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ReNew Completes Landmark 10th Edition of Gift Warmth Campaign with Distribution of One Million Blankets

  • ReNews Gift Warmth campaign achieved a major milestone, distributing 1 million blankets since 2015, and supporting vulnerable communities nationwide

  • The 10th edition provided around 200,000 blankets this winter, reinforcing ReNews commitment to social impact

ReNew Energy Global Plc (Nasdaq: RNW, RNWWW), a leading decarbonization solutions company, has successfully concluded the 10th edition of its annual Gift Warmth campaign. Marking a historic milestone, ReNew has achieved its ambitious target of distributing one million blankets since the initiatives inception in 2015, with the final batch distributed at the ongoing Kumbh Mela at Prayagraj, Uttar Pradesh.

Sh. Pushkar Singh Dhami, Hon’ble CM of Uttarakhand, distributed blankets in Dehradun under ReNew’s ‘Gift Warmth’ campaign, which has provided 1 M+ blankets since 2015

This year, ReNew distributed around 200,000 blankets across key regions, including Rajasthan, Uttarakhand, NCR, Madhya Pradesh, Chhattisgarh, and Gujarat. The Kumbh Mela distribution on 23 January, at the hands of Shri Nand Gopal Gupta, Minister for Industrial Development, Export Promotion, NRI & Investment Promotion, Uttar Pradesh government, brought the total to a remarkable one million blankets. This milestone underscores ReNews steadfast commitment to aiding vulnerable communities during harsh winters.

This year’s campaign witnessed the presence of leaders at the blanket distribution drives, including Shri Pushkar Singh Dhami, Chief Minister of Uttarakhand, in Rudraprayag; Shri Vijay Sharma, Deputy Chief Minister of Chhattisgarh, in Raipur; Shri Inder Singh Parmar, Cabinet Minister in Madhya Pradesh, in Ujjain and Ratlam, and Shri Ganesh Ram Singh Khuntia, Minister of State for Forest, Environment & Climate Change Odisha in Mayurbhanj. Their participation underscored the collaborative spirit and shared commitment to supporting vulnerable communities during the harsh winter months.

The Gift Warmth initiative has grown significantly over the past decade, addressing the severe impact of extreme winters on underserved populations, which have become more frequent and intense due to climate change. Working closely with local authorities, ReNew has ensured the effective identification and support of individuals and communities most affected by cold waves, extending its outreach to shelters and remote areas. This year alone, blanket distribution drives reached district, tehsil, and village levels, making a tangible difference in the lives of countless individuals.

Ms. Vaishali Nigam Sinha, Co-founder and Chairperson of Sustainability, ReNew, reflected on this remarkable journey, “Gift Warmth embodies ReNew’s mission to create a meaningful social impact. Achieving the milestone of distributing one million blankets is a testament to the dedication of ReNewers and the unwavering spirit of collaboration with local communities. It is inspiring to see how this initiative has evolved into a movement of compassion and care, and we remain committed to scaling such impactful efforts in the future.”

ReNew’s Gift Warmth campaign sources blankets from small-scale businesses, reinforcing its commitment to supporting local economies alongside providing critical winter relief. What began as a modest endeavour to prevent cold-related hardships has become a landmark initiative in ReNew’s community engagement efforts.

For more information, visit www.renewfoundation.in.

About ReNew

ReNew is a leading decarbonization solutions company listed on Nasdaq (Nasdaq: RNW, RNWWW). ReNews clean energy portfolio of ~17.4 GWs on a gross basis currently, is one of the largest globally. In addition to being a major independent power producer in India, we provide end-to-end solutions in a just and inclusive manner in the areas of clean energy, digitalization, storage, and carbon markets.

For more information, visit www.renew.com and follow us on LinkedIn, Facebook, Twitter and Instagram.

Axis Max Life Amplifies Double Bharosa, Leverages Influencers’ Voices to Double Down On Trust & Protection

Axis Max Life Insurance Ltd. formerly known as Max Life Insurance Company Ltd. (“Axis Max Life”/ “Company”), has launched influencers backed Double Bharosa campaign to increase awareness and understanding of life insurance products while highlighting its enhanced trust and security for customers. With the message “Bharosa ab ho gaya double,” the campaign emphasizes the brand’s dependability and commitment to providing value and certainty in financial assurance.

