The ESG Research Foundation (ESGRF), a leading Section 8 not-for-profit organization, successfully concluded its prestigious 3rd Prithvi Award ceremony at the Hotel Shangri-La, New Delhi, September 27, 2025. The event recognized and honoured more than 25 organizations for their outstanding contributions to environmental protection and sustainability.

Hon. Arjun Ram Meghwal, Minister of State for Law and Justice (I/C), Launching Coffee Table Book Detailing Impactful Activities of the ESGRF

The ceremony was graced by Shri Arjun Ram Meghwal, Honble Union Minister of Law and Justice and Minister of State for Parliamentary Affairs and Culture, who served as the Chief Guest. In his address, Minister Meghwal championed the integration of corporate responsibility with national goals, stating, “The organizations awarded today are setting a powerful example. Their dedication proves that environmental stewardship is an indispensable pillar of a just and prosperous economy.“

Chief Guest – Hon. Arjun Ram Meghwal, Minister of State for Law and Justice (I/C) Presenting the Prithvi Award to Dabur India Ltd and Felicitating Jury Member, Sh. Mahesh Bajaj, Former ED Indian Bank

Foundational Vision and Leadership Conclave
Providing the context for the award, CA Atul Gupta, Founder Director of the ESG Research Foundation, along with CA Deepak Batra Director and CEO Rajesh Bhalla articulated the core mission:

“We are at a pivotal moment where sustainable business practices are no longer a choice but a necessity for long-term resilience and value creation. The Prithvi Awards are our way of acknowledging the forward-thinking leaders who are not only driving financial success but are also creating a positive impact on the planet and its people.”

A Confluence of Top Leadership

The event featured a high-powered panel of Guests of Honour from the public sector and bureaucracy, emphasizing the consensus on the ESG mandate. Distinguished Guests of Honour included:

• CA Sandeep Gupta, Chairman & Managing Director (CMD), GAIL (India) Limited

• CA Anuj Jain, Director (Finance), Indian Oil Corporation Limited

• CA Mahaveer Singhvi, IFS, Former Joint Secretary (E&SA), Ministry of External Affairs

• Shri Ajay Mittal, IAS (Retd.), Former Secretary, Ministry of Information & Broadcasting

• Shri Mahesh Bajaj, Former Executive Director, Indian Bank along with other Directors of Finance from major PSUs.

Technical Insight and Judicial Perspective
The day’s agenda included four crucial technical sessions dedicated to discussing key ESG themes, including regulatory compliance (BRSR), green finance, and the role of technology in sustainability reporting.

A major highlight was the special address delivered by CA Vineet Kothari, former Chief Justice of the Gujarat High Court, who provided a critical judicial and ethical perspective on corporate accountability and environmental liability.

Knowledge Releases for Inspiration
To further champion best practices, the ESGRF launched three significant knowledge resources:

• A Coffee Table Book detailing the impactful activities of the ESGRF.

• A Documentary Movie showcasing successful on-the-ground ESG projects.

• A booklet titled Aspire to Inspire, which compiles inspirational case studies by various companies to encourage wider adoption of sustainable practices.

The successful conclusion of the 3rd Prithvi Award reinforces the ESG Research Foundation’s commitment to driving environmental excellence and making sustainability a core component of Indias corporate strategy.

About ESG Research Foundation
The ESG Research Foundation (ESGRF) is a Section 8 (not-for-profit) organization focused on advancing Environmental, Social, and Governance (ESG) principles through research, education, and its annual flagship Prithvi Awards.

BPTP Ltd., a leading real estate developer founded by Kabul Chawla, in the Delhi NCR region, has been recognized with two prestigious awards at the ET Now Swadesh – Gems of Delhi NCR Awards 2025, celebrating excellence and innovation in real estate design. The awards were received by Mr. Harinder Dhillon, National Sales Head, BPTP Limited, at an award ceremony held at Vivanta, Dwarka.

