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Lucknow Hosts the Prestigious 6th Saras Salil Bhojpuri Cine Awards 2025

The 6th Saras Salil Bhojpuri Cine Awards 2025 were held at Indira Gandhi Pratishthan in Lucknow to honour Bhojpuri film stars and the people who work behind the scenes. It was a special evening where actors, filmmakers, and crew came together to celebrate their hard work and achievements in the industry.

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UP Deputy Chief Minister Honourable Shri Brijesh Pathak at Saras Salil Bhojpuri Cine Awards 2025

Arvind Akela Kallu won the Best Actor (Male) award for his role in Kasmein Vaade while Anjana Singh was named Best Actress for her performance in Badki Didi. The Best Film honor was shared by Hindustani, produced by Vijay Kumar Yadav, and Suryavansham, produced by Nishant Ujjwal. Rajnish Mishra earned the Best Director award for his exceptional work on Suryavansham. During this award night, it wasnt just the winners who captured attention.

The event was also graced by the esteemed presence of Brijesh Pathak, Deputy Chief Minister of Uttar Pradesh; Sandeep Bansal, Member of the All India Industry and Trade Board; Prabhnath Rai, Member of the All India Bhojpuri Society; Mukesh Bahadur Singh, President of the Indo-American Chamber of Commerce, Lucknow; Pawan Singh Chauhan, President of SR Group of Education and Member of the Legislative Council; Rajesh Rai, Member of the Information Department; Surinder Singh Rajput, National Spokesperson of the Congress; and Mrs. Anita Sehgal, anchor and actress – all of whom added elegance and prestige to the venue with their presence.

The night had its glamour, of course, but what stood out was the focus on the work, especially the backstage work that often goes unnoticed. Editors, set designers, lighting crews, writers, and background score artists were also given genuine appreciation on stage.

This year’s awards covered over 50 categories, recognising excellence in acting, directing, writing, music, production design, editing, and more. Beyond the core awards, special honours were also presented. The Lifetime Achievement Award went to Vijay Khare, whose influence on Bhojpuri cinema spans decades.

Speaking at the event, Paresh Nath, Editor-in-Chief and Publisher of Delhi Press said, “We are proud to honour the people who make Bhojpuri cinema so vibrant. These awards are a reflection of their hard work and talent. It’s always a joy to see the community come together to celebrate what they love doing.”

About Saras Salil
Saras Salil is one of India’s leading Hindi magazines, Published by Delhi Press known for its high-quality content that covers a wide range of topics, including cinema, lifestyle, culture, and social issues. With a readership that spans across India and beyond, Saras Salil has been at the forefront of promoting and celebrating various regional film industries, with a particular focus on Bhojpuri cinema. Through its awards, Saras Salil continues to be a beacon of recognition for the talent, hard work, and creativity that goes into making films that entertain and inspire audiences.

For a full list of winners and event highlights, visit the official Saras Salil Awards website.

Honouring a Visionary Legacy with Impactful Endeavours at Manav Rachna

Each year, the birth anniversary of Dr. O.P. Bhalla, the visionary Founder of Manav Rachna Educational Institutions (MREI), transforms into a deeply symbolic and spirited occasion. It is more than a tribute-it is a reaffirmation of the ideals that continue to shape minds, stir innovation, and spark positive societal change. April at Manav Rachna isn’t just the start of a new academic season; it marks a renewed commitment to purpose. The campus pulses with energy-Founders Day becomes a focal point around which a multitude of activities unfold, from landmark events to new beginnings. It’s also the month that heralds the main edition of the Manav Rachna National Aptitude Test, the gateway for aspiring students to join this vibrant academic community.

Honouring the ideals of Dr. O.P. Bhalla

INNOSKILL 2025: Innovation for a Sustainable Tomorrow

At the heart of this celebration was INNOSKILL 2025, Manav Rachna’s annual technical fest, held in revered memory of the Founder. This two-day extravaganza brought together over 3,000 participants, including high school students, in a spirited celebration of ideas, intellect, and imagination.

Spirit of corporate cricket at its best

Themed around Sustainability, the event invited young minds to ideate, innovate, and engineer solutions aligned with the United Nations’ Sustainable Development Goals (SDGs). With 45 events across eight dynamic verticals-ranging from Engineering Drift and Culinary Challenges to Legal Reasoning and Green Business Pitches-Innoskill proved to be a powerful platform for real-world learning.

A standout was the cybercrime awareness workshop-cum-competition conducted by the Indian Cyber Crime Coordination Centre (I4C), Ministry of Home Affairs, which brilliantly bridged social relevance with technological innovation. Industry support from BIRAC, Birla Opus Paints, Nexus Power Systems, and others further amplified the impact, showcasing Manav Rachna’s deep-rooted industry-academia linkages.

Justice R.C. Lahoti Memorial Moot: A Legacy in Legal Learning

Legal minds took centre stage at the 2nd Justice R.C. Lahoti Memorial Moot Court Competition, hosted by Manav Rachna University (MRU). Drawing participation from 24 premier law schools, the competition delved into contemporary legal challenges-deepfakes, AI ethics, and intellectual property law.

