PeanutButterJelly Launches Commerce-Driven Marketplace with Commissions Allocated to Scholarships through 2028

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PeanutButterJelly (PJELLY), a community-driven digital initiative, today announced the launch of a commerce-driven marketplace designed to support scholarship funding through a structured commission allocation model.
 

The newly launched marketplace enables users to access third-party products and services through standard affiliate links. Commissions generated through marketplace activity are allocated to scholarship funding in accordance with the project’s publicly stated allocation policy, which applies through 2028. The marketplace is designed to scale without incremental operating costs, allowing scholarship funding to grow proportionally with platform usage. The marketplace is now live and accessible worldwide, launching with initial categories that include consumer goods, technology, books, and academic supplies.
 

Operational Independence

The marketplace operates as a curated portal, allowing students to access a diverse ecosystem of technology, academic resources, and lifestyle essentials. While the marketplace facilitates access to these globally recognized brands, it operates independently of the broader ecosystem and does not involve formal endorsements or joint ventures with the featured third-party retailers.
 

Participation in the marketplace is optional, and no purchase is required to engage with other aspects of the platform. In addition to commerce-based funding, the platform also supports peer-to-peer (P2P) scholarship contributions, allowing community members to direct funds toward individual students or scholarship initiatives.
 

Supporting Education Access

Allocated scholarship funds may be used by eligible students toward educational materials, including books, through third-party retailers accessible via the platform’s affiliate marketplace.
 

“This launch reflects a deliberate effort to align platform activity with a defined social objective,” said a project representative. “By allocating marketplace commissions to scholarship funding and supporting optional peer-to-peer contributions, we are formalizing multiple pathways to support education through the platform.”
 

The project expects to share additional updates related to scholarship eligibility, allocation processes, and future platform developments in subsequent announcements.

 

About PeanutButterJelly (PJELLY)

PeanutButterJelly (PJELLY) is a community-driven digital initiative focused on exploring platform features aligned with social impact objectives, including efforts related to education access and hunger relief. The project is independently operated and is not affiliated with or endorsed by third-party brands referenced through standard affiliate programs. PeanutButterJelly is a brand and trademark of Veritas Network Holdings.
 

Important Notice:

This press release is provided for informational purposes only and does not constitute an offer, solicitation, or investment recommendation. 

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“Crypto products and NFTs are unregulated and can be highly risky. There may be no regulatory recourse for any loss from such transactions.”


Media Contact

PeanutButterJelly Communications

information@peanutbutterjelly.io
 

Marketplace: www.peanutbutterjelly.io/marketplace

Website: www.peanutbutterjelly.io

X (Twitter): @PButterJelly

Telegram: t.me/PBJelly_Official

 

SOURCE: Veritas Network Holdings

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.