IIFL Finance, one of India’s largest non-banking financial companies, has rebranded seven existing branches into all women staffed ‘Shakti’ branches on the occasion of Women’s Day. The seven rebranded branches are located across the Delhi National Capital Region and Mumbai Metropolitan Region, underscoring IIFL Finance’s commitment to empowering women in financial services.

IIFL Finance Rebrands Seven Existing Branches into All Women Staffed ‘Shakti’ Branches on Women’s Day

‘Shakti’ branches celebrate the strength and resilience of women who drive social and economic change in their communities. These branches will cater to all borrowers and offer financial literacy programs tailored for female entrepreneurs.

These seven ‘Shakti’ branches, staffed entirely by women will provide employment opportunities to female professionals, thereby bolstering diversity, equity and inclusion (DEI). Beyond financial services, these branches will offer skill development programs designed to support women entrepreneurs in scaling their businesses.

Women business owners are a vital force in India’s economy and form a significant segment of IIFL Finance’s customer base. Shakti branches reaffirm IIFL Finance’s commitment to extending credit and financial resources to small, unbanked, and underbanked borrowers with focus on women entrepreneurs. Women’s Day is the perfect occasion to introduce this initiative.

With a focus on financial inclusion, IIFL Finance serves millions of customers nationwide, primarily from underserved communities operating across India through over 2,800 branches.

TRUSTWELL Hospitals, a leading medical institution in Asia specializing in complex reconstructive surgeries, has successfully performed a groundbreaking ear reconstruction surgery, transforming the life of 14-year-old Himalesh (name changed) from Malaysia. Born with Microtia, a rare congenital condition affecting 1 in 10,000 children, Himalesh lacked external ears, which severely impacted his hearing and social development.

Despite undergoing local surgeries in Malaysia, Himalesh continued to face challenges, prompting his determined parents to seek a more advanced, permanent solution. After extensive research, they chose TRUSTWELL Hospitals in Bengaluru, known for its expertise in complex ear reconstruction procedures.

Dr. Vishwas Vijayadev, Consultant Plastic & Reconstructive Surgery TRUSTWELL Hospitals Bengaluru

A specialized team of surgeons at TRUSTWELL Hospitals led by Dr. Vishwas Vijayadev, Dr. Shreyas Pradeep, and Dr. Sravya Kakollu performed a highly intricate 10-hour surgical procedure. Utilizing cartilage harvested from Himalesh’s own ribs, the team meticulously sculpted a new ear, using his father’s ear as a template for natural aesthetics. The procedure required exceptional precision to avoid facial nerve damage, ensuring both functional and cosmetic success.

Consultant Plastic & Reconstructive Surgery TRUSTWELL Hospitals Bengaluru, Dr. Vishwas Vijayadev, emphasized the importance of raising awareness about Microtia and its surgical solutions. “Many children with Microtia either suffer in silence due to social stigma or rely on prosthetics, which are not a permanent solution. This advanced surgical approach using a rib framework offers a lasting, natural reconstruction with the patient’s own tissues, restoring both appearance and function.”

The reconstruction process will be completed in two stages. The first surgery has successfully created the foundational ear structure, integrating it with the skin for a natural look. In six months, a follow-up procedure will finalize the ear’s external shape and include the creation of an auditory opening to enhance hearing capability.

Himalesh’s mother expressed immense relief and gratitude for the successful procedure. “This surgery has changed my son’s life. He used to feel isolated and self-conscious due to his condition, but now he has newfound confidence. The team at TRUSTWELL Hospitals has not only given him an ear but a brighter future. We are deeply thankful for their precision, care, and expertise.”

Microtia reconstruction is more than a medical procedure; it is a life-changing intervention that restores confidence, social well-being, and functional ability. For children like Himalesh, this surgery is not just about appearance but about empowerment, enabling them to lead a more fulfilling and socially engaged life.

With pioneering efforts like those at TRUSTWELL Hospitals, more children suffering from congenital ear deformities can now access cutting-edge treatments that offer a permanent, transformative solution, ensuring a future where they no longer feel different but fully included.

In an era where convenience is king, Cloud Dhobi is redefining the fabric care industry with its innovative, technology-driven approach. The bootstrapped start-up is bringing structure to India‘s traditionally unorganized laundry sector by combining professional expertise with cutting-edge logistics and digital solutions.

