In a significant stride towards affordable healthcare, Medkart Pharmacy has unveiled Indias first comprehensive online platform dedicated to comparing your brand of medicines prescribed by the doctor with quality generic medicines. This pioneering initiative empowers consumers to make informed choices by providing transparent information on drug prices, compositions, and alternatives.

Indias First Generic Medicine Comparison Engine Goes Live: Medkart Pharmacy Leads the Way

Bridging the Knowledge Gap

Generic medicines, which contain the same active ingredients as their branded counterparts, offer a cost-effective alternative without compromising efficacy. However, a lack of awareness and prevailing misconceptions have hindered their widespread adoption in India. Medkarts new platform addresses this challenge by offering a user-friendly interface where individuals can:

• Compare Prices: Evaluate the cost differences between branded and generic medicines.

• Understand Compositions: Access detailed information on drug compositions and therapeutic uses. The level of detailing at Medkart is unprecedented as it is the only platform to provide and map the release pattern between two medicines.

• Identify Alternatives: Discover generic substitutes for prescribed branded medications.
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By facilitating easy comparisons, Medkart aims to demystify generic medicines and improve their acceptance among the masses.

A Vision Rooted in Affordability

Founded in 2014 by Ankur Agarwal and Parasharan Chari, Medkart Pharmacy has consistently championed the cause of affordable healthcare. With over 100 retail outlets across Gujarat and Rajasthan along with a robust online presence www.medkart.in, the company has served more than 11 lakh families, helping them save an estimated Rs. 650 crores on medicine expenses till date.

“Our mission has always been to make quality healthcare accessible and affordable. By launching this comparison engine, were taking a significant step towards empowering consumers with the knowledge they need to make cost-effective choices,” said Ankur Agarwal, Co-founder of Medkart Pharmacy.

“If a diabetic patient has been prescribed Empagliflozin, they can simply search the brand name or the molecule name and get all the alternatives available, and compare the prices,” explained Parasharan Chari, Co-founder of Medkart. “This will enable the consumer to make an informed decision and be rest assured of the quality as each generic medicine retailed on Medkart is from WHO-GMP certified manufacturers.”​

Features Tailored for the Indian Consumer

Understanding the diverse needs of Indian consumers, Medkarts platform offers:

• Multilingual Support: Available in English, Hindi, and Gujarati to cater to a broader audience.

• Mobile Accessibility: A dedicated app allows users to compare and order medicines on-the-go.

• Authenticity Assurance: All medicines are WHO-GMP certified, ensuring quality and safety.
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Aligning with National Healthcare Goals

Medkarts initiative resonates with the Indian governments emphasis on promoting generic medicines to reduce healthcare costs. By providing a transparent platform for comparison, Medkart not only aids consumers but also supports national objectives of making healthcare more affordable and accessible.

Looking Ahead
As healthcare costs continue to rise, tools that offer clarity and choice become indispensable. Medkart Pharmacys comparison engine stands as a testament to the power of technology in bridging gaps and fostering informed decisions. With plans to expand its reach and features, Medkart is poised to play a pivotal role in reshaping Indias pharmaceutical landscape.

For more information or to explore the comparison tool, visit www.medkart.in/compare-medicines.

A recent study from Penn State University has revealed that incorporating pecans into daily snacking habits can significantly improve heart health. Published in the American Journal of Clinical Nutrition in March 2025, the research shows that replacing typical snacks with pecans can lower cholesterol levels and enhance overall diet quality.

American Pecans are a powerhouse of protein, healthy fats and fiber that help keep you energized and satisfied for long hours

The study, funded by the American Pecan Council and published in The American Journal of Clinical Nutrition

The clinical trial involved 138 adults aged 25 to 70, all exhibiting at least one risk factor for metabolic syndrome-a group of conditions that increase the risk of heart disease, stroke, and type 2 diabetes. Participants were divided into two groups: one consumed two ounces of pecans daily in place of their usual snacks, while the other maintained their regular diet. After 12 weeks, those in the pecan group experienced notable health benefits, including:

• Improved cholesterol levels

• Enhanced overall diet quality

• Better nutrient intake

These findings suggest that pecans-rich in heart-healthy fats, fiber, and essential nutrients-can be a delicious and effective strategy for enhancing cardiovascular health.

