As the world eagerly anticipates the release of Ridley Scotts “Gladiator II,” Parimatch Sports, a high-quality sportswear brand and associate sponsor of PKL, has launched a powerful campaign dedicated to this iconic sport. Drawing parallels to epic gladiatorial battles, the campaign captures the essence of sport-courage, strength, and strategy-along with the brands commitment to empowering your inner champion.

Parimatch Sports Turned Kabaddi Players into Gladiators in its New Ad

The flagship video of the campaign takes us on a journey to a gladiator arena, invoking the spirit of competition and valor. The tension is palpable as the iconic ‘kabaddi-kabaddi’ chant echoes, setting the stage for a legendary confrontation. The video draws powerful parallels between the bravery of a Kabaddi raider and that of a gladiator facing multiple opponents. As the intensity builds, the narrative asks, “Hai Himmat Panga Lene Ki” (Are you daring enough to take the challenge), inviting fans to reflect on their own courage.

The campaign reflects Parimatch Sports commitment to empowering fans to embrace challenges and strive for victory, mirroring the tenacity of Kabaddi players.

“It is more than just a promotion; its an anthem to the spirit of Kabaddi and its athletes like Parteek Dahiya from Gujarat Giants, Ashu Malik from Dabang Delhi, Vijay Malik from Telugu Titans, highlighting resilience and pride in this traditional Indian sport.” commented the Parimatch Sports Press Office. “We aim to inspire our audience to embrace challenges and strive for victory, as Kabaddi champions do.“

As an Official Partner of the Pro Kabaddi League (PKL) since 2021, Parimatch Sports has long expanded its collaboration beyond traditional sponsorship, focusing on enriching fans experience. The partnership includes exclusive meet-ups with PKL legends, memorable giveaways, and unique events designed to deepen fans’ connection to Pro Kabaddi.

About Parimatch Sports
Parimatch Sports is a high-quality sportswear brand inspired by the world’s top athletes and designed to equip every brave soul on their winning track. With passion at heart, Parimatch Sports creates pro-on-field kits for football and cricket teams and a comprehensive range of everyday workout clothes for fans. The main feature that makes this brand stand out from the crowd is its exclusive design, inspired by top world’s athletes and their victories on the pitch. Parimatch Sports appearance on the market pursues an ambitious goal-expanding the horizons of Indias love for sports, bringing it to a brand new level.

Saudia Group has announced exceptional On-Time Performance (OTP) rankings, for its subsidiaries, Saudia and flyadeal, achieving impressive global results, according to a report by the independent aviation tracking site, Cirium, for November 2024.

Saudia and flyadeal Rank Top Globally for On-Time Performance (OTP)

Shoppers Stop, India’s premium fashion, beauty, and gifting omnichannel destination, is thrilled to announce its groundbreaking revolution in the beauty world – Glamfluencer 2025 by SSBeauty. India’s first-ever beauty reality show is designed to discover Indias next Super Beauty Influencer. This pioneering concept marks a transformative moment in both the beauty and entertainment industries, combining passion, education, and storytelling to create an unforgettable platform for aspiring influencers.

Glamfluencer by SSBeauty

This one-of-a-kind IP by SSBeauty promises unmatched drama, thrilling challenges, and transformative training. Contestants from across the country will undergo rigorous training in beauty techniques, content creation and digital trends while participating in challenges that test their creativity, knowledge, and resilience. Covering all aspects of beauty, the show will encompass makeup, skincare, fragrances, and haircare & styling, ensuring that contestants are equipped to inspire across every facet of the beauty industry.

The winner will claim the ultimate opportunity to cement their place as India’s next beauty icon, redefining what it means to inspire and influence in the beauty space.

Why Glamfluencer

• India’s First-of-its-Kind: A beauty influencer reality show where talent meets opportunity.

• Exclusive Mentoring: Industry leaders, digital mavens, and beauty experts will guide contestants.

• Big Rewards: More than just a title – it’s a launchpad into the dazzling world of beauty and influence.

Commenting on the launch, Mr. Biju Kassim, Customer Care Associate and CEO of Beauty, Shoppers Stop said, “At SSBeauty, we believe in empowering individuals to redefine beauty and creativity in the Indian market. The launch of this unique IP aims to give India its very own Super Beauty Influencer. With Glamfluencer, we are not just launching a reality show – we are creating a transformative platform that celebrates talent, fosters innovation, and sets new benchmarks for the beauty industry, while positioning our country globally. This initiative aligns with our vision to inspire, educate, and amplify voices, bringing consumers and brands closer through unforgettable experiences.”

