Omaxe Group Brings Braj's Holi Spirit Alive with 'Braj Ki Holi Omaxe Wali'

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Vrindavan witnessed an unforgettable celebration of colour, devotion, and community spirit as ‘Braj Ki Holi Omaxe Wali’ came alive at Omaxe Eternity 2, Radha Kund Road (Rail Road), Vrindavan. Drawing an overwhelming footfall of over 10,000 attendees, the event emerged as one of the largest Holi celebrations in the city, beautifully blending Braj’s centuries-old Holi traditions with contemporary performances to create an immersive cultural experience for residents and visitors.

 

‘Braj Ki Holi Omaxe Wali’ came alive at Omaxe Eternity 2

 

Graced by Shri Rohtaas Goel, Chairman, Omaxe Group and other distinguished guests, the celebration paid tribute to the timeless spirit of Braj, where Holi is not just a festival, but an emotion woven into its spiritual and cultural fabric.

 

The evening opened with a divine Ganesh Vandana, setting a reverent tone for the celebrations. The stage then came alive with a series of powerful thematic performances, including the compelling Shiva Act, the energetic Hanumana Act, and the evocative Luv Kush Act, all conceptualised and performed by the dynamic Crazy Hoopers. Seamlessly blending storytelling, choreography and high-impact visuals, the troupe held the audience spellbound and added a distinctive theatrical dimension to the festivities.

 

Speaking on the occasion, Mohit Goel, Managing Director, Omaxe Group , said, “Braj has been synonymous with Holi celebrations for centuries. The colours here are not just vibrant — they are spiritual, emotional, and deeply rooted in devotion. With ‘Braj Ki Holi Omaxe Wali,’ our thought was simple: to celebrate this timeless legacy in a way that brings people together. Through this celebration, we wanted families, residents, and visitors at Omaxe Eternity 2 to feel the joy, togetherness, and cultural pride that define Braj.”

 

The crowd swayed to electrifying performances by MJ5, a spirited Bollywood Dance Troupe, and the high-energy beats of Bollyjammers, turning the venue into a celebration arena. Adding a touch of charm and humour, renowned artist Sugandha Mishra brought her signature style to the stage.

 

A standout highlight was the mesmerising Phoolon Ki Holi, recreating the divine floral celebrations for which Braj is globally known. The evening concluded with a breathtaking Drone Show, lighting up the Vrindavan sky and leaving the audience in awe.

 

‘Braj Ki Holi Omaxe Wali’ was a celebration of identity, tradition, and shared experiences. By bringing together culture, spirituality, and large-scale community participation, Omaxe Group once again reaffirmed its vision of building spaces that go beyond infrastructure.

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.