American Pecans are a good source of calcium, magnesium, potassium and support lowering blood pressure and cholesterol

Kavita Devgan, renowned writer and nutritionist, commented, “American pecans are fabulous, heart-healthy nuts with research-proven benefits. Theyre great for diabetes prevention too, thanks to their high content of monounsaturated fats (90% MUFA). They also contain more than 19 vitamins and minerals and are an amazing plant source of phytonutrients (antioxidants) as well as nutrients for good skin health like vitamin E, vitamin A, zinc, folate, and phosphorus.”

Pecans are a powerhouse of protein, healthy fats, and fiber that help keep you energized and satisfied for long hours. As a good source of calcium, magnesium, and potassium, they support lower blood pressure and cholesterol.”

Mr. Sumit Saran, In Country Market Representative of American Pecans said, “With their natural goodness and versatility, pecans have become an integral part of modern diets across the globe. We envisage similar trends in India and foresee immense potential for pecans. The demand is only going to increase as more discerning Indian consumers discover this amazing nut, its health benefits, its taste and ways to incorporate pecans in daily routine. We will be coming out with many exciting events. Keep an eye as we bring to you top Indian chefs and nutritionists cooking with and talking about American Pecans.“

“American pecans are great as a snack or as an ingredient. They are available on all major e-commerce platforms or with major dry fruit retailers. All consumers have to do is search for American pecans,” added Mr. Saran.

For more details, please visit: americanpecan.in.

Manipal Group of Institutions celebrated the 127th birth anniversary of its founder Dr TMA Pai in solemn and respectful ceremony held at Manipal on Wednesday, 30 April 2025. Paying rich tributes to the remarkable legacy of Dr TMA Pai on the occasion as the Chief Guest, Honble Justice Shri S Abdul Nazeer, His Excellency the Governor of Andhra Pradesh, described him as a ‘legendary visionary’ whose pioneering efforts in education and healthcare have transformed lives and continue to inspire generations.

Honble Governor of Andhra Pradesh, Justice Shri S Abdul Nazeer, addresses the gathering at the 127th Birth Anniversary celebration of Dr T.M.A. Pai

He remembered Dr. Pai as a multi-faceted personality, an educationist, banker, philanthropist, and a true nation builder. “Dr. Pai believed that poverty could be eradicated by eliminating illiteracy and ill health. Dr. Pai is a true Karma Yogi. He viewed educated children not just as assets to their families, but as the pillars of a progressive nation,” he added.

On a heartfelt personal note, the Governor also shared his connection to Dr. Pai’s legacy. “I am a proud alumnus of Mahaveera College at Moodbidri, an institution founded by Dr. T.M.A. Pai. His vision shaped my educational journey and career,” he said.

The celebration was also attended by dignitaries from the Manipal Group comprising of Mrs Vasanti R Pai, Trustee, Manipal Academy of Higher Education (MAHE) Trust, Dr Ranjan R Pai, President, MAHE Trust, Registrar, Academy of General Education & Chairman, Manipal Education and Medical Group (MEMG), Bengaluru, Mr T Ashok Pai, President of Dr TMA Pai Foundation, Manipal, Mr T Satish U Pai, Executive Chairman, Manipal Media Network Ltd., & Vice President, AGE, Dr HS Ballal, Pro Chancellor, MAHE & President, AGE, Manipal, Lt Gen (Dr) MD Venkatesh VSM (Retd.), Vice Chancellor, MAHE, Manipal. The event was also graced by several senior officials from the Manipal Group, making it a significant celebration of Dr TMA Pais lasting legacy.

