Swiss-based cloud storage provider pCloud, trusted by more than 22 million users worldwide, announced today the launch of its exclusive 11.11 Mega Sale for Asia. Running from November 3 to November 17, 2025, this promotion marks one of pCloud’s most significant offerings yet, giving users in Asia access to its premium lifetime storage and security solutions at unprecedented prices.

This year’s promotion features two standout offers — the 3-in-1 Ultimate Bundle and the 10TB Lifetime Plan — designed to meet the growing demand for privacy, efficiency, and lifetime ownership in the digital storage industry.

The 3-in-1 Ultimate Bundle — Complete Digital Protection in One Solution
The 3-in-1 Ultimate Bundle combines 5TB of Lifetime Cloud Storage, pCloud Encryption, and pCloud Pass Premium, providing an all-encompassing suite of tools for digital privacy and data management.

The bundle is now available for $599 (originally $1,562), giving users long-term access to premium services without any ongoing subscriptions or renewal fees.

With this package, individuals and organizations gain:

• 5TB Lifetime Cloud Storage: Securely store, sync, and share all digital content, from personal memories to business files, in a highly reliable Swiss cloud infrastructure.

• pCloud Encryption: pCloud’s zero-knowledge encryption ensures that only the file owner can access private data, keeping sensitive information safe from unauthorized access.

• pCloud Pass Premium: An end-to-end encrypted password manager that simplifies and secures login credentials across devices.

By combining these three solutions, pCloud provides a seamless and sustainable approach to digital life management — where privacy, control, and accessibility coexist.

10TB Lifetime Plan — Record-Breaking Value for Massive Storage Needs
For the first time, pCloud introduces its 10TB Lifetime Plan at just $799 (originally $1,890) — the lowest price in the company’s history. The plan caters to professionals, photographers, families, and digital creators who require extensive and permanent storage space.

With lifetime access, customers avoid recurring subscription costs while enjoying the peace of mind that their data remains secure, backed by Swiss data protection laws and European Union privacy standards.

Strengthening pCloud’s Presence in Asia
pCloud’s 11.11 campaign reflects its growing commitment to the Asian market. The company has seen consistent growth in user adoption across Hong Kong, Taiwan, Singapore, and Malaysia, regions known for their high digital literacy and emphasis on privacy.

pCloud’s offerings align with these markets’ needs — providing users with cost-effective, transparent, and secure storage solutions without hidden fees or long-term contracts.

pCloud

Founded in Switzerland, pCloud is one of the world’s leading cloud storage and file management platforms, offering secure, easy-to-use solutions for individuals and businesses. With features such as lifetime plans, zero-knowledge encryption, and password management, pCloud is redefining how users store, protect, and access their data.

The company operates under strict Swiss and EU data protection standards, ensuring that all stored files remain private and secure. pCloud continues to innovate in cloud technology, delivering reliable, transparent, and privacy-focused solutions to more than 22 million users globally.

India’s aluminium industry is undergoing a pivotal transformation. With national demand projected to rise from around 5.3 million tonnes today to nearly 8.3 million tonnes by 2030, both primary and secondary producers have crucial roles to play in meeting industrial and environmental goals. The secondary aluminium sector, founded on recycling domestic and imported scrap, now contributes nearly 40% of India’s total aluminium supply and has become a cornerstone of sustainable manufacturing, supported by roughly 20 percent domestic and 80 percent imported scrap inputs.
 

Mr. Sanjay Mehta, President – MRAI​
 

India still does not generate enough end-of-life aluminium scrap to meet rising demand for low-carbon metal. Until the domestic scrap pool matures, recycled aluminium sourced through imports remains indispensable for keeping the nation’s 2-million-tonne-plus recycling capacity fully utilised, sustaining competitiveness, and accelerating emissions reduction. A predictable scrap-supply regime strengthens – not threatens – domestic investment by ensuring material stability, rational pricing, and higher capacity utilisation.
 

“India’s secondary aluminium industry is driving the nation’s transition toward circularity, energy efficiency, and global sustainability leadership,” said a spokesperson for the MRAI. “Producing aluminium through recycling uses 95 percent less energy and emits over 90 percent less CO₂ than primary smelting—it’s like importing free electricity into the country.”
 