The campaign creatively utilizes the theme of “double” through engaging content featuring influencers in dual roles, symbolizing how life insurance acts as a vital ingredient in building a secure future. Influencers across various categories, such as food, finance, and poetry, have also been tapped for this campaign, with notable names including Shivesh Bhatia, Yahya Bootwala, and Ujjawal Pahwa. The storytelling resonates with consumers by addressing their hesitations about life insurance and highlighting the value of trust.

The campaign shares relatable real-life analogies and adheres to the influencers’ unique content creation formats to significantly boost audience engagement. This strategy ensures the campaigns message reaches a broader audience while maintaining authenticity.

Commenting on the campaign, Rahul Talwar, Executive Vice President and Chief Marketing Officer, Axis Max Life Insurance, said, “At Axis Max Life Insurance were constantly working to simplify products and processes, building trust with our customers and making life insurance accessible to all. Our latest step in that direction is the new influencer-backed social media campaign that uses creative storytelling and meaningful collaborations to address hesitations that individuals harbour when it comes to purchasing life insurance. This digital campaign is rooted in our brand narrative of delivering ‘Double Bharosa’ to our customers; enabling them to understand their options better and make more confident choices, and ultimately allowing them to focus on what truly matters – the protection of their loved ones.”

As part of the campaigns way forward, Axis Max Life has collaborated with Radio Mirchi to extend the reach. Radio Mirchi’s RJs will create and share content on the stations social media platforms, amplifying the message of trust. This collaboration between Axis Max Life and Axis Bank leverages their strong legacies in the life insurance and banking sectors, reinforcing the credibility of the offerings. The partnership signifies a double assurance for customers, with both trusted entities backing their financial future, thus reinforcing the campaign’s message of “Double Bharosa” and providing enhanced reliability and security.

Demographics: The campaign targets audiences aged 18-45 years in Tier 1 and Tier 2 cities, addressing challenges such as hesitations in choosing life insurance due to concerns about reliability and value. The collaborative approach reinforces trust and simplifies the process of understanding life insurance products.

By creatively combining influencer marketing, radio collaboration, and a focus on building trust, this campaign by Axis Max Life Insurance promises to effectively reach its target audience and achieve its goals.

About Axis Max Life Insurance Limited

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a Joint Venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited. Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital. As per the annual audited financials for FY2023-24, Axis Max Life Insurance has achieved a gross written premium of INR 29,529 Cr.

For more information, please visit the company website at www.maxlifeinsurance.com.

Coimbatore Sri Ramakrishna Hospital’s Dermatology Experts Share The Science Behind Chemical Peels For Rejuvenated Skin

With the increasing popularity of various beauty procedures, the dermatology experts at Sri Ramakrishna Hospital are shedding light on chemical peeling, a treatment that has recently garnered significant attention. This procedure aims to enhance skin quality and appearance, and the experts are eager to share their insights to ensure individuals have an informed understanding of what it entails. Given the wealth of beauty treatments available online, gaining accurate information about chemical peeling becomes crucial for those considering it.

What should one know about chemical peeling

Chemical peeling, also known as chemo exfoliation, is a non-surgical treatment that employs specially formulated chemical solutions to gently remove the outer layer of the skin. By inducing controlled damage to the skins surface, this procedure encourages the regeneration of healthier and more youthful skin. Chemical peels are effective in treating various skin imperfections, stimulating collagen production, and improving overall skin texture.

There are three main types of chemical peels, each designed to meet the individuals needs:

1. Superficial Peels: These use mild acids to exfoliate the skin by targeting the outermost layer. Since they are gentle, these peels typically do not require sedation.

2. Medium Peels: These involve stronger acids, like glycolic acid, that penetrate into the middle layer of the skin. They effectively remove damaged skin cells, and for those who may feel anxious, oral analgesics might be provided.

3. Deep Peels: This type penetrates completely through the middle layer of the skin to remove damaged cells. Anesthesia is often administered before this procedure, based on the dermatologists recommendation.

Chemical peels can be tailored to an individuals specific skin type and concerns, making them a versatile option for improving skin health and appearance.

Chemical peels offer a variety of benefits for different skin conditions, helping to improve both the appearance and health of the skin.

Here’s a brief overview of how they can specifically address several common issues:

Acne:

Chemical peels can effectively treat acne by unclogging pores, reducing inflammation, and improving skin texture. Ingredients like salicylic acid and glycolic acid have been shown to significantly diminish acne lesions and enhance overall skin appearance.