Judged by eminent justices including Justice Gita Mittal, Justice Sangita Dhingra Sehgal, and Justice Anjana Mishra, the moot proved intellectually rigorous and profoundly relevant. The final round saw Bennett University emerge victorious over Asian Law College, clinching the trophy, a ₹51,000 cash prize, and a prestigious SCC Online subscription.

The valedictory ceremony, graced by Justice Navin Sinha and Justice S.N. Dhingra, underscored the role of law as a dynamic force for justice and transformation, while inspiring students with reflections on ethics, lifelong learning, and professional purpose.

Cricket, Camaraderie, and Corporate Spirit

In a powerful display of athleticism and enterprise, the 18th Manav Rachna Corporate Cricket Challenge 2025 saw participation from 20 corporate giants, including TCS, Honda Cars, and Spark Minda. Over weeks of exciting matches, TCS took home the winner’s title, while Spark Minda was honoured for fair play.

Graced by Mr. Vikram Singh, IAS, Deputy Commissioner of Faridabad, alongside institutional leaders including Dr. Prashant Bhalla, President, Manav Rachna Educational Institutions (MREI); Dr. Amit Bhalla, Vice President, MREI; Dr. Sanjay Srivastava, Vice Chancellor, Manav Rachna International Institute of Research and Studies; Dr. Deependra Kumar Jha, Vice Chancellor, Manav Rachna University and Mr. Rajiv Kapoor, Managing Director & CEO, MREI, the event highlighted Manav Rachna’s belief in building leadership through sport-where teamwork, resilience, and strategy converge.

Reunions with Purpose: The Alumni Sports League

Adding emotional depth and intergenerational connection, the Alumni Sports League 2025 brought together graduates from across 15 batches for matches in cricket, basketball, volleyball, and badminton. But beyond the game, the event was about rekindling bonds, building mentorship, and reigniting the pride of belonging.

The newly introduced Alumni Connect Zone served as a vibrant hub for networking, student interactions, and collaborative opportunities-demonstrating how Manav Rachna nurtures relationships that last well beyond graduation.

Manav Rachna National Aptitude Test (MRNAT) 2025: Spanning Cities, Opening Doors

This year, the Manav Rachna National Aptitude Test (MRNAT) 2025 is scheduled for 20th April 2025, offering aspiring students the opportunity to showcase their potential and join one of India’s most future-forward educational ecosystems. The exam will be conducted at multiple centres across the country, ensuring accessibility. Interested candidates may appear for the exam in Delhi, Haryana, Bihar, Jharkhand, Uttar Pradesh, Madhya Pradesh, Rajasthan, Assam, Andhra Pradesh and Telangana.

A Legacy that Breathes through Action

Together, these initiatives don’t just commemorate a birth anniversary-they bring to life the ethos of Dr. O.P. Bhalla: a man who believed that education must not only develop skill but also shape character. From engineering innovations and legal excellence to corporate sportsmanship and alumni bonding, Founders Day 2025 was a mosaic of knowledge, community, and impact. At Manav Rachna, the Founder’s legacy is not remembered in silence; it is honoured in motion.

KK Modi University Hosts Grand Convocation Ceremony Graced by His Excellency, Shri Ramen Deka, Honorable Governor of Chhattisgarh

KK Modi University (KKMU), a leading institution known for its focus on innovation, inclusivity, and global education standards, celebrated its first Convocation Ceremony on April 11th at Hotel Roman Park, Durg. The prestigious event was graced by the Honorable Governor of Chhattisgarh, His Excellency, Shri Ramen Deka. Other dignitaries were Dr. Bina Modi, Chairperson of Modi Enterprises – KK Modi Group, Charu Modi, the Chancellor of KKMU and Dr. Monika Sethi Sharma, Vice Chancellor of the University.

At KKMUs 1st Grand Convocation, Honble Governor of Chhattisgarh Shri Ramen Deka joined Dr. Bina Modi, Ms. Charu Modi, and Dr. Monika Sethi Sharma

The event marked a significant milestone in a journey that began when the foundation stone was laid in 2015 by Shri K.K. Modi and Dr. Bina Modi.

Delivering his address on this occasion, Honorable Governor of Chhattisgarh, His Excellency, Shri Ramen Deka, lauding KKMU’s efforts said, “Education is the most powerful tool for transforming societies, empowering individuals and building strong nation.”

-Addressing the graduating batch, Dr. Bina Modi, Chairperson of Modi Enterprises – KK Modi Group, shared heartfelt reflections from her own life journey.

“It fills me with pride to see KKMU grow into an institution that shapes confident, capable, and conscious leaders of tomorrow. It was my late husband’s vision to provide world-class education to young minds, and I feel a deep sense of fulfilment in carrying that legacy forward. My life lessons were self-taught, but each of you has had the opportunity to learn, question, and grow on a platform that prepares you for the future,” said Dr. Bina Modi.

