seeing strong growth. More than 1.1 million small businesses joined Tide in India since the company launched there in December 2022. This makes India Tide’s fastest-growing market by member acquisition.
 

The UK is Tide’s home market, with 900,000 SMEs, 15% market share, and the majority of the company’s revenue. Tide is steadily expanding its presence in Europe, with Germany and France, where the platform is gaining strong traction, thanks to millions of small businesses turning to digital to manage their businesses.
 

In late 2025, Tide received a strategic investment from TPG, a leading global alternative asset manager, valuing the company at $1.5 billion.
 

Oliver Prill, CEO of Tide, said, “We are delighted to be crossing the 2 million member milestone. This number is a testament to the trust that our members place in us in all our markets. Behind every number, there’s a story of a member choosing a simpler, less time-heavy, connected way of managing their business.”
 

“This success is also thanks to the passion our teams bring to their role every day. From our world-leading 900-strong product engineering teams, to operations, marketing and support functions; a commitment to excellence and agility has brought us to this point. India’s growth in member numbers is phenomenal, and shows how getting the product-market fit right when considering new markets is crucial. We’ll continue to expand both internationally and provide a richer and more connected product offering, ensuring we focus at all times on our mission to save members time and money.”
 

India: Powering Tide’s global growth story

India has emerged as a key growth engine for Tide, contributing over 1.1 million members to its global base in just over two years since launch. This rapid adoption underscores the scale of opportunity in one of the world’s largest SME ecosystems, with over 72 million registered and an unofficially estimated 140 million informal businesses.
 

Growth in India is being driven not just by metros, but increasingly by tier 2 and 3 cities. Emerging hubs such as Bareilly, Bhopal, Murshidabad, Mysuru, Lucknow and North 24 Parganas are leading the shift, highlighting how entrepreneurial activity is steadily expanding beyond urban centres. This shift reflects a broader movement towards greater financial inclusion and formalisation, as entrepreneurs there look to build more structured, scalable businesses.
 

Tide is playing a key role in this transition by simplifying access to essential services such as Udyam and GST registration and lending — enabling small businesses to build a financial footprint, improve access to credit, and unlock growth opportunities.
 

Gurjodhpal Singh, CEO, Tide India, said, “This milestone goes beyond a number, it reflects the strong momentum we are building in India. With over 70% of our members under the age of 35, we are witnessing a new generation of digital-first entrepreneurs shaping the future of business in India. What we are seeing on the ground is a strong shift towards digital adoption and formalisation, especially beyond metros, where access to the right tools can make a meaningful difference. Tide’s growth in India reflects this demand and further underscores our deep connection with the ‘Bharat’ growth story. India is also emerging as a key hub for product innovation at Tide, with solutions built here creating scalable use cases for global markets. As we continue to grow, our focus remains on building intuitive financial and administrative tools that enable MSMEs to operate more efficiently and scale with confidence.”
 

Highlights:

Product pipeline, International expansion and the future

  • Product pipeline: Growth is driven by our product offering and relentless ambition to solve SME problems. Tide’s all-in-one business management platform provides members with access to government registrations, time-saving accounting and administrative tools, and integrated team management features. It also offers fixed deposits, affordable credit, seamless payment solutions, bill payments, and website building. Tide’s objective is to deliver integrated solutions that address the core needs of small businesses, from inception to growth.

  • UK: More than 900,000 members, and 15% market share, against a backdrop of 5.2m small businesses, make Tide the leading business management platform. The focus is on diversification and connectivity, with products that are admin and business friendly.

  • Europe: Bringing the full richness of Tide’s UK platform to each of its international markets over time. Tide is also looking to further expand its presence on the European mainland. Following the entry of Germany the previous year, Tide entered France in late 2025. Tide’s Credit Intermediation is leading initial growth in these two EU markets with over EUR 50 million already disbursed. Tide recently announced the establishment of its European headquarters in Luxembourg.

  • AI: Tide is leveraging AI to generate growth in regulated environments, using its large, proprietary SME dataset to gain real-time insights within a strong risk framework. This data advantage enables it to build practical, scalable AI tools that solve everyday small business challenges, such as access to finance.

  • Tideans: Strengthening its leadership and OneTeam

  • Bernie Miles joined as Chief Data and Technology Officer (CDTO) in 2026, providing a major boost to Tide’s Executive Team. 

