Ai+ today confirmed February 24 as the official launch date for its newest AIoT lineup, NovaPods (Go, Pro, Clips) and NovaWatch (Active, Kids 4G, Wearbuds). Together, they mark the next step in Ai+’s connected ecosystem: devices designed to look sharp, work seamlessly, and lift the everyday experience in ways you actually feel. One simple promise drives it all: #AddAPlus.

AIoT Products with Specs

“People don’t want more devices. They want fewer frictions,” said Madhav Sheth, Founder & CEO, Ai+ Smartphone. “NovaPods and NovaWatch are built to fit naturally into real routines: calls, music, wellness, family safety, without adding complexity. This is Ai+ expanding with intent, and doing it with quiet confidence.”

The NovaPods lineup brings three distinct listening styles, all designed around Fashion Forward Tech, and comfort and value to the consumer.

Go is tuned for everyday value, delivering up to 24 hours total playback, IPX4 water resistance, a 10mm driver, and ultra-low 60ms latency, with colour options that land like a fashion choice: Forest Green, Midnight Black, and Ice Blue White.

Pro delivers work and focus, pairing Hesa™ Mic Technology with up to 30 hours of total playback, Hybrid ANC (Active Noise Cancellation) and ENC (Environmental Noise Cancellation), and Dual Pairing Mode for seamless switching across devices.

Clips brings style, comfort, and a low risk of ear infection to the forefront with a clip-style approach, designed around zero pressure on the ear canal, with benefits engineered to support longer listening and aligned with Ai+’s #BuiltForYourHealth philosophy.

On the wrist, NovaWatch extends the same thinking: purposeful, connected, and made for everyday India.

Active is built for daily wellness with a 1.73” AMOLED squircle display – a blend of a square and circle shape, and reminiscent of avant-garde, classical watch designs – a smart functional crown, advanced health tracking, and an always-on display. With an IP68 rating, premium essentials are kept clean and uncomplicated.

Kids 4G brings smart safety with two-way video calling, 4G GPS with geo-fencing, a one-click SOS emergency alert, and Class Mode and Parental Control, all anchored by a 1.69” HD display.

For users who want more capability without carrying more, Wearbuds spotlights the brand’s innovation promise by blending two categories, featuring built-in earbuds, a 1.43” AMOLED display, up to 2GB music storage, real-time health tracking, built-in ChatGPT, and AI live translation.

Across NovaPods and NovaWatch, the intent remains simple: a connected lineup that feels cohesive, pairs fast and switches easily, and shows up in the moments people actually live in. This intent is born out of Ai+’s Add A Plus philosophy, which aims to elevate customers’ lives daily, with more utility, more control, and more delight, quietly delivered.

“AddAPlus isn’t a tagline for us, it’s a brand promise,” added Sheth. “If a device doesn’t make life simpler, clearer, or more in control, it doesn’t belong in our ecosystem. NovaPods and NovaWatch are built to do exactly that, bring everyday usefulness, connectedness, and design into one experience, without the noise.”

NovaPods and NovaWatch will be exclusively available on Flipkart.

About Ai+

Ai+ is India’s fastest-growing technology brand, built from the ground up to serve a future shaped by applied intelligence and sovereign innovation. At its core is NxtQuantum OS, India’s first native mobile operating system, designed for performance, privacy, and purposeful simplicity. Every Ai+ device blends clean design, battery-optimised hardware, and applied intelligent software to elevate everyday experiences by Adding A Plus.

From redefining smartphones under the Ai+ Smartphone banner to pioneering the Laptab and now the NovaPods as part of the company’s Connected Ecosystem, Ai+ is creating new product categories and a new standard for trust, immersive experience, and accessibility. Rooted in a privacy-first architecture and a commitment to equitable access, Ai+ stands for more than specs — it stands for India’s next era of user-owned, future-ready technology.