Stay tuned as the search for the Super Beauty Influencer unfolds on your favorite OTT channel. Glamfluencer – where beauty meets drama and dreams turn into reality!

Think you’ve got what it takes Stay tuned for audition details and exclusive behind-the-scenes content. The glam revolution is here – and it’s yours to own.

About SSBeauty

As a division of Shoppers Stop, SSBeauty is dedicated to empowering every woman to embrace her uniqueness and inspire others. Our ethos of “Inspiring Elegance” defines our innovative approach to beauty retail. Beyond mere shopping, SSBeauty offers a haven of indulgence, it includes dedicated Treatment Rooms, offering indulgent facials and spas, providing customers with a luxurious and rejuvenating experience. Beauty enthusiasts can indulge in the latest nail trends at the Nail Bar, featuring a wide range of nail care and styling options.

At SSBeauty, luxury meets diversity with an impressive lineup of global powerhouses like Dior, Bvlgari, Armani, YSL, Prada, Valentino, Gucci, Burberry, Rabanne ,D&G, Creed, Maison Margiela, Tom Ford, Estee Lauder, Hugo Boss, Carolina Herrera, MAC, NARS, Benefit Cosmetics, Clarins, Clinique, LOreal Paris, Maybelline, Max Factor, Adidas, Armaf Perfumes, and many more, alongside Indian favourites like Kama Ayurveda, Forest Essentials, and Joyology.

About Shoppers Stop Limited

Shoppers Stop Ltd. is the nations leading premier retailer of fashion and beauty brands, established in 1991. As of September 30, 2024, Shoppers Stop is spread across 112 department stores in 65 cities, the Company also operates 11 premium home concept stores under the name Home Stop, 87 Specialty Beauty stores of M.A.C, Este Lauder, Bobbi Brown, Clinique, Jo Malone, Too Faced, SSBeauty, and 20 Airport doors, 50 INTUNE Stores occupying an area of 4.4 M sq. ft.

Shoppers Stop is home to one of the countrys longest-running and most coveted loyalty programs First Citizen. The Companys one-of-a-kind shopping assistance service, Personal Shopper is revolutionising the way Indians shop, bringing more value, comfort, and convenience to customer experiences. The brands diversified Omni channel offers over 800+ recognized and trusted brands across an incomparable range of products that together serve our overarching objective of delivering customer delight.

Surya Sarees, Delhi’s renowned ethnic fashion house, celebrates World Saree Day 2024 with grandeur, grace, and an unwavering commitment to India’s sartorial heritage.

Surya Sarees Celebrates World Saree Day 2024

The saree, an enduring symbol of elegance and craftsmanship, reflects centuries of artistry, woven into threads of tradition. Whether it’s the vibrancy of red symbolizing celebration or the purity of white speaking of grace, it is not just a garment but a legacy passed down to women of yesterday, today, and tomorrow. As proud custodians of this timeless art, Surya Sarees continues to champion the beauty and legacy of the saree in its signature style.

Rekindling Tradition in a Modern World
In an era where Western fashion dominates wardrobes, the artistry of sarees and their creators often risks being forgotten. From deep blues to festive yellows, Surya Sarees takes this responsibility to heart, striving to keep the magic of Indian craftsmanship alive and inspiring younger generations to embrace the saree in their own unique ways.

“It is our honour to showcase the splendour of sarees and ensure their place in contemporary fashion. Each saree tells a story, and we want every woman to experience this heritage,” said Mr. Raghav Mittal, COO of Surya Sarees.

The Grand Celebration
To mark this significant day, Surya Sarees is hosting an exclusive showcase featuring a curated collection of their handpicked sarees-masterpieces that blend classic traditions with contemporary designs. The invite-only event promises an immersive experience, featuring:

• Saree Styling Sessions: Experts from Surya Sarees will guide attendees on ways to style sarees for every occasion-traditional or modern.

• Saree Draping Workshop: Led by Jesi from Chennai, a renowned saree drapist, the session will unravel the art of flawless draping, highlighting the beauty of each fabric.

A Legacy of Craftsmanship
The sarees showcased are treasures of India’s rich textile heritage, encompassing both handloom and embroidered wonders:

• Handloom Sarees: Banarasi (Varanasi’s golden weave), Kanjeevaram (Tamil Nadu’s silk marvel), Bandhej (Gujarat’s tie-dye art), Patan Patola (double ikat royalty), and Bhagalpur Tussar silks-each a masterpiece rooted in history.