Founded in 2018, Cloud Dhobi has established itself as a pioneer in modernizing India‘s laundry and dry-cleaning landscape. Unlike conventional services, Cloud Dhobi operates on a logistics-first model that ensures seamless service across Delhi NCR, with strategically located outlets in Delhi, and a state-of-the-art processing facility in Noida. The company delivers unmatched quality and turnaround times-48 hours for regular laundry and 3-5 days for dry cleaning, with express options available for urgent requirements.

Cloud Dhobi has revolutionized the laundry experience by adopting a digital-first approach. With 85% of its business driven by pick-and-drop services, customers can book a service seamlessly through its website, WhatsApp, or a simple phone call. The company‘s IoT-enabled machines optimize water and detergent usage, while auto detergent loaders ensure precise dispensing, enhancing sustainability and efficiency. AI-driven logistical routing enables faster pickups and deliveries, minimizing delays in high-traffic areas.

Anant Bhan, Founder & CEO, Cloud Dhobi

According to Anant Bhan, Founder & CEO, Cloud Dhobi, “We saw an opportunity to revolutionize a largely unorganized industry by prioritizing customer retention over rapid expansion. Our focus has been on delivering quality, reliability, and a seamless experience, which has helped us build a loyal customer base. From day one, we have been profitable and are now growing at a steady pace of 18% year-on-year.”

Cloud Dhobi‘s customer-centric approach has helped it build a strong reputation, serving over 20,000 customers and processing more than 50,000 orders to date. With a 95%+ adherence to turnaround time, the company has become a trusted fabric care partner for young professionals, double-income households, students, and even senior citizens looking for reliable laundry solutions.

With a total investment of INR 2.5 crore, Cloud Dhobi is now actively seeking funding to fuel its next phase of expansion. The company is strengthening its leadership team to drive future growth and exploring new markets beyond Delhi NCR.

Sustainability remains a key focus, with resource-efficient machines, eco-friendly detergents, and green packaging being integral to operations. Cloud Dhobi is also setting industry benchmarks by introducing training programs to create a skilled workforce ready to meet the evolving demands of the laundry sector.

As a disruptor in India‘s laundry industry, Cloud Dhobi is not just providing a service-it‘s enhancing lifestyles. By integrating smart technology, superior logistics, and customer-first strategies, the company is leading the way toward a future where laundry is no longer a chore, but a seamless, efficient, and eco-friendly experience.

• Dr. Tamilisai Soundararajan, Former Governor of Telangana and Former Lieutenant Governor of Puducherry presided over as the Chief Guest and shared her keynote address on “Stronger Her, Healthier Future”

• A Seminar on “For ALL Women and Girls: Rights. Equality. Empowerment” was held at World Headquarters of Heartfulness, Hyderabad

• More than 2000 women participants attended the extended IWD celebrations at SRCM, Manapakkam, Chennai

Sports Authority of India (SAI), under the Ministry of Youth Affairs and Sports joined hands with Shri Ram Chandra Mission (SRCM) to celebrate International Women’s Day 2025 by prioritizing Women’s well-being with “Stronger Her, Healthier Future,” as the theme for 2025.

Sports Authority of India joined hands with Shri Ram Chandra Mission to celebrate International Women’s Day 2025

Making a collective commitment towards promoting women’s health and fitness they jointly organised a seminar on “For ALL Women and Girls: Rights. Equality. Empowerment,” which was held at the World Headquarters of Heartfulness in Hyderabad. The Chennai centre of SRCM at Manapakkam witnessed over 2000 women participants taking part in extended series of events on health, fitness and wellness.

Dr. Tamilisai Soundararajan, Former Governor of Telangana and Former Lieutenant Governor of Puducherry presided over as the Chief Guest and delivered her keynote address.

Speaking on the occasion Dr Shree Verma, CMD, Wellness by Heartfulness expressed his extreme delight in collaborating with the Sports Authority of India to meaningfully contribute to their Fitness India Women’s Week celebrations by offering the services of certified & experienced trainers at free of cost to conduct mental wellness and meditation programs for the participants at the event.

Furthermore, Dr Verma spoke at length about the importance of collective commitment to invest in women’s health. “This is not just a personal responsibility for women but a societal one too. Governments, healthcare systems, workplaces, and communities must work together to ensure that women have access to healthcare, education, and the resources they need. A woman’s health is not just about her personal well-being; it influences her family, her community, and society at large. When women are healthy-physically, mentally, and emotionally-they become unstoppable forces of change and empowerment. Strength is often associated with endurance, resilience, and the ability to withstand hardship. However, true strength comes from well-being. A woman who is physically healthy has the energy to pursue her goals. A woman who is emotionally balanced can navigate life’s challenges with clarity. A woman who prioritizes her mental health can contribute her best to society“.