Charu Modi, Chancellor of KKMU, a driving force behind KKMU, also addressed the gathering. “KKMU is much more than a university. It is a launchpad for limitless possibilities. Our graduates are leaving with more than degrees. They are taking with them the mindset to innovate, the skills to excel, and the values to lead with purpose,” said Charu Modi.

The event also featured remarks by Dr. Monika Sethi Sharma, Vice Chancellor of KKMU, who spoke about the university’s commitment to academic excellence and holistic development.

KK Modi University continues to set benchmarks in providing world-class education through a multidisciplinary, industry-aligned, and technology-enabled curriculum. With a strong emphasis on holistic learning, global exposure, and real-world problem-solving, KKMU is rapidly emerging as a preferred destination for students who aspire to lead and innovate.

Over 60 students across disciplines such as MBA, B.Tech, BBA, and BCA were awarded degrees, many of whom have already been placed in prestigious organizations including Colorbar, Big Mint, Stratview Research, ABIS, Apply Legal, Career Potli, BB Advisory, Brand Mark and GPI to name a few.

Placement highlights include:

Shivani Khandelwal
MBA Batch 2020
KKMU shaped my business foundation with hands-on learning and strong industry links.
An internship at Godfrey Philips and placement at Indofil led to ISB Hyderabad today.

Rajbir Kaur
MBA Batch 2021
My MODICARE internship strengthened my managerial abilities.
KKMU’s guidance helped me land a role as Assistant Manager at GPI Delhi.

Vedant Wagh
MBA Batch 2021
An internship at Godfrey Philips sharpened my marketing skills.
KKMU’s placement support led me to Indofil Industries as a Sales Trainee.

Pranjal Parakh
MBA Batch 2021
KKMUs industry integration prepared me for success at Marque Inc.
The academic training built my confidence to thrive professionally.

Rashmeet Kaur
BBA Batch 2020
“Interning at Logy AI, Hyderabad gave me real-world exposure to project management and administrative operations.
KKMU’s guidance played a key role in helping me become a Sr. Project Associate.”

Pulkit Sahu
B.Tech Batch 2020
“My internship at Augtech Nextwealth IT Services sharpened my coding skills through real-world projects.
Thanks to KKMU’s support, I’ve now joined as a Developer.”

Siddharth Mukherjee
BCA Batch 2021
“My internship at Codicians gave me valuable hands-on experience in the tech industry.
Doing MBA at KK Modi University, where I’m exploring the blend of technology and management.

These stories reflect the university’s unique emphasis on internship-to-placement pathways and practical industry exposure.

About KK Modi University: Established in the year 2019.

With Mission
Value creation by nurturing well rounded career-ready professionals and entrepreneurs through
educational excellence and experience-based learning.

With Vision
To be a university of choice for developing future leaders and entrepreneurs.

KK Modi University works on three philosophies of instruction which will help in developing Nation Building Entrepreneurs

  • Inner Life Skills – Life long learning, self esteem, open mindedness, mindfulness, self awareness, confidence and happiness.

  • Outer Life Skills – Empathy, critical thinking, creativity, communication, collaboration, power of positive thinking and developing personality.

  • Career Skills – Getting expertise in domain skills, gaining practical industry experience and technical global competencies – through the best international university partners and corporate (co-op) domain partners.

KK Modi University is a career-focused university that offers innovative courses to prepare students for successful careers. Recognized by UGC, the university emphasizes interaction with experienced faculty and international academic partnerships for a holistic learning experience. Based in Durg, Chhattisgarh, India and catering to national and international students, the university offers under graduate, post graduate and diploma courses across various disciplines.

It has 7 Under Graduate Programs: BBA, B Com(H), B Tech CSE, BCA, BSc. CS, B Des(H), BHM.

It has 7 Post Graduate Programs: M Com, M Tech CSE, MBA, MCA, PhD, MHM, M Des.

It has 3 Integrated Programs: B Tech CSE + MBA, B Tech CSE + M Tech CSE, BBA + MBA.

It has 6 Executive Programs: MBA, MBA Business Analytics, MBA Finance, MBA Marketing, MBA OB & HRM, MBA Production Operations.

KK Modi University has International collaborations and MoUs with top ranked international universities namely UC Davis (USA), Virginia Commonwealth University (USA), Hochschule Luzern (Switzerland), Paris School of Art (France) to facilitate a wonderful opportunity to students to study abroad to gain short term multi-disciplinary experiences through our academic partnerships. KK Modi University also provides International Dual Degree opportunities for highly talented and strongly motivated students.

KK Modi University’s collaboration with industry partners gives the real-world, program-related work experience while pursuing education. It also helps to decide what kind of job any student might want and increase the chances of acquiring a good job (with a higher salary) as a graduate.

KK Modi University has partnered with Godfrey Philips India Limited, Indofil Industries Ltd, Techment, Zomato, Dabur, TCS, Big Mint, ABIS, Augtech Nxt Wealth, Apply Legal, Stratview Research, Tech B, The Internet & Mobile Association of India (IAMAI) bringing for students, an opportunity to balance classroom theory with practical, hands-on experience prior to graduation.