Each year Manipal Group of Institutions celebrates Founders Day on April 30^th on his birth anniversary to honor and remember the legacy of Dr TMA Pai, the visionary founder of the Manipal Group, who transformed the once barren hilltop of Manipal into a globally renowned educational hub. This years celebration featured several programs, beginning with a heartfelt floral tribute to Dr TMA Pai by all the distinguished guests and dignitaries.

After the resounding success of Heroes Amongst Us, Bloggers Alliance proudly announces the launch of its second book, Sheroes Amongst Us – Real Women, Real Stories. The anthology honors 32 remarkable women who have shattered stereotypes and redefined success across leadership, entrepreneurship, technology, and social impact.

Shradha Sharma, Founder, YourStory Media, congratulating the Sheroes at the Mumbai launch

The launch events are being celebrated across multiple cities at iconic locations including Mumbai (MMB Conclave at Bombay Stock Exchange), Delhi NCR (Utsav, The Square), and Bengaluru (AccelHERate & DivHERsity Awards, by HerKey, Taj Bengaluru), reflecting the national impact and wide admiration for these inspiring stories.

Iron Women, who Shattered Glass Ceilings
A distinctive highlight of Sheroes Amongst Us is its powerful lineup of women who made it to the very top-16 Board Members, 8 Founders, 7 Advisors, and 1 Farmer-which showcases the diversity and excellence of women leaders who have made extraordinary contributions in their respective fields. Each story captures professional achievements and the grit, passion, and resilience behind the success, and each shero has created social impact in her own way.

Shradha Congratulates the Sheroes
Shradha Sharma, Founder, YourStory Media, congratulated the Sheroes at the Mumbai launch and shared, “I believe that every woman who stands, in fact, stands not for oneself but for every woman, every girl.” She called the book “Phenomenal” and gave Kudos to the authors and Sheroes. She also requested the audience to give a standing ovation to the Sheroes featured in the book.

Speaking at the launch, Dr. Amit Nagpal, Co-author and President of Bloggers Alliance, said, “Sheroes Amongst Us is a movement, not just a book. It urges every woman to awaken the leader within, draw courage from real-life role models, and carve her unique journey of impact and fulfillment.“

Commenting on the initiative, Falguni Desai, Co-author of the book, said, “Through authentic storytelling, we want to foster hope, belief, and action among readers, especially women aspiring for leadership roles.”

Key Features

• Diverse Narratives: The anthology presents stories of women from varied backgrounds, highlighting their struggles, breakthroughs, and unwavering dedication to making a difference. Each narrative offers readers inspiration, guidance, and reassurance, especially those seeking mentorship or navigating uncharted paths.

• Empowerment Through Storytelling: The book emphasizes resilience and grit by delving into personal and professional experiences, encouraging readers to embrace their potential and rise against all odds.

The first book, Heroes Amongst Us, by Dr Amit Nagpal, had set a strong foundation by featuring unsung heroes and received tremendous appreciation from thought leaders, media, and readers alike. Building on that momentum, Sheroes Amongst Us continues the mission by spotlighting women whose stories can inspire a generation.

Sheroes Amongst Us has been co-published by Bloggers Alliance and OakBridge Publishing and is available through leading online platforms and offline bookstores. It is already generating a huge buzz across literary platforms, women’s leadership circles, TV, and digital-social media. The book has also received excellent reviews on platforms like Amazon and Goodreads

About Bloggers Alliance
Bloggers Alliance is a non-profit organization, launched in 2019, and dedicated to empowering digital creators and storytellers. It provides a platform for education, collaboration, and recognition through workshops, awards, books, and content-driven initiatives. Bloggers Alliance was conceived by Dr. Amit Nagpal, a bestselling author, renowned speaker, and CXO coach. As Knowledge Partner of Board Stewardship, Dr Amit develops and curates thought leadership content on board leadership.

For more information about the organization or the book, please visit bloggersalliance.org. All queries can be directed to president@bloggersalliance.org.

The acceptance of electric vehicles has increased in recent years due to the rising trends of adopting sustainable practices. As a result, most daily commuters are leaning towards electric two-wheelers.

