In a grand celebration of International Women’s Month, Gulshan Group hosted the prestigious Icons of Influence Felicitation Ceremony at Gulshan One29 Mall, honoring exceptional women from Noida who have redefined success and influence in their respective fields.

Gulshan Group Honors Women Achievers at ‘Icons of Influence

The evening was dedicated to recognizing and celebrating women pioneers across diverse domains-from fearless journalists and dynamic entrepreneurs to eminent IAS officers, visionary educators, renowned artists, and impactful community leaders. The felicitation ceremony provided a platform to acknowledge their unwavering perseverance, leadership, and contributions to society.

More than just a celebration, Icons of Influence was a vibrant experience, featuring live music performances, interactive sessions, engaging activities, and an exclusive shopping experience, culminating in a grand dinner-ensuring an unforgettable evening of recognition and camaraderie.

Speaking at the event, Yukti Nagpal, Director, Gulshan Group, expressed, “At Gulshan Group, empowering women is not just a belief-it’s a commitment. Women bring a powerful synergy of empathy, strategic vision, and innovation, shaping industries and driving impactful change. ‘Icons of Influence’ is our tribute to the exceptional women who continue to break barriers and redefine excellence. We are honored to celebrate their achievements and remain steadfast in our mission to create platforms that fuel their growth, ensuring a more inclusive and progressive future.”

With Icons of Influence, Gulshan Group not only honored extraordinary women but also inspired the next generation of changemakers to push boundaries and pursue excellence. As a brand committed to creating legacies, Gulshan Group will continue to champion initiatives that celebrate, uplift, and empower those who shape the world with their influence and vision.

Vanesa, the premium fragrance brand for modern women, has announced Bollywood sensation Kiara Advani as its new brand ambassador. This exciting collaboration marks a significant milestone in Vanesa’s journey, reinforcing its commitment to empowering women and inspiring confidence in them.

Bollywood Superstar Kiara Advani, the new face of Vanesa

Kiara Advani, known for her poise, charm, and authenticity, perfectly embodies the essence of Vanesa. Her journey in the film industry reflects confidence and self-expression, qualities that align seamlessly with the brand’s philosophy.

For Kiara, fragrance is more than just a scent; it’s an extension of her personality. Kiara’s personal fragrance preferences reflect her dynamic persona – fresh and floral scents for the day and warm amber notes for the evening. With this partnership, Vanesa aims to translate this duality into a collection that resonates with modern consumers who seek versatility and elegance in their fragrances.

Expressing her excitement, Kiara Advani said, “Im beyond thrilled to be associated with Vanesa. For me, confidence is about embracing my true self, owning my strengths and vulnerabilities, and walking through life with authenticity. This is what makes working with Vanesa so special, as the brand celebrates individuality, and that’s something I truly believe in.”

Saurabh Gupta, MD & CEO, Hamilton Sciences Pvt. Ltd., said, “We are delighted to welcome Kiara Advani to the Vanesa family. Kiara embodies the essence of our brand with her elegance, charm, and relatable appeal. Her journey and personality perfectly align with Vanesa’s philosophy of celebrating individuality and modern femininity. We believe this collaboration will inspire women to embrace their individuality with confidence.”

Vanesa’s legacy of working with strong, inspiring women continues with Kiara, following in the footsteps of its first brand ambassador, Kareena Kapoor Khan. As Kiara steps into this role, she brings a fresh, modern perspective to the brand while honouring its timeless essence.

About Vanesa
Vanesa isn’t just a brand, it’s a movement. Bold, unapologetic, and effortlessly chic, Vanesa speaks to the woman who knows exactly what she wants-and isn’t afraid to go after it. With contemporary, edgy styling at its core, the brand resonates with today’s confident woman: stylish, self-assured, and always ahead of the curve. Vanesa creates a space for women who are not just living life, but owning it-glamorous, outspoken, vibrant, and ready to take on the world on their own terms.

Parimatch Sports, a high-quality sportswear brand inspired by the world’s top athletes, has launched a new bold billboard campaign that captures the spirit of the IPL season in spectacular fashion.