• Embroidered Classics: Kashmiri Tila work, Lucknowi Chikankari, Dabka Zardozi, and Parsi Gara-each thread is a testimony to intricate craftsmanship and tradition.

From the shimmering gold threads of a Kanjeevaram to the soft pink tones of a Lucknowi Chikankari, every creation at Surya Sarees reflects unparalleled artistry. Whether it’s the Kashmiri embroidery that mirrors the green beauty of the valley or the subtle orange hues of Gujarat’s Bandhej, these sarees pay homage to the artisans who keep these traditions alive.

A Commitment to Elegance
Surya Sarees stands as a beacon of India’s cultural heritage, ensuring the saree remains a cherished symbol of grace. On World Saree Day 2024, the fashion house invites saree lovers to celebrate not just a garment but the stories, skills, and timeless beauty woven into every fold.

For Surya Sarees, World Saree Day isn’t just a celebration-it’s a pledge to honor the legacy of Indian craftsmanship and inspire every woman to drape herself in tradition, with flair, elan, and pride.

For more information, please visit www.houseofsurya.com.

The year 2024 was a defining period for industries in India, showcasing resilience, innovation, and adaptability across real estate, education, manufacturing, energy, and consumer goods sectors. Companies capitalized on emerging opportunities, achieving remarkable milestones while laying robust foundations for future growth. As they reflect on their achievements, these industry leaders are also setting bold visions for 2025, aiming to drive innovation, sustainability, and excellence in their respective fields.

Business Barrons of India

Mr. Rizwan Sajan, Founder and Chairman, Danube Group reflected on the year, emphasizing optimism for the Indian real estate sector as Group’s projects garnered unprecedented attention by Indian buyers. He adds, “2024 has been a stellar year for us, with projects like Bayz102. Diamondz, and Oasiz1 receiving unprecedented attention, in addition to the launch of Oasiz2. In 2025, we will continue to focus on delivering affordable luxury homes while aiming to double our customer base.”

Mr. Ajay Chaudhary, CMD of Ace Group added, “As we look ahead, were optimistic about the prospects of the Indian real estate sector in 2025 and beyond. With the right policies, innovative solutions, and a customer-first approach, were confident that the sector will continue to thrive and contribute significantly to the countrys economic growth.” He added, “At Ace Group, were committed to delivering futuristic projects that not only meet but exceed our customers expectations. With a focus on innovation, sustainability, and customer-centricity, were confident that 2025 will be a watershed year for the real estate sector.”

For Kreeva, 2024 was a landmark year, as noted by CEO Mayank Jain, “This year marks a significant milestone for Kreeva as we prepare to make our foray into the luxury real estate segment. With a keen focus on meeting the evolving preferences of high-net-worth individuals, our upcoming projects have already generated considerable anticipation. We are confident that these developments will set new benchmarks in design, quality, and exclusivity. In the upcoming year, we aim to strengthen our presence and scale our operations further across the Delhi-NCR region, delivering exceptional value to our discerning clientele.”

Star Estate also experienced growth, shares Managing Director Vijay Jain highlighting the launch of a Bengaluru office, “This expansion aligns with the growing demand for organized real estate consultation. In 2025, we plan to integrate AI and data analytics to offer personalized property solutions, focusing on a seamless experience from search to post-sale services.”

Mr. Arjunpreet Singh Sahni, Executive Director, Solitaire Group said, “In 2024, we saw successful trial of upcoming Jewar Airport which is in close proximity of our projects and provides excellent connectivity to major roadways including the Yamuna Expressway. As we move into 2025, we expect the connectivity boost provided by the airport, to enhance property values and attract a wave of investors and homebuyers looking for prime locations with easy access to global connectivity. The future looks incredibly promising for our projects, which are set to become a key part of the areas thriving ecosystem.”

Education saw a strong emphasis on innovation and holistic development. Ramagya Group’s MD, Utkarsh Gupta remarked, “At Ramagya, 2024 was a year of growth and innovation, with a focus on integrating ancient wisdom, like the Bhagavad Gita, into our curriculum, alongside initiatives to enhance emotional intelligence and resilience. In 2025, we plan to expand our programs to nurture critical thinking and global perspectives among students.”