  • Dan McNally joined as SVP and CEO of Tide Insurance Services in late 2025, to lead its growing global insurance business and advance the next phase of Tide’s expansion into business protection. 

  • Marc Lacroix joined as Country Managing Director for France in mid-2025, to launch Tide in France, with a view to building a team on the ground. 

  • More than 2,800 employees and rising; largely in the UK; India, Germany, France, Bulgaria, Luxembourg, Lithuania, and Serbia.

  • Women in Business: Dedicated to supporting female-led businesses in the UK and India, with a goal to onboard 700,000 women by the end of 2027 – 200,000 in the UK and 500,000 in India. Two Tide owned reports in India and in the UK in 2025 highlighted the challenges and opportunities for women in business. Women currently account for 22% (more than the national average) of members, the company strongly believes that supporting women business owners is a powerful lever of economic growth.

  • Continued commitment to Net Zero: Using carbon removals to match all Scope 1, 2, and 3 emissions, a practice maintained since 2022. Tide is also firmly on track to reduce CO2e emissions per employee by 90% by 2030, and by doing so to also reduce emissions by revenue by 97%. Tide is now working to make the transition to net zero easier for its members by providing integrated tools and support to help them achieve their goals.
     

About Tide

Launched in 2017, Tide is the leading business management platform in the UK. Tide helps small businesses save time and money by not only offering business accounts and related admin services, but also a comprehensive set of highly usable and connected administrative solutions from invoicing to accounting and adjacent commercial services such as web-site building.
 

Tide has 900,000 SME members in the UK (15% market share) and more than 1.1m SMEs in India. Tide launched in Germany in May 2024 and France in September 2025. Tide has also been recognised with the Great Place to Work certification three years in a row. Tide has been funded by Anthemis, the Apax Digital Funds, Augmentum Fintech, Creandum, Salica Investments, Latitude, LocalGlobe, SBI Group, Speedinvest and TPG, amongst others. 
 

It employs more than 2,800 Tideans worldwide. Tide’s long-term ambition is to be the leading business management platform globally.

 

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1Tide is not a bank in India, but a business financial platform. Tide, in the UK is the leading digital platform in business banking services. We believe that a platform approach is the future of business and admin needs, allowing us to offer both financial and admin services to SMEs, saving them time (and money) to allow them to focus on what they love: running their businesses.

Max Fashion Celebrates 20 Years with Max Kids Festival Inspired by Disney and Pixar's Toy Story 5

Ravindra Kirti Founder GGF
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Max Fashion Celebrates 20 Years with Max Kids Festival Inspired by Disney and Pixar's Toy Story 5

The largest kidswear festival in India returns, offering an expansive Disney and Pixar’s Toy Story 5-themed collection, exciting in-store experiences, and city-wide activations, providing families with even more compelling reasons to participate.

 

Celebrating 20 years, Max Fashion brings the Max Kids Festival inspired by Disney and Pixar’s Toy Story 5

 

This summer, Max Kids Festival returns with its biggest edition yet transforming 530+ stores across India into destinations built around discovery, imagination, and play. What began two decades ago as a seasonal retail event has evolved into one of the country’s most anticipated summer experiences for families. Max Kids Festival 2026 is bringing timeless Disney storytelling to life through character merchandise, interactive experiences, and on-ground activities designed to make every store visit truly memorable.

 

Celebrating 20 years, Max Fashion brings the Max Kids Festival inspired by Disney and Pixar’s Toy Story 5

 

Disney and Pixar’s Toy Story 5 Is Here. And so is Max Fashion’s themed collection.
The launch of Max Fashion’s Toy Story 5-inspired collection is timed with the much-anticipated film release on 19 June. Inspired by one of the world’s most beloved franchises, the collection features designs showcasing fan-favourite characters like Woody and Buzz Lightyear, bringing themes of friendship and adventure to everyday kidswear.

