Seoul Vibes Reaching India: “Seoul My Soul in India,” The Event to Promote Seoul Tourism Comes to a Successful Close

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  • Seoul Metropolitan Government and Seoul Tourism Organization successfully concluded the “2024 Seoul My Soul in India” event on December 05 in New Delhi, India.

  • 3,000 New Delhi residents gathered to explore vibrant lifestyle of seoulites’.

  • The event featured a variety of programs; including K-pop concerts by leading K-pop group ONEUS, the Seoul brand showcase, and more.

  • Four themed pop-up booths highlighting Seoul’s trendy festivals and lifestyles drew significant attention

Seoul Tourism Organization announced the successful conclusion of the “2024 Seoul My Soul in India” event held in New Delhi, India, on December 5. Drawing a crowd of 3,000 attendees, the event offered a rich blend of Korean culture and seoulites’ unique lifestyles. Highlights included a live performance by the K-pop boy group ONEUS, fan meet-and-greets, Seoul Brand Show, and an interactive pop-up booth showcasing Seoul’s trendy appeal.

“2024 Seoul My Soul in India” event

The main event opened with an energetic K-pop performance by local dance crews, including EZ, ZXD, and ETERNALS who have gained recognition for their K-pop cover dances. The Seoul Brand Show featured a live painting performance and lucky draw with impressive prizes such as round-trip flights to Seoul and hotel accommodations. The evening’s centerpiece was a live concert by ONEUS, complete with fan engagement activities, creating an unforgettable experience for all attendees.

Four themed pop-up booths offered visitors an immersive taste of seoulites’ glamorous lifestyles. At the Beauty Zone, fans received K-beauty makeovers, recreating the vibrant energy of Seouls festivals. At the K-pop Zone, visitors took photos like K-pop stars in music video-inspired settings. Attendees were also able to take memorable photos in front of SEOULDAL, the giant tethered balloon that is one of Seoul’s newest landmarks.

The Brand Zone featured the latest official Seoul My Soul goods, including beautiful caps and hoodies, recently launched in Seoul.

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.