“Despite their remarkable strength, women face numerous health challenges that often go unaddressed. Many of these health challenges are preventable and manageable if women have access to the right information, resources, and support. But more importantly, women need to feel empowered to prioritize their health without guilt. Also, conversations about menstrual health, reproductive care, and mental well-being that are often avoided due to stigma, lead to misinformation, delayed diagnosis, and untreated conditions. They should be encouraged to reach out to preventive health care measures like regular check-ups, screenings, and holistic wellness practices” he added.

Dr Verma shared a few simple yet powerful Ayurvedic practices that could enhance a woman’s vitality:

• Morning hydration: Drinking warm water with lemon to aid digestion and detoxification.

• Nourishing foods: Incorporating whole, plant-based, and seasonal foods to support hormonal balance.

• Daily movement: Yoga, walking, or other gentle exercises to maintain energy and reduce stress.

• Mental wellness: Mindful practices such as meditation, breathing exercises, and self-care routines.

• Women’s health is not just about addressing illnesses; it is about nurturing lifelong wellness so that women can thrive, not just survive” he concluded.

“Women’s health is not just about addressing illnesses; it is about nurturing lifelong wellness so that women can thrive, not just survive,” he concluded.

As the world debates the rise of Artificial Intelligence and its impact on humanity, Cycle Pure Agarbathi, the world’s largest manufacturer of incense and prayer products, chooses to celebrate something far more enduring-Human Intelligence; more specifically, Her Intelligence with an innovative campaign.

To celebrate women in the agarbathi industry, Cycle Pure Agarbathi introduces ‘HI’-a philosophy that embodies Human Intelligence, Heart Intelligence, Hands Intelligence, and above all, Her Intelligence-the wisdom of Mother Earth and the countless women who shape our journey.

Cycle Pure Agarbathi unveils Her Intelligence campaign

Elaborating on this vision, Arjun Ranga, MD, Cycle Pure Agarbathi, says, “In all the excitement about Artificial Intelligence, we must not overlook the intelligence that makes us who we are. At Cycle, we call it HI. HI is the quiet strength of women, the wisdom of experience, and the fragrance of virtue that uplifts generations. It is the intelligence of the hands that craft our incense, the hearts that nurture our values, and the unwavering hope that guides us. With over 70% of our workforce being women, their intelligence has empowered us for 77 years, across 75 countries. HI has nurtured us, guided us and strengthened us. We are blessed to be in the company of feminine grace and remain committed to keeping things truly human. Since 1948, we have been proudly powered by HI, and we will continue to be for generations to come. At Cycle Agarbathi, HI is more than greeting.”

What began in 1948, with his grandmother running their first factory, has blossomed into a legacy spanning three generations, built on the intelligence, resilience, and faith of women. In the new campaign, the brand highlights how at a time when the world is driven by technology, Cycle Pure Agarbathi reminds us that the real power lies in people. The digital ad showcases that Her Intelligence is the light that keeps the world fragrant with hope.

Link to the ad: In the age of Ai, Cycle Agarbathi is proudly powered by Hi (Her Intelligence)

About NRRS and Cycle Pure Agarbathi

The Mysuru-based NRRS was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri Ranga Rao created the ubiquitous Cycle Pure Agarbathi which has, today, become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved into a successfully run business conglomerate with an established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO), and Rangsons Technologies. Today, it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defence helicopters. The organization has largely committed towards social responsibilities and fulfils them, through its charity arm ‘NR Foundation’.

NR Group today is managed by the third generation of the Ranga family.

For more information on NR Group, please visit www.nrgroup.co.in.

Chai Kreative is leading a new wave of transformation in India’s primary education sector by integrating artificial intelligence (AI) with culturally relevant learning content. With a focus on innovation and inclusivity, the company is committed to bridging gaps in educational quality and accessibility, aligning its efforts with the National Education Policy (NEP) 2020.

Chai Kreative

By developing AI-driven tools and content tailored to India’s diverse linguistic landscape, Chai Kreative ensures that quality education reaches children across the country, particularly in rural and underserved areas. Recognizing that Indias primary education system caters to over 130 million students, the company is working to address significant challenges in equity and learning outcomes.