BPTP Ltd. receiving the award for Excellence in Design for Amstoria Verti Greens at ET Now Swadesh Awards – Gems of North India

GAIA Residences has been awarded “Excellence in Best Innovative Design” for its visionary architectural approach combining modern aesthetics with energy-efficient technology, setting new benchmarks on the Dwarka Expressway with its sustainable and future-ready design. GAIA Residences is the first residential project on Dwarka Expressway to feature glass and metal faade towers, improving energy efficiency and reducing external noise for a more comfortable, sustainable environment. The project holds IGBC Platinum pre-certification for eco-friendly living and is built to Seismic Zone V standards for maximum safety. Residents have access to premium amenities, including sky gardens with a yoga deck at 400 feet, a library lounge at 300 feet, and a co-working lounge at 200 feet, offering dedicated spaces for wellness, relaxation, and productivity.

Amstoria Verti-Greens won “Excellence in Design”; the project is celebrated for its signature vertical gardens, expansive club and amenity zones, and meticulous planning that blends functionality with serene green living spaces, redefining luxury urban lifestyle in Gurugram. Amstoria Verti Greens transforms the Gurgaon skyline while setting new benchmarks in sustainable urban luxury. Thoughtfully designed to blend elegance with functionality, the project offers an elevated living experience featuring an expansive 1.75 lakh sq. ft. club and amenity zone. With 15 Sky Gardens spread across five towers, residents enjoy tranquil green spaces and stunning views. The development boasts a comprehensive range of modern, state-of-the-art amenities designed to enhance comfort and quality of life.

Mr. Harinder Dhillon, National Sales Head, BPTP Limited, commented, “We are delighted to be recognized at the ET Now Swadesh – Gems of Delhi NCR Awards 2025. These awards are a testament to our vision of creating sustainable, world-class communities that enrich urban living. Both GAIA Residences and Amstoria Verti-Greens embody BPTP’s commitment to design innovation, quality, and environmental consciousness. This recognition motivates us to continue raising the bar in real estate development and make meaningful contributions to shaping the future of the NCR.”

Both projects exemplify BPTP’s vision of creating integrated urban lifestyles with excellent connectivity and premium amenities, enhancing Delhi NCRs real estate landscape.

About BPTP
BPTP is one of India’s most trusted and leading real estate developers, with a strong presence in the Delhi-NCR region. Led by Chairman and MD Kabul Chawla, the company has delivered over 25,000 homes, as well as numerous landmark residential and commercial projects that blend cutting-edge design, modern architecture, and sustainable living solutions. Known for its innovative and customer-centric approach, BPTP continues to redefine urban luxury through future-first development, premium amenities, and a commitment to excellence, transparency, and elegant, efficient living.

The National Hunter Alliance Summit 2025, held on 27^th September’2025 in New Delhi, brought together patients, caregivers, medical experts, policymakers, and advocates to address the urgent and ongoing challenges faced by individuals affected by Hunter Syndrome (MPS II) and other Rare Diseases.

Rare Diseases India Foundation (RDIF) unites for Rare Disease Advocacy – National Hunter Alliance Summit 2025

The program began with an emotional tribute to the Hunter Syndrome warriors who lost their lives to this devastating disease. Their memory served as a reminder of the pressing need for action and accountability in India’s rare disease ecosystem.

Prof. (Dr.) Shefali Gulati, at AIIMS, New Delhi also member of the Central Technical Committee for Rare Diseases (CTCRD), emphasized the need for a coordinated, collaborative approach among stakeholders and unified advocacy to enhance rare disease management, policy execution, and patient care.

Mr. Saurabh Singh, Co-founder & Director of Rare Diseases India Foundation (RDIF), delivered a strong presentation on the systemic gaps in the implementation of the National Rare Disease Policy 2021 (NRDP). While Hunter Syndrome is already recognized under the policy, he highlighted that:

• The Rs. 50 lakh financial assistance under NRDP remains inaccessible and ineffective, as treatment costs run into crores.

• Patients are denied support even in emergencies at private hospitals.