Spread over 25 acres, KKMU campus is designed by the world class architects Walter F Wagner, Sami Rintala, Sandip Kumar and Anna Heringer, and situated within walking distance of Shivnath river. It is also in close proximity to Raipur and the twin city of Durg – Bhilai, the educational hub of Chhattisgarh and a well-planned, fast-growing township.

#KKMUConvocation #KKMUPlacements #CareerUniversityIndia

For more information: kkmu.edu.in

Wisdom of Happiness to be Shown at the 78th Cannes Film Festival

Wisdom of Happiness, a documentary about the Tibetan Buddhist spiritual leader the Dalai Lama, will be shown at the 78th Cannes Film Festival in May. The 90-minute film was made by Barbara Miller and Philip Delaquis over a period of six years.

Wisdom of Happiness to be shown at the 78th Cannes Film Festival

It is an intimate and unique documentary in which the Dalai Lama speaks directly to the camera about what he calls the source of happiness – inner peace, and shares practical wisdom for dealing with the challenges of this century and the controversy surrounding the reincarnation of the Dalai Lama. The documentary also shows the Dalai Lamas early life, including rare archival material documenting his journey as Tenzin Gyatso.

American actor Richard Gere, a long-time follower of the Dalai Lama, served as executive producer and said it was a blessing to be involved in this documentary about love and compassion. With the support of private Swiss funds, Wisdom of Happiness was shot by photographer Manuel Bauer. Austrian sales company Autlook Filmsales is responsible for global sales. The film premiered at the Zurich Film Festival in October 2024 and was selected for the Dharamshala International Film Festival in India and the DocPoint Documentary Film Festival in Helsinki, Finland.

Wisdom of Happiness will be screened at the main venue, the Palais of Cannes Film Festival. Another film about exiled Tibetans, State of Statelessness, will also show in the market of Cannes Film Festival.

TVS Emerald Launches ‘TVS Emerald Connect’ App to Enhance Home-Buying Experience

TVS Emerald, a leading real estate developer, has launched TVS Emerald Connect, a pioneering mobile application designed to enhance the homeownership experience by integrating all property-related services into a single, user-friendly platform. This comprehensive app serves as a one-stop solution for all home-related needs of customers, setting a new standard for customer engagement in real estate with capabilities unmatched in the market. Currently available for Android users, with an iOS version forthcoming, the app offers a multitude of innovative features for homebuyers.

‘TVS Emerald Connect’ provides users with hassle-free access to all payment receipts and transaction history, along with timely updates on property construction progress. The app includes a refer-a-friend feature with exclusive rewards and benefits and allows users to unlock exclusive deals and offers across all TVS Emerald properties. It serves as a centralized hub for all property-related documents, enabling customers to raise and track service requests for any post-booking support. Additionally, the app provides quick access to installment plan details and payment schedules through a user-friendly interface designed for seamless navigation and convenience.

Sriram Iyer, Director & CEO of TVS Emerald, said, “At TVS Emerald, we are committed to delivering exceptional experiences to our customers. The launch of TVS Emerald Connect is a significant step towards our vision of integrating technology with real estate to offer a seamless and convenient homeownership journey. This app is not just a platform; its a commitment to our customers, ensuring they have complete control over their home-buying experience, from booking to handover, at their fingertips. By leveraging our legacy of trust, value, and service, we aim to set new benchmarks in customer engagement and satisfaction, making the dream of owning a home a more transparent and fulfilling reality.”

TVS Emerald continues to set new benchmarks in customer experience, reinforcing its commitment to innovation, transparency, and trust in the real estate sector. This proactive approach aims to further enhance customer engagement and streamline the home-buying journey.

About TVS Emerald Ltd.

TVS Emerald is engaged in the business of developing residential projects and self-sustaining communities with presence in Chennai and Bengaluru. TVS Emerald brings the foundation of Trust, Value and Service and has delivered 5.4 million sq.ft. of residential developments in Chennai and has 8.2 million sq.ft. of under development projects.

Got Tea Expands to Bangalore, Bringing Modern Asian Tea Culture to HRBR Layout

Got Tea, India’s leading premium matcha and bubble tea brand, has recently opened doors to its first cafe in Bangalore, located in HRBR Layout, Kalyan Nagar. Designed as a peaceful haven for urban millennials and Gen Z consumers, the cafe features a thoughtfully curated menu, including freshly crafted matcha beverages, K-toasts, Korean salt bread, indulgent desserts, and its signature bubble tea.

Got Teas First Outlet in Bangalore, HRBR Layout

As matcha rapidly gains popularity in India-especially among professionals, fitness enthusiasts, and young parents-Got Tea is on a mission to make high-quality, authentic matcha more accessible. Sourced directly from Shizuoka, Japan, Got Tea’s matcha maintains a consistent flavor profile while remaining affordable. The brand envisions making matcha an everyday ritual rather than a luxury, reflected in its diverse menu in Bangalore-which includes offerings like Matcha Lemonade, Vanilla Bean Matcha, and desserts such as Matcha Cookies and Financiers.