“At Chai Kreative, we are committed to bridging the gaps in primary education by seeking collaboration with state governments such as Delhi and Maharashtra. These initiatives will showcase how AI can enhance learning experiences and improve administrative efficiency, making education more engaging and effective for young learners. By working across both public and private sectors, we aim to ensure our solutions are accessible to a broad audience,” said Kewal Kapoor, Founder, Chai Kreative.

AI is reshaping global education by personalizing learning experiences and enabling adaptive platforms. The AI in education market is projected to grow substantially, reflecting the increasing demand for customized educational solutions. Chai Kreative is at the forefront of this movement, integrating AI-driven methodologies to tailor learning paths for students while supporting teachers with advanced training programs. The company is focusing on every component of the primary education system, ensuring a holistic approach to transforming early learning.

In India, where AI is being introduced into school curriculums from Class 6 onwards, Chai Kreative’s initiatives ensure that students are well-prepared for the future. The company is focusing on every component of the primary education system, emphasizing how technology can be leveraged to address the quality education crisis. By incorporating AI-powered tools, Chai Kreative is revolutionizing traditional learning methods, making education more interactive, efficient, and impactful.

Chai Kreative recognizes that a good teacher can change a student’s life. However, low- and middle-income students who invest thousands of rupees in diplomas in elementary education are often unable to clear the Teacher Eligibility Test (TET) exam. To address this gap, Chai Kreative is developing AI-powered educational content designed to support these aspiring teachers, guiding them step by step toward success.

Beyond content development, the company is also creating teacher training programs in alignment with the NEP 2020, which will be pitched to various state governments. By equipping educators with the necessary skills and knowledge, Chai Kreative aims to strengthen the foundation of India’s education system. Chai Kreative is focusing on every component of the primary education system, ensuring that teachers receive the right support and training to enhance learning outcomes.

One of the key strengths of Chai Kreative is its ability to generate high-quality educational content in Hindi, ensuring that learning is relatable and accessible to millions of students. This approach enhances comprehension and engagement, especially for children in Hindi-speaking regions, effectively bridging the language divide in education.

The widespread penetration of mobile phones and internet access in India further supports this mission. Chai Kreative leverages digital connectivity to deliver AI-powered educational content even in low-bandwidth environments, ensuring that students from all socio-economic backgrounds can access quality learning resources.

Chai kreative is focusing on every component of the primary education system The company believes in the transformative power of technology, using AI as a ‘good teacher’ to empower students and educators alike. By leveraging global best practices and aligning with national policies, Chai Kreative is positioning itself as a leader in AI-enhanced primary education. The company is focusing on every component of the primary education system, integrating technology to improve both teaching methodologies and student engagement.

Inspired by India’s rich cultural heritage, Chai Kreative embraces the wisdom of the Sanskrit doha: Translated as: “Knowledge bestows humility, humility leads to worthiness, worthiness brings wealth, wealth enables righteousness, and righteousness leads to happiness.”

This philosophy underscores Chai Kreative’s mission to empower children through knowledge, fostering a cycle of growth, dignity, and prosperity.

As India moves towards a future where technology and education go hand in hand, Chai Kreative is playing a crucial role in shaping young minds. By integrating AI into early learning, breaking linguistic barriers, and leveraging digital connectivity, the company is ensuring that every child has the opportunity to receive quality education, regardless of their background.

More about Chai Kreative: www.chaikreative.com.

The thrill of adventure racing is set to reach new heights as the 3rd National Adventure Racing Championship 2025 gears up for an adrenaline-pumping experience in the breathtaking landscapes of Mechukha, Arunachal Pradesh. Hosted by Department of Tourism, Government of Arunachal Pradesh and NthAdventure. This premier endurance event will serve as a qualifier for the Asia Championship 2025, bringing national and international teams to India’s first-ever border adventure race.

Ajita Madan & Sayeesha Kirani, Co-founders of NthAdventure with the CM of Arunachal Pradesh Shri. Pema Khandu at GI Mohatsav in Delhi

Adventure Racing, known as the world’s toughest team sport, is rapidly gaining traction in India, blending extreme endurance with cultural immersion and eco-tourism. After two successful editions, the championship’s latest venue, Mechukha-nestled in the Eastern Himalayas just 29 km from the Indo-Tibet border-promises an unparalleled mix of challenge and natural splendour.

Ahead of the main event, Arunachal Pradesh Tourism hosted an Adventure Racing, Navigation, and Technical Workshop along with a 50KM Promo Race for locals on February 10-12, 2025, that was flagged off by Shri Pasang Dorjee Sona, Minister for Tourism. Expressing his enthusiasm, Shri Pasang Dorjee Sona stated, “Adventure@Mechukha is our vision to establish Mechukha as a leading adventure tourism destination, showcasing its pristine landscapes and rich cultural heritage to the world.”

