Bringing brand ambassadors into the user journey has become a powerful way to create a deeper connection with the audience. Whether in sports simulations or lifestyle apps, featuring a recognisable personality not only boosts brand loyalty but also drives user engagement.

Star Power in Action: Sunil Narine Takes Centre Stage in Parimatch’s New Game”

In the iGaming space, this approach often focuses on iconic athletes whose influence extends beyond the field-turning them into enduring symbols of the brand. Parimatch, the #1 global gaming platform, puts this vision to life through partnerships with sports legends like cricket sensationNicholas Pooran and mystery bowler Sunil Narine. These collaborations strengthen brand identity and bring fans closer to the sports and athletes they love.

A Multi-Layered Integration: From Games to Markets

Parimatch integrates its brand ambassadors across both gameplay and betting experiences. From immersive cricket-themed games to exclusive markets tied to real-world performances, Parimatch has redefined how audiences interact with sports icons in the digital space.

Narine’s Power Punch: Cricket-Themed Game

One standout initiative by Parimatch is Narine’s Power Punch-an instant game inspired by the explosive playing style of Sunil Narine. Launched this year ahead of the Cricket T20 League, the game puts players in the heart of the action as Narine takes the pitch with signature power and precision.

The rules are simple:

• Players place a stake, starting as low as Rs. 2.

• As Narine hits the ball, it flies into the sky-while a multiplier climbs up to 1000x.

• The goal Cash out before the ball freezes or burns out.

What sets Narine’s Power Punch apart is the Safe Zone-a randomly triggered feature that guarantees a risk-free multiplier for a limited time. Combined with a multi-stake option (up to 3 stakes on PC, 2 on mobile), the game creates layers of excitement and strategy that cricket lovers won’t want to miss.

Visually, the game recreates a cricket stadium atmosphere with Narine in full motion-his helmet, kit, and the pitch all echoing the Parimatch brand style. The game isn’t just a nod to Narine-it’s an immersive celebration of cricket, performance, and high-stakes play.

From the Field to the Platform: Special Markets

Parimatch’s ambassador strategy doesn’t stop at gameplay. Ahead of the 2025 Indian T20 League, the platform introduced a new range of ambassador-focused performance markets, highlighting the season’s most anticipated moments. Sunil Narine’s specials cover both batting and bowling milestones-including total wickets, economy rate, and even the chance of a hat-trick. Nicholas Pooran’s specials focus on his explosive batting, with categories like tournament centuries, strike rate, total sixes, and more.

These personalised markets allow users to follow every move, run, and wicket with heightened interest, turning each match into a more interactive and emotionally invested experience.

More Than Endorsements-Genuine Connections

Parimatch goes beyond traditional endorsements by embedding its brand ambassadors directly into iGaming experiences. These are true partnerships-built on shared energy, values, and a passion for sport.

As digital entertainment continues to evolve, Parimatch remains committed to exploring bold, creative ways to bring fans closer to the action-on the pitch, in the game, and everywhere in between. With ambassadors like Narine and Pooran, the brand isn’t just enhancing gameplay-it’s building a dynamic, sport-driven community.

Chennai based Mantra Gold Coatings, a Smart Creations initiative and its flagship brand, a pioneer in 24 KT gold plating technology for temples in India and overseas, embellished the architectural heritage of Sri Lakshmi Narasimha Swamy Temple, located at Yadagirigutta, 60 kms from Hyderabad, by installing the World’s largest Gold-Plated Vimana Gopuram. The golden ornate monumental tower standing 55 feet in height, 66 kilograms in weight, spreading across 10,753 square feet saved 330 kgs of gold worth Rs 300 crores for the Telangana government by using the modern environment friendly Nano Tech Golden Deposition (NTGD).

Mantra Gold Coatings installs Worlds largest Gold-Plated Vimana Gopuram at Sri Lakshmi Narasimha Swamy Temple in Hyderabad

Handcrafted by Indian President Awardee artisan Ravindran Stapathi, hailing from the Vishwakarma community, who have been involved and engaged in the temple work for the past 15 generations and more, along with 105 plus direct artisans, helped craft and erect the Worlds largest Vimana Gopuram. Close to 70 kgs of gold was used along with 11000 kgs of copper, on a solid black granite carved Vimana Gopuram and total work duration, including the copper and gold plating of the Vimana Gopuram took close to 1000 days.

The golden ornate monumental tower standing 55 feet in height, 66 kilograms in weight, spreading across 10,753 square feet, was unveiled by Telangana’s Chief Minister Shri A Revanth Reddy. This is considered to be Telanganas first gold plated Vimana Gopuram with 50 years warranty.

Mr Pankaj Bhandari, CEO of Mantra Gold Coatings said, “2025 is a significant year for Smart Creations, as it coincides with our celebration of 25 remarkable years of association with temples by consistently delivering Kalasams, Vimanas, Dwajasthambam , Golden chariots, Golden walls and Doors to 7800 temples, both in India and abroad, saving them gold worth Rs 4800 Crores. Today, we are greatly honoured that the Telangana Government, after a careful study of the Global Minamata convention on Mercury recommendations and Indian government’s related ban on the use of mercury in gold plating process, entrusted Smart Creations with the task of crafting Telangana’s first and World’s largest Golden Vimana Gopuram of Sri Lakshmi Narasimha Swamy Temple in Yadagirigutta.”

“This recognition is based on our track record of successfully executing gold plating projects using the modern Nano Tech Golden Deposition (NTGD) technology that adheres to eco-friendly practices by avoiding hazardous emissions like mercury oxide“, he added.

For more details, please visit: www.mantragoldcoatings.com.