Founded by three high school friends-Yu Sung, Armaan, and Joseph-Got Tea was born from a shared passion for introducing India to authentic Asian tea culture, with its rich flavors and heritage. Since its inception, Got Tea has received an overwhelmingly positive response across its Delhi-NCR outlets. Customers appreciate the cafes warm, cozy ambiance, customizable beverages, and high-quality matcha, which has helped overturn the stereotype of matcha being bitter or tasteless.

Yu Sung Eo, Founder of Got Tea, expressed his excitement about the launch
“Bringing Got Tea to Bangalore is more than just opening another outlet-it’s about introducing a new culture of tea appreciation to a city that thrives on innovation and flavor. We’re excited to share our passion for authentic, handcrafted bubble tea with a whole new community, and we can’t wait to see Bangaloreans make Got Tea a part of their everyday moments.”

Located in the bustling neighborhood of Kalyan Nagar, the cafe offers a cozy, modern ambiance-perfect for casual hangouts, work sessions, or simply unwinding with a delicious cup of tea. The brand remains committed to using fresh ingredients, sustainable practices, and an uncompromising approach to quality.

The newly opened space invites Bangalore residents to sip, savor, and experience fresh matcha and bubble tea like never before. Paired with handcrafted Korean bakes and savory treats, Got Tea’s offerings align with its broader vision: to bring moments of peace and joy into everyday life.

About Got Tea
Got Tea is a pioneering bubble tea and Matcha brand dedicated to bringing high quality authentic flavors to Indian audiences with a contemporary twist. Founded by a group of passionate tea enthusiasts – Yu Sung Eo, Armaan Bindra and Joseph Touthang – the brand focuses on handcrafted, high-quality beverages made from premium ingredients. With a commitment to sustainability, innovation, and customer experience, Got Tea has quickly become a favorite among tea lovers. Expanding from its roots in Delhi-NCR, the brand continues to introduce new communities to the rich and diverse world of bubble tea.

For more information, visit www.gottea.in.

GeniusMentor Unveiled at GAISA 2025: India’s First Super AI-Powered Learning Platform Sets New Benchmark in Personalized Education

In a landmark moment for India’s education and technology sectors, GeniusMentor, the world’s first fully Super AI-powered personalized learning platform, was officially launched today at the 5th edition of the Global Artificial Intelligence Summit & Awards (GAISA 2025).

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Mridu Andotra, Founder & CEO, GeniusMentor

While GeniusMentor currently delivers fully AI-powered learning, their mission extends beyond automation-to empower teachers with AI tools that enhance creativity, student connection, and real-world relevance. The platforms patented AI engine curates each learners trip according to their unique learning style, pace, and comprehension capacity. GeniusMentor makes sure that every student has a teacher by their side whenever they need one, whether that means revisiting a concept at midnight or answering a question in real time.

“GeniusMentor is not just another EdTech product – it is a movement. A reimagining of education where each student has their own personal AI teacher, available 24/7, who evolves with them,” said Mridu Andotra, Founder & CEO, GeniusMentor. “We are proud to introduce it at GAISA, where the brightest minds in AI converge to shape the future.”

Rooted in the mantra “One Teacher. One Student. One Future.”, GeniusMentor offers an unprecedented level of customization. Every lesson, assessment, and feedback loop is crafted by its proprietary AI engine – ensuring every student receives a path that is uniquely theirs. The platform caters to diverse topics across disciplines and is built to scale from students to universities and lifelong learners.

GeniusMentor tackles a critical issue as India prepares for an educational revolution: the disconnect between conventional educational systems and the changing needs of a tech-driven global economy. The creation of the platform is in line with the national movement to integrate AI into education, which has been emphasized in recent policy debates and union budget objectives.

“This is a pivotal moment for India’s EdTech industry,” added Mridu. “With GeniusMentor, we’re not only making personalized education accessible – we’re redefining what’s possible in the classroom, at home, and on the go.”

GeniusMentor stands on three transformative pillars – Affordability, Personalization, and Skill-Driven Learning. With no recurring human teaching costs and only computational overhead, the platform redefines cost-efficiency – making high-quality, personalized education accessible at a much affordable price . GeniusMentor empowers learners not just to pass exams, but to build skills, solve problems, and apply knowledge in the real world.

GeniusMentor is a revolutionary e-learning company dedicated to transforming learning experiences through Artificial Super-Intelligence (Super AI). As the world’s first fully adaptive AI-powered education platform, GeniusMentor offers learners a real-time, personalized, and immersive learning journey tailored to their unique pace and style. Unlike traditional learning platforms, which adopt a one-size-fits-all approach, GeniusMentor leverages advanced AI algorithms and deep learning models and knowledge graphs to provide a truly individualized experience. The platform intelligently assesses each student’s strengths, weaknesses, and learning preferences, delivering customized content, interactive AI-powered tutoring, and instant feedback to optimize educational outcomes.