Accurate Group of Institutions introduced skill-focused programs in 2024. Chairperson Poonam Sharma stated, “This year, Accurate School made significant strides by introducing skill-focused programs that align with industry demands. With a strong response from students and parents, we aim to expand infrastructure and foster industry-academia collaborations in 2025, ensuring our students stay ahead in a competitive global environment.”

Green manufacturing gained prominence in 2024 as Mr. Sanchit Sekhwal Goyal, Director of Su-Kam Power Systems Limited said, “Su-Kam focuses on innovative, eco-friendly solutions, introducing advanced lithium batteries and expanding solar products. Our commitment to sustainable energy is evident as we continue to lead the way in energy storage and solar solutions. With an ambitious INR 6000 crore revenue target over five years, we are dedicated to growing our renewable energy offerings by 2025, while contributing to India’s energy security and carbon reduction goals.”

Adding to this, Mr Rajinder Kaul, CMD, Sharika Enterprises shared, “2024 marked a significant milestone for Sharika Enterprises as we cemented our role as a key player in SCADA and ADMS systems under the ‘Make in India’ initiative. This year, we were also empaneled as a system integrator for networking and communication projects with PGCIL. Looking ahead to 2025, we plan to scale these solutions further, advancing a sustainable energy future.”

Axita Cotton’s MD Kushal Patel noted significant growth in production and exports, he further adds “2024 has been a year of growth for us, expanding into new export markets and enhancing production. This progress has strengthened our ability to deliver premium-quality cotton to both domestic and global markets. In 2025, we aim to introduce innovative cotton products and invest further in sustainable farming practices.”

Anmol Industries achieved significant milestones. Executive Director Aman Choudhary remarked, “This year has been a key milestone with the virtual inauguration of our Thakurganj unit by PM Modi. We’re grateful for his support in boosting industrial growth. As part of our expansion, we’ve also participated in regional fairs and look forward to continued growth, product innovation, and contributing to India’s socio-economic development next year.”

Renny’s CEO Sarthak Gupta highlighted their initiatives, “In 2024, we began green manufacturing of structural steel, focusing on Scaffolding & Formwork, integrating solar power. In 2025, well emphasize solar structures and energy-efficient processes. Were committed to innovation, sustainability, and infrastructure development, driving growth with eco-conscious methods and expanding our value-added products for higher margins in the upcoming fiscal year.”

Tech-driven solutions defined 2024 for Secureye. Director Atul Gupta said, “In 2024, we introduced tech-driven security solutions like the PHOENIX IP camera series. In 2025, well continue embracing digital transformation, expand our distribution network, and introduce new Make in India products to meet evolving customer needs.”

Halonix Technologies’ MD Rakesh Zutshi emphasized innovation “We take pride in being a market leader in the lighting industry, consistently innovating to meet consumer needs. This year, we introduced the SURE MCB Series and the Wall De-Light – Spiritual Series LED lights. Looking ahead to 2025, we’re focused on expanding into advanced smart, IoT-based systems to address evolving demands.”

Prayag Polymers strengthened its market position in 2024, as shared by MD Nitin Aggarwal, “We are proud of our bold marketing and customer outreach efforts, highlighted by signing Malaika Arora as brand ambassador. These initiatives strengthened our market position, and we aim to continue this momentum with innovative, stylish, and functional products in 2025.”

Alniche Lifesciences expanded its product portfolio in 2024, focusing on underserved regions. Director Sumit Arora shared, “The year 2024 has been truly transformative for Alniche Lifesciences as we expanded our product portfolio in both the critical care and nephrology segments. We also focused on broadening our reach, particularly in underserved regions. Looking ahead to 2025, our goal is to further extend our global presence and strengthen our R&D initiatives.”

As industries look towards 2025, the shared vision is one of growth, sustainability, and innovation. With companies committed to expanding their offerings and integrating cutting-edge technologies, 2025 is poised to be a transformative year that builds on the successes of 2024. These organizations, driven by customer-centric approaches and a focus on excellence, are set to play pivotal roles in India’s economic and technological advancement.

India is witnessing a boom in start-ups, with many focusing on creating eco-friendly products that prioritise environmental conservation. Among these is Raipur-based start-up Gift Kya De (GKD), a rare manufacturing company that has carved a niche for itself nationwide through its innovative approach and dedicated efforts. By producing Make-in-India products, GKD is playing a crucial role in promoting local manufacturing and self-reliance.