About NxtQuantum Shift Technologies
NxtQuantum Shift Technologies is a deep-tech Indian company building secure, sovereign digital platforms for a digital-first world. Founded by Madhav Sheth, the company develops NxtQuantum OS, India’s first sovereign operating system, and is committed to building technology that is authored in India and globally competitive.

 In today’s fast-paced world, financial needs can arise unexpectedly, making instant personal loans a convenient solution for many. However, before applying, it is crucial for applicants to be well-informed to ensure they make the right decision. Experts recommend considering the following five key factors to make the most of a personal loan and avoid future financial strain.

Bajaj Finserv Personal Loan

1. Eligibility criteria
Before applying for an instant personal loan, it is essential to understand the eligibility requirements. Customers can apply for a Bajaj Finserv Personal Loan if they meet a few basic conditions, such as

• Nationality: Indian

• Age: 21 years to 80 years*.

• Employed with: Public, private, or MNC.

• CIBIL Score: 650 or higher.

• Customer profile: Self-employed or salaried

*Applicants must be 80 years or younger, at the end of the loan tenure.

2. Choose a reputed and trustworthy financial partner
Selecting a reputed and trustworthy financial partner is essential when applying for an instant personal loan. A reliable institution ensures transparency, data security, and smooth service throughout the loan journey. Bajaj Finance Limited stands out for its strong customer-centric approach, offering quick approvals, funds disbursal within 24 hours*, and seamless digital processes. In addition, its extensive branch network and dedicated customer support provide both online and offline assistance, ensuring personalised service at every step. Choosing a trusted financial partner like Bajaj Finance helps customers enjoy a hassle-free borrowing experience, backed by reliable support and efficient service.

3. Interest rates 
With Bajaj Finance, customers can avail an instant personal loan with interest rates starting from 10% p.a.* This ensures affordable monthly repayments while providing timely financial support. Additionally, processing fees, which are usually a small percentage of the loan amount, should be considered. Understanding these costs beforehand helps borrowers plan their repayments efficiently and avoid surprises.

4. Loan amount and repayment tenure
With Bajaj Finance, customers can apply for an instant personal loan ranging from Rs. 40,000 to Rs. 55 lakh, with a repayment tenure of 12 months to 96 months. Funds can be disbursed within 24 hours*, providing quick access to financial support when needed. Using a personal loan EMI calculator, applicants can easily estimate monthly payments based on loan amount, tenure, and interest rate, helping them plan their finances effectively and achieve their objectives with ease.

5. Terms and conditions
Finally, reviewing the terms and conditions of the loan is indispensable. This includes prepayment charges, late payment penalties, and any hidden fees that could add to the cost. Understanding the fine print ensures transparency and helps borrowers avoid financial stress in the long run. 

Conclusion
An instant personal loan can provide a timely financial boost for various needs, including medical emergencies, home renovations, or travel plans. However, careful consideration of eligibility, interest rates, loan amount, and terms ensures a smooth borrowing experience. Using tools like a personal loan EMI calculator allows applicants to plan their repayments effectively, ensuring financial well-being while leveraging the convenience of instant loans.

By taking these precautions, customers can confidently apply for a personal loan and achieve their goals without compromising their financial stability.

*Terms and conditions apply

About Bajaj Finance Limited
Bajaj Finance Ltd. (‘BFL’, ‘Bajaj Finance’, or ‘the Company’), a subsidiary of Bajaj Finserv Ltd., is a deposit taking Non-Banking Financial Company (NBFC-D) registered with the Reserve Bank of India (RBI) and is classified as an NBFC-Investment and Credit Company (NBFC-ICC). BFL is engaged in the business of lending and acceptance of deposits. It has a diversified lending portfolio across retail, SMEs, and commercial customers with significant presence in both urban and rural India. It accepts public and corporate deposits and offers a variety of financial services products to its customers. BFL, a thirty-five-year-old enterprise, has now become a leading player in the NBFC sector in India and on a consolidated basis, it has a franchise of 69.14 million customers. BFL has the highest domestic credit rating of AAA/Stable for long-term borrowing, A1+ for short-term borrowing, and CRISIL AAA/Stable & [ICRA]AAA(Stable) for its FD program. It has a long-term issuer credit rating of BB+/Positive and a short-term rating of B by S&P Global ratings.