OMRON Collaborates with Tricog Health to Launch Advanced KeeboHealth Solution

OMRON Healthcare, the leading player in the home monitoring health solutions space, has announced its next initiative with Tricog Health, a renowned company in the Medtech space addressing cardiovascular conditions (OMRON and Tricog joined hands in 2023 to announce foray into remote home heart monitoring and management segment). This collaboration involves launching and deploying “KeeboHealth”, a connected and AI-based cardiac care solution aimed at improving heart failure management through remote monitoring and personalized care solutions.

OMRON Blood Press Monitors and Home ECG monitors (OMRON Complete, HEM 7156 T) along with Weighing Scale (OMRON HN 300) – a part of KeeboHealth Solution

Striving to empower doctors and patients, KeeboHealth is a sophisticated platform integrating state-of-the-art AI-based medical technology with data analytics, leveraging home ECG monitoring to enhance the ability of healthcare providers to manage patient care efficiently. Besides the digital ecosystem, it offers a range of OMRON products- particularly home ECG monitors along with Blood Pressure Monitors and Weighing Scales – to help cardiac care patients enhance monitoring and in turn receive more effective & timely treatment strategies from their doctors.

As per the studies conducted by Tricog in 2024, the early patient data in India showcased the transformative impact of KeeboHealth’s Remote Patient Monitoring (RPM) solution on heart failure management, delivering a remarkable 30% reduction in hospital readmission rates and a 45% improvement in adherence to Guideline-Directed Medical Therapy (GDMT). This highlights how KeeboHealth enables early intervention, better medication titration, and sustained patient engagement. These outcomes reinforce Tricog’s commitment to leveraging digital health innovations to improve patient outcomes, reduce healthcare costs, and enhance chronic disease management at scale.

According to Dr Charit Bhograj, CEO & Founder of Tricog Health,“KeeboHealth is a lifeline of hope for heart failure patients. Powered by advanced AI, it personalises care and continuously monitors patients to detect early signs of trouble, ensuring timely, tailored interventions. This smart approach enhances individual outcomes and brings much-needed optimism, especially in areas with limited healthcare resources. With KeeboHealth, patients can feel truly supported on their journey towards better heart health.”

Elaborating on OMRON’s motivation to collaborate with this solution, Hiroshi Ogawa, MD, OMRON Healthcare India, states,“Through this collaboration, OMRON strengthens its position as a key player rooting for the utilization of home ECG devices in the preventive healthcare sector and demonstrates its commitment to advancing medical technology in remote cardiac care. This is a step ahead in the realization of our vision “Going for Zero” which is all about reducing cardiac events by addressing the evolving needs of healthcare professionals and patients through customized and high-quality solutions such as home ECG-based monitoring.”

Katsuyuki Yamamoto, Senior Manager, Corporate Planning and New Business, OMRON Healthcare India, further added, “Continuing with this collaborative effort, Tricog and OMRON aspire to establish newer standards in preventive healthcare and contribute towards transforming the Indian cardiac healthcare landscape, which continues to face challenges such as a shortage of doctors and the financial burden of healthcare expenditure.”

Prateek Golecha, Senior Vice President at Tricog Health added, “Heart failure management needs a proactive, continuous approach. KeeboHealth integrates Tricog’s AI-driven insights with OMRON’s trusted home monitoring to deliver real-time patient data and actionable intelligence. This collaboration empowers doctors with faster, informed decisions, improving outcomes and reducing hospitalizations-bringing world-class heart care closer to patients.”

As OMRON and KeeboHealth prepare to introduce this transformative solution to the market by early April 2025, the healthcare industry can expect a paradigm shift in the way patient care is delivered and managed in the remote cardiac care segment.

About OMRON Healthcare and its India business
Committed to advancing health and empowering people worldwide to live life to the fullest, OMRON Healthcare is a global leader in the field of clinically proven, innovative medical equipment for home health monitoring and treatment.

Aiming to realize its vision of “Going for Zero, Preventive Care for the Health of Society”, the company develops products and services for cardiovascular condition management, remote patient monitoring, respiratory care, and pain therapy devices. These help healthcare professionals and patients to reduce cerebro-cardiovascular events, aggravation of respiratory diseases and restrictions due to chronic pain.

With well over 350 million units sold globally*, OMRON provides the world’s most recommended blood pressure monitors by healthcare professionals**. Throughout its history, OMRON Healthcare has been striving to improve lives and contribute to a better society by developing innovations that help people prevent, treat, and manage their medical conditions and provides products and services in over 130 countries***.

OMRON Healthcare Group is headquartered in Kyoto, Japan. Established in 2010, OMRON Healthcare India has established itself as a key player in the health monitoring segment in the country providing high-quality blood pressure monitors, respiratory therapy devices, body composition monitors, digital thermometers, pain management devices, etc.