 

50+ Styles. Everyone’s Favourite Characters.
Spanning infants, kids, and teens, the Max Kids Festival features over 50 styles from the Toy Story 5-inspired collection including coordinated sets, playful prints and everyday essentials, all starting at xx INR. As part of a broader celebration of Max Fashion’s Disney and Marvel-themed portfolio, this year’s festival will be the most exciting yet.                                      

 

Paint & Win: Making Kids the Stars, City by City
Taking the festival beyond store walls, Max Fashion is launching Paint & Win – a city-wide creative contest that has already drawn 5,000+ registrations. Designed to engage children through imagination and art, the initiative rolls out across Bengaluru, Hyderabad, Kolkata, and Chennai, inviting young fans to express themselves through painting while enjoying games, music, and interactive experiences themed after Toy Story 5 at every stop. Exciting prizes await the young creators: the winner will walk away with a gift voucher worth INR 6,000, a trophy, and a certificate, while the runner-up will receive a gift voucher worth INR 3,000 alongside their own trophy and certificate.

 

A Grand Celebration Two Decades in the Making
As part of the festival launch in celebration of 20 years of Max Fashion in India, the brand hosted a first-of-its-kind in-store fashion walk wearing Toy Story 5-themed collections at its Rajouri Garden store in New Delhi – a truly grand occasion that brought together 200+ families, including parenting creators for an unforgettable afternoon.

 

Sumit Chandna, CEO, Max Fashion, said, “Max Kids Festival has evolved into a powerful platform for us to showcase the depth and breadth of our kidswear offering while creating memorable experiences for families. This year, we are bringing that to life through an expansive character-led collection that blends everyday comfort with playful design across categories and age groups. This collection inspired by Disney and Pixar’s Toy Story 5 gives us a unique opportunity to connect storytelling with product in a way that feels relevant, accessible, and engaging for both kids and parents.”

 

About Max Fashion

Max Fashion, known for ‘everyday fashion’, is the biggest fashion brand across the Middle East and India. Opening its first store in the Middle East in 2004, the brand has grown at a phenomenal pace and now has a footprint in over 19 countries globally. In India, currently with 530+ stores & presence across 210+ cities, Max is the largest family fashion brand not only in the Middle East but also in India in the shortest span of time. Fashion’s brand vision is to “democratize fashion” for the contemporary middle class by offering global fashion trends at amazingly affordable prices. It enjoys universal appeal across young families as well as millennials, who are not only fashion conscious but tech-savvy, because of a well-balanced portfolio across Apparel, Footwear & Accessories for Men, Women & Kids.

 

Max Fashion is a true omnichannel brand with an outstanding Online shopping experience through the maxfashion.com website as well as an engaging app which is enjoyed by millions of consumers.

 

For more information, visit www.maxfashion.in/in/en.

La Pink Marks 3 Years with Launch of 'SPF That Breathes' Campaign, Reinforces Focus on Science-Backed Clean Beauty

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La Pink Marks 3 Years with Launch of 'SPF That Breathes' Campaign, Reinforces Focus on Science-Backed Clean Beauty

As it marks three years of building science-backed clean beauty solutions for modern Indian consumers, La Pink has unveiled its latest campaign, “SPF That Breathes” (#SPFThatBreathes) an initiative designed to spark conversations around sunscreen textures, skin comfort and barrier-conscious skincare.
 

100% natural formulation made with the goodness of Kakadu Plum, Blueberry, Raspberry, White Haldi, Chia Seed, Licorice, Hyaluronic Acid, and Niacinamide
 

Over the last three years, the brand has steadily expanded its presence across categories and retail touchpoints while focusing on ingredient-led formulations tailored for Indian skin and climate conditions. Building on this journey, the new campaign reinforces La Pink’s philosophy of combining efficacy with everyday skin comfort.
 

Centred around the thought, “What if your SPF is the problem?”, the campaign questions the heavy, coated feel often associated with conventional sunscreens. Through “SPF That Breathes”, La Pink introduces its microplastic-free sunscreen philosophy that focuses on lightweight, breathable sun protection without compromising on performance.
 

The campaign film visually contrasts “plastic-coated skin” with fresh, breathable skin, bringing alive the difference between dense sunscreen finishes and a more natural, skin-like glow. Through striking visuals and storytelling, the film highlights how modern consumers are increasingly looking for skincare products that feel as good as they perform.

 

Nitin Jain, Founder & Director, La Pink
 

Speaking on the occasion, Nitin Jain, Founder, La Pink said, “As consumers become more ingredient-conscious and aware of what they apply on their skin, the conversation is shifting beyond just efficacy to overall skin health. ‘SPF That Breathes’ reflects our commitment to creating science-backed skincare that feels effective, comfortable and mindful of the skin barrier.”
 