Cars24 has unveiled a refreshed brand identity, marking an important moment in the company’s journey as it grows from a fast-scaling transaction platform into a long-term car ownership ecosystem.

Cars24 unveils its new logo and refreshed brand identity ahead of IPO, marking its evolution into a full-stack car ownership platform in India

Founded in 2015, Cars24 entered a market that was fragmented, opaque and often intimidating for customers. In its early years, urgency mattered. The company needed to be noticed quickly and the all-caps identity — CARS24 — reflected that phase. It was bold, assertive and designed to cut through noise. According to the company, that approach worked well when breaking into a market that didn’t really want to change.

Over time, however, Cars24’s role began to evolve.

Customers started returning to the platform at different stages of their lives, whether they were changing cities, expanding families, or reassessing their needs. What was once a one-time interaction increasingly became an ongoing relationship. As the company grew and the work became more serious, the identity that once helped Cars24 get noticed began to feel louder than necessary.

“When we started, being loud helped,” said Vikram Chopra, Founder & CEO, Cars24. “But as the company and the team grew up, the work started speaking for itself. This change is about reflecting who we are today, calmer, more human and focused on earning trust over time.”

The refreshed identity moves from CARS24 to Cars24, shifting from an assertive, all-caps style to sentence case. The company says the change reflects maturity and confidence, a brand that no longer needs to announce itself loudly, but instead shows up consistently and responsibly.

At the centre of the new identity is an open circular logo, intentionally designed to represent continuity rather than completion. Cars24 says the circle reflects how car ownership actually works in real life, cars change hands, needs evolve and value continues across different phases. The open form signals flexibility and movement, rather than closure.

Alongside the logo, Cars24 has also updated its brand colour. The familiar blue has been replaced with what the team calls a “younger blue” brighter, clearer and more alive. The company says the new blue reflects how it wants to show up for customers today: present, attentive and human. It carries the belief that trust does not need to feel distant to be credible and that scale does not have to come at the cost of warmth.

The updated identity was developed over more than 1,200 hours of design and iteration, focusing on simplicity, longevity and adaptability. While Cars24 expects its products and services to continue evolving, the refreshed look is intended to remain relevant as the company enters its next phase of growth.

The refresh also reinforces Cars24’s long-term vision of Better Drives, Better Lives: helping people make smarter decisions around buying, selling and owning cars, while building systems that stay useful as needs change over time.

Read more in the blog here : Click Here

About Cars24

Since its inception in 2015, CARS24 has been on a mission to simplify car ownership for everyone. Offering services such as buying, selling, loans, insurance, scrapping and more, CARS24 is the ultimate automotive super app. Through CARS24 Financial Services, the company also provides innovative vehicle lending solutions, further enhancing its customer offerings.

EC-Council, creator of the world-renowned Certified Ethical Hacker (CEH) credential and a global leader in applied cybersecurity education, today launched its Enterprise AI Credential Suite, with four new role-based AI certifications debuting alongside Certified CISO v4, an overhauled executive cyber leadership program. The dual launch is the largest single expansion of EC-Council’s portfolio in its 25-year history, built for one clear reality: AI is scaling faster than the workforce trained to run, secure, and govern it.

As India scales AI capability through IndiaAI Mission, EC-Council introduces AIE, CAIPM, COASP, and CRAGE, building job-ready skills across AI readiness, delivery, security, and governance

The launch aligns with India’s national direction on capability-building through the Rs. 10,371 crore India AI Mission, including its FutureSkills pillar, alongside the wider goals of  Viksit Bharat 2047 and NITI Aayog’s focus on inclusive development. As initiatives such as BharatGen, Bhashini, and AIKosh expand, and programs like the CyberGuard AI Hackathon build applied AI momentum, demand is rising for role-ready professionals who can move beyond tool usage and support responsible, secure AI adoption at scale.