To learn more, please visit:

www.omronhealthcare-ap.com/in;

www.omronbrandshop.com

Global: healthcare.omron.com

* Cumulative sales of home-use digital blood pressure monitors worldwide. (as of May 2023)

**1 Frost & Sullivan Survey, Blood pressure clinician perception tracker surveys. (November 25, 2019, and U.S. News Staff 2020, U.S. News & World Report, accessed June 9, 2020)

** 2 Kantar Health. Survey with cardiologists. (2019)

*** Number of the countries where OMRON products and/or services are available (as of March 2023)

About Tricog Health

Tricog Health, a pioneering force in medical technology, is revolutionising cardiac care through advanced AI-driven solutions. Established in 2014 by Dr. Charit Bhograj, an interventional cardiologist, Tricog has rapidly expanded its reach, now serving close to 10,000 healthcare facilities across more than 12 countries, including India, the Philippines, Malaysia, and Kenya. To date, Tricog has screened over 23 million patients, identifying more than 750,000 critical cases, thereby significantly enhancing the early detection and management of heart diseases.

Central to Tricogs mission is the development of innovative platforms such as InstaECG™ and InstaEcho™, which provide AI-assisted interpretations of ECGs and echocardiograms, respectively. These tools empower healthcare providers to deliver accurate and timely cardiac diagnoses, even in resource-limited settings. Additionally, Tricogs KeeboHealth platform offers comprehensive remote patient monitoring, enabling personalised management of heart failure patients and reducing hospital readmission rates.

Tricogs commitment to advancing cardiac care is further demonstrated through strategic collaborations. These alliances focus on implementing AI-powered solutions across the emerging market, aiming to enable care pathways for patients and leveraging AI algorithms. Through such initiatives, Tricog continues to drive innovation, striving to make quality heart care accessible to 100 million patients by 2027.

Tricog Health is also at the forefront of Computational Medicine, leveraging AI-powered algorithms for population health management. The Computational Medicine Division (CMD) integrates insights from millions of ECG screenings, collaborating with global leaders to enhance clinical decision-making. With a strong foundation in data-driven analytics, Tricog is actively expanding its research and deployment of AI-based cardiovascular solutions in regions like India, Africa, and Southeast Asia. As it continues to innovate, Tricog remains dedicated to bridging the gap in cardiac care by making life-saving diagnostics and remote monitoring accessible, efficient, and scalable across the globe.

For more information, visit www.tricog.com.

HELL ENERGY DRINK Brings its Biggest-Ever Global Contest to Indian Consumers

  • Buy the Limited edition HELL ENERGY DRINK can & Register yourself on www.winwithhell.in to participate

  • Upload the code behind the pull-tab (AKA Tab) and retain the tab to claim your prize!

HELL ENERGY DRINK, one of the fastest-growing Energy Drink brands in the world, kicks off their grand-scale and exciting global consumer contest in India. Following the resounding success in their international markets, HELL ENERGY DRINK now invites consumers in India to participate in and get an opportunity to win over 10,000 daily and weekly prizes. In addition, participants will automatically be eligible for the draw for a grand prize.

HELL ENERGY DRINK Brings its Biggest-Ever Global Contest to Indian Consumers

With prizes ranging from a luxury car to iPhones to a chance to have dinner with internationally renowned actor and the global brand ambassador of HELL ENERGY DRINK – Michele Morrone, the campaign promises to make one ‘hell’ of a ride. What you can win:

  • Grand prize: a brand-new luxury car

  • Weekly prizes: iPhone 16, cabin trolley bags, 1.2 litre stylish cool cups and a few lucky winners will get an invite for exclusive dinner with Michele Morrone in Mumbai

  • Daily prizes: Designer backpacks and stylish sneakers

From 07 April 2025 till 30 May 2025, consumers across the country can participate in the contest through the purchase of any of HELL ENERGY DRINK promotional can – HELL CLASSIC, HELL WATERMELON AND HELL APPLE. These promotional cans feature Michele Morrone’s iconic tattoos including the mythical Phoenix, two swords and more. Participation is very easy:

  • Purchase the promotional HELL ENERGY DRINK can

  • Register at www.winwithhell.in

  • Upload the unique code found under the tab

  • Save the tabs to claim your prize – Remember you can win Grand Prize – LUXURY CAR!

The small aluminium tab is not just the can opener. It is your ticket to winning big prizes. So, Save the Tabs!

Adrienn Popovics, Marketing Director, HELL ENERGY Hungary Ltd. shared her thoughts on the launch, “India is one of our most dynamic markets with an immense growth potential.This campaign is a milestone for the brand, marking our very first large-scale campaign in India. Building on the success of this campaign across several of our global markets, we are excited and looking forward to seeing how India, with its unmatched vibrancy and spirit, makes it their own.”

Commenting on WIN WITH HELL campaign, Unnikannan Gangadharan, Director, HELL-ENERGY PRIVATE LIMITED, said, “We are beyond thrilled to be launching our biggest-ever consumer campaign for HELL ENERGY DRINK in India. Through ‘WIN WITH HELL’ we want to create an unforgettable experience for our consumers. India is a lively and vibrant market, and we wanted the campaign to resonate with the pulse of the people and reward them with a momentous, exciting experience.”

WIN WITH HELL campaign is backed by a bold marketing push featuring TV and digital ads, influencer campaigns, and a strong social media presence to ensure no one misses the chance to WIN WITH HELL!

