Shrewsbury International School India, the first Indian campus of the globally-renowned Shrewsbury School UK, is opening doors to its state-of-the-art 150-acre campus in Bhopal on August 8, 2025.

With less than three months to go, the schools leadership and staff are diligently undertaking every necessary measure to ensure a seamless and gracious welcome for its inaugural batch of students. Prospective families can register for bespoke campus tours – where they get a chance to explore the school campus and meet personally with the admissions and school leadership teams to get a glimpse of the cutting-edge classrooms, expansive sports facilities and boarding houses – all designed to showcase the unique breadth of British boarding life in the heart of Madhya Pradesh. Admissions are witnessing a significant surge well in advance of the schools inauguration, with applications pouring in from across India and overseas.

The Academic Block at Shrewsbury International School India

“We are on the verge of embarking on a bold new chapter of education in Madhya Pradesh. I have long envisioned Shrewsbury as an institution where British academic excellence harmoniously blends with the rich cultural values of India. The arrival of August is eagerly anticipated,” remarks Abhishek Mohan Gupta, President – Board of Management, Shrewsbury International School India.

Shrewsbury makes its debut in India through a distinguished collaboration between Shrewsbury School UK – a 473-year-old British boarding institution – and Jagran Social Welfare Society, a name renowned for its commitment to educational excellence in Central India. The school offers a fully-customised British National Curriculum for grades 6-12, leading to IGCSE and A-Level qualifications. “Pupils at Shrewsbury will be exposed to a personalised learning environment with small class sizes and a low student-teacher ratio of 8:1. At the heart of our vision lies the philosophy of whole-person development. From rigorous academic modules to a world-class infrastructure for sports and performing arts, every aspect of our school is meticulously-planned to nurture India’s young potential for a global future,” remarks Dominic Tomalin, the Founding Headmaster at Shrewsbury.

“Our admissions outreach has spanned over 40 cities across India and internationally, with our team traveling almost every month to engage with prospective families. Alongside strong domestic interest, we have also received considerable attention from regions such as the UAE, Nepal, and Bangladesh,” notes Mr. Abhishek Mohan Gupta.

Highlighting the unique features of the school’s co and extra-curricular programmes, Oliver Russell, the Deputy Head of School and Strategy Development, says, “Inspired by the rich sporting legacy of its parent institution, Shrewsbury International School India offers state-of-the-art facilities for over 20 indoor and outdoor sports, introducing the country to dedicated training spaces for specialised disciplines such as Indoor Rowing, Scuba Diving, and Fencing. Equally vibrant is the school’s Performing Arts programme, through which students will pursue diplomas in Music and Drama from Trinity College London – marking the only international collaboration for Performing Arts in Central India.”

The school is conducting the Shrewsbury India Leadership Programme next month, an immersive 8-day-residential programme featuring hands-on workshops and activities for students in skilful domains such as creative writing, storytelling, public speaking, sports and more. Write to leadershipprogramme@shrewsburyindia.in to know more.

Reshaping preschool education with its progressive curriculum and global pedagogical standards, Sanfort Group of Schools (Sanfort) is planning to establish its first preschool chain in India, working towards implementing the International Baccalaureate (IB) Primary Years Programme (PYP) framework. Such a definitive step will mark a transformative leap in early childhood learning by Sanfort with its legacy of innovation and learner-centric approach.

Sneha Rathor, Dr. S.K. Rathor, Kavita Rathor, and Vineeta Srivastava stand proudly alongside the dedicated Sanfort team, marking a moment of celebration and achievement

Sanfort is not just preparing children for school, but it’s nurturing future-ready citizens for a rapidly evolving world. Sanfort is bringing internationally benchmarked education to the foundational years. Its curriculum blends play-based exploration with structured developmental milestones which encourage young learners to think independently.

Sanfort proudly launches India’s first IB Preschool Chain-Sanfort Global, setting new standards in early childhood education

Dr. S.K. Rathor, Founder & Chairman of Sanfort said, “The early years form the foundation of lifelong learning, so at Sanfort, we are creating an environment where learning is joyful, meaningful, and aligned with global standards. By launching India’s first IB preschool chain, we aim to provide a truly world-class start to every child’s educational journey. Our goal is to raise confident, creative, and compassionate learners equipped for tomorrow.”