India’s AI momentum is already visible in workforce demand and adoption behaviour. Industry projections point to 2.3 million AI-related job openings and a reskilling gap exceeding 1 million professionals, while 33 percent of companies are actively hiring for AI roles and 62 percent of professionals report using generative AI tools at work. As GenAI becomes part of daily workflows, the need grows for structured skills that address adoption, security, governance, and accountability.

“India’s AI story is moving quickly from ambition to execution,” said Jay Bavisi, Group President, EC-Council. “What matters now is readiness at scale. This portfolio is built to help people work with AI responsibly, secure it effectively, and manage it with clear accountability as adoption accelerates.”

Role-Aligned Certifications

The Enterprise AI Credential Suite is structured to mirror how AI capability is developed in practice. Artificial Intelligence Essentials (AIE) serves as the baseline, building practical AI fluency and responsible usage across roles, and it is supported by EC-Council’s proprietary Adopt. Defend. Govern. (ADG) framework, which defines how AI should be operationalized at scale in real environments.

Adopt: Prepare teams to deploy AI deliberately, with readiness and safeguards

Defend: Secure AI systems against emerging risks, including prompt injection, data poisoning, model exploitation, and AI supply-chain compromise

Govern: Embed accountability, oversight, and risk management into AI systems from the outset

Within this structure, the four new certifications align directly to specific workforce needs across the AI lifecycle.

• Artificial Intelligence Essentials (AIE) builds foundational AI literacy. 

• Certified AI Program Manager (CAIPM) equips to translate AI strategy into execution, aligning teams, governance, and delivery to drive measurable ROI and enterprise-scale intelligence.

• Certified Offensive AI Security Professional (COASP) Builds elite capabilities to test vulnerabilities in LLMs, simulate exploits, and secure AI infrastructure hardening enterprises against emerging threats.

• Certified Responsible AI Governance & Ethics Professional (CRAGE) Focuses on Responsible AI, Governance and Ethics at enterprise scale with NIST/ISO compliance.

Alongside the new AI certifications, Certified CISO v4 updates executive cyber leadership education for AI-driven risk environments, strengthening leadership readiness as intelligent systems become part of core business operations and security decision-making.

“Security leaders are now accountable for systems that learn, adapt, and influence outcomes at speed,” Bavisi added. “Certified CISO v4 prepares leaders to manage AI-driven risk with clarity, strengthen governance, and make informed decisions when responsibility is on the line.”

The portfolio also builds on EC-Council’s long-standing work with government and defense organizations, including its existing DoD 8140 baseline certification recognition, as AI security and workforce readiness take on greater national importance.

To explore the full range of training and certification opportunities, visit the EC-Council AI Courses library.

About EC-Council

EC-Council is the creator of the Certified Ethical Hacker (CEH) program and a leader in cybersecurity education. Founded in 2001, EC-Council’s mission is to provide high-quality training and certifications for cybersecurity professionals to keep organizations safe from cyber threats. EC-Council offers over 200 certifications and degrees in various cybersecurity domains, including forensics, security analysis, threat intelligence, and information security.  

    
An ISO/IEC 17024 accredited organization, EC-Council has certified over 350,000 professionals worldwide, with clients ranging from government agencies to Fortune 100 companies. EC-Council is the gold standard in cybersecurity certification, trusted by the U.S. Department of Defense, the Army, Navy, Air Force, and leading global corporations.   