Looking ahead, La Pink is focused on accelerating its growth journey through category innovation, stronger offline expansion and deeper consumer engagement across India. The brand is actively working towards expanding its Exclusive Brand Outlet (EBO) presence across metro cities while strengthening its omnichannel footprint. With ambitious plans for the next phase of growth, La Pink is targeting a turnover of Rs. 100 crore over the next 2–3 years as it continues to scale its science-backed clean beauty portfolio for the evolving Indian skincare consumer.
 

Youtube Link: youtu.be/Oi-tsoXPaMo

Instagram Link: Instagram

 

About La Pink
La Pink is India’s first 100% microplastic-free beauty brand, focused on delivering science-backed formulations that are both effective and environmentally responsible. As a homegrown brand, it is built on the philosophy of simplifying skincare through ingredient-conscious, high-performance solutions tailored to Indian consumers.

Antara Senior Care Receives Occupancy Certificate for its Community in Noida Sector 150 Phase 1, Paving the Way for Resident Possession

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Contend Builders Private Limited (The Company), a Joint Venture Company of Antara Senior Living Limited, a wholly owned subsidiary of Max India Limited, has received a partial Occupancy Certificate (OC) for its senior living community at Sector 150, Noida. This covers 3 towers and 340 units in Phase I. With this development, 340 senior families are set to receive possession of their homes.


Mr Rajit Mehta, MD & CEO, Antara Senior Care, said, “This is a very welcome step by the Noida authorities. We would want to thank the authorities for granting this and the Hon’ble Supreme Court for supporting our requests. The residents are all seniors who have booked units at Antara Noida with great interest and expectations. Our team is actively reviewing the conditions laid down in the OC, and we expect to start the process of grant of possession to the residents very soon.”


This OC unlocks approximately INR 150 crore in receivables that were contingent on possession. The total development spans approximately 12 lakh sq. ft. (1.11 lakh sq. mt.), of which Phase I accounts for approximately 7.45 lakh sq. ft. (0.69 lakh sq. mt.) and Phase II for the remaining 4.55 lakh sq. ft. (0.42 lakh sq. mt.). Total revenue for Phase I stands at approximately INR 550 crore, while Phase II is expected to generate approximately INR 800 crore. With Phase I on the path to possession, the Company will actively pursue the revalidation of approvals for Phase II.


This resolution had been pending due to a sector-wide requirement for the collective completion of shared sports facilities across Sector 150 in Noida. The Company had completed its designated contribution to the sports facilities and fulfilled all its payment obligations. To expedite the possession for its residents, the Company approached the Noida Authority and subsequently the courts, including the Hon’ble Supreme Court of India, to establish that its obligations had been fully and duly discharged and that the OC should be granted without any further delay. A partial OC has now been granted based on the Company’s demonstrated compliance.


Antara Noida Sector 150 community is designed for seniors seeking an independent and active lifestyle, offering fully finished senior-friendly residences integrated seamlessly with wellness, round-the-clock medical assistance and emergency services – in keeping with Antara’s commitment to empowering seniors to age with dignity, comfort, and in a community of like-minded individuals.


About Antara Senior Care
Launched in 2013, Antara is the senior-care business of Max India Limited, part of the USD 7-billion Max Group. It is an integrated ecosystem for senior care, operating in two main lines of business – Residences for Seniors and Assisted Care Services. Antara’s first senior residential community in Dehradun, comprising nearly 200 families, caters to their social, recreational, educational, wellness, and health-related needs. In the near future, it will open its second senior living community in Noida’s Sector-150, with families moving into the 340 apartments built in the first phase. Expanding its footprint in Gurugram, Antara will manage senior living residences, dedicated spaces for senior living, and primary healthcare services at Estate 360 and Estate 361, developed by Max Estates. Antara’s Assisted Care Services include Care Homes, Care at Home, AGEasy, and Antara Integrated Wellness Clinic. This line of business caters to seniors, who need more immersive interventions in their daily lives due to medical or age-related issues. With eight facilities and 485 beds across Gurugram, Noida, Bengaluru and Chennai, Care Homes provide long-term care to seniors who require constant medical and nursing supervision, and short-term care services for the recuperation of seniors. Its Care at Home services, offered in Delhi NCR, Bengaluru and Chennai, provide well-equipped, trained professionals offering care to seniors inside their home’s comfort. AGEasy, an online and offline store focusing on senior-specific products and solutions to manage chronic health conditions at home, has touched over 6.5 lakh lives since inception in 2023.