The kids at Sanfort are also being made confident enough to question deeply on any topic while understanding their surroundings with curiosity and confidence. In a nutshell, Sanfort fosters well-rounded development on all the parameters covering emotionally, cognitively, socially and physically. Founded by visionary educationists Dr. S.K. Rathor and Mrs. Kavita Rathor, Sanfort began its journey with a single preschool and has grown into one of India’s most trusted names in early childhood education today.

Sanfort has, over the years, built a solid reputation by combining innovative teaching methods with strong values at its schools. Innovation, inclusivity, and a global viewpoint are the cornerstones of Sanfort. Its learner-centred curriculum fosters curiosity, self-reliance, and holistic development from a young age.

Sanfort is already known for bringing revolutionary changes in the preschool industry. It was the first preschool in India to introduce Touch ‘n‘ Learn technology, making learning interactive and fun for young children. It also led the way by launching India’s first AR (Augmented Reality) -based curriculum, adding a whole new dimension to early learning and exploration.

Sanfort’s proprietary ‘Core Value Circle‘ model continues to drive innovation, addressing six critical pillars of development: sensory refinement, motor skills, creativity, social-emotional growth, personality development, and essential life skills. Sanfort provides a safe and engaging environment for all children to develop and flourish, complete with kid-friendly facilities, qualified teachers, and carefully planned activities.

Consequently, Sanfort has emerged as the preferred choice for thousands of parents across India who seek more than just conventional schooling-parents who value a nurturing, progressive, and globally aligned preschool experience. Through continuous curriculum enhancements and robust teacher development programs, Sanfort has created a dynamic learning ecosystem tailored for 21st-century children.

With over 250 schools across three countries, more than 90 prestigious awards, and a vast, vibrant alumni network, Sanfort’s journey of 16+ years is a strong reflection of its commitment to revolutionizing preschool education in India. Building on this foundation, Sanfort now plans to implement the IB PYP framework across its preschool chain-reinforcing its focus on global best practices in early childhood learning.

About Sanfort- The U.K Concept Preschool Chain
Sanfort – The U. K. Concept Preschool Chain is the brain child of Eminent Educationist couple Dr. S. K. Rathor & Mrs. Kavita Rathor. They started their first preschool in 1999 with a bouquet of attraction, concepts and role play models for tiny tots based on the play-way methodology or learning by doing. Its curriculum involves effective, time-tested elements of traditional learning infused with cutting-edge technology resources, which bridges the learning gap. The curriculum is crafted in the hexagram of ‘Core Value Circle’ which helps children in the Refinement of their senses, Gross Motor Development, Creative Development, Social development, Psychological – Personality Development and Practical life care for Self, Others and for the Environment.

Website: www.sanfortschools.com

Kicky and Perky; a 925 sterling silver brand that uses moissanites and semi-precious stones in their jewelry, environmentally conscious- Kicky and Perky draws its inspiration from the richness of Indian heritage. These cultural elements serve as the foundation for designs that are reimagined with a bold, contemporary sensibility. Each piece reflects a seamless fusion of tradition and modernity, designed for individuals who honor their roots while embracing a forward-looking aesthetic.

All jewelry is conceptualized and developed in-house, ensuring originality and precision at every stage. Crafted using sustainable 925 sterling silver and responsibly sourced moissanites and semi-precious gemstones, every creation is a testament to thoughtful design, environmental responsibility, and uncompromising quality.

Elegant Mughal Majesty Gold Bridal 925 Sterling Silver Pendant

Elegant Mughal Majesty Gold Bridal 925 Sterling Silver Pendant For Women – Rs. 4,049.00/-

Inspired by Mughal Architecture and floral motifs, studded with red talfe arranged in petaled shapes and moissanites polki is this pendant with chain. This piece evokes the elegance of heritage jewellery with the versatility of modern minimalism. Perfectly suited for both traditional and contemporary ensembles.