Freckles:

Sun exposure and genetics often lead to freckles. Chemical peels are recognized for their ability to lighten and reduce these spots by exfoliating the skin and removing pigmented cells, resulting in a more even skin tone.

Melasma:

This condition causes dark, irregular patches often influenced by hormonal changes or sun exposure. Chemical peels can accelerate skin cell turnover and break down excess pigmentation, making dark patches less prominent and improving overall skin tone.

Acanthosis Nigricans:

This condition results in darkened, thickened skin in areas like the neck and armpits. Chemical peels can lighten these patches by exfoliating the affected areas and promoting healthier skin regeneration, improving both appearance and texture.

Periorbital Pigmentation:

Dark circles around the eyes can stem from various factors, including genetics and fatigue. Targeted chemical peels can help lighten these areas, stimulating collagen production and enhancing skin tone for a brighter under-eye appearance.

Tanning Skin:

Overexposure to the sun can lead to uneven skin tone and dark spots. Chemical peels effectively exfoliate sun-damaged cells, aiding in sun spot reduction and leading to a smoother, more even complexion.

What should one know about the procedure and recovery of chemical peels

Chemical peel procedures are often simple and do not require any extensive steps. Prior to undergoing chemical peeling, an individual needs to follow certain steps to ensure a smooth treatment process.

Prior to the procedure:

  • Avoid using skincare products that contain glycolic acid or retinol.

  • Avoid the use of bleach on the area to be treated.

  • If an individual is pregnant, breastfeeding, has amyloidosis, keloids, or is on keloid medications, it is important to discuss this with a dermatologist.

Chemical peeling procedure:

  • It is recommended for the patient to have a clean face on the day of treatment.

  • Acetone or isopropyl alcohol is used to wipe the patient’s face cleanly.

  • The patient is positioned supine at an angle of 45 degrees.

  • Eye protection is provided during the procedure.

Post-peel recovery:

For a quicker and easy recovery the patients need to follow post-peel care guidelines recommended by the dermatologist.

  • One should not touch or pick on the peeling

  • It is important to avoid direct sun exposure as it can irritate the treated area.

  • A gentle cleanser should be used in a patting motion, avoiding rubbing.

  • The treated area should be gently patted down after washing.

  • A gentle moisturizer can be applied in case of light peel.

  • An ice pack for about 20 minutes should be applied by the patients who underwent medium or deep peels.

Why should one choose chemical peels

Chemical peeling is an excellent treatment option for individuals looking for a non-invasive method to address multiple skin concerns without the need for surgery or extended recovery periods. It is suitable for various skin types and can be customized to treat individual skin requirements from mild to severe. Although not every individual can undergo chemical peeling, several factors determine the chance of an individual to seek chemical peeling.

Chemical peels are a safe and effective solution for addressing multiple skin concerns. With minimal downtime, chemical peels offer an accessible way to rejuvenate your skin.

The recovery after chemical peeling:

Although the recovery is extremely fast, medium and deep peels can take a little longer to heal when compared to superficial peels. The recovery protocol is also different, as deep peels may require extra attention and care to help in complete recovery without any complications.

Chemical peeling at Sri Ramakrishna Hospital is performed by experienced dermatologists in coimbatore who are dedicated to providing personalized care for every individual. With a deep understanding of skin conditions and treatment options, the dermatology experts at Sri Ramakrishna Hospital customize chemical peeling procedures to meet individual needs while ensuring that one receives advanced care. It is important to seek expert consultation to ensure the right type of peel is recommended for an individual’s skin type and condition.

About Sri Ramakrishna Hospital

Sri Ramakrishna Hospital has attained an iconic reputation since its inception in 1975. Situated in the heart of Coimbatore city, this hospital has in many ways became a part of medical history. In fact, it has been an integral part of the healthcare revolution of modern India. Established and run by the SNR Sons Trust, Sri Ramakrishna Hospital treats several lakhs of patients each year. From providing the most advanced medical procedures to treatments for everyday ailments, they bring relief to patients from all walks of life using state-of-the-art technology and cutting-edge surgical and medical techniques to deliver outstanding results.