Recycling generates minimal waste compared with primary production and aligns with NITI Aayog’s Circular Economy Roadmap and Make in India 2.0. The industry empowers MSMEs, operates under BIS and radiation-check standards, and provides safe, high-quality raw material for downstream manufacturing.
By converting this scrap into high-value alloys and exporting them, India earns foreign-exchange surplus while advancing Net Zero 2070 targets. With global demand for green aluminium soaring – led by the EU’s low-carbon markets – India is positioned to become a reliable supplier of sustainable metal.
 

The sector also generates thousands of livelihoods across all skill levels and fosters women’s participation in sorting and quality operations, advancing inclusive and dignified employment in industrial clusters.
 

To sustain this momentum, MRAI urges a progressive and balanced policy framework that reinforces India’s recycling-led growth. Reducing import duty from 2.5% to 0% duty on aluminium scrap will ensure steady feedstock availability for recycling plants and uninterrupted production. A reduction of GST from 18% to 5% or 0% preferably will ease liquidity pressure, encourage formalisation, and enhance competitiveness across the value chain. Further, simplifying TDS on GST provisions will support MSMEs and small recyclers—enabling them to expand, invest, and create green employment at the grassroots level.
 

With stable and forward-looking policies, India’s secondary aluminium industry will continue to power sustainable growth, create green jobs, and strengthen India’s leadership in global circular manufacturing.
 

For more details and media queries: www.mrai.org.in.
 

#MRAI #SecondaryAluminium #CircularEconomyIndia #GreenGrowthIndia #RecyclingIndustry #SustainabilityIndia #LowCarbonAluminium #IMRC2026 #MakeInIndia #GreenJobs #NetZero2070

Bajaj Finance Limited, one of India’s most trusted non-banking financial companies (NBFCs), has launched a special loan fest – ‘Dhan ki Dhun’, offering attractive rewards and benefits on personal loans. These offers are valid from November 1st to November 15th, 2025.

Bajaj Finserv Personal Loan

This limited-period initiative brings customers an opportunity to enjoy more than just convenient financing. Customers who apply for a personal loan online during the offer period will receive a complimentary Bajaj Prime membership and a Spotify subscription upon successful loan disbursement*. 

What is the Bajaj Finance ‘Dhan ki Dhun’?
Dhan ki Dhun is a special loan fest designed to empower individuals to achieve their financial goals with greater ease. Bajaj Finance aims to make borrowing not only quick and accessible but also rewarding by offering exclusive perks on loan disbursal.

During Dhan ki Dhun, customers can apply for a personal loan and also receive access to a range of entertainment and lifestyle benefits through the complimentary Bajaj Prime and a Spotify membership*. With this personal loan, customers can cover expenses such as home upgrades, family events, medical costs, or travel plans, and enjoy competitive interest rates, flexible tenures, and instant disbursal.

Attractive benefits for customers
The key highlight of Dhan ki Dhun is the combination of financial flexibility and lifestyle rewards. Customers applying for a personal loan online during the ‘Dhan ki Dhun’ period will get a free Bajaj Prime membership, which includes access to multiple OTT platforms, premium music subscriptions, and partner brand offers. Additionally, customers will enjoy a Spotify subscription, making their special moments more enjoyable with uninterrupted music streaming. These benefits are available only after successful loan disbursal.

Features of Bajaj Finserv Personal Loan
Here are some of the key features that make it stand out:

• High loan amount: Customers can avail of a personal loan ranging from Rs. 40,000 to Rs. 55 lakh, depending on their eligibility.

• Flexible tenure: Repayment terms range from 12 to 96 months, allowing customers to choose EMIs that suit their financial comfort.

• Instant approval and disbursal: The entire process is digital, ensuring that eligible customers receive approval within minutes and disbursal within 24 hours*.

• No collateral required: These loans are unsecured, meaning no asset is required as security.

Simple eligibility and easy application process
The personal loan eligibility process has been designed to be simple and customer-friendly. Customers can apply for a Bajaj Finserv Personal Loan if they meet a few basic conditions, such as:

• Nationality: Indian

• Age: 21 years to 80 years*.

• Employed with: Public, private, or MNC.

• CIBIL Score: 650 or higher.

• Customer profile: Self-employed or salaried

*Customer must be 80 years or younger, at the end of the loan tenure.

How to apply for a personal loan during Dhan ki Dhun
Applying for a Bajaj Finserv Personal Loan during ‘Dhan ki Dhun’ is simple, convenient, and completely digital. Customers can apply in just a few easy steps:

• Visit the official Bajaj Finserv website or app

• Enter the mobile number and OTP to check for the personal loan offer 

• Submit the online application and documents

• Based on the eligibility and documents, the application will be approved, and funds will be disbursed.