Electric Bike Insurance

Now, for people planning to buy an EV bike or scooter, electric bike insurance is a factor they must consider. It is a mandatory requirement, just like bike insurance, and knowing the differences between the two and the key factors to consider while choosing can help make informed decisions.

Keep reading!

What is EV Bike Insurance
Electric Vehicle (EV) bike insurance is specifically designed to meet the special needs of electric bikes and scooters. Its coverage would include the subjective coverage of bike insurance, such as third-party liabilities, plus personal accident cover, but all under the ambit of electronic vehicle component risks.

Such plans cover the electric bike’s battery, motor, and other electronic parts. They provide financial protection from potential damages and losses while legally being required to ride the EV two-wheeler on public roads.

Key Difference Between Traditional and Electric Bike Insurance
Fundamentally, both traditional and electric bike insurance are similar. They provide financial protection for the two-wheeler against accidents, theft and more. However, they differ in some aspects:

• Conventional bike insurance covers the engine and mechanical components essential for running petrol-or diesel-powered bikes.

• Electric bike insurance covers the most important parts of EV bikes: the electric motor, battery pack, and associated electronic circuitry.

Types of Coverage Under Electric Bike Insurance Policies
Whether you purchase bike insurance online or offline, knowing in depth about all the coverage options is customary to make an informed decision. Here are the categories of coverage you will find under EV bike insurance plans:

• Third-Party Coverage: This is a legal requirement for all vehicles. It will cover the damage or injuries caused by your EV to third-party individuals, vehicles and properties.

• Comprehensive Cover: These insurance policies provide complete protection for your EV bikes. This entails third-party liabilities and damages to your EV or its parts due to accidents, thefts, natural disasters, etc.

EV insurance policies offer various add-on covers to enhance your vehicles protection. Here are some add-on covers to consider:

• Battery Protection: The battery is an EV bikes most essential and costly component. This add-on feature covers the batterys repair and replacement costs.

• Roadside Assistance: Your EV bike may break down in the middle of the road due to a technical malfunction or damage. This add-on feature helps cover the costs of towing, flat tyre changes, and on-site minor repairs.

• Zero Depreciation: This essential add-on cover helps get a full claim settlement for parts replaced after an accident without considering depreciation, which is highly beneficial for costly EV components.

Key Factors to Consider While Buying EV Bike Insurance
While selecting electric bike insurance, it is essential to keep these factors in mind:

• Relevance of Insurance Declared Value (IDV)

IDV is the maximum amount you can claim in case of theft or total loss of your EV two-wheeler. Such vehicles and their components are expensive, so ensure that the IDV covers the full value of your electric bike.

• Coverage for Battery and Other Parts

EV batteries are expensive yet vital to a bike. Ensure the policy covers battery and electric motor damage or replacement costs.

• Personal Accident Cover

It protects the rider from medical and financial losses in an accident. Having this cover is essential to ensure peace of mind during any journey.

• Policy Exclusions

Understand the policys exclusions so you can customise it and take necessary add-on features into account. This will ensure comprehensive protection for your vehicle. Common exclusions include breakdowns, wear and tear of components and substance-related damages.

Benefits of Buying Electric Bike Insurance
Electric bike insurance caters to the specific needs of EVs and provides the following benefits:

• Extensive Protection

Electric bike insurance offers comprehensive protection for EV bikes and their components in case of theft, damage, or loss. It also covers third-party liabilities and accidental damages.

• Cost Efficient

You can easily purchase electric bike insurance online through various digital platforms. This eliminates intermediary fees and helps you find a suitable policy at the best rate. They also offer multiple discounts throughout the year that will help you save a lot on the premium amount.

• Legal Benefits

According to the Motor Vehicles Act 1988, every bike owner needs to have insurance coverage for third-party liabilities. So, buying EV insurance will help you easily navigate the legal aspects of owning an electric bike.

How to Choose the Right Insurance for Your EV Bike
While choosing an insurance policy for your EV bike, it is essential to consider the following key factors:

• Assess Your Needs

Consider your vehicle usage and analyse the possible associated risks related to its components. It will help you determine an adequate coverage amount for your bike.