Lord’s Mark Industries Stands Out at the World Economic Forum 2025 in Davos

Lord’s Mark Industries Limited, one of the leading diversified business groups has reinforced its leadership in renewable energy by securing a prestigious 300 MW solar contract under the Uttar Pradesh New and Renewable Energy Development Agency (UPNEDA) program at The World Economic Forums Annual Meeting 2025 in Davos, Switzerland.

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Sachidanand Upadhyay, Managing Director of Lord’s Mark Industries at World Economic Forum 2025, Davos

The landmark project, won at a competitive rate of ₹4.80 per unit, underscores the company’s commitment to advancing India’s sustainable energy agenda. Aligned with PM Surya Ghar: Muft Bijli Yojana, the initiative targets the completion of solar installations across government building rooftops.

Sachidanand Upadhyay, Managing Director of Lord’s Mark Industries, spoke on the achievement: “Securing this milestone project under UPNEDA is a testament to our commitment to delivering innovative, cost-effective, and sustainable energy solutions. At Lord’s Mark Industries, we aim to lead India’s transition to a greener future while contributing to the global dialogue on renewable energy. Our participation at the World Economic Forum is an opportunity to showcase how Indian companies drive the world’s sustainable development goals forward.”

By prioritising the use of indigenous solar modules and adhering to the highest quality standards, Lord’s Mark Industries continues to set benchmarks in renewable energy innovation. This approach fosters sustainability and strengthens India’s position as a global leader in green energy solutions.

As part of its global outreach, Sachidanand Upadhyay represented India at the World Economic Forum in Davos, highlighting the company’s advancements in renewable energy and healthcare technology. This recognition further cement Lord’s Mark Industries as a trailblazer in sustainable development and MedTech innovation.

Lord’s Mark Industries remains dedicated to expanding its renewable energy portfolio and driving sustainability initiatives that align with India’s vision of a green, self-reliant energy future.

To know more visit – lordsmark.com.

Elpro International School Organises SAAHITYA – Pune’s Biggest Literary Festival

The five-day literary festival, Saahitya 2025, held at Elpro International School, Phase 1 – Hinjawadi, concluded on Republic Day i.e. 26th January 2025, leaving its mark as one of the most vibrant celebrations of literature and culture in recent memory. With an array of sessions, performances, workshops, and a book fair, Saahitya offered a space for creativity, intellect, and cultural exchange, captivating attendees from all walks of life.

EIS organises literature festival SAAHITYA

The Saahitya festival, strategized by Elpro International School, featured key collaborations with Mojo Media & Entertainment as the Event Partner, Lokmat as the Media Partner, Crossword as the Book Partner, Elpro City Square as the Community Partner, Fever FM as the Radio Partner, and Spic Macay as the Cultural Partner.

EIS organises literature festival SAAHITYA

A special highlight of the festival was the grand book fair, hosted by Crossword, which was open throughout the five days from January 22 to 26. From 11:00 AM to 9:00 PM daily, the fair welcomed readers to explore a wide range of books across genres, making it a haven for book enthusiasts and casual readers alike.

EIS organises literature festival SAAHITYA

The festival opened on January 22 with a spectacular inauguration ceremony that set the tone for the days ahead. Literary enthusiasts were thrilled by an engaging session with the celebrated author Ankur Warikoo, whose insights and experiences drew a packed audience. The evening concluded with a soul-stirring performance by the Wadali Brothers, whose melodic tunes left the audience in awe, making the first evening a perfect blend of intellectual and artistic delight.

As the festival continued, it delved deeper into interactive and cultural experiences. On the second day, an exciting Quiz Session hosted by Skillsphere brought a competitive edge to the festival, while Arvind Jagtap charmed the crowd with his session titled “Selfie,” filled with wit and storytelling. The highlight of the evening was Vaarasa – Paramparecha, a mesmerizing performance by Team Vaarasa that celebrated the beauty of Marathi literature and music.

The team, led by poet Vaibhav Joshi, featured the remarkable talents of anchor Milind Kulkarni, vocalists Nagesh Adgaonkar and Madhura Datar, and instrumentalists Vikram Bhat on the tabla; Apoorv Dravid on pakhawaj, dholak, and dholki; Uddhav Kumbhar on percussion; Nilesh Deshpande on the flute; and Kedar Paranjpe on the keyboard. Their harmonious performance left the audience deeply moved and proud of their cultural heritage.