• Ayushman Bharat Yojna benefits are restricted only to BPL families, excluding a large patient population.

• No caregiver support is available, despite families bearing heavy monthly expenses and emotional burdens,

• No Insurance companies cover Rare Diseases.

• No meaningful research is being conducted in India to reduce the cost of life-saving therapies.

• Judicial delays further deny children their fundamental right to life under Article 21 of the Constitution.

He also drew attention to serious issues faced by dependents of Defence personnel and CGHS beneficiaries, where bureaucratic delays in drug procurement cause treatment gaps of 3-6 months, severely impacting patient health. Despite funding releases, lethargy in the system continues to risk lives.

Comparing the rapid development of the COVID-19 vaccine to a decade of inaction on rare diseases, he stressed: “If India could research and deliver a COVID vaccine in months, why has no progress been made in rare diseases over the last 12 years”

In a deeply moving moment, Mr. SaurabhSingh shared his personal loss-just last month, on 20th August 2025, he lost his 13 years old beloved son Shaurya to Hunter Syndrome. Yet, standing firm only weeks later, he declared: “My fight will continue until medicines become affordable or free for every rare disease patient in this country. My continued work for this cause will be my eternal tribute to Shaurya.” His courage and determination drew heartfelt admiration from all present, symbolizing the unconditional love of a parent and the collective pain of hundreds of families fighting similar battles.

The summit also heard an emotional account from Ex-Serviceman HAV. D.K. Chansolia, who shared the struggles of procuring life-saving drugs for his son within the Defence system. He highlighted that challenges such as procedural delays and shortage of specialized experts often cause treatment gaps. ‘As someone who served the nation, I had faith that my family’s healthcare needs would be supported. Today, I feel disheartened,’ he shared.

The summit ended with a united appeal to the Government and Hon’ble Supreme Court to urgently address these gaps and save the lives of rare disease patients.

VinFast Auto India, a subsidiary of the global EV brand VinFast, has signed a Memorandum of Understanding (MoU) with State Bank of India, largest bank in India, to provide inventory financing for its exclusive dealer network.

The MoU was signed by Mr. Pham Sanh Chau, CEO of VinFast Asia, along with Mr.Anindya Sunder Paul, Deputy Managing Director, State Bank of India

Under the dealer finance tie-up, State Bank of India will extend finance to VinFast’s exclusive dealer network on favorable terms. The finance agreement also brings a wide range of benefits for dealers, such as attractive interest rates, flexible repayment options, and other tailored suite of credit solutions.

The collaboration enables VinFast to leverage SBI’s extensive pan-India branch network and digital platforms to reach customers across both urban and emerging markets. It also aligns with the company’s broader goal of accelerating the adoption of sustainable mobility solutions in India, one of the fastest-growing EV markets globally.

The MoU was signed by Mr. Pham Sanh Chau, CEO of VinFast Asia, along with Mr.Anindya Sunder Paul, Deputy Managing Director, State Bank of India, and Mr. Debasis Mohanty Business, General Manager(SME & SCF).

Mr. Pham Sanh Chau, CEO of VinFast Asia, shared, “At VinFast, we believe that a vibrant EV ecosystem can be built on two strong pillars, engaged customers and an empowered dealer network. This partnership with SBI marks a crucial step in strengthening our dealer network and empowering them with seamless access to credit solutions. By working with one of India’s largest and most trusted banking institutions, we are creating a stronger financial backbone that supports our dealers in expanding operations and serving customers with confidence. Together, we are laying the foundation for a robust ecosystem that will accelerate the growth of electric mobility across India.”

Commenting on the collaboration, Mr. Anindya Sunder Paul, Deputy Managing Director, State Bank of India, said, “As EV adoption accelerates, access to financing will play a vital role in driving this transition. Our collaboration with VinFast will offer customers convenient credit solutions tailored to its premium EV lineup, reflecting the Bank’s broader commitment to sustainability. Such partnerships also help us empower our customers to achieve their green mobility aspirations with ease.”