Link

Azure Cut 925 Sterling Silver Ring

Azure Cut 925 Sterling Silver Ring For Women – Rs. 1,949.00/-

Luxurious Mughal-Inspired Crystal 925 Sterling Silver Earrings

Luxurious Mughal-Inspired Crystal 925 Sterling Silver Earrings For Women – Rs. 1,899.00/-

Inspired by the grandeur of Mughal motifs, the Luxurious Mughal-Inspired Crystal 925 Sterling Silver Earrings For Women feature a harmonious play of geometric green talfe panels encircling a central moissanite polki. Accentuated with a graceful crescent of shimmering moissanites and set in a regal gold-plated finish, these earrings blend traditional aesthetics with refined modernity. A versatile pair-perfect for elevating ethnic ensembles or adding a statement flourish to contemporary looks.

Moissanite Floral Ribbons 925 Sterling Silver Earrings

Moissanite Floral Ribbons 925 Sterling Silver Earrings For Women – Rs. 17,859.00/-

Delicate yet daring, the Moissanite Floral Ribbons 925 Sterling Silver Earrings For Women reimagines the softness of bows and the brilliance of celestial forms. Set in a high-polish rhodium finish, the sweeping curves are encrusted with fine moissanites, forming petal-like silhouettes that converge in a radiant floral burst. The result is an exquisite balance of grace and geometry-perfect for those who cherish understated glamour with a whisper of whimsy.

Moissanite Three-Finger Ribbonia 925 Sterling Silver Ring

Moissanite Three-Finger Ribbonia 925 Sterling Silver Ring For Women – Rs. 5,789.00/-

Graceful Ribbonia with Moissanite 925 Sterling Silver Ring

Graceful Ribbonia with Moissanite 925 Sterling Silver Ring For Women – Rs. 5,979.00/-

Kicky & Perky – Jewellery That Celebrates You
At Kicky & Perky, we craft more than just Jewellery-we create expressions of identity, culture, and sophistication. As a modern and progressive Jewellery brand, we blend Indian heritage with a global sensibility, curating designs that are both rooted in tradition and reimagined for today’s discerning wearer. Founded by visionaries with international fashion expertise, Kicky & Perky is a brand that stands for self-expression, innovation, and conscious luxury. We take inspiration from Indian mythology, architecture, and traditional art forms, infusing them with a contemporary global twist, allowing you to embrace your roots while making a bold style statement.

Website Link: kickyandperky.com/

Corning Incorporated (NYSE: GLW) and Samsung Electronics Co., Ltd. today announced that the upcoming Galaxy S25 Edge will feature Corning Gorilla Glass Ceramic 2⁽¹⁾, a new glass ceramic offering that delivers advanced protection in a new, remarkably thin device form factor Driven by a shared vision to push the boundaries of mobile engineering, Samsung and Corning joined forces to ensure the premium S series experience balances elegance with resilience.

Introducing Corning Gorilla Glass Ceramic 2

Gorilla Glass Ceramic 2 further extends the legendary toughness that Corning Gorilla Glass is known for. Combining Corning’s advanced glass technology with Samsung’s proprietary processing and reinforcement technologies, the Gorilla Glass Ceramic 2 cover on Galaxy S25 Edge delivers a sleek yet strong design.

“Galaxy S25 Edge will set a new standard for craftsmanship and performance as our slimmest Galaxy S series device yet,” said Kwangjin Bae, EVP and Head of the Mechanical R&D Team of Mobile eXperience Business (MX) at Samsung Electronics. “To support this breakthrough design, it was essential to develop a display material that was both exceptionally thin and reliably strong – a challenge that brought Corning and Samsung together, united by a shared vision for purposeful engineering and user-centric innovation. That vision is embedded in every detail of Galaxy S25 Edge.“

Gorilla Glass Ceramic 2 features crystals intricately embedded within its glass matrix, enhancing the durability and crack deflection capabilities of the display cover. The synergy between the glass and crystal components is engineered to provide improved toughness while retaining high optical transparency. As a key component in enhancing damage-resistance, Corning’s ion exchange process further fortifies the glass ceramic material and improves retained strength of the display cover.