The third day brought a delightful mix of learning and artistic expression. A workshop and competition organized by Amar Chitra Katha revived timeless stories for a new generation, engaging children and adults alike. Author Akshat Gupta delivered a compelling session, redefining Indian mythology as “Satyalogy” and asserting that the yugas were historical events, not myths. He also emphasized the importance of innovative education in shaping young minds. Beyond his profound insights, Gupta’s humility shone through as he warmly engaged with fans, proving that success and kindness go hand in hand. The day concluded on a poetic note as the renowned Ashok Chakradhar enthralled the audience with his evocative recitation, leaving everyone spellbound.

On the fourth day, Saahitya embraced creativity in full bloom. An open mic session provided a platform for budding artists and writers to share their voices, while a Scrabble competition added a playful twist to the literary atmosphere. Shabnam Minwalla captivated readers during her author session, inspiring many with her literary journey. Later in the evening, the Character Parade brought beloved literary figures to life, filling the venue with color, imagination, and energy.

The festival culminated in a grand finale celebrating the richness of art and literature. The evening began with a lively Literary Tambola session, followed by a graceful Kathakali performance by Renjini Suresh and Team, which mesmerized the audience. Manoj Muntashir Shukla, in his powerful author session, spoke passionately about the greatness of India, lauding its cultural diversity, historical depth, and literary wealth. He urged the audience to take pride in Indias rich heritage and to carry forward its legacy with pride. His speech, filled with patriotic fervor and optimism, resonated deeply with the audience.

The night reached its peak with a captivating performance by Mame Khan, whose powerful voice and stage presence had the audience swaying to his Rajasthani folk music blended with contemporary beats. From soulful traditional songs to high-energy tracks, Mame Khan’s ability to engage the crowd, encouraging sing-alongs and claps, made the concert a celebration. His heartfelt gratitude and personal anecdotes about his music added a special touch, making the performance unforgettable.

Saahitya 2025 was more than just a festival-it was a celebration of ideas, stories, and cultural heritage. With its thoughtfully curated events, stellar line-up of authors, performers, and artists, and robust partnerships, it left an indelible mark on the hearts of its attendees. Saahitya truly lived up to its promise of being “Pune’s biggest literary festival.”

Aditya Birla Housing Finance Secures Rs 830 Crore Funding from International Finance Corporation (IFC)

Aditya Birla Housing Finance Limited (“ABHFL”), a wholly owned subsidiary of Aditya Birla Capital, India’s leading, diversified financial services company, announced that it has secured an investment of Rs 830 Crore through Non-Convertible Debentures (NCDs), from the International Finance Corporation (IFC).

The funds raised through IFC’s investment will be utilised to address critical gaps by providing housing loans to low-income and middle-income groups (LIG and MIG), with a particular focus on encouraging homeownership among women. A portion will also be allocated to supporting MSMEs, especially women-led enterprises, to drive growth and economic progress. This investment aims to enhance financial inclusion, uplift underserved communities in the affordable housing and MSME sectors.

Mr. Pankaj Gadgil, MD & CEO, Aditya Birla Housing Finance Limited, said, “This collaboration with IFC marks a key milestone in advancing financial inclusion and equitable growth. At Aditya Birla Housing Finance, we are committed to delivering inclusive home financing solutions that ensure a truly happy home loan journey. This initiative empowers underserved communities, particularly women borrowers, while supporting MSMEs to foster entrepreneurial growth and economic empowerment. By combining IFC’s global expertise with our vision, we aim to make homeownership accessible, drive progress, and build a sustainable financial ecosystem in India.”

Ms. Wendy Werner, Country Head, India and Maldives, IFC, said, “A dynamic housing sector and improved financial access for MSMEs, are essential for Indias sustainable development. Through our partnership with Aditya Birla Housing Finance, we aim to expand affordable housing finance and enable more women to become businessowners. The private sector is crucial in driving growth of housing and MSME sectors, and our collaboration with leading players focuses on enhancing financing opportunities for women in the wider financial ecosystem – key to fostering long-term progress and advancing economic inclusion.”

Aditya Birla Housing Finance is committed to creating transformative solutions that not only address current challenges but also paves the way for a more equitable and sustainable financial ecosystem in the country.