VinFast recently launched its premium VF 6 and VF 7 models in India and this partnership highlights the company’s ongoing efforts to establish a strong and customer-focused footprint in the country.

About VinFast

VinFast (NASDAQ: VFS), a subsidiary of Vingroup JSC, one of Vietnam’s largest conglomerates, is a pure-play electric vehicle (“EV”) manufacturer with the mission of making EVs accessible to everyone. VinFast’s product lineup today includes a wide range of electric SUVs, e-scooters, and e-buses.

VinFast is currently embarking on its next growth phase through rapid expansion of its distribution and dealership network globally and increasing its manufacturing capacities with a focus on key markets across North America, Europe and Asia.

Learn more at: vinfastauto.in.

About State Bank

State Bank of India is the largest bank of India with over 200 years of legacy. It has a 25% share of the total loan and deposits market in India. SBI is the 47th largest bank in the world by total assets and ranked 178th in the Fortune Global 500 list of the worlds biggest corporations of 2024, being the only Indian bank on the list.

As India observes World Heart Day, the conversation around cardiovascular health has once again turned to prevention, timely treatment, and most importantly, access to affordable medicines for everyone. Heart disease remains the leading cause of death in India at 28.1%, with more than half a billion people affected by a heart ailment. While treatment protocols have advanced, the cost of long-term medication continues to be a burden for many families. More so if one takes into account the fact that almost half of them cannot afford the medication.

Heart medications can save a fortune

Medkart, Gujarats biggest pharmacy chain of generic-first pharma, is marking the occasion to position how generic drugs can cut costs without cutting corners and make compliance much easier for patients. With its Medkart Assured system, which covers Schedule M compliance, plant audits, and dual third-party testing, the company asserts that patients need not compromise on trust/quality for affordability.

The Heart Medicine Gap

Statins, antiplatelets, and antihypertensives are prescribed daily across India for heart care. For chronic conditions like high cholesterol or coronary artery disease, patients often require lifelong treatment. The cost, however, mounts rapidly. A months supply of branded atorvastatin 20mg (Rs. 430), one of the most widely used medications for cholesterol control, will cost 500% more than the generic version (Rs. 69).

This is where Medkarts model is creating a difference. Sourcing good-quality-approved generics and retailing them on its retail and online pharmacy platform, Medkart makes sure that patients save up to 90% on repeat prescriptions, with the overall average savings at 73%.

Prioritising Prevention Over Cure

World Heart Day reminds us that heart health is established long before a diagnosis is made. Routine monitoring, early intervention on lifestyle, and regular medication are of prime importance in averting heart attacks and strokes. Medkart is enabling patients to take a proactive approach by keeping heart medicines easily accessible. With statins, beta-blockers, antiplatelets, and antihypertensives being sold at more affordable prices, patients can stick to daily routines reliably, lowering the risk of complications and hospitalisations, while staying on track for long-term heart care.

Affordable Heart Medicines at Medkart

To mark World Heart Day, Medkart has highlighted several commonly prescribed heart medicines available under its Medkart Assured label, including:

Together, these medicines cover cholesterol control, clot prevention, and blood pressure management, the core pillars of cardiac care.

Beyond Discounts: Building Confidence

While discounts are key, Medkart is swift to point out that its strategy involves educating people of the fact that they also have a choice in the company which is equally good and effective. If they choose to understand and accept that fact they can end up saving a decent amount of money which is perpetual to say the least.

For World Heart Day, their motto is easy: life-saving drugs need to be affordable, and the patient should never be asked to follow a dictum on which brand to take.

Empowering Patients Online

With the Medkart App and website, patients are able to upload prescriptions, see prices across generics, and order doorstep delivery. The Medicine-Brand comparison tool enables patients to compare how generics resemble branded drugs in terms of dosage and efficacy.

Besides, Medkart pharmacists are not only trained to dispense drugs but also to teach patients about the safety and effectiveness of generics. This transparency focus is slowly altering peoples minds that only high-priced, branded drugs can be relied on for heart care.