Raipur’s Gift Kya De (GKD) Shines Among India’s Top D2C Start-ups

Recognised among India’s Best

Gift Kya De has achieved a major milestone by being selected among the Top 54 D2C start-ups in the prestigious Amazon Propel Start-up Accelerator Season 4. This achievement becomes even more significant considering that over 900 entries were received, out of which only 54 visionary brands made it to the exclusive list. This recognition solidifies GKD’s position as a key player in the eco-friendly and customised gift industry.

What is Amazon Propel

The Amazon Propel Start-up Accelerator is the flagship program of Amazon Global Selling. It is designed to identify and support promising direct-to-consumer (D2C) start-ups, helping them achieve global expansion. Often likened to Indias popular Shark Tank TV show, Amazon Propel selects entrepreneurs based on the strength of their ideas, business model, and potential for growth. Participants gain access to mentorship, resources, and a platform to showcase their products to a wider international audience.

A Result of Team and Customer Efforts

The directors of GKD credit this success to the trust of their customers, the relentless efforts of their team, and the unwavering support of their investors. They also expressed heartfelt gratitude to the Amazon Global Selling Team for providing this incredible platform that allows GKD to establish a global presence.

Speaking about this milestone, the GKD team shared, “This wouldn’t have been possible without the trust of our amazing customers, the relentless efforts of our incredible GKDians team, the belief of our investors, and the constant support from our well-wishers.”

Redefining Eco-Friendly and Customised Products

Gift Kya De is known for producing environmentally friendly and completely safe products. Additionally, the company specialises in customised products that are not only of superior quality but also captivate customers with their unique designs. Their offerings cater to modern consumer demands for sustainability and personalisation, making them a standout in a competitive market.

Vision for the Future

Amandeep Singh Bhatia and Suyash Chandel, Directors of GKD Solutions Pvt. Ltd., shared their thoughts on this milestone, “This is just the beginning. Together, we will continue to redefine the world of eco-friendly products and gifting while maintaining our customers trust.”

This journey of Gift Kya De is not just an achievement but an inspiration for how Indian start-ups can make a mark on the global stage. With its commitment to sustainable practices and customised solutions, GKD aims to further strengthen its mission and explore new dimensions in the realm of eco-friendly and customised products. As the brand continues to propel forward, it remains committed to redefining the future of gifting with sustainability and innovation at its core.

For additional information, please visit

linktr.ee/giftkyade

giftkyade.com/

www.amazon.in/giftkyade

Reference link Amazon story

surl.li/tenbd

Tis the season for whipping up famed family holiday recipes and serving special, homemade holiday desserts. With so many treats surrounding us this time of year, it’s easy to accidentally overindulge. Combine the loads of delicious food with cold weather and a lack of regular sleep and exercise (not to mention the stress of the times we are living in), and you might find yourself headed straight to sniffle town.

Thankfully, there are ways you can enjoy yourself while staying happy and healthy this holiday season. Here are some simple and effective tips from Celebrity Nutritionist Neha Ranglani to help you enjoy the holiday season while staying in your best health!

1. Workout at Home
Setting realistic workout expectations is important. Gyms are notoriously empty during the last months of the year, and there is a reason for that. During the cold weather season, extra time is spent with friends and family, and going to the gym becomes less of a priority. But just because you can’t go, or maybe you just don’t feel like going to the gym right now, doesn’t mean you can’t sneak some exercise into your day from the comfort of your own home.

A little exercise can boost your energy levels and allow you to feel much better mentally, physically, and emotionally, so ditch the exercise guilt this holiday season and burn off some calories with easy at-home workouts.

California Walnut- Your Best Workout Buddy

2. Substitute Ingredients
Not all holiday recipes need to be strictly followed. Ingredient substitutions are a great way to exercise creativity in the kitchen and pay attention to your health at the same time. For example, skip the breadcrumbs and use finely chopped California walnuts as a coating for fish or poultry instead. Not only is this a nutritious alternative, but it also adds a delicious crunch. They are also an ultimate kitchen essential, delivering a plant-based nutritional punch, endless versatility, and unbeatable flavor. If you’re looking to make a variety of sauces this holiday season, grind walnuts into a meal and use them as a creamy and wholesome thickener for your sauces. Remember, there’s no need to compromise nutrition or taste when you’re making your favorite holiday recipes!

California Walnuts Crusted Chicken

3. Maintain a Balanced Lifestyle
Taking small steps to maintain a balanced daily routine is essential when it comes to sustaining good health during the holidays. Here are some tips that can help alleviate stress, one of the most important ways to stay healthy, especially in these times. Don’t forget to:

• Get enough sleep: Balancing holiday parties, get-togethers, shopping, cooking, and other typical traditions can be absolutely draining. Make sure you’re getting enough rest to let your body recover from all the activity!