About Aditya Birla Housing Finance Limited

Aditya Birla Housing Finance Limited (“ABHFL”), a subsidiary of Aditya Birla Capital Limited is a fast-growing housing finance company (“HFC”) in India. ABHFL is registered with the National Housing Board (NHB) as a non-deposit accepting housing finance company and commenced operations in October 2014. As of September 30, 2024, ABHFL manages assets under management of over Rs. 23,236 Crore. ABHFL has significantly expanded its footprint to 150 branches as of September 30, 2024. This is reflected in its long-term credit rating of AAA (Stable) by CRISIL, ICRA & India Ratings, and short-term credit rating of A1+ by CRISIL, ICRA & India Ratings.

About Aditya Birla Capital Limited

Aditya Birla Capital Limited (“ABCL”) is a registered Core Investment Company (“CIC’) and the holding company of the financial services businesses. Through its subsidiaries/JVs, ABCL provides a comprehensive suite of financial solutions across Loans, Investments, Insurance, and Payments to serve the diverse needs of customers across their lifecycles. Powered by over 55,000 employees, the businesses of ABCL have a nationwide reach with over 1,470 branches and more than 200,000 agents/channel partners along with several bank partners. As of September 30, 2024, Aditya Birla Capital Limited manages aggregate assets under management of over Rs. 5.0 Lakh Crore with a consolidated lending book of Rs 1.38 Lakh Crore through its subsidiaries/JVs.

Aditya Birla Capital Limited is a part of the US$66 billion global conglomerate Aditya Birla Group, which is in the league of Fortune 500. Anchored by an extraordinary force of over 187,000 employees belonging to 100 nationalities, the Group is built on a strong foundation of stakeholder value creation. With over seven decades of responsible business practices, the Group’s businesses have grown into global powerhouses in a wide range of sectors – from metals to cement, fashion to financial services and textiles to trading. Today, over 50% of the Group’s revenues flow from overseas operations that span over 40 countries in North and South America, Africa, Asia, and Europe. For more information, visit www.adityabirlacapital.com

About IFC

IFC – a member of the World Bank Group – is the largest global development institution focused on the private sector in emerging markets. We work in more than 100 countries, using our capital, expertise, and influence to create markets and opportunities in developing countries. In fiscal year 2024, IFC committed a record $56 billion to private companies and financial institutions in developing countries, leveraging private sector solutions and mobilizing private capital to create a world free of poverty on a livable planet. For more information, visit www.ifc.org. Stay Connected with IFC on social media.

MortgageBuddy Hits a Monthly Disbursement Milestone of Rs 500 Crore and Aiming for Pan-India Growth

Fintech startup MortgageBuddy, a rising leader in the home loan sector, has achieved a remarkable milestone by reaching Rs 500 crore in monthly disbursements in December 2024. From starting at less than Rs 100 crore in April 2024, the company has grown exponentially, disbursing over Rs 2,500 crore cumulatively by the end of the year.

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CA Rakesh R Bhojgadhiya, Co-founder and Managing Director of MortgageBuddy

The company’s success is driven by its focus on providing seamless and accessible home loan solutions in both urban and emerging markets. Its digital-plus-physical model ensures efficiency while meeting diverse customer needs based on their requirement the company offers different kinds of loans and works adeptly on its customer -centric approach. Initially operating in Pune and Mumbai, the company has widespread across Maharashtra to cities like Nashik, Nagpur, Aurangabad, Ahmednagar, Solapur, and Kolhapur. Outside the state, it now has offices in Hyderabad, Surat, Jaipur, and Bhopal, with plans to establish a presence in Bengaluru, Chennai, and New Delhi this year.

MortgageBuddy, Co-founded and led by Managing Director CA Rakesh R Bhojgadhiya said, “Within just eight months, from April to December 2024, The MortgageBuddy raised its bar by streamlining their operations, and aligned them while resulting in leading upto attain almost Rs 500 crore as a monthly disbursement and a substantial milestone of December 2024.”

Mr. Bhushan Salunke, Co-founder and CEO, MortgageBuddy said, “The company is strategically entering in Tier 2 and Tier 3 cities, with plans to establish its own Housing Finance Company (HFC) in the near future, solidifying its position as a key player in the home loan market.”

About MortgageBuddy
MortgageBuddy is a fintech startup revolutionizing the home loan sector by partnering with PSU banks and providing innovative lending solutions. With a strong presence in Maharashtra and growing reach across India, the company is set to expand further into new markets and establish itself as a trusted name in secured lending. Supported by a family office fundraising round in March 2024, MortgageBuddy has been making investments in technology as well as a strong network of sales and distribution.