A Commitment for World Heart Day and Beyond

As the burden of cardiovascular disease increases, initiatives like that of Medkart become vital. To know more about it or to order heart medicines online, go to www.medkart.in or download the Medkart App from the Play Store or the App Store.

Shyam Metalics, an integrated metal-producing company, is celebrating this Durga Puja with a unique blend of tradition and compassion through its CSR arm, the Shyam Metalics Foundation. With its special campaign, ‘Shelter of Protection,’ the Foundation is extending the spirit of the festival beyond rituals to give back to society, ensuring that the blessings of Maa Durga reach families who need shelter and security the most.

Home-styled Durga Puja pandal built with SEL Tiger Roofing Sheets under Shyam Metalics Foundation’s ‘Shelter of Protection’ campaign

The roofing sheets that adorn the three beautifully designed home-styled pandals that have been set up at Garia, Dankuni, and Burdwan, will be donated to underprivileged families, transforming festivity into enduring care and protection. This Puja, the brand, stands as a symbol of divine protection and trust, ensuring every unsheltered family rests under a roof that is strong, reliable, and enduring. After the festivities, roofing sheets will be donated to 250 underprivileged families, transforming Maa Durga’s grace into roofs over their heads.

Durga Puja is one of the most cherished cultural celebrations of Bengal, which is seen as the homecoming of Maa Durga, a time when hearts and homes overflow with joy, light, and togetherness. Through this initiative, Shyam Metalics Foundation is carrying that spirit forward by giving its roofing sheets for a greater purpose. It will safeguard families and strengthen communities long after the festivities end. With this campaign, Shyam Metalics celebrates not only faith and tradition but also care and hope for the community.

Highlighting the purpose of the initiative, Mr. Nirmal Uday, COO, CRM Division of Shyam Metalics, said, “Durga Puja is more than just a festival, it is a reminder of compassion, unity, and renewal. Through our initiative ‘Shelter of Protection,’ we are extending the blessings of Maa Durga beyond the puja grounds to families who need shelter the most. At Shyam Metalics, we believe in transforming faith into meaningful action, and this campaign is our humble attempt to give back to the community that has always been our strength.”

About Shyam Metalics
Shyam Metalics is a leading and fastest-growing integrated metal-producing company based in India primarily in the steel Industry in West Bengal, Odisha, Jharkhand and Madhya Pradesh with a focus on Long Steel Products, Ferro Alloys, Aluminium and Stainless Steel. The company got listed itself on the exchanges in 2021 and as on date of this press release possesses a market capitalization of Rs. 26,351 Cr. Spearheaded by Mr. Brij Bhushan Agarwal, Chairman and Managing Director, the company strives to deliver unparalleled quality through their customised value-added solutions to meet business requirements. Headquartered in Kolkata, West Bengal, the company is amongst the largest producers of ferro alloys in terms of installed capacity in India (Source: CRISIL Report).

For more information, please visit our website at www.shyammetalics.com

Tattva Wellness Spa, India’s largest and fastest-growing spa chain with 100+ outlets across 45 cities, today announced the implementation of the revised Goods and Services Tax (GST) on spa therapies. This follows the Government of India’s recent notification reducing the tax rate on spa services from 18% to 5%.

Tattva wellness Spa releases new all Inclusive prices menu with 5% GST

While this may appear as a flat 13% reduction, Tattva highlighted that the latest notification also changes the rules around Input Tax Credit (ITC). Under the earlier 18% regime, businesses could claim ITC on rentals, consumables, and other inputs, which reduced their effective tax burden. With the new 5% GST rate, spas are required to forgo ITC benefits. This means that while prices for consumers will certainly be lower, the decrease will not equal a direct 13% cut. Instead, guests will experience a net price drop that balances affordability with compliance.

“This is a welcome step for the wellness industry. While the withdrawal of input tax credit means businesses have to recalibrate their margins, the reduced GST rate will encourage more consumers to experience wellness therapies. Over time, this will help grow the spa and salon category, which is still underpenetrated in India compared to global benchmarks. We have always stood by the fact that wellness and massage therapies are not a luxury but an everyday choice for a better and healthier life,” said Shipra Sharma, Co-founder, Tattva Wellness Spa.