“With Gorilla Glass Ceramic 2, we’ve achieved a remarkable combination of thinness and strength, giving consumers the best of both worlds – exceptional durability in a modern, sleek and premium design,” said Andrew Beck, Vice President and General Manager, Corning Gorilla Glass. “The craftsmanship of the Galaxy S25 Edge with Gorilla Glass Ceramic 2 underscores Corning and Samsung’s commitment to meeting the evolving needs of consumers worldwide.”

For more information and details about the highly anticipated Galaxy S25 Edge, tune into the launch event to be livestreamed on Samsung’s YouTube channel on May 13 at 9 a.m. KST, May 12 at 8 p.m EDT, and 5 p.m. PDT.

⁽¹⁾ Corning Gorilla Glass Ceramic 2 is integrated into the front of the device.

About Corning Incorporated

Corning (www.corning.com) is one of the world’s leading innovators in materials science, with a 170-year track record of life-changing inventions. Corning applies its unparalleled expertise in glass science, ceramic science, and optical physics along with its deep manufacturing and engineering capabilities to develop category-defining products that transform industries and enhance people’s lives. Corning succeeds through sustained investment in RD&E, a unique combination of material and process innovation, and deep, trust-based relationships with customers who are global leaders in their industries. Corning’s capabilities are versatile and synergistic, which allows the company to evolve to meet changing market needs, while also helping its customers capture new opportunities in dynamic industries. Today, Corning’s markets include optical communications, mobile consumer electronics, display, automotive, solar, semiconductors, and life sciences.

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at news.samsung.com.

Group 108 emerged as a standout exhibitor at PRC 2025, held on May 7- 8 at the Jio World Convention Centre, Mumbai. The event brought together key players from India’s retail sector, and Group 108 made a lasting impression with its dual showcase of Grandthum and ONE FNG, attracting notable attention from retailers, investors, and industry professionals.

Group 108 highlights Grandthum and ONE FNG at PRC 2025, drawing strong retail interest

The two-day event enabled Group 108 to highlight the retail strength of its developments. Grandthum, the centerpiece of the brand’s presentation, impressed attendees with its thoughtfully designed high-street retail zones, vibrant shopping corridors, and integrated entertainment experiences. Its layout and scale were particularly well-received by retail chains and franchise leaders looking for dynamic, footfall-rich environments.

The company also used the platform to further expand its leasing relationships. Across the event, Group 108 connected with prominent brand representatives, onboarding several names and building momentum within its retail leasing portfolio. Grandthum’s offering resonated strongly with both domestic and global brands, reaffirming its position as an emerging retail destination in North India.

ONE FNG, while known for its forward-thinking office infrastructure, also showcased its retail component, featuring curated spaces for premium dining and boutique outlets. This aspect added a valuable layer to its profile, demonstrating how retail remains a thoughtful inclusion within a business-first environment.

“PRC 2025 gave us the right exposure to engage directly with the retail industry’s decision-makers,” said Mr. Sanchit Bhutani, Managing Director of Group 108. “We’re pleased with the feedback received, the conversations initiated, and the new additions to our brand network.”

The event concluded with heightened interest in Group 108’s projects, particularly among retailers seeking new-age commercial locations with architectural appeal and consumer engagement potential. The interactions and partnerships formed at PRC 2025 are expected to accelerate leasing activity across both Grandthum and ONE FNG in the coming months.

Hong Kong SAR
As summer approaches, the award-winning Dorsett Wanchai, Hong Kong, and Dorsett Mongkok, Hong Kong under Dorsett Hospitality International, are thrilled to introduce the Family Stay & Play experience for family travelers. With the Fantastic 4 Family package, guests can enjoy up to 35% off family rooms, complimentary breakfast for the entire family, and a wide range of thoughtful and delightful amenities for the little ones.