Once the loan is disbursed, customers can enjoy the benefits of ‘Dhan Ki Dhun’ and avail of free Bajaj Prime and a Spotify membership.*

Why choose a Bajaj Finserv Personal Loan
Bajaj Finserv Personal Loans are designed to meet a wide range of financial needs — from funding weddings, education, and home improvements to managing emergencies. The company’s focus on digital convenience and quick turnaround times makes it a trusted partner for millions of borrowers across India.

With Dhan ki Dhun, Bajaj Finance takes this experience a step further by adding exclusive rewards to the borrowing journey, ensuring customers can make the most of their personal loan with added lifestyle benefits.

This limited-period offer brings together flexibility, speed, and exclusive benefits to help customers meet their personal financial needs without stress. 

*Terms and conditions apply

*These offers will be valid for the duration from November 1st to November 15, 2025.

About Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings.

Developed by VinFast, the country’s young automaker, in partnership with INKAS of Canada, the Lac Hong 900 LX is both a symbol of industrial maturity and a technological milestone. It is Vietnam’s first armored electric vehicle to earn VPAM VR7 certification, one of the world’s most demanding ballistic protection standards.

Developed by VinFast, the country’s young automaker, in partnership with INKAS of Canada, the Lac Hong 900 LX is both a symbol of industrial maturity and a technological milestone

The car was unveiled during Vietnam’s 80th National Day celebrations in Hanoi. Two models stood at the center of the Vietnam Exposition Center – one pristine, the other scarred by testing. The second carried the marks of 440 live bullets and 11 controlled explosions, endured during testing at Germany’s Beschussamt Ulm facility. The results confirmed that the vehicle could withstand fire from military-grade rifles such as the AK-47 and M14, and survive detonations from DM51 grenades and mines placed beneath its floor and roof.

Underneath nearly five tons of armor, two electric motors deliver a combined 455 horsepower and propel the vehicle from zero to 100 kilometers per hour in under ten seconds. Despite the weight, the Lạc Hồng remains composed and quiet, its dual-motor layout providing balanced traction and stability. The run flat tires allow continued travel for up to 80 kilometers after being punctured, while optional systems, such as air filtration, automated fire suppression, satellite communication, and emergency sirens, enable the car to function as a true “mobile fortress.”

Meeting VR7 required more than adding armor. VinFast’s engineers redesigned the vehicle’s frame and battery enclosure to absorb shock without electrical failure, balancing structural rigidity and weight distribution through months of simulation and field testing.

Yet the Lac Hong 900 LX does not rely on technology alone. Its design carries deep cultural meaning. The grille pattern, inspired by Vietnam’s bamboo and Đông Sơn bronze drums, blends traditional motifs with modern geometry. A gold-plated Lạc bird, a national emblem, sits on the hood. Inside, Golden Nanmu wood, once used in imperial palaces, lines the cabin beside hand-stitched Nappa leather and 24-karat-gold-plated details. The rear lounge compartment, separated by a soundproof glass partition, features reclining seats with heating, cooling, and memory functions. Every surface, from air vents to door trims, reflects Vietnamese craftsmanship executed to international luxury standards.

Automotive experts in Vietnam regard the model as “a declaration of capability.” Achieving VPAM VR7 places VinFast’s creation alongside vehicles like the Mercedes-Maybach S600 Guard, BMW 7 Series Protection, and Cadillac One used by heads of state. According to Nguyễn Hoàng Lâm, a senior automotive safety researcher at the Vietnam Automobile Engineering Institute who has worked on crash-resistance and certification programs, this level of compliance “demands precision only certain manufacturers can achieve.”

The armored version is derived from VinFast’s VF 9 SUV platform but heavily modified: its chassis extended by 20 centimeters and the third row removed to create a spacious executive cabin. Every section of the body, including door frames and roof joints, was re-engineered for load-bearing armor. The electric motors were recalibrated to handle the increased mass, while the 123-kWh battery pack was reinforced to resist deformation and thermal shock.

Beyond performance, the Lac Hong 900 LX reflects Vietnam’s expanding industrial ecosystem. The collaboration with INKAS brought global expertise in composite armor, while VinFast’s automated plant in Hải Phòng supplied precision assembly under strict digital monitoring.

Twelve units – two armored and ten standard – have been delivered to Vietnam’s Ministry of Foreign Affairs for official duties, marking the first time international dignitaries are transported in domestically produced vehicles built to global protection standards.