Kirtilals Expands Footprint with a Stunning New Showroom with Exclusive Bridal Studio in Pattom, Thiruvananthapuram

Kirtilals, a name synonymous with Quality, Trust, and unmatched Craftsmanship in fine jewellery, proudly unveiled its 15th retail showroom in Thiruvananthapuram on 27th January 2025. This spacious and elegantly designed showroom showcases a diverse selection of exquisite diamond and gold jewelry, crafted with in-house manufacturing and artistry. From everyday wear to breathtaking bridal collections, it offers unparalleled craftsmanship all under one roof.

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Kirtilals New Retail Showroom at Thiruvananthapuram

A unique highlight of the new Kirtilals showroom is the integrated Bridal Studio, designed to elevate the bridal jewellery shopping experience. The studio offers a vast range of bridal pieces, including intricate bridal sets, bangles, necklaces, and earrings. Featuring state-of-the-art technology, customers can visualize their custom jewellery designs before making a final decision, ensuring their complete satisfaction.

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Customers browning New collections

To mark the occasion, Kirtilals is offering an exclusive launch promotion: discounts of up to Rs.8,500 per carat on diamond jewellery and up to 4 sovereigns of gold coins free, available for a limited time.

Speaking at the occasion, Mr. Suraj Shantakumar, Director – Business Strategy of Kirtilals and Recipient of the Prestigious, “Icon of the Jewellery Industry 2024′ award, shared his vision: “We are thrilled to bring the Kirtilals experience to Thiruvananthapuram. Our aim is to offer customers here not only exquisite jewellery but also the impeccable quality and service that Kirtilals is celebrated for. This showroom is a testament to our commitment to expanding our reach while upholding the rich legacy of craftsmanship and trust that defines Kirtilals.”

Ms. Seema Mehta, Creative Director of Kirtilals, also expressed her enthusiasm, stating, “The launch of our Thiruvananthapuram showroom is a significant step in bringing our unique designs to more jewellery connoisseurs. Our designs are a perfect harmony of tradition and innovation, meticulously crafted to celebrate the uniqueness of every individual. At Kirtilals, we take pride in our ability to blend intricate craftsmanship with contemporary elegance, ensuring that each piece tells a story of beauty and excellence. This showroom will be a true reflection of our dedication to artistry and quality.”

With the addition of the Pattom showroom, Kirtilals strengthens its presence in Kerala, reflecting the brand’s commitment to delivering unparalleled craftsmanship and a world-class shopping experience. Having served customers in Kerala for over 20 years, Kirtilals continues to expand its footprint, bringing its legacy of excellence to more patrons.

Spanning 1,700 sq. ft., the showroom offers a luxurious shopping experience, featuring a modern dcor with soft, inviting hues to create a warm and welcoming atmosphere for all visitors. This expansion marks another milestone in Kirtilals’ journey, reaffirming its dedication to innovation, elegance, and customer satisfaction.

Kirtilals is renowned for its team of talented designers who craft unique, innovative pieces that cater to evolving customer tastes. The design team specializes in a variety of styles, from traditional to contemporary, working closely with clients to create personalized jewellery that perfectly suits their needs. This is complemented by a state-of-the-art manufacturing facility, blending traditional craftsmanship with modern technology to produce high-quality jewellery that showcases the brilliance of natural diamonds.

The new Kirtilals showroom, with its integrated Bridal Studio, is located at TC 2/1415, Opposite Milma Bhavan, Pattom Palace PO, Thiruvananthapuram.

Kirtilals retail Showrooms presence in Coimbatore | Chennai | Madurai |Tiruppur| Salem | Kochi | Bengaluru | Hyderabad | Rajahmundry | Vijayawada | Visakhapatnam and Sales desk at New Jersey USA

The 2025 Union Budget: A Blueprint for Infrastructure-Driven Growth

As we look towards the 2025-26 Union Budget, it is clear that infrastructure expenditure will be a key driver of economic growth and development. With the governments allocation of Rs 11.1 lakh crore for infrastructure in the 2024-25 budget already setting a strong foundation, we expect this momentum to accelerate in critical sectors like railways, defence, power, and data centers. However, to fully realize the potential of these investments, targeted measures and incentives are essential. The upcoming budget should focus on stimulating investment across all sectors, providing the necessary push to drive demand and catalyze long-term growth. It is crucial for the government to reaffirm its commitment to the National Infrastructure Pipeline (NIP), with particular emphasis on initiatives like the PM Gati-Shakti National Master Plan and the Jal Jeevan Mission (JJM). Additionally, we expect continued growth in funding for urban infrastructure, affordable housing, and the JJM, reflecting the governments sustained focus on infrastructure development as a cornerstone of economic progress,” said Mr. Sandeep Gulati, Managing Director, Egis South Asia.