All-Inclusive Pricing for Transparency and Ease
To make this transition simpler for consumers, Tattva Wellness Spa will move to an All-Inclusive (AI) pricing model, widely followed by international spa brands. Guests will now see one single, final price for therapies and facials, without having to calculate taxes separately. This ensures greater transparency and enhances the overall spa experience.

Seamless Transition Across India

The Tattva team has invested significant effort over the past few weeks to implement these changes smoothly across its nationwide network:

• Reworking and standardizing therapy pricing.

• Updating rates across the Tattva website, CRM systems, and hotel partner platforms.

• Refreshing offline menus, collaterals, and in-spa displays.

• Retraining spa managers and healers to guide guests on the updated pricing structure.
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An Industry Perspective

Tattva Wellness Spa is among the first large spa chains to communicate this change openly to consumers. Other leading salon and wellness brands such as Enrich Salon and Jean-Claude Biguine India have in the past issued statements on tax-led pricing changes, noting that while input credit withdrawal does impact business margins, lower GST rates ultimately help grow the wellness category by attracting more first-time customers. Tattva believes this is a long-term positive step for the entire spa and salon industry, as it makes self-care and wellness services more mainstream.

To know the latest on pricing of spa therapies across locations, users can login to www.tattvaspa.com. With this move, Tattva Wellness Spa reaffirms its position as India’s leading spa brand, offering world-class wellness experiences across hotels, resorts, and high-street locations nationwide.

Ethnix by Raymond, the ethnic wear arm of the iconic Raymond Group, unveiled its flagship store at Lake Shore, Thane (Viviana Mall) bringing its century-old legacy full circle to the city where it all began.

Amit Sadh graced the opening of Ethnix by Raymond’s 142nd store at Lake Shore Mall, Thane

The grand launch was graced by acclaimed actor Amit Sadh (known for his roles in Breathe and Kai Po Che), who inaugurated the store and joined the Raymond leadership team for an exclusive walkthrough. Amit was accompanied by 18 models in ethnic ensembles, creating a striking visual moment that set the tone for the festive season. A soft pink embroidered Indo-Western ensemble from the Cocktail Collection, styled on Amit Sadh, added to the grandeur of the evening.

With over 100 years of heritage in premium menswear, Raymond has long been a trusted name in Indian fashion. Ethnix carries this legacy forward with 140+ exclusive business outlets across 70 cities, offering a complete wardrobe for every occasion – from weddings and festivities to poojas and celebrations. The collection includes regal sherwanis, classic bandhgalas, versatile kurtas, festive bundis, Indo-western ensembles, and accessories designed to dress not just the groom but his entire entourage.

Sharing his thoughts at the launch, Vipul Mathur, Chief Business Officer, Raymond Group, said, “Ethnix by Raymond is a cultural statement. With this launch, we’re inviting every man to experience the pride of wearing heritage. Our vision is to make ethnic wear more accessible, aspirational, and relevant to today’s generation. This store represents not just fashion, but a celebration of India’s rich traditions reimagined for the modern man.”

Amit Sadh added, “Ethnix by Raymond brings a perfect mix of tradition and modernity. It’s exciting to be part of a brand that celebrates Indian heritage while staying stylish and contemporary. I believe every man will find something here that reflects his personality, whether it’s for a grand wedding or a festive celebration.”

The launch event also featured a live guitarist performance, exclusive media interactions, and celebratory photo opportunities, making it a memorable milestone for Raymond.

About Raymond Group

Raymond Group is one of the leading branded apparel players in the menswear industry with a portfolio of Power Brands – Raymond Fine Fabrics, Raymond Made-to-Measure, Raymond Ready-to-Wear (RRTW), Park Avenue, ColorPlus, and Parx. All these brands command a significant share of wardrobe solutions in the market. The Raymond brand enjoys considerable leadership over most competing brands, translating into iconic status.