To observers, the Lac Hong 900 LX signals Vietnam’s growing self-confidence in advanced manufacturing. In less than a decade, VinFast has evolved from newcomer to an automaker capable of meeting the world’s strictest ballistic and electronic-safety benchmarks.

The achievement also mirrors a regional shift. Across Asia, countries such as India and Indonesia are strengthening their domestic EV sectors. Vietnam’s success shows that with coordination, investment, and purpose, emerging economies can achieve technological parity faster than expected.

For VinFast, the armored EV is not an endpoint but a foundation. Its lessons in structural reinforcement, crash management, and secure energy storage will influence future consumer and commercial models. And by creating an armored electric vehicle that protects lives and reflects national identity, VinFast joins a rare group of Asian automakers shaping the next era of safe, sustainable mobility. 

Homeland Group, one of North India’s fastest-growing real estate developers, has announced its strategic expansion into the National Capital Region with the inauguration of its new corporate office on the top floor of Baani The Statement, Golf Course Road, Gurugram. The move marks a major step in the Group’s journey from its roots in Punjab to India’s most dynamic real estate hub, reinforcing its ambition to become a pan-India brand built on trust, innovation, and quality.
 

Homeland Group unveils its new corporate office in Gurugram, strengthening its North India presence

Guided by the foresight of Shri Krishan Aggarwal, Director, Unity Group, and Shri Hemant Jindal, and led by Mrinaal Mittal and Abhay Jindal, Managing Directors of Homeland Group, the company continues to diversify its portfolio while staying rooted in its core values of quality, trust, and innovation.

Speaking on the Group’s broader vision, Umang Jindal, CEO, Homeland Group, said, “Homeland began with a simple vision — to create developments that people are proud to own and experience. Over time, that commitment to quality and credibility has shaped our reputation. Expanding to Gurugram is a natural progression of that vision — it places us at the center of India’s real estate capital and opens a new chapter of growth for the Group. With a robust project pipeline and consistent performance across premium real estate segments we are now preparing for its public listing in FY27, signaling the next phase of growth as one of North India’s most trusted and future-focused real estate developers.”

The inauguration ceremony began with a Sunderkand Path by Shri Ajay Bhai Ji, followed by a dinner gathering attended by the Group’s leadership, associates, and well-wishers.

Homeland Group has built a strong track record across the Tricity region, having delivered over 3 million sq. ft. of premium developments and currently developing over 10 million sq. ft. for the next four to five years. Its landmark projects — Homeland Heights, Homeland Regalia, and CP67 Mall — have established benchmarks in quality, design, and value within the Mohali market.

The Group’s flagship upcoming project, Homeland Global Park, spans nearly 5 million sq. ft. and is positioned as North India’s largest mixed-use development, integrating commercial, retail, hospitality, and residential spaces in Mohali. Under its luxury brand Ikaahi, the Group is entering the second homes and resort-living segment with projects planned in Goa and Himachal Pradesh.

Building on its strong delivery record, Homeland Group is actively expanding its footprint across North India with new launches planned in Amritsar and Ludhiana, while also evaluating larger mixed-use opportunities across Delhi NCR and other high-growth destinations.

Quickads, led by ex-executives of Accenture, McKinsey, and Ogilvy, today announced it has raised $1.7 million in seed funding. The round was led by Kae Capital, with participation from leaders at Google, Traya and Rainforest.life.

Mr. Nitin Mahajan, Founder, QuickAds.ai

Quickads is building the world’s first full‑stack marketing agency and an operating system that combines proprietary ad intelligence, AI‑powered creative automation and analytics into a one-stop “ads operating system” for brands.

Advertising has long been driven by guesswork — only 5–10% of digital ads succeed and even those last just a few weeks. Quickads eliminates this uncertainty with a data‑driven content intelligence and creation platform that learns from millions of ads, generates compliant creatives and continuously optimizes campaign performance.

Platform Highlights

• Proprietary database of millions of ads scored by industry and theme to uncover winning creative concepts

• AI‑first creative workflows to generate Google banners, static images, video ads, UGC-style content, and catalog ads

• Automated pre‑testing for brand / campaign guidelines, social media guidelines, and performance optimization to make users ‘click’.

• Unified campaign launch, monitoring, and performance analytics dashboard.

The new funding will accelerate Quickads’ expansion into enterprise environments, enabling brands to embed its full‑stack content and ads intelligence and creation operating system directly into their workflow — effectively creating a differentiated Visual CRM that merges content intelligence, automation and analytics.