• Research and Compare Policies

Evaluate multiple policies and insurance providers for better insights into their offerings and pricing. This will help you find the best option that meets your needs and fits your budget.

• Carefully Read the Policy Documents

Attentively read all the policy documents to understand the terms and conditions, coverage, exclusions, etc., to avoid any hassle during claim settlement or policy renewal.

Since electric two-wheelers have unique needs, investing in electric bike insurance is wise. With the right insurance plan, you can ride stress-free, comply with the legal requirements and reduce out-of-pocket expenses in case of any unforeseen mishaps.

Aditya Birla Capital Digital Limited (“ABCDL”), the digital-first D2C arm of India’s leading financial services company, Aditya Birla Capital, today, announced the launch of Digital Gold SIP – a systematic investment plan that enables users to invest in digital gold starting at just Rs. 50 for weekly SIPs and Rs. 100 for monthly SIPs. This feature is available on the ABCD mobile app.

Customers can invest in digital gold SIP starting as low as Rs. 50

Digital Gold SIP brings together India’s widely adopted investment method, with an asset class deeply rooted in tradition. By enabling regular, automated investments, it helps investors navigate market fluctuations over time through the power of compounding. The offering is backed by 24-Karat physical gold stored in secure, insured vaultsmanaged by MMTC-PAMP (a JV between Swiss bullion brand PAMP and Minerals and Metals Trading Corporation Limited, a Government of India undertaking).

The ABCD app combines both gifting and SIP features under Digital Gold to help customers plan, save, and gift gold easily through a structured investment model, without the hassles of storage, security or making charges.

Mr. Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Ltd., and Head, Digital Platforms and Payments Strategy, Aditya Birla Capital said, “Gold is an important asset class for wealth diversification, deeply rooted in tradition and trust. While physical gold continues to hold its timeless appeal, new-age investors are seeking more affordable, accessible and reliable ways to invest. Our Digital Gold SIP provides a seamless and systematic approach to investing in gold, and help investors build wealth with ease and confidence.As demand for gold continues to rise and diversification becomes a priority, we are confident that Digital Gold SIP will emerge as a smart, hassle-free investment choice.”

In addition to Digital Gold, the ABCD app also offers Digital Silver, which is backed by 24-Karat physical silver and stored in secure vaults. It provides flexible options to buy, hold or redeem at any time. With silver’s growing appeal across sectors like EVs, solar energy, and technology, Digital Silver presents a smart, future-ready investment option for diversification.

About Aditya Birla Capital Limited
Aditya Birla Capital Limited (“ABCL”) is a listed systemically important non-deposit taking Non-Banking Financial Company (NBFC) and the holding company of the financial services businesses. Through its subsidiaries/JVs, ABCL provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycles. Powered by over 59,000 employees, the businesses of ABCL have a nationwide reach with over 1,482 branches and more than 200,000 agents/channel partners along with several bank partners. As of December 31, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.03 Lakh Crore with a consolidated lending book of over Rs 1.46 Lakh Crore through its subsidiaries/JVs.

Aditya Birla Capital Limited is a part of the US$66 billion global conglomerate Aditya Birla Group, which is in the league of Fortune 500. Anchored by an extraordinary force of over 187,000 employees belonging to 100 nationalities, the Group is built on a strong foundation of stakeholder value creation. With over seven decades of responsible business practices, the Group’s businesses have grown into global powerhouses in a wide range of sectors – from metals to cement, fashion to financial services and textiles to trading. Today, over 50% of the Group’s revenues flow from overseas operations that span over 40 countries in North and South America, Africa, Asia, and Europe.

For more information, visit www.adityabirlacapital.com.

Integrated business services company Vision plus security control limited has roped in seasoned Investment banker Naveen Sachdeva as Independent director ,besides him, Sakshi Kotwal, Veteran HR leader has also joined board.

Mr. Naveen Sachdeva- Investment Banker; Ms. Sakshi Kotwal- A seasoned HR strategist

Vision plus is a Delhi based Integrated business services entity, having large footprints across the country, in a wide variety of Industry verticals.