Hong Kong SAR
Media OutReach Newswire, Asia Pacific’s first global newswire, has secured a news content partnership with Yahoo Hong Kong, establishing guaranteed verbatim press release placement on the platforms dedicated section. Media OutReach Newswire is the first global newswire to have a dedicated section on Yahoo Hong Kong. The collaboration further cements Media OutReach Newswire as the leading newswire for Hong Kong, Greater China, and Asia Pacific press release distribution.

Media OutReach Newswire is the first global newswire to have a dedicated section on Yahoo Hong Kong

The partnership grants Media OutReach Newswire clients guaranteed news posting on Yahoo Hong Kong, which serves over 5 million monthly unique visitors and maintains one of Hong Kongs highest online news trust ratings at 68%, according to the 2025 Reuters Institute Digital News Report*.

With this news content partnership, Media OutReach Newswire provides public relations and communications professionals with guaranteed news release visibility across Hong Kongs digital media landscape, extending reach throughout the Greater Bay Area and broader Asia Pacific markets.

In the AI era, Media OutReach Newswires guaranteed verbatim news postings on authoritative online news media across Asia Pacific, North America, UK and Europe, Middle East, Africa and Latin America give companies a clear advantage in AI Search, SEO, and GEO. The newswire guarantees news posting range from local and regional to global media such as AM730, Bastille Post, Infocast, Sina Hong Kong, DB Power, CNA, Malay Mail, The Sun Daily, Sinchew, Vietnam News, Vietnam Plus, Daum, Livedoor, AP, AFP, Yahoo, Marketwatch, Market Insider, Financial Times, Zawya, Arabian Post, and Slovenia Times.

“Content discovery patterns are shifting toward AI-powered search, making authoritative platform placement crucial for brand visibility,” said Jennifer Kok, Founder & CEO of Media OutReach Newswire. “Verbatim postings empower PR professionals to deliver all key messages and optimise discoverability across traditional and emerging search technologies.”

The Yahoo Hong Kong partnership complements Media OutReach Newswires existing global distribution infrastructure, which encompasses 200,000 media contacts, 70,000 publication titles, and 1,500 media partnerships across 40+ languages. The network spans Asia Pacific, North America, Europe, the Middle East, Africa, and Latin America.

Jennifer continued, “Media OutReach Newswires verbatim news postings on authentic and credible news platforms drive AI systems to identify and amplify your content in search results – fundamental for establishing brand supremacy as AI-powered search revolutionises how audiences consume information. The verbatim approach grants communicators total narrative ownership and precise message consistency in building brand trust.”

The Yahoo Hong Kong partnership solidifies Media OutReach Newswires position as the premier newswire choice for public relations professionals, communicators, media, and brands throughout Hong Kong, the Greater Bay Area, Greater China, Asia Pacific, and globally.

*reutersinstitute.politics.ox.ac.uk/digital-news-report/2025/hong-kong

About Media OutReach Newswire

Media OutReach Newswire is Asia Pacifics first global newswire, serving as a trusted partner to the media, PR and communications professionals, corporations, and government bureaus, across the region and the globe.

Founded in 2009 on a passion to champion the PR industry, Media OutReach Newswire leverages next-generation technology to redefine the field of press release distribution, and to build brand equity and trust for our clients, as a total communications provider.

With a curated network of 200,000 editors and journalists, 70,000+ media titles, from 1,500 media partners in more than 40 languages, Media OutReach Newswire is the only newswire providing guaranteed verbatim news postings on authoritative media sites, powering SEO and GEO.

Headquartered in Hong Kong, with offices across China, Singapore, Japan, Malaysia, Thailand, Vietnam, and Taiwan, the global press release distribution network spans Asia Pacific and Southeast Asia, the US, Canada and Latin America, Europe and the UK, the Middle East and Gulf States, as well as Africa.

For more information about our services, solutions and network, please visit www.media-outreach.com.