Dorsett Wanchai and Dorsett Mongkok Promise a Fantastic Summer Vacation for Families

A Beyond Thoughtful Family Stay & Play Experience

From the moment guests step into the hotel, they are welcomed by a complimentary candy bar (available daily from 6-7 pm). Upon check-in, children receive a surprise “Little Foodies” snack box and the hotels signature Jasper teddy, providing adorable companionship throughout their stay in Hong Kong.

Inside the rooms, families will find a range of kids amenities, including kid-size slippers and branded shower products. For families traveling with babies, the hotels offer complimentary rentals of baby cots, feeding amenities, and bathing and hygiene essentials, ensuring a hassle-free stay. To keep kids entertained, Teddy Jasper’s Adventure Kit, complete with board games and a music night light, is also available.

At Dorsett Wanchai, children will be delighted with an in-room piata surprise (for selected bookings) and the Star Wars pinball machine in the hotel lobby.

Enjoy up to 35% off stays in our spacious family rooms, including Triple Rooms, Family Quad Rooms, and Interconnecting Rooms with our Fantastic 4 Family package. Additional benefits include:

• Complimentary daily breakfast for the whole family

• Flexible check-in/out times and a full 26-hour stay (exclusive to official website bookings)^

• Branded bath amenities and personalized slippers for kids

• Welcome gifts such as the “Little Foodies” Snack Box, Jasper Teddy and in-room surprise sweet treats

• Free Baby Gear Rentals, including baby dining essentials, bathing and hygiene amenities, and Jasper’s Adventure Kit for a fun stay experience
  ​

BOOK NOW to take advantage of these fantastic offers and enjoy a truly memorable stay! For more information and reservation, please visit:

• Dorsett Wanchai

• Dorsett Mongkok

^Not applicable to Family Quad Room bookings at Dorsett Mongkok. Above offers are available from now until December 31, 2025. Please refer to the hotel website for details.

Bonne Foi 65, one of East of Kailash’s most vibrant dining and entertainment venues, is set to come alive with soulful rhythms and spiritual melodies as acclaimed Sufi singer “Heer Walia“ performs “live this Saturday evening“.

Sufi Sensation Heer Walia to Perform Live at Bonne Foi 65 This Saturday

Known for her magnetic stage presence and mesmerizing voice, Heer Walia has captured the hearts of music lovers across the country with her heartfelt renditions of Sufi classics and contemporary fusion. From the poetic verses of Bulleh Shah to reinterpretations of timeless folk tunes, her performance promises an unforgettable musical journey.

“We’re thrilled to host Heer Walia at Bonne Foi 65,” said the restaurant’s event manager. “Our rooftop ambiance, gourmet menu, and signature cocktails are the perfect setting for a night of soul-stirring music and celebration.”

Event Highlights:

• Live Sufi Performance by Heer Walia*

• Date: Saturday

• Time:* 11:00 PM onwards

• Venue: Bonne Foi 65, East of Kailash, New Delhi

Guests are invited to experience an evening that blends fine dining, elegant rooftop views, and the deeply spiritual essence of Sufi music. The restaurant’s diverse menu-featuring Indian, Mediterranean, and Continental cuisines-will be available throughout the evening, along with curated drinks and desserts.

Whether youre a die-hard fan of Sufi music or simply looking for a magical night out in Delhi, this performance is not to be missed.

For Reservations: Call: 9557555263 / 9643536565

“Come for the cuisine, stay for the soul.“

Bonne Foi 65 – Where Delhi Dines and Celebrates.

• Urges preservation of ECCS strengths to support India’s trade, MSME growth, and $30 trillion vision

• Aims to streamline clearances, reduce redundancies, and boost India’s global logistics competitiveness

The Express Industry Council of India (EICI), the apex industry association representing leading international and domestic express companies in India, has released an insightful White Paper in association with the Bureau of Research on Industry and Economic Fundamentals (BRIEF), a research-based policy think tank. The White Paper, titled The Future of Express Cargo Clearance in India – ECCS in the New Customs Integrated System, underscores the need to ensure the smooth integration of processes and preserve the strengths of the existing Express Cargo Clearance System (ECCS) as it is proposed to be integrated into the forthcoming Customs Integrated System (CIS).