Mr. Sandeep Gulati, MD, Egis South Asia

While sectors such as roads, railways, and power are receiving significant attention, Mr. Gulati advocates for a more balanced approach: “It’s important to consider the unique challenges of urban infrastructure and introduce sector-specific initiatives that prioritize sustainability, smarter city planning, and eco-friendly construction practices. Programs like the Pradhan Mantri Awas Yojana (PMAY) and the Atal Mission for Rejuvenation and Urban Transformation (AMRUT) should remain at the forefront.

Furthermore, public-private partnerships (PPP) will be crucial in driving sustainable infrastructure projects. “We must explore new initiatives, such as incentives for green building materials and a comprehensive sustainability rating framework, to promote environmentally responsible urban development. Investments in smart cities, integrated transportation systems, and resilient infrastructure will be key to meeting the needs of India’s rapidly urbanizing society,” Mr. Gulati added.

Achieving India’s $7 trillion economy target by 2030 will require $2.2 trillion in infrastructure investment. This calls for robust fiscal measures, as infrastructure spending has a proven multiplier effect, with every rupee invested contributing three times the impact on GDP. With initiatives like Make in India driving domestic manufacturing, India’s landscape is poised for transformative growth, creating demand for construction materials, machinery, and technological solutions across sectors like automobiles, pharmaceuticals, and textiles.

SKF Launches Nationwide Mobile Van Campaign to Empower Two-Wheeler Mechanics

SKF India Limited, India’s leading technology and solutions provider for bearings and units, today launched a branded mobile van campaign designed to empower two-wheeler mechanics across the country. This initiative, which will cover more than 100 cities in 19 states, aims to engage with more than 8000 mechanics over the next few months. It combines skill development, product awareness, and provides anti-counterfeiting education on ground to strengthen the automotive aftermarket ecosystem.

SKF India launches Nationwide Mobile Van Campaign to empower two-wheeler mechanics

Counterfeiting remains a significant challenge in the automotive aftermarket industry, posing risks to both customers and mechanics. This mobile van campaign focuses on addressing this issue by raising awareness about counterfeit products and educating mechanics on the necessity of using genuine parts. This campaign will educate mechanics on how to identify genuine SKF products via SKF Authenticate app.

SKF Indias Mobile van with a wide range of two-wheeler offerings

At SKF, we believe in fostering strong partnerships within the automotive ecosystem,” said Alagesan Thasari, Director of SKF Automotive India & Southeast Asia. “This campaign is a step forward in ensuring customer satisfaction and enhancing the skills of mechanics who are vital to the ecosystem. By providing them with the knowledge, tools, and resources they need to succeed, we aim to not only enhance their skills but also contribute to a more sustainable and efficient automotive aftermarket.”

The mobile van showcases SKF’s wide range of two-wheeler offerings, providing mechanics hands-on interaction with high-quality solutions. Further to this, customers can avail benefits under SKF’s 15-month warranty program, which underscores the company’s commitment to quality and reliability. By providing assistance within the warranty period, SKF helps customers reduce maintenance costs and improve vehicle efficiency.

In line with its purpose – ‘Together, we re-imagine rotation for a better tomorrow,’ SKF remains dedicated to developing intelligent and clean solutions that contribute to a sustainable and better tomorrow for both people and the planet. Through this campaign, SKF reinforces its position as a trusted partner in driving positive change within the automotive industry.

About SKF
SKF is a world-leading provider of innovative solutions that help industries become more competitive and sustainable. By making products lighter, more efficient, longer lasting, and repairable, we help our customers improve their rotating equipment performance and reduce their environmental impact. Our offering around the rotating shaft includes bearings, seals, lubrication management, condition monitoring, and services. Founded in 1907, SKF is represented in approximately 130 countries and has around 17,000 distributor locations worldwide. Annual sales in 2023 were SEK 103,881 million and the number of employees was 40,396. www.skf.com/in