About HELL ENERGY

HELL ENERGY is one of the fastest-growing FMCG brands in the world. Founded in 2006, the 100% Hungarian brand became Hungary’s market leader by 2010 and currently exports to 60+ countries. It holds market leadership in, among others, Greece, Bulgaria, Croatia, Romania, and Slovakia. HELL ENERGY’s success is driven by excellent quality, good value for money, wide availability, and world-class marketing communication. As a unique player in the energy drink sector, it is the only brand with a market-leading presence in several countries, its own ultramodern filling factory, and an aluminium beverage can factory – ensuring an unparalleled strategic position globally.

For more information, visit www.hellenergy.com/ind.

Dr. Kanans Visvanats Appointed as Principal Researcher for the United Nations Commission on Science and Technology for Development (CSTD)

Dr. Kanans Visvanats, an internationally acclaimed researcher and thought leader, has been appointed as Principal Researcher for the United Nations Commission on Science and Technology for Development (CSTD). His Engagement with the UN Set to Drive Transformative Progress in Scientific Research. Currently serving as a Garwood Innovation Fellow at the Haas School of Business, University of California, Berkeley, and a Senior Research Scholar at the Latvian Academy of Sciences, Dr. Visvanats is renowned for his groundbreaking contributions in scientific research, innovation, and strategic development. His extensive expertise in academia, global policymaking, and technological innovation positions him as a driving force behind transformative solutions to contemporary global challenges.

Dr. Kannan Visvanats, Principal Researcher for the United Nations Commission on Science and Technology for Development (CSTD)

Latvia is emerging as a pivotal destination for scientific research and technological innovation, affirmed Dr. Kannan Kanans Visvanats, Principal Researcher for the United Nations Commission on Science and Technology for Development (CSTD). “With a strategic focus on innovation-driven economic growth, Latvia is solidifying its position as a premier hub for cutting-edge advancements. Latvia’s strategic focus on Foreign Direct Investment (FDI) and export-driven growth is set to accelerate advancements in scientific research and technological innovation. As global investors recognize Latvia’s business-friendly environment and innovation potential, the nation is fast becoming a key player in cutting-edge industries, paving the way for sustainable economic expansion. FDI & Exports will be the mantra for Latvia’s Growth in Science & Technology”. Said Dr. Kannan Kanans Visvanats.

Latvia’s dedication to fostering innovation has been recognized globally, as reflected in the Global Innovation Index (GII) 2024, where the country is ranked 42nd. It excels in key innovation indicators, including infrastructure, creative outputs, business sophistication, and institutional framework, highlighting its transformation into an emerging innovation powerhouse.

Economic Growth & Innovation Impact
Latvia’s dynamic approach to economic transformation emphasizes technological development and innovation as key drivers. As a small yet agile economy, the nation capitalizes on technological advancements, productivity improvements, and strategic investments to maintain competitiveness.

  • According to World Economics, Latvia’s GDP in 2024 is estimated at $87 billion (PPP), with a projected increase to $89 billion in 2025-a 21% surge compared to World Bank estimates.

  • Latvia’s investment appeal continues to grow, with active Foreign Direct Investment (FDI) reaching 4.2% of nominal GDP in December 2024, compared to 3.1% in the previous quarter.

  • The Latvia Investment and Development Agency (LIAA) facilitated 45 new investment projects worth 655.4 million euros, creating over 2,000 high-quality jobs across sectors such as advanced manufacturing, IT, renewable energy, and aviation.

Booming Foreign Investment & Special Economic Zones (SEZs)
Latvias investor-friendly environment has led to an unprecedented surge in foreign investments:

  • Active foreign investment projects have risen from 4 billion euros in 2023 to approximately 11 billion euros in 2024, demonstrating a 175% increase.

  • The strategic use of Special Economic Zones (SEZs) has played a crucial role in attracting global investors, offering tax incentives and streamlined regulatory frameworks that enhance Latvia’s competitiveness.

Latvia’s Innovation Momentum
With a clear commitment to innovation and economic expansion, Latvia is positioning itself as a European leader in technology-driven growth, attracting world-class scientists, investors, and entrepreneurs. The nation’s forward-thinking policies and strategic initiatives underscore its ability to shape the future of research and industry on the global stage.

Dr Kanans Visvanats has made significant contributions to the fields of innovation and Academic Research. Dr Kanans Visvanats is a Garwood Innovation Fellow at the Haas School of Business, University of California, Berkeley, and a Senior Research Scholar at the Latvian Academy of Sciences. Dr Kanans Višvanats holds the prestigious title of Research Fellow at the Royal Society of Chemistry, UK.

Dr Kanans Visvanats has made remarkable intellect and groundbreaking contributions have solidified his position as a driving force behind innovative scientific research. Dr. Visvanats epitomizes the values of global progress, leveraging his expertise to address critical challenges and foster sustainable development. With a mission to advance humanity through science and technology, his work at the CSTD inspires generations to dream beyond boundaries and strive for excellence. Dr Kanans Visvanats has been honored with prestigious awards such as the Albert Schweitzer Medal in Science and the Asia Pacific Entrepreneurship Award. He is also a co-author of the book Smart Villages – A Game-Changing Innovation in Social Engineering.