“Quickads is bringing scientific clarity to creativity and eliminating waste of time as well as spend. We’re turning marketing from an art of guessing into a discipline powered by insight and iteration,” said Mr. Nitin Mahajan, Co‑Founder & CEO. 

Commenting on the same Mr. Gaurav Chaturvedi, Partner, Kae Capital said, “Quickads is building the operating system for modern creative performance – unifying data, production and analysis in a way the market has been asking for.”

As part of the public launch, Quickads is offering its proprietary Ads Library — trained on over 10 billion OpenAI tokens — free for three months at www.quickads.ai.

About Quickads
Quickads is a full‑stack visual content creation platform with proprietary library of best performing ads and award winning 1-click creation that helps brands search, generate, pre‑test, launch, and learn for across platforms. Led by executives of Accenture, McKinsey, and Ogilvy, Quickads is now embedding this into the brand’s workflow. Offices in Singapore, USA, and India. The platform has already won multiple awards including Titan (2025) award for best marketing agency of the year, 2nd runner up at The Stevies for Transforming Advertising with AI-Driven Ad Tech Innovations.

Lakeside Software, makers of the leading digital employee experience (DEX) platform running natively on Microsoft Azure, today announced the availability of a new SysTrack Cloud region in India, further expanding its global infrastructure and reinforcing its commitment to helping organizations deliver exceptional digital experiences around the world.

“With data residency and performance increasingly critical for businesses in India and nearby markets, this new Azure India region gives IT teams the control and flexibility they need to deliver fast, reliable digital experiences for employees,” said Dan Salinas, Chief Operating Officer, Lakeside Software. “It also reflects our commitment to supporting IT teams globally while enabling organizations to scale efficiently and cost-effectively.”

This expansion enables organizations to optimize for latency and locality, while scaling SysTrack to support even the most complex enterprise environments. According to research from Zoho, 71% of Indian workers demonstrate advanced digital maturity—exceeding the global average of 61%. This underscores the importance of delivering exceptional digital employee experiences to enhance productivity and minimize digital friction.

The Azure India region is now live and available to all SysTrack Cloud customers. Organizations can immediately begin deploying environments in the new region, ensuring compliance with regional data requirements and delivering faster, more reliable digital experiences across India and beyond.

Strategic Lakeside partners shared their perspectives on the expansion:

Kyndryl
“Proactive digital workplace services and meaningful agentic AI for IT depend on high-fidelity employee insights,” said Dennis Perpetua, ODWS Connected Experience DE, Kyndryl. “By bringing SysTrack closer to Indian enterprise users on Azure, customers gain speed, locality, and the confidence to scale DEX initiatives without compromise.”

Lenovo
“Lakeside bringing SysTrack Cloud to Azure India aligns perfectly with how Lenovo DWS delivers managed workplace outcomes at scale,” said Saurabh Sharma, Executive Director of Offering Development, Lenovo. “Our customers get in-country data residency, lower latency, and faster issue isolation—measurable improvements in employee experience without adding cost or complexity.”

SPNX
“Bringing SysTrack Cloud to Azure India is exactly what our enterprise clients have been asking for—local data residency, lower latency, and the ability to scale AI-driven DEX without compromise,” said Amit Kumar, Chief Evangelist, SPNX Consulting. “With India’s strong push toward digital transformation under the Digital India mission and the evolving data protection framework, this milestone couldn’t be more timely. Our customers can now keep telemetry in-country, troubleshoot faster, and deliver a measurably better digital workplace. Together with Lakeside, SPNX is accelerating the digital experience management journey for Indian enterprises—powering innovation, compliance, and growth at scale with our Lakeside partnership for the India geo.”

About Lakeside Software
Lakeside Software is ushering in a new era of proactive IT with SysTrack, the industry’s most powerful AI-driven Digital Employee Experience (DEX) platform. Trusted by Fortune 500 companies worldwide, Lakeside SysTrack dramatically reduces IT costs, prevents system failures before they occur, and drives strategic decision-making through unparalleled visibility. Learn how you can save 20% on annual IT costs per employee at lakesidesoftware.com.

Guided by Gurudev Sri Sri Ravi Shankar’s vision, a quiet transformation is unfolding across India – where water is revived, trees take root, and children rediscover hope.
 

Rooted in the belief that human wellbeing and environmental harmony are inseparable, The Art of Living’s Sri Sri Rural Development Programme Trust (AOL-SSRDP) and Sri Sri Institute of Agricultural Sciences & Technology Trust (AOL-SSIAST) have joined hands with Ashirvad by Aliaxis to unite compassion with sustainability.
 