Parimatch Sports Captures IPL Spirit with Game-Changing Outdoor Experience

Live across Kolkata from March 25 to May 25, the campaign transforms city streets into thrilling visual experiences. These aren’t ordinary billboards-they’re fearless, eye-catching 3D installations designed to stop people in their tracks. Through this initiative, Parimatch Sports continues to energize the sporting community, building on its tradition of WOW-effect campaigns inspired by global icons like Nike, Adidas, and Coca-Cola.

One of the billboards features dramatic 3D elements: extended gloves, a cricket helmet, and even a phone caught mid-air. These elements create a powerful illusion of a cricketer bursting out of the board-full of motion, energy, and excitement.

Another installation showcases a massive spinning wheel with the question: “Who wins this cricket league” As it turns, the spotlight lands on one bold answer-YOU-emphasizing the brand’s daring spirit and energy, traits that deeply resonate with true champions inspired to win.

These installations don’t just advertise-They stop traffic. Spark reactions. And bring the electric celebration of cricket straight to the streets.

Launched just as major IPL rivalries heat up, the campaign amplifies the tension, thrill, and competitive fire of the season.

Wear it. Feel it. Win it.

About Parimatch Sports
Parimatch Sports is a high-quality sportswear brand inspired by the world’s top athletes and designed to equip every brave soul on their winning track. With passion at heart, Parimatch Sports creates pro-on-field kits for football and cricket teams and a comprehensive range of everyday workout clothes for fans. The main feature that makes this brand stand out from the crowd is its exclusive design, inspired by top world’s athletes and their victories on the pitch. Parimatch Sports appearance on the market pursues an ambitious goal-expanding the horizons of Indias love for sports, bringing it to a brand new level.

Action Construction Equipment Limited (ACE), India’s leading material handling and construction equipment manufacturer and market leader in the Mobile Cranes & Tower Cranes segment, emerges as a key participant at Bauma 2025, the world’s premier trade fair for construction machinery, currently taking place in Munich, Germany, from 7-13 April 2025.

ACE AT35 Telehandler

A dominant force in India, ACE holds a 63% share in mobile cranes and 60% in tower cranes, driving growth across infrastructure, construction, manufacturing, logistics, defence, and agriculture. Beyond domestic leadership, ACE has expanded its global footprint, exporting to over 44 countries across the Middle East, Africa, Asia, and Latin America. Its participation at Bauma 2025 reinforces Indias position as a global hub for construction equipment innovation and manufacturing.

The global construction equipment market is projected to reach USD 194.10 billion by 2030, with India expected to play a crucial role in driving this growth. With its advanced manufacturing capabilities and cutting-edge solutions, ACE is well-positioned to address the evolving demands of infrastructure development worldwide.

Mr. Sorab Agarwal, Executive Director, ACE, said, “ACE is not just manufacturing equipment; we are shaping the future of global infrastructure. Our commitment to innovation, sustainability, and engineering excellence drives us to set new industry benchmarks. As governments worldwide invest in modernization, ACE is ready to deliver cutting-edge solutions that enhance efficiency, reliability, and sustainability. Bauma 2025 is a powerful platform to showcase India’s manufacturing strength, and we are proud to represent the nation on the world stage.”

Bauma Expo is a premier gathering of global manufacturers, policymakers, and industry leaders, providing a platform to showcase advancements, foster collaborations, and explore emerging trends in infrastructure development. As a strong ambassador of ‘Make in India’, ACE continues to expand its presence across Europe, the Middle East, Africa, Southeast Asia, and South America, bringing Indian engineering excellence to international markets.

At Bauma 2025, ACE is presenting its latest innovations, including the Equal Wheel Backhoe Loader, 3.5-ton Telehandler, and NX360 Multiactivity Pick-and-Carry Crane, reinforcing its commitment to technological excellence and innovation.

Further cementing its role as a leader in indigenous manufacturing, ACE recently secured a USD 49 million defence order from the Ministry of Defence, reinforcing its commitment to the ‘Make in India’ and ‘AtmaNirbhar Bharat‘ initiatives.

Trident Group, one of the world’s largest vertically integrated textile manufacturers focused on sustainability, organized a preventive health checkup camp for its employees to observe World Health Day on April 7. Demonstrating its unwavering commitment to employee well-being, Trident Group organized the medical camp at the Hostel Campus, Budhni wherein residents benefited from free general health checkups, diagnosis, and medicine distribution.