• Truecaller Internal Report highlights large scale prevention of scam attempts, saving consumers both time and money

• To access a downloadable version of the full report, please click the following link: www.clr.se/indiainsights2025

Indians received more than 4,000 crore spam calls in 2025, reflecting the growing scale of fraud, disruption, and digital risk in everyday communication. In India, every phone call carries meaning – it can open doors to opportunity, deliver vital information, or even expose individuals to serious risk. As the country accelerates towards becoming a digitally empowered and globally competitive economy under the vision of Viksit Bharat, trust in communication has become a defining pillar of progress.

Truecaller India Insights Report 2025

Truecaller’s latest report shows that 1,189 crore of these unwanted calls were blocked before reaching users, helping millions avoid scams, wasted time, and unnecessary stress in an increasingly connected economy. With over 100 crore active phone connections in the country powering commerce, governance, and personal relationships, Truecaller today released its 2025 India Insights Report, offering a data-driven view of how spam and fraud are reshaping the nation’s communication landscape and how technology is helping protect crores of people every day.

The report captures how these decisions played out across 2025, revealing both the scale of digital risk and the growing importance of protection.

“In a country where connectivity is powering opportunity at every level, trust has become our most valuable digital asset,” said Rishit Jhunjhunwala, CEO, Truecaller. “Fraud today is not just a technical problem, it is a human one. It exploits fear, urgency, and uncertainty in moments that matter most. Our responsibility is to make sure that no Indian has to choose between staying connected and staying safe. Our focus at Truecaller is simple: help people stay connected without compromising their safety and stopping risk before it turns into loss.”

The Scale of Communication Risk in 2025
According to the report, Truecaller identified more than 4,168 crore spam calls across India in 2025, reflecting the full extent of disruptive and potentially harmful communication. Of these, 1,189 crore unwanted calls were blocked by Truecaller users. In addition, 770 crore fraudulent calls were detected, many of them impersonating banks, government authorities, payment platforms, and well-known brands.

Spam messaging also remained a major concern. During the year, over 12,903 crore spam SMS were identified, with volumes increasing significantly in the second half of 2025. As legitimate alerts and fraudulent messages increasingly share the same digital space, users are being forced to make faster and more complex judgments, raising the cost of even small mistakes.

These figures represent more than operational metrics. They reflect billions of moments of potential disruption, confusion, and risk — and billions more where harm was prevented.

Protecting Time, Attention, and Confidence
Out of the total spam activity identified, community reporting helped prevent 1,189 crore calls from reaching users. Based on an average spam call duration of 1.8 minutes, this translated into Indians avoiding approximately 21.7 lakh hours of wasted time every day, and more than 1.5 crore hours every week.

Every single day, the cumulative time that people save thanks to Truecaller, is equivalent to roughly 250 years of human life. Beyond time savings, this protection helps preserve focus, reduce stress, and prevent urgency-driven decisions that often lead to financial loss. Blocking spam is not only about convenience — it is about protecting people’s confidence in their digital interactions.

The report highlights several scam tactics expected to become more prominent in 2026, including identity verification scams, impersonation using familiar institutions, multi-step fraud combining messages and calls, AI-generated voice messages, and the migration of scams to third-party messaging platforms.

As these threats evolve, trust will depend increasingly on behavioural context, community reporting, and long-term activity patterns rather than isolated signals.

Truecaller continues to encourage users to remain cautious, verify urgent requests, avoid sharing sensitive information and rely on trusted identification tools.

Notes & Methodology
The data in this report was aggregated anonymously from meta data and spam classification signals of Truecaller users in India between January 1 and December 31, 2025. During this period, over 4,168 crore calls and 12,903 crore spam messages were identified. Spam blocking is based on active community reporting by people using Truecaller. Insights reflect observed patterns within the dataset and are intended to provide visibility into national-level trends. They do not represent precise measurements of all spam or fraud activity.

About Truecaller
Truecaller is an essential part of everyday communication for over 450 million active users worldwide, with more than one billion downloads since launch and 68 billion spam and fraud calls identified in 2025 alone. The company is headquartered in Stockholm and has been publicly listed on Nasdaq Stockholm since October 2021.