• Stay hydrated: Dry, cold weather can easily take a toll on your body, so ensure you’re drinking enough water each day.

• Engage in some form of exercise: Whether you do some squats while you watch your favorite Christmas movie or sneak in a set of push-ups and sit-ups before you hop in the shower, keep your body active in any way, shape, or form.

• Listen to your body: Self-care is an important aspect of health, and if your body is telling you it needs more rest or more nutrients, make sure to listen to it.

• Balance your wants and needs: Depriving yourself of a piece of pie won’t make you happy. Exercise may be good for the body, but dessert is good for the soul, so, if you’re conscious of your choices during the holidays, you’ll be able to have your cake, and eat it, too!

Your health is extremely important, but taking the time to enjoy the holiday season – desserts included! – is a must. Following the simple tips above will help you maintain your health and happiness throughout the holidays so you can spend more time with friends and family, and less time worrying about catching a winter cold.

JK Super Cement, a prominent name in India’s cement industry, has launched a captivating new television commercial (TVC) featuring Indian fast-bowling sensation and brand ambassador, Jasprit Bumrah. The campaign, titled Game Badal De, draws inspiration from Bumrahs remarkable journey and embodies JK Super Cement’s commitment to innovation, transformation, and resilience.

JK Cement’s new TVC featuring Indian fast-bowling sensation, Jasprit Bumrah

The TVC narrates a poignant anecdote from Bumrah’s childhood, reflecting how he honed his craft using a cement wall as his silent partner during practice sessions. This story forms the emotional cornerstone of the campaign, portraying the wall not only as a physical structure but also as a metaphorical “game changer.” Through this narrative, JK Super Cement highlights its brand philosophy of overcoming challenges and achieving excellence.

Aligned with JK Super Cement’s recent rebranding initiative, the Game Badal De campaign aims to enhance brand visibility and foster deeper connections with its target audience. The rebranding introduced a refreshed identity, modernised packaging, and a dynamic logo symbolising strength, innovation, and sustainability. This also marked the revitalisation of JK Super Cement’s brand positioning as “Build Strong“.

Speaking on the campaign, Mr. Anuj Khandelwal, Business Head, JK Cement, said, “Our new brand identity is a response to meeting evolving customer aspirations. The Game Badal De campaign amplifies this vision by connecting authentically with our audience through innovation and storytelling.”

Mr. Pushpraj Singh, Group President Sales and Marketing, JK Cement, added, “While our legacy remains strong, our rebranding represents a transformation that allows us to stand apart in a saturated market. This TVC is a reflection of our transformation journey towards building a stronger, more sustainable future.“

Mr. Love Raghav, AVP & Head of Branding, JK Cement, stated, “With our new brand identity and bold campaign #GameBadalDe, were breaking barriers and reshaping the narrative in the cement industry. Bumrah’s story of perseverance resonates with our brand values and inspires a fresh perspective on construction and growth. Featuring him as the symbol of transformation, we aim to inspire game-changing stories in every corner of life.”

Traditionally, the cement industry has maintained a conservative approach to marketing and communication. With Game Badal De, JK Super Cement challenges this status quo by presenting a narrative that resonates with resilience and ingenuity. Bumrah, known for his mastery of Yorkers and his ability to change the course of a game, perfectly represents the brand’s ethos of challenging norms and driving innovation.

About JK Cement Ltd.
JK Cement Ltd. is one of India’s leading manufacturers of Grey Cement and one of the leading White Cement manufacturers in the World. In five decades, the Company has partnered with Indias multi-sectoral infrastructure needs on the strength of its product excellence, customer orientation and technology leadership. JKCement’s operations commenced with commercial production at its flagship grey cement unit at Nimbahera, Rajasthan in May 1975.

The Company has an installed capacity of 24.3 MTPA of Grey Cement, making it one of the top cement manufacturers in the Country. The Grey Cement business has a strong Pan-India presence across 15 states with an enhanced reach in the states of Uttar Pradesh and Madhya Pradesh.

With a total White Cement and wall putty Capacity of 2.45 MnTPA. JK White Cement is sold across 37 countries around the globe and the Company has a strong international presence with two subsidiaries, JK Cement Works Fujairah FZC and JK White Cement (Africa) Ltd.