Curated Retail: Why the Right Tenant Mix is Now More Important than Scale

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Curated Retail: Why the Right Tenant Mix is Now More Important than Scale

For years, the success of a retail destination was largely measured by its size. Bigger malls, larger floor plates, and a higher number of stores were seen as indicators of stronger performance. However, that approach has evolved. Consumers today are not merely looking for places to shop; they are seeking environments where they can dine, unwind, socialise, and spend meaningful time. 

 

Curated retail spaces are redefining consumer experiences by blending shopping, dining, entertainment, and community-driven engagement under one ecosystem


The leasing trends visible across NCR further reinforce this transition towards curated retail environments. According to C&W data, retail leasing in Delhi-NCR stood at nearly 0.6 million sq. ft. in Q1 2026, reflecting a strong 45% year-on-year growth despite a quarterly moderation. Gurugram continued to dominate leasing activity with a 54% share, followed by Delhi and Noida, underlining the growing strength of organised retail across key NCR micro-markets. 


Jatin Goel, Executive Director, Omaxe Group, said, “Retail in NCR has moved beyond just shopping; it’s about how people choose to spend their free time. When you look at the record 8.9 million sq. ft. of retail space absorbed across India recently, the standout metric isn’t the volume; it’s that over 20% of leasing is now driven by food, beverage, and entertainment. Modern customers want an experience, which makes tenant curation one of the most critical parts of any retail real estate development today.” 


He further added, “We’re seeing the real-time impact of this shift across very different micro-markets. At World Street in Faridabad, for instance, we’re seeing huge engagement simply because the residential growth there created a strong local demand for an organized, high-street experience. In Chandni Chowk, Omaxe Chowk is proving that even in historic markets, consumers want modern conveniences, which is why anchoring local and international brands with a massive food court works so well. And in Dwarka, we are developing The Omaxe State around the idea that sports, leisure, and retail should organically coexist in one ecosystem. Ultimately, retail real estate is no longer just about the square foot. It’s about curating a space that actually responds to what the modern consumer wants.”


Fashion emerged as the largest occupier category with a 32% share of overall leasing, recording a significant year-on-year jump, while entertainment and department stores also witnessed healthy absorption. At the same time, food and beverage leasing on main streets grew sharply compared to the previous year. Entertainment zones, family gaming centres, wellness concepts, and boutique fitness brands are also steadily expanding their presence across retail developments. 


Arjun Gehlot, Director, Ambience Group, said, “The role of malls has evolved significantly over the years. Consumers today expect retail destinations to offer experiences that extend beyond shopping, which is why tenant planning has become far more dynamic and data-driven. Categories such as dining, entertainment, wellness, and premium lifestyle retail are playing a much larger role in influencing dwell time and repeat visits. A successful mall today is not defined only by its size or brand count, but by how effectively the overall ecosystem works together.”


Another prominent trend shaping NCR’s retail market is the rise of high street and community-centric retail formats. Consumers are preferring destinations that are integrated into their everyday routines while still offering aspirational lifestyle experiences. 


Pankaj Jain, Founder and CMD, SPJ Group, says, “Neighbourhood retail in Gurugram is witnessing strong momentum. But Old Gurgaon is where some of the most interesting retail energy is right now. The residential density, improving infrastructure, and evolving demographics here are creating sustained consumption demand. Consumers today prefer retail environments that are accessible, community-driven, and aligned with their everyday lifestyle needs. This is why curated retail formats are performing exceptionally well. The focus is no longer only on attracting large brands, but on creating the right mix of categories that can drive consistent engagement throughout the week. In many cases, well-planned neighbourhood retail is generating stronger and more stable footfall than larger standalone formats.”


The growth of mixed-use developments where retail, residential, entertainment, and social infrastructure are coming together to create more self-sustained and community-oriented urban ecosystems is further encouraging the retail ecosystem.


Uddhav Poddar, CMD, Bhumika Group, says, “The retail sector across NCR is gradually moving beyond the earlier ‘bigger is better’ mindset. Today, large retail spaces alone are not enough to attract consumers or sustain long-term growth. Shoppers are increasingly looking for well-curated retail destinations where shopping, food, entertainment, and lifestyle experiences come together in a balanced manner. As a result, brands are also becoming more selective about the projects they associate with, preferring locations that match their customer profile and overall brand positioning. In markets like Gurugram and Faridabad, projects with the right tenant mix are seeing stronger consumer engagement, better occupancy levels, and more sustainable long-term value creation.”