For more information, visit www.truecaller.com.

At a time when student stress, mental health concerns, and exam-driven schooling are increasingly under the spotlight, His Holiness the Dalai Lama launched ‘15 Learnings in 15 Years of Ekya: How We Built Schools’, alongside Dr. K.C. Ramamurthy, IPS( Retd), Former MP, Rajya Sabha, Chairman, CMR Group of Institutions,Chairman of the Ekya Board of Governors & Dr. Tristha Ramamurthy, Founder, Ekya Schools & Provost, CMR University, a book that reflects on Ekya Schools’ fifteen-year journey of reimagining how children learn.

His Holiness the Dalai Lama launched 15 Learnings in 15 Years of Ekya alongside Dr. K.C. Ramamurthy and Dr. Tristha Ramamurthy

The book traces Ekya’s gradual move away from recall-based teaching towards deeper conceptual understanding, critical thinking, and authentic assessment, closely aligned with the vision of the National Education Policy (NEP) 2020. Drawing on classroom stories and institutional reflections, it presents school transformation as a journey marked by learning, resistance, and continuous reflection rather than a one-time reform.

Ekya’s philosophy is built on the belief that education should engage both the mind and the heart. This approach took form through its ACE Framework; Aware, Compassionate, Engaged which guides curriculum design, teaching practices, assessment, and school culture. Rather than treating values as add-ons, the school integrates awareness, empathy, and responsible action into daily classroom experiences, making it one of the early schools in India to adopt these ideas at a system-wide level.

Founded in 2010, Ekya Schools began with a simple but powerful question: what if schools focused less on marks and memorisation, and more on helping children grow into thoughtful, self-aware, and compassionate individuals? Over the years, this question shaped an evolving school model that places inquiry, well-being, and meaning making at the centre of everyday learning.

About Ekya Schools

Ekya Schools is a progressive K–12 private school group based in Bengaluru, India, established in 2010 with a focus on helping students learn not only what to learn, but how to learn. The name “Ekya,” derived from the Sanskrit word Aikyam meaning oneness, reflects the school’s emphasis on community, collaboration, and individual growth.Part of the CMR Group of Institutions, Ekya draws on an educational legacy of over three decades, with the wider CMR ecosystem serving more than 20,000 learners across levels ranging from Montessori to doctoral programmes.

Ekya operates five campuses in Bengaluru;ITPL, JP Nagar, BTM Layout, Byrathi & NICE Road along with an additional purpose-based school, Ekya Nava & Vana. Across its campuses, Ekya offers multiple curricula, including CBSE, ICSE, and Cambridge IGCSE. The school is expanding their presence nationally in the next three years.

The schools follow an in-house curriculum informed by research and international best practices, emphasising conceptual understanding, inquiry-led learning, and authentic assessment. Ekya also places strong emphasis on educator development through continuous professional learning supported by its Professional Development Institute (PDI).

JBCN Education is proud to be Certified™ by Great Place To Work® for the third time in a row. The recognition reflects employee feedback and experiences across the organization, and in the assessment, JBCN Education scored above 90% across key parameters, demonstrating the strength of its people-first culture. It also highlights the organization’s commitment to creating a positive and supportive workplace.

JBCN Education reaffirms its reputation as a premier workplace with Great Place to Work certification for three consecutive years

The certification assesses a range of critical parameters, and JBCN Education emerged strongly in the following areas i.e. strong physical safety practices and compliance, gender fairness, celebration of special events and the welcoming onboarding experience. This reflects JBCN Education’s deep commitment to creating a safe, fair, inclusive, and people-first workplace culture—right from onboarding to everyday experiences.

Great Place To Work® is the global authority on workplace culture, employee experience, and leadership behaviors proven to deliver market-leading revenue, employee retention, and increased innovation. 