Native tree plantations transforming 50 acres of dry land in Cuttack
 

From reviving lakes and restoring forests to rebuilding schools and empowering nursing caregivers, this partnership nurtures both people and the planet -creating ecosystems where life in every form can flourish.

In Cuttack, Odisha, stretches of once-dry land are coming back to life through an extensive afforestation project spanning 50 acres, with over 14,000 native tree species including Arjuna, Neem, Sirish, Jamun, Karanj, and Raktha Chandan.

Each sapling is individually guarded and nurtured for three years – a gesture of patience and purpose. Local community participation ensures that the forest flourishes not only as an ecosystem but as a shared legacy of environmental stewardship.

Water Body Restoration through Nature-Based Solutions (JalShudhi)

At the Art of Living International Centre, Bengaluru, polluted water bodies are being rejuvenated through Nature-based Solutions (NbS). The initiative combines JalShudhi bioculture, constructed wetlands, and aeration systems to naturally purify water using plants and microorganisms.
 

Scientific studies assess the role of vegetation in bioremediation while documenting the site’s biodiversity. Early findings show improved dissolved oxygen levels (8 mg/L) and the return of fish and bird life – clear evidence of ecological recovery.
 

JalShudhi is an AOL-SSRDP initiative that restores polluted water bodies through bioremediation, ecological restoration, and community-driven sustainability.
 

Empowering future healthcare heroes at Sri Sri Institute of Nursing to serve with excellence and empathy
 

Shri Prasana Prabhu, Chairman, AOL-SSRDP and AOL-SSIAST, stated, “This partnership is helping us breathe life back into forests and lakes, bring dignity to children through better schools, and support young nurses to serve with skill and compassion. ”

Rebuilding Dreams in Rural Karnataka

In Anekal Taluka, Karnataka, educational infrastructure is being revitalised across seven government schools, benefitting over 1,000 students and teachers. Classrooms are repaired, roofs reconstructed, and STEM and computer laboratories established to ignite curiosity and innovation.
 

For students who once studied in dilapidated classrooms, the transformation brings confidence, dignity, and renewed enthusiasm for learning. Teachers are also being trained to enhance instructional quality and adopt innovative methods.

Nurturing Healers at the Sri Sri Institute of Nursing

At the Sri Sri Institute of Nursing, young healthcare aspirants are being empowered to serve with both skill and compassion. The collaboration supports first-year and continuing students through financial aid, technical training, and mentorship, enabling uninterrupted pursuit of nursing education.
Each trained nurse becomes a ripple of healing, extending care to families, hospitals, and communities nationwide.
 

Sudeep Agrawal, CFO & CSR Head, Ashirvad by Aliaxis, shared, “At Ashirvad by Aliaxis, progress is about people – nurturing their learning, their environment, and their future. Together with AOL-SSRDP and AOL-SSIAST, we’re bringing this belief to life — reviving schools, restoring ecosystems, and uplifting communities with hope and resilience.”

Partnership with Purpose
The partnership between AOL-SSRDP, AOL-SSIAST, and Ashirvad by Aliaxis embodies a shared commitment to reviving ecosystems, empowering communities, and advancing sustainable development through impactful initiatives across India – turning vision into verifiable change.
 

About Art of Living Social Projects (AOL-SSRDP & AOL-SSIAST)

Inspired by the vision of Gurudev Sri Sri Ravi Shankar, the Art of Living Social Projects – implemented through the Sri Sri Rural Development Programme Trust (AOL-SSRDP) and the Sri Sri Institute of Agricultural Sciences & Technology Trust (AOL-SSIAST) – are driving one of India’s most far-reaching movements for sustainable transformation.
 

From reviving ecosystems and empowering farmers to skilling youth and transforming rural education, these initiatives touch millions of lives across India and beyond. Through JalShudhi, over 152 polluted water bodies have been rejuvenated. More than 3 million farmers have been trained in natural farming; 4.75 lakh youth have gained employable skills; 473 Smart Schools have been established; 50 Medetel Health Units are serving communities; 665 border villages have been developed; and over 100 million trees have been planted – nurturing people, planet, and prosperity for generations to come.

Support the Mission

Contribute to the Art of Living’s Sri Sri Rural Development Programs and help expand these initiatives: ssrdp.artofliving.org/donate-ssrdp.
 

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