Shri Yogendra Garg, Member (IT, Taxpayer Services & Technology), CBIC launches the white paper titled “THE FUTURE OF EXPRESS CARGO CLEARANCE IN INDIA – ECCS in the New Customs Integrated System

The White Paper aims to apprise the regulatory authorities, especially the Central Board of Indirect Taxes and Customs (CBIC), about the critical features of the currently operational ECCS and the express industry’s expectations from the new CIS. It was formally submitted to the CBIC at a consultation held in New Delhi, which was also attended by Shri Yogendra Garg, Member (IT & Taxpayer Services), CBIC, officials from DG Systems, and senior representatives from the express and logistics industry.

Based on the on-ground realities of the express industry, the paper recommends measures to streamline operations, reduce redundancies, and strengthen India’s trade facilitation architecture. The express cargo industry is recognized as a vital part of the logistics ecosystem, powering e-commerce and supporting India’s ease-of-doing-business and global trade integration goals. It is critical to MSMEs, providing solutions for their integration into global value chains. The Express Delivery Services (EDS) industry is estimated to be over INR 700 billion in 2024 and has witnessed a 15%-18% CAGR growth over the past 7 years, employing over 30 lakh people. India’s Courier, Express, and Parcel (CEP) market is projected to grow from $8.62 billion in 2025 to approximately $15 billion by 2030, highlighting the urgent need for efficient logistics systems.

The White Paper outlines key recommendations for system-related reforms necessary to enhance ECCS as part of its integration into CIS. Given the time-sensitive nature of express shipments, it is critical that the new system retains the distinctive features and operational agility of ECCS.

Commenting on the release of the White Paper, Mr. Vijay Kumar, Chief Executive Officer, EICI said, “Express cargo industry is a vital part to the logistics ecosystem, powering e-commerce and supporting India’s ease-of-doing-business and global trade integration goals. With the upcoming CIS poised to elevate India’s standing in global logistics and trade facilitation, this White Paper marks an important step in our continued engagement with policymakers. It outlines the express industry’s unique clearance requirements and calls for a seamless integration of ECCS into the CIS. We had a successful collaboration with CBIC in developing the ECCS, and this White Paper sets the course for the next vital phase of partnership-aligned with the government’s forward-looking approach to policy-making involving stakeholders. As India charts its course toward becoming a $30 trillion economy by 2047 under the Viksit Bharat mission, the express cargo industry will play a pivotal role in driving trade and fuelling MSME growth.”

Key recommendations include:

• The express clearance module should be a separate, independently designed module within the CIS, following the Immediate Release Guidelines of the World Customs Organization (WCO).

• CIS should adopt a modular architecture to separate express from other cargo modes (maritime, air, land, postal) to ensure that system failures in one domain do not disrupt others.

• Continuous engagement with the express industry is essential across all stages of CIS development and implementation.

• Core ECCS functionalities such as real-time status updates, bulk filing, and bulk and auto Out of Charge (OOC)/Let Export Order (LEO) must be preserved and incorporated into CIS.

• All functionalities currently offered through ICEGATE should be integrated into the express module to eliminate operational inefficiencies and reduce dwell times.

• The express module must be API-enabled to allow seamless interconnectivity, scalability, and adaptability.

• A refined risk management system should be embedded, balancing stringent controls with facilitative measures tailored for express cargo.

• Examination processes must be system-driven to minimize manual interventions which cause delays for time-sensitive shipments.

• A dedicated help desk should be established exclusively for express industry users to ensure swift resolution of system issues.

• Scheduled system downtimes must be limited and occur at times that minimize disruption.

• Information already available across government platforms (like GST and banking systems) should be auto-linked to the CIS to avoid redundant data entry.

These recommendations are described as foundational requirements to ensure the continued agility, scalability, and global competitiveness of India’s express cargo operations.

The successful development and implementation of the ECCS in India in 2017 was a joint effort between the EICI and the CBIC, standing as a strong testament to the power of consultative governance and stakeholder-driven reform. As India advances towards the CIS, the success of ECCS reinforces the need for continued dialogue, cooperation, and co-creation, embedding the voice of industry into the policy process. Preserving the distinct features of express cargo clearance-particularly its rapid processing capabilities-must remain a top priority.