Talking about the development, Mr. Vishal Goel, Managing Director of the company said, “We are excited with new members of the board, not only keeping in mind our impending IPO but with a view to bring fresh perspective in Board, as we look at Inorganic opportunity to Grow, Naveen, with his rich experience can add value, and being a Manpower accentuated company, Sakshi’s experience in HR can be a great asset for us.”

Vision plus has been rapidly growing in the last few years, and has been successful in leveraging technology to integrate various services around it. In order to diversify the customer portfolio, it has forayed into a plethora of verticals from Discom to BFSI to Telecom.

On asking about the IPO Plan, Mr. Vishal Goel was evasive about the details and contour , on being pressed further he said, “Our IPO plan is on horizon, you would soon hear the details, there are lot of interests from the market for Pre IPO queries and we are hopeful, we will soon ring the bell with a bang.”

In a significant stride towards improving the educational landscape in rural Gujarat, three government primary schools-Nadhari Adivasi Primary School, Vaniyawada Primary School No.1, and Modarsumba Kampa School-have been revitalized and inaugurated under Mahindra Susten’s Gyandeep program, implemented by Ennoble Social Innovation Foundation.

Mahindra Susten, in Partnership with Ennoble Inaugurates 3 Revitalized Schools in Modasa

Together, these schools serve over 200 students from classes 1 to 8, with 92 girls, representing 46% of the total student population. This initiative not only underscores a commitment to shaping future-ready schools in underserved communities but also highlights the importance of advancing girls education in these rural areas.

Located near Mahindra Susten’s 280 MWp solar power project in Modasa district, Gujarat, the schools were transformed as part of a targeted community engagement initiative, aiming to strengthen infrastructure and uplift local education.

The three schools underwent extensive transformation tailored to their unique needs, resulting in safe, hygienic, and engaging learning environments. Interventions included complete classroom and school makeovers, repair and renovation of key structures, provision of clean drinking water, and upgraded toilets for both boys and girls. Notably, critical safety concerns were addressed-from cracked walls to unstable roofing-transforming each into a secure and welcoming space for learning. The creation of dedicated drinking water troughs and modernized sanitation blocks now ensures essential hygiene and well-being for students across all schools.

Reflecting on the partnership’s impact, Chirag Bhandari, CEO of Ennoble, remarked, “Mahindra Susten was our very first partner-with whom we not only dreamt of transforming education in rural India but also believed deeply in the potential of what we could achieve together. From our initial collaboration in Rajasthan to this second cluster in Gujarat, Mahindra Susten has consistently demonstrated a long-term commitment to community-centred change. It’s not just about upgrading school infrastructure-it’s about reimagining what learning environments can look like for every child, no matter where they live. Together, we look forward to scaling this model and inspiring a movement where more organizations come forward to invest in the future of rural education.”

Mahindra Susten CSR team added: “Our collaboration with Ennoble has been a journey of shared values and objectives. Having previously developed clusters in Rajasthan, Madhya Pradesh and now in Gujarat, we’ve witnessed firsthand the transformative power of aligning corporate responsibility with community needs. These initiatives resonate deeply with our mission to foster sustainable development and empower future generations.”

Mahindra Susten’s CSR program Gyandeep has already impacted over 25,000 children nationwide by enhancing educational infrastructure in 12 schools and establishing two state-of-the-art STEAM labs in Gujarat and Rajasthan, and enabling access to innovation-driven learning in rural areas. This latest initiative in Modasa aligns with the organization’s guiding principle- “Giving more than we take”-and reflects their long-term vision of community upliftment through inclusive education and to “Rise for a more Equal World“.

About Ennoble Social Innovation Foundation

Founded in 2019, Ennoble Social Innovation Foundation is a registered Section 8 not-for-profit organization committed to uplifting rural education by transforming government and community schools into highly effective and ‘lovable’ institutions. Ennoble develops innovative, scalable, and sustainable solutions that drive measurable impact.