“Being certified as a Great Place to Work for the third consecutive year is a meaningful validation of the culture we have consciously nurtured at JBCN Education,” said Mr. Kunal Dalal, Managing Director, JBCN Education. “This recognition reflects the trust our team places in the organisation and reinforces our belief that a strong, people-first culture is foundational to excellence across our work and impact. We are committed to creating an environment where individuals feel valued, supported, and encouraged to grow, both professionally and personally. I am deeply grateful to our teams for their dedication, collaboration, and shared commitment to making JBCN a place where people truly enjoy coming to work.”

What sets JBCN Education apart is the approach of prioritizing open communication, continuous learning, and holistic well-being, and creating an environment where individuals can thrive and excel. JBCN Education focuses on innovation, collaboration, and mutual growth to transform the workplace into a community that celebrates achievements, encourages creativity, and values every voice. This unique approach has not only empowered the employees but also inspired them to bring their best to work every single day.

Additionally, employees at Certified workplaces are 93% more likely to look forward to coming to work, and are twice as likely to be paid fairly, earn a fair share of the company’s profits and have a fair chance at promotion.

Some missions never end – they simply change form. For Vikash Kumar, protection has always been a duty. After serving in the Indian Navy, where guarding the nation’s borders requires discipline, anticipation, and precision, Kumar took another mission – protecting human skin, the body’s largest and most exposed organ.
 

Vikash Kumar, Founder and Chairman, Épure Global Pvt. Ltd.
 

Just as borders shield a nation from external threats, skin acts as the body’s first line of defence against pollution, UV exposure, climate stress, and daily damage. This understanding became the foundation of ÉPURE DERMA, a multi-tasking high efficacy skincare brand.

“In defence, protection is not reactive – it is preventive and structured. Skincare should work the same way. You must strengthen the barrier while correcting damage,” said Vikash Kumar, Founder and Chairman, Épure Global Pvt. Ltd.

Protect, Strengthen, Correct: A Defence-Led Skin Philosophy

ÉPURE DERMA is built on the belief that skin health cannot rely on correction alone. The brand focuses on strengthening the skin barrier while simultaneously correcting visible concerns, ensuring long-term skin resilience rather than short-term cosmetic fixes.

Rejecting overly complicated routines, ÉPURE DERMA promotes less but effective skincare – simple, easy-to-follow steps powered by multitasking formulations that deliver results without overwhelming the skin.

This disciplined approach mirrors Kumar’s defence background: every product has a clear purpose, and nothing is unnecessary.

Powerful Ingredients. Thoughtful Formulation. Real Results

Every ÉPURE DERMA product is created with intention. No fillers. No unnecessary complexity. Only clinically proven, globally trusted ingredients that work in harmony with the skin.

From cleansers and toners to serums, moisturisers, and sunscreens, each product is designed to do more with less, reducing the need for excessive layering.

The Moment That Defines Success

For Vikash Kumar, the most powerful feedback isn’t a review or rating – it’s a quiet moment at a store counter.

“Nothing feels better than when a customer comes back with an empty tube and asks for the same product again. That’s when you know it wasn’t just bought – it was completely used, trusted, and needed.”

Since launch, ÉPURE DERMA has built a loyal base of strong repeat users, driven by visible results, skin comfort, and routines that people actually stick to.

Growing Through Trust, Not Hype

ÉPURE DERMA is available across Nykaa, Amazon, Flipkart, its official website www.epurederma.com, and 200+ beauty retail stores across India. The brand has also reached customers in multiple countries through online platforms, as it prepares for deeper international expansion.

Its growth has been organic – powered not by loud promises, but by quiet confidence and returning customers.

ÉPURE DERMA: Skincare That Stays with You
Founded by an ex-Indian Navy officer, ÉPURE DERMA is more than a skincare brand – it is a promise to protect, strengthen, and respect skin. Built on discipline, science, and trust, the brand believes the best skincare isn’t the one you try once, but the one you finish and buy again.