Free Health Checkup camp organised by Trident Group at Budhni campus wherein residents benefitted from general health checkups, diagnosis and medicine distribution

In alignment with the global commemoration of World Health Day, the camp was organized in collaboration with Madhuban Hospital, a multi-specialty hospital located near Trident’s plant in Budhni, Madhya Pradesh. Madhuban Hospital caters to the medical needs of the company’s employees, their family members, and neighbouring communities.

The hospital is committed to providing the latest medical facilities and services to residents of Budhni, Hoshangabad, Obedullaganj, Rehti, Nasrullahganj, Barkhedi, and other areas within a 50 km radius, covering a total population of around 200,000 people.

By raising awareness and advocating for a healthier future for all, the health camp aimed to empower employees with knowledge and resources to maintain good health. The camp also emphasized the importance of preventive measures in the context of overall well-being.

Speaking on the occasion, Dr CA Harrison, the Director of Madhuban Hospital, said, “A strong foundation in health is the cornerstone of a prosperous future. When we prioritize wellness from the beginning, we create a ripple effect that benefits not only ourselves but also future generations.”

Through strategic collaborations and proactive engagement in social causes, Trident Group continues to make a meaningful difference, advocating for equitable access to healthcare and a more inclusive society. The organization’s initiative epitomizes the spirit of World Health Day 2025‘s theme – “Healthy Beginnings, Hopeful Futures,” highlighting the crucial role of mental and physical fitness in shaping long-term well-being.

About Trident

Trident Limited is the flagship company of Trident Group, an Indian business conglomerate and global player. Headquartered in Ludhiana, Punjab, Trident Limited is a vertically integrated textile (Yarn, Bath & Bed Linen) and Paper (Wheat Straw-based) manufacturer. Tridents towels, yarns, bedsheets, and paper businesses have earned global recognition and are delighting millions of customers across India and the world. Trident is one of the largest players in home textiles in India.

Supplying national, captive, and retailer-owned brands; the organization is highly decorated with awards from its customers, vendors, and various government entities in recognition of advancing the highest standards in product quality, social responsibility, and environmental stewardship. The company operates in three major business segments: Textiles, Paper, and Chemicals, with its manufacturing facilities in Punjab and Madhya Pradesh.

For more information about Trident Ltd. please visit www.tridentindia.com.

Red FM, Indias leading private radio and entertainment network, proudly presents the fifth season of Poila Boithak. This grand event, scheduled for April 20, 2025, at Nazrul Mancha Auditorium, expresses Bengals essence with music, art, and food. The festival celebrates Poila Boishak, also known as the Bengali New Year, and offers an immersive experience of nostalgia. This cultural extravaganza offers live performances and traditional activities.

Poila Boithak Season 5

Music is the soul and spirit of Poila Boithak, and this year, attendees can look forward to electrifying performances from some of Bengal’s most celebrated artists. The stage is set, and Somlata & The Aces will enchant the audience with Somlata’s honey-like voice and hurricane-force personality. Next in line, we have Fakira, a folk-fusion-rock band that blends Baul music with contemporary sounds, ready to bring their unique energy to the stage along with Ananya and the Bohemian Baul, a musical collective reimagining Baul with a modern, eclectic twist.

At Poila Boithak, a plethora of unique cultural and interactive experiences will be offered, from live painting on greeting cards to the sweet start with Mishti Mukh, where every guest is greeted with traditional Bengali sweets. You can pen down your wishes for the new year on the larger-than-life Halkhata Installation, which will travel across the city, the final stop for this installation being the Nazrul Mancha Auditorium. The event also offers Aalta for the Ladies so that women can adorn their feet and hands with traditional Aalta motifs. At the same time, men can sport stylish chandan teekas, bringing a modern twist to age-old customs.