Mr. Afaq Hussain, Director BRIEF added, “The White Paper demonstrates a shared vision between the express cargo industry and regulatory authorities to align operational priorities with the government’s vision of promoting economic growth and streamlining trade. We appreciate and acknowledge the governments commitment to stakeholder consultations and upholding the spirit of collaboration. With the recommendations of this paper, we are hopeful that Customs develops a system that not only meets the specific needs of the express logistics industry but also contributes to the broader development of India’s logistics ecosystem.”

As India is poised to become a USD 30 trillion economy under the Viksit Bharat vision, strengthening both traditional and express cargo systems in tandem is crucial. The proposed enhancements safeguard the efficiency of the express sector while reinforcing the overall resilience and scalability of the cargo ecosystem. In doing so, India will not only ensure uninterrupted trade flows but also cement its leadership in global logistics, e-commerce, and cross-border trade.

About EICI

Express Industry Council of India (EICI) is the apex industry association representing leading international and domestic express companies in India. EICI is a key driver of policies impacting the express industry and aims to create a favourable business environment for the users of the express industry. EICI jointly with Indian Customs had successfully developed a state-of-the-art electronic Express Cargo Clearance System (ECCS) for Customs clearance of express shipments in India. This has increased India’s global competitiveness and led to Ease of Doing Business in a paperless environment. EICI, as a trade facilitation initiative, operates the common user international express terminals at Delhi airport for the benefit of India’s exporters and importers. EICI is also part of the CII Logistics Skill Council which aims to upskill for the manpower requirements of the industry.

About BRIEF Bureau of Research on Industry and Economic Fundamentals (BRIEF) is a research-based policy think tank.

Where Legends Meet Across Time print campaign has been recognized by Luerzers Archive as the top campaign, marking a significant achievement for the Kerala-based branding agency Push 360.

“Where Legends Meet Across Time” – A Compelling Campaign by Push 360 Agency for the Malayala Manorama Hortus Art and Literature Festival

The captivating campaign was meticulously crafted for Hortus, the art and literature festival launched in 2024 by the prominent media house, Malayala Manorama. The artwork, crafted by Push 360s Chief Creative Director, Jayaprakash (JePi), imagines a surreal meeting of cultural legends – Vincent van Gogh and Vaikom Muhammad Basheer on the shores of Kozhikode, echoing the festival’s spirit of timeless creative dialogue.

Luerzers Archive, a leading global authority on advertising creativity, praised the campaign for its artistic merit, communication impact, and conceptual innovation.

V. A. Shrikumar, CMD of Push 360, stated, “The most important thing in communication is to hear what isn’t being said. I’m truly happy about the recognition our work has received, it speaks volumes through its visual narrative. At Push 360, every campaign is born from a deep process of strategic thinking and creative ideation – crafted to elevate and transform brands with purpose and meaningful differentiation.”

Jayaprakash, Chief Creative Director, explained the campaigns concept, “The central idea was to create a visual metaphor for the Hortus event, as a unique intersection of brilliance, where legacies could symbolically interact. We wanted to pay homage to the rich heritage of the Hortus Malabaricus while highlighting its enduring relevance and reinterpret that legacy through a modern creative lens aligned with the festival’s identity.”

About Push 360

Push 360 is a premier branding and public relations agency based in Palakkad, Kerala, India, leveraging a distinguished 33-year history of crafting impactful and memorable campaigns that effectively connect across diverse languages and cultures. The agency has built a strong reputation for its strategic branding, impactful advertising, cutting-edge digital solutions, and effective public relations strategies.

About Malayala Manorama – Hortus

Launched in 2024, Malayala Manorama Hortus is designed to foster intellectual exchange and artistic expression. Inspired by the 17th-century botanical treatise Hortus Malabaricus commissioned by Hendrik van Rheede, the festival celebrates creativity across disciplines like art, literature, and culture, while engaging a wide audience.