Harpreet Singh Hora, Director, Reach Group, says, “In Gurugram, high street retail is increasingly becoming part of the city’s social infrastructure. Consumers are gravitating towards retail environments that feel active, walkable, and experience-led. As a result, the right tenant mix plays a far bigger role today than the overall scale of a development. A thoughtfully curated blend of F&B, boutique lifestyle brands, wellness, and entertainment creates stronger consumer stickiness and sustained footfall.”


In many ways, the most successful retail assets today are not simply leasing spaces; they are carefully curating environments where a balanced retail ecosystem matters far more than sheer retail density.


Ravinder Choudhary, Vice President, Vegas Mall, said, “Today’s consumers are no longer drawn to retail destinations purely by size or scale, they are driven by relevance, experience, and emotional connection. Malls that successfully curate the right tenant mix are emerging as stronger community ecosystems, not just shopping centres. A well-balanced combination of entertainment, food, fashion, lifestyle, family engagement, and everyday convenience significantly enhances dwell time, repeat footfall, and overall consumer loyalty. In the current retail landscape, thoughtful tenant curation has become one of the most critical drivers of sustainable growth and long-term differentiation.”


As retail consumption continues to become more experience-driven, the sector’s next phase of growth is likely to be defined less by the sheer size of developments and more by how intelligently they are curated. 

 

Indian Companies Score Well on Safety, Win Prestigious International Safety Awards

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Indian Companies Score Well on Safety, Win Prestigious International Safety Awards

Indian companies maintained strong safety records this year, earning a prestigious award for their efforts in health, safety, and wellbeing. British Safety Council recognised 243 Indian organisation sites as winners of its prestigious annual International Safety Awards for 2026, at a gala celebratory dinner yesterday at Hotel JW Marriott at Sahar in Mumbai.

 

Mike Robinson, CEO, British Safety Council, addresses attendees at the International Safety Awards 2026

 

 

Of the winners, 86 Indian organisation sites were awarded a Distinction, 127 were awarded a Merit, and 30 were awarded a Pass. The winners span numerous sectors, with significant representation from construction, manufacturing, oil and gas, mining, and power and utilities.

 

Now in their 68th year, the International Safety Awards recognise and celebrate organisations worldwide. During the previous calendar year, they have demonstrated to the satisfaction of the scheme’s independent judges their commitment to preventing workplace injuries and work-related ill health. The awards also acknowledge organisations that have shown commitment to wellbeing and mental health at work. 

 

In 2026, 851 organisations from across the world won an International Safety Award. Winners were drawn from over 51 countries worldwide. Of these, 230 organisations were awarded a Distinction, 428 were awarded a Merit, and 193 achieved a Pass.

 

The complete list of winners can be seen here.   

 

Announcing the winners, Mike Robinson, Chief Executive of the British Safety Council, said, “A huge well done to all our winners, who have each made significant and continued efforts to protect and improve the health, safety and wellbeing of everyone in their organisations. Every single one of them has dedicated substantial time, resources and commitment to ensuring their work, teams and workplaces remained healthy and safe during 2025. I also thank all organisations who took time to apply for these awards, and to our panel of volunteer judges for adjudicating.”

 

The list of winners of the International Safety Awards, demonstrates that a significant number of companies in India recognise that effective management of health and safety risks is a business growth enabler, benefiting not just employees, but organisations and wider society.

 

British Safety Council’s vision is that no one should be injured or made ill through their work, anywhere in the world. Sharing the winners’ awards and achievements can inspire other employers everywhere to follow their lead and give workers’ health, safety, and wellbeing the priority it deserves.

 

The gala dinner event is an opportunity to celebrate the success of all the winners of the International Safety Awards, as it fosters a sense of community and empowers others, creating the momentum that attracts more success.

 

About British Safety Council

Since its foundation in 1957, the British Safety Council has campaigned tirelessly to protect workers from accidents, hazards, and unsafe conditions, and played a decisive role in the process that has led to the adoption of landmark health and safety legislation in the UK. Its members in more than 60 countries are committed to protecting and improving the wellbeing of workers, believing that a healthy and safe work environment is also good for business.

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