Speaking on the festivity, Nisha Narayanan, COO and Director of Red FM & Magic FM, said, “Poila Boithak is an immersive yet emotional celebration of new beginnings, which effortlessly moves our souls, hearts and minds to feel each moment with gratitude. Red FM is honoured to give our heartfelt tribute to Bengal’s timeless spirit through music, art, and tradition. A brand that believes in inclusion and diversity, this celebration is a reflection of that very ethos. We’re elated and blessed to continue this legacy with a fifth season. This season is the result of the seeds sown by unshaken roots and powerful intent, which has helped us walk through the essence and soul of Bengal. Phenomenal performances, moving voices, and tearful eyes are proof that this occasion of tradition truly compels us to dive deep into our being and connect us to our heritage. I think the Bengali New Year unites us to honor the past and embrace the present with joy, nostalgia and hope. We welcome you to come and be a part of this festivity and pen down your futures with a new dawn.”

Experience the grandeur of Poila Baisakh like never before. Mark your calendars for April 20, 2025, and head to Nazrul Mancha Auditorium to celebrate Bengali culture, music, and heritage. Red FM ensures that this New Year’s celebration will be remembered.

About 93.5 RED FM
Red FM stands out as India’s largest radio channel and one of the biggest entertainment networks. We are hyper-local, hyper vocal, and with our brand philosophy and attitude ‘Bajaate Raho!’ We are at the core of millennials’ hearts. By leveraging our two-decades-old legacy and expertise, we sow the seeds of a ‘larger than life experience’. We thrive on the emotional connection with the listeners and audience fashioned through a massive footprint of 69 radio stations nationwide. We create original podcasts, digital shows, and on-ground events, feature independent music, make 360-degree noise, and speak the truth. As the ‘station of expression,’ Red FM boasts over 663 award-winning campaigns including BEST BRAND, BEST FM STATION, and BEST RJs.

The news era for cricket fans begins today. Parimatch, the #1 global gaming platform, is excited to announce the launch of CricketEmpire -the world’s first cricket-themed clicker game on Telegram. This is your chance to turn your passion for cricket into real rewards, fast.

Parimatch Introduces Cricket Empire: Tap into Fast Wins and Big Rewards

What Is CricketEmpire

In CricketEmpire you can take on the role of a cricket team CEO. Build your own Cricket Empire, recruit your dream team, and trade players on a lively marketplace-all with just a single tap.

But here’s the best part: as you build your Empire and compete in state and country tournaments, you’re earning PM Coins-an in-game currency that can be converted into real cash, crypto, or exclusive bonuses on Parimatch platform.

How to Get Started

Joining the game is as easy as a tap! All you need is a Telegram account. After that- with no extra efforts-you’re on the fast track to the fun and rewards. Every activity in the game-whether its making trades, competing in tournaments, or completing quests-earns you PM Coins. The more active you are, the more coins youll accumulate, and redeem for real prizes.

Why You Can’t Miss CricketEmpire

CricketEmpire is the perfect choice for players seeking fast, big rewards-the more you play, the more you win. From signed merchandise by cricket legends to cash and luxury cars, there are generous prizes up for grabs. Players can also compete in exclusive private tournaments with popular influencers for a chance to win even bigger rewards up to USDT 10,000.

Why Joining Before the IPL is Essential

CricketEmpire is live on Telegram, with players already earning PM Coins. Join the game before the IPL, where the stakes and winnings will skyrocket. The big money drop of USDT 500,000 is set to arrive just before the tournament. Hurry up to get the biggest amount of points! Jump into the game right now, collect points, and make the most out of the Cricket League season!

Marking World Health Day with a transformative leap in health-tracking technology, Titan Smart has announced the launch of its innovative ‘Vitality Score‘ feature across all Titan and Fastrack smartwatch companion apps. This feature evaluates interconnected dimensions of health-emphasizing consistent daily behaviors rather than isolated, short-term activity bursts.

Make smarter health choices every day with Titan Smarts Vitality Score

In today’s fast-paced world, achieving a balanced and healthy lifestyle can be challenging. The Vitality Score feature emerges as a thoughtful response to a holistic wellbeing tracking system where users seek more meaningful insights from their wearable devices and also through the companion app. A unique 100-point system that analyses movement, rest, exertion, and consistency, offering a comprehensive measure of well-being- helping users to make smarter health choices every day.

Integrating these factors, users receive a score ranging from 0-100, categorised as Weak (0-30), Fair (31-70), Good (71-90), or Excellent (91-100), giving them actionable benchmarks to drive improvement. By continuously tracking key health metrics, it strengthens preventive care efforts, empowering individuals with personalised health recommendations based on real-time data. Additionally, goal-driven insights actively foster long-term habit formation. This feature holds potential for integration with Indias expanding digital health ecosystem-enabling timely health check-ups, virtual consultations, and proactive interventions driven by user activity patterns.