Why This Race is Special:

India’s First Border Adventure Race: This will be the first adventure race of its kind in Arunachal Pradesh, set against the majestic Himalayan backdrop.

Official Qualifier for Asia Championship 2025: Teams will battle for a spot in the prestigious Asian Championship, advancing towards the global Adventure Racing circuit.

Hospitality Like Never Before: A event missed with cultural immersion and tradition activities along with endurance sport to be part of this one of kind event.

Exciting Cash Prizes: Winners will not only claim the ultimate championship title and trophy but will also share an exclusive prize pool of USD 20,000.

Diverse Course Challenges: The championship will feature disciplines such as trail running, hiking, mountain biking, kayaking, rope work, river crossings, and navigation, taking participants through picturesque valleys, tribal villages, and pristine rivers.

Race Directors Ajita Madan and Sayeesha Kirani are working closely with Arunachal Pradesh Tourism to create an unforgettable experience for participants. “Adventure Racing is where endurance meets culture and sustainability, leaving behind a positive economic and environmental impact,” says Ajita Madan. “This race will put India on the global adventure racing map.”

With only 30 team slots available, registrations are filling fast. Teams from Malaysia and the Philippines have already confirmed their participation, along with Team Shershah, the winners of Namma Adventure Race 3.0.

For updates, follow @nthadventure, @arunachaltsm on Instagram.

Know more about the host State: arunachaltourism.com

Know more about the Race Location: mechukhatourism.com

For more information & registration visit www.nthadventure.com

Host: Department of Tourism, Govt. of Arunachal Pradesh & NthAdventure

Dr. Sridhar Mitta’s journey in India’s IT industry has been one of curiosity, collaboration, and a deep belief in the power of technology to create opportunities. Today, he is being honored with the Lifetime Achievement Award, recognizing five decades of contributions to technology, innovation, and entrepreneurship. From being Wipro’s first employee and its first Chief Technology Officer (CTO) to Co-founding NextWealth Entrepreneurs, Dr. Mitta’s work has always been about building impactful technology-driven enterprises with dedicated teams and like-minded collaborators.

Dr. Sridhar Mitta Receives Lifetime Achievement Award for Pioneering Technology, Innovation, and Entrepreneurship

Dr. Mitta’s career breakthroughs were made possible by the support of his mentors, bosses, and the dedicated teams he worked with. His journey began at Electronics Corporation of India Ltd. (ECIL), where he worked on critical defense and space projects, setting the stage for a lifelong pursuit of technological problem-solving. His next move to Wipro was not just about taking on a job, but about helping build something new. As the first CTO, he worked alongside a talented team to shape Wipro’s evolution into a global technology services provider. The introduction of the innovative “Lab on Hire” model, which enabled multinational corporations to leverage Wipro’s research and development (R&D) expertise, was a step toward putting Indian IT on the world map.

Beyond Wipro and with the flame of entrepreneurship burning bright, Dr. Mitta Co-founded e4e Inc., an initiative that helped Indian entrepreneurs access Silicon Valley’s infrastructure, creating opportunities for cross-border collaboration. With EnThink Inc., he worked on building a semiconductor intellectual property (IP) design and licensing startup that supported global markets.

One of the most personally meaningful ventures for Dr. Sridhar Mitta has been NextWealth Entrepreneurs Pvt. Ltd. With a team of like-minded co-founders, they set out to show that IT services could thrive beyond big cities, creating opportunities in India’s small towns. NextWealth was founded on a vision-to use technology as a bridge to opportunity, nurture talent, and foster community growth. Today, NextWealth has created over 5,000 jobs across 11 delivery centers, with a strong focus on empowering women and fresh graduates in small towns.

“This award belongs to the teams I’ve worked with,” said Dr. Mitta.”Technology is not just about innovation-it’s about creating opportunities, nurturing talent, and making a lasting difference in people’s lives.”

That belief continues to guide and inspire the next generation of technologists and entrepreneurs.

About NextWealth Entrepreneurs

NextWealth Entrepreneurs is an IT services company that blends human expertise with advanced technology to deliver top-tier data solutions. Built on a foundation of social impact, NextWealth operates through a distributed delivery model, creating meaningful employment opportunities in small towns across India and proving that technology-driven excellence is not limited to big cities.

For more details, visit www.nextwealth.com.