Circus INC: Redefining the Event Industry with Vision, Consistency, and Human-Centered Creativity

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Circus INC blends innovation and authenticity to design unforgettable event experiences, driven by clarity, confidence, and a relentless commitment to its craft.

In the fast-paced world of event management, standing out requires more than just flair; it demands purpose, consistency, and a deep understanding of what people truly need. In 2016, when India was on the verge of cementing its place as a global startup hub, Circus INC emerged as a visionary brand determined to rewrite the narrative of event planning. What makes this story remarkable isn’t just their journey, it’s how they built their business on the foundation of simplicity, clarity, and the power of human connection.

It all started with Raviindra Kirti and Mayank Bhatia, two friends from a small town, who dared to believe that event experiences didn’t have to be mundane to be professional. They were driven by the simple ambition to transform the event industry with a human-centered approach. They envisioned a company that focused not only on execution but on creating experiences that were tailored to the needs of clients, teams, and audiences. Their approach? Keep it clear, keep it structured, but always leave room for creativity.

At the time of Circus INC’s inception, the Indian startup ecosystem was buzzing with new opportunities. Startup India had just launched, signaling a call for entrepreneurs to step up and make their mark. Raviindra and Mayank, both fresh graduates from different walks of life, saw this as their moment to make a difference. They didn’t just want to follow the trend, they wanted to lead with an experience that felt real, not forced. Their mission was to take event management beyond templates and structures, to create something unique for every client, every audience, every time.

With a team of over 40 skilled Event Engineers, Circus INC has now managed more than 1,200 groups and organized events for audiences ranging from 80 to 3,000. Their events span various sectors, including corporate, entertainment, and personal celebrations, yet the company’s foundation remains rooted in delivering clarity, energy, and space for innovation. It’s not just about the logistics; it’s about making sure that every experience feels personal, engaging, and, above all, human.

A Shift Toward Human-Centered Events

One of the most defining moments for Circus INC came when they realized that the event management industry was overly focused on flashy spectacles and formulaic experiences. In a world where attention spans were shrinking and professional lives were busier than ever, they wanted to design events that broke away from the noise. Raviindra shares, “The real magic happens when people feel truly involved, when they are comfortable, alert, and engaged in the experience.”

In a sense, this was a breakthrough for the company. Rather than chasing after the latest trends, Circus INC began responding to real needs. They actively listened to how teams worked, how leaders thought, and how audiences interacted with events. This commitment to understanding human behavior allowed them to design experiences that were not only effective but deeply meaningful.

The shift from traditional event management to a more personalized, human-focused approach set Circus INC apart. The company prides itself on creating bespoke solutions for every project, something that makes their work stand out in an industry often dominated by one-size-fits-all templates. By focusing on understanding their clients’ unique objectives, Circus INC became more than just an event management company, they became true partners in creating memorable experiences.

What Makes Circus INC Unique Today

As Circus INC enters its next phase, its core mission remains unchanged: to make event experiences feel genuine and impactful. What truly distinguishes them from their competitors is their consistency. While other companies may be lured by trends or driven by the pressure to deliver something flashy, Circus INC stays true to its values. Their focus is not just on managing events; it’s on creating them in a way that resonates with every individual involved.

This focus on clarity, energy, and creativity has earned them recognition across industries. Whether managing a corporate conference, a product launch, or a large-scale celebration, Circus INC ensures that every element of the event is meticulously planned with the audience’s experience in mind. Their strength lies in their ability to turn even the most complex ideas into simple, engaging experiences. This is what has enabled them to grow steadily, serving clients who value authenticity over grandeur.

Raviindra and Mayank’s personal bond has also played a crucial role in the company’s success. Both share a vision of building a company that values hard work and discipline, while also allowing creativity to flourish. The two founders have often spoken about their shared ambition to transform the event industry with clarity and human-centered values. Raviindra explains, “We wanted to create something that felt real, something that aligned with the way people engage with the world around them.”

As Circus INC continues to grow, their unwavering focus on creating meaningful, personalized events remains at the heart of everything they do. Their team of Event Engineers is not just a group of planners; they are creators, visionaries, and storytellers who work tirelessly to ensure that every event is a true reflection of their clients’ needs.

What’s Next for Circus INC?

As the event industry continues to evolve, Circus INC remains committed to pushing the boundaries of what’s possible. The company’s dedication to consistency, creativity, and clarity has built them a reputation for delivering exceptional event experiences. And while they’ve achieved incredible milestones, their journey is far from over.

With a growing team, expanding expertise, and an ever-increasing portfolio of satisfied clients, Circus INC is poised to redefine the future of event management. They are not just planning events, they are designing experiences that will shape the future of the industry. Their focus on human connection, clear communication, and tailored solutions will continue to be the foundation of their work for years to come.

For those looking to make their next event truly unforgettable, Circus INC stands ready to turn vision into reality. Their bespoke approach promises to deliver an experience that will not only meet expectations but exceed them.

Explore Circus INC’s Services:

For more information about Circus INC and to see how they can help bring your next event to life, visit their InstagramFacebookLinkedIn, or YouTube. To learn more about their approach to event management, visit their website.

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.