Seenivasan Krishnamurthy, Chief Marketing and Sales Officer, Titan Smart Wearables division explains the ethos behind this innovation, “At Titan, we understand the growing demand for meaningful and actionable health insights that go beyond surface-level tracking. With lifestyle-related health concerns on the rise in India, the need for actionable health insights has never been greater. Vitality Score goes beyond basic tracking, encouraging users to build healthier routines. By combining intuitive design and user-friendly interfaces, weve ensured that users can easily interpret their wellness data and effortlessly translate insights into daily actions. Launching it on World Health Day reinforces our commitment to empowering individuals with meaningful, proactive wellness choices.”

At the heart of Titan’s Vitality Score is its uniquely designed personalised tracking system-intelligent prompts tailored to individual performance and behavioral patterns. With the launch of this feature on World Health Day, the focus is to celebrate consistent achievements while gently guiding areas that require improvement, these nudges encourage sustainable lifestyle adjustments rather than unrealistic, momentary goals.

The new Vitality Score feature is available immediately as a free update to Titan and Fastrack smartwatch users on their companion app, requiring no additional investment. Learn more and begin your journey towards better health today by visiting www.titan.co.in.

About Titan Smart Wearables

Titan Smart Wearables is a pioneering force in the world of smartwatches, with a commitment to crafting smart wearables that redefine personal style and enhance well-being. Since 2016, Titan Smart has consistently pushed the boundaries of technology and fashion, setting new standards for a holistic lifestyle. As a leading Centre of excellence, Titan Smart has developed wearables that celebrate creativity and functionality, elevating one’s style with cutting-edge technology while nurturing well-being. Whether its the sleek sophistication of minimalist designs or the audacious allure of bold statements, the collection invites oneself to indulge in a realm where your personal style embodies impeccable taste and distinction. Titan Smart is dedicated to merging technology with personal expression, creating a new era of smart wearables for mindful living.

On Bajaj Markets, a digital financial marketplace, individuals can get home loans from reputable lenders, allowing potential homeowners to compare and choose the most suitable options. The easy-to-use interface simplifies document submission and verification, minimising procedural delays. Eligible applicants can secure home loans of up to Rs. 15 Crores, with competitive interest rates starting from 8.25% p.a. The maximum tenure that a person can get to repay the loan stands at 32 years. There are 10+ leading home loan lenders that one can choose from, when they apply from a home loan through Bajaj Markets.

Get a Hassle-free Home Loan Today

The digital marketplace prioritises efficiency and transparency, ensuring borrowers get peace of mind on this home-buying journey. This initiative underscores Bajaj Markets commitment to helping individuals find convenient and reliable financial solutions, making homeownership an attainable reality from just a dream!

Bajaj Markets provides access to a diverse range of financial solutions, extending beyond home loans to encompass insurance, credit cards, and numerous investment opportunities. Interested individuals can explore and apply for these products, including home loans, through the official Bajaj Markets website or mobile application.

About Bajaj Finserv Direct
Bajaj Finserv Direct, a subsidiary of Bajaj Finserv, is one of the fastest-growing fintech companies in India. It has two primary arms, Bajaj Markets, a financial marketplace, and Bajaj Technology Services, a techfin service provider.

Bajaj Markets is a marketplace that offers multiple financial products across all categories – Loans, Cards, Insurance, Investments, Payments, Pocket Insurance, and VAS. Bajaj Markets has partnered with trusted financial brands to offer “India ka Financial Supermarket.” A one-stop destination where its customers can explore a host of products that can help them achieve their financial life goals.

Having started its journey as a fintech, Bajaj Finserv Direct has also built a very strong business as a techfin. Through Bajaj Technology Services it offers a wide gamut of digital technology services which span Custom Applications, Enterprise Applications, Data & Analytics, Gen AI, Cloud Services and Digital Agency.

Visit the Bajaj Markets website or download the Bajaj Markets’ app from the Play Store or App Store to experience “India ka Financial Supermarket.”