About Eco- Friendly Nano Technology
The Vimana Gopuram is designed with Nano Tech Golden Deposition (NTGD) technology, the same as used in NASA / ISRO defense applications and equipment, including the Chandrayaan 1,2 & 3, India’s lander & rover mission to the moon. It minimizes the quantity of actual gold used in plating, which also increases the life and sheen of the gold plating. NTGD technology is used to gold plate temple domes, kalasams, gopuram & dhwajhasthambams in order to amplify the conductivity of these electromagnetic waves, making it superior. Smart Creations has done beautification work with Sashtra and traditional Designs- on Kalasam, Kodimaram , Doors, Chariots, Vahanam , Kavacham, Simhasam and much more in more than 59100 temples.

About Smart Creations
Smart creations have been associated with temples and kumbhabhishekams for more than 25 years and are a pioneer in gold plating for temples. Today with the traditional knowledge of special hand-chosen artisans combined with the latest technology, Smart creations are on a mission of upgrading temples to Golden temples. With a special R & D department, supported by a fully equipped factory, Smart creations have delivered Kalasams, Vimanams, Dhwajhasthambams, Golden chariots, Golden walls, Doors to 7800 temples in India and abroad. Special customization project management methodology is followed for each temple based on the gold plating requirement in terms of its size, the shine, the specific architecture of the temple, the geographical location of the temple in terms of whether it is near the sea, etc., including the temples uniqueness, their traditional rules, which are mandatory as per the specific temple and the time of delivery and execution. Till date, Smart Creations has helped 7800 temples save gold worth Rs 4800 Crores.

Gaming has always been about more than winning – its about competition, strategy, and shared happiness. But as online gaming becomes a cultural phenomenon, responsibility has taken on a new role. Zupee, a top Indian skill-based gaming company, is at the forefront of making sure gaming is fun, fair, and responsible. With more than 100 million registered users playing games such as Ludo Supreme and Ludo Ninja, Zupee is the standard for responsible gaming in the digital era.

Zupee

Educating for Healthy Gaming Habits
Zupee is proactive in ensuring user well-being through prioritizing education. The platform offers resources to educate users on healthy gaming habits and the dangers of overplay. This guarantees users make informed choices, leading to a balanced and enjoyable gaming experience.

Cutting-Edge Technological Safeguards
Taking advantage of blockchain technology, Zupee ensures tamper-proof results and fairness in its games, gaining user trust. All games are also RNG (Random Number Generator) certified, adding to the assurance of integrity and transparency. These technological assurances make Zupee a platform where fairness is not only a feature but a pillar.

Game Design for Mindful Engagement
Zupees game development ideology focuses on the welfare of users. Their games are kept short, being just 8-10 minutes long, disallowing prolonged game play sessions. This game development maintains a healthy game-play pattern without trading off fun and competition.

Inclusive Play for All
To cater to different users, Zupee has both free-to-play and pay-to-play features. Pay-to-play game entry fees are as low as Rs. 1, allowing gamers to play affordably without losing the excitement of skill-based competition. Such accessibility allows all users to use the platform responsibly.

Monitoring and Counseling Support
Zupee uses sophisticated monitoring systems to detect risky or fraudulent actions. When detected, the platform gets involved with counseling assistance, showing more than a commitment to user well-being beyond the gaming experience itself.

Leading the Industry in Responsible Gaming
Zupees holistic philosophy of responsible gaming is a first in Indias online gaming industry. By aligning the thrill of skill-based games with prioritizing safety, fairness, and ethics, Zupee creates a sustainable and user-friendly gaming ecosystem.

As the sector expands further, Zupees efforts become a benchmark for balancing innovation and user care and are a champion of ethical gaming practices.

TalentNomics India, in partnership with KAS SOPAS, is proud to announce the successful conclusion of its 9th Global Leadership Conference, “Restoring the Equiverse-From Vision to Action,” held on 27 March 2025 at Aerocity, New Delhi. The conference brought together over 150 global and regional leaders, policymakers, corporate executives, and social change-makers, united in their commitment to advancing gender equity and inclusive leadership.

Ipsita Kathuria (Founder & CEO, TalentNomics India) and Ambassador May-Elin Stener (Ambassador of Norway to India & Sri Lanka) at the TalentNomics 9th Annual Leadership Conference

A Day of Transformative Discussions and Action
Throughout the day, participants engaged in a series of insightful sessions that addressed key themes critical to building an equitable future:

• Reimagining Workplaces-Building Gender-Responsive Employment Practices:

Leaders discussed innovative strategies and shared best practices to create inclusive work environments that empower all employees, regardless of gender.

• Financial Empowerment-Bridging the Gender Wealth Gap:

Through dynamic panels, experts explored systemic barriers affecting women’s economic independence and offered actionable policy recommendations to close the persistent wealth gap.

• Allies to Advocates-Transforming the Narrative Around Gender Roles:

This session emphasized the vital role of diverse allies-including men, educators, and media professionals-in challenging societal norms and advancing gender equity. Panelists shared insights on how advocacy can extend beyond support to active, transformative change.

• SEWA Sisters’ Journey in Bridging the Wealth Gap:

A poignant, personal narrative highlighted the challenges faced by women in the informal sector and showcased the impact of financial empowerment initiatives led by SEWA. The session, translated by Mansi Shah, resonated deeply with attendees, reinforcing the real-world benefits of inclusive policies.

• Walking The Talk:

A Media glimpse into restoring the universe, shedding light on the power of storytelling, responsible journalism and the role of media in accelerating change.

• Launch of the Report – Bridging the Gender Gap: Work, Wealth, Welfare & Well-being:

This research not only highlights the challenges but also provides specific, actionable recommendations to drive progress in the 4Ws and accelerate gender parity.

The conference also featured inspirational keynote addresses by distinguished global leaders. Her Excellency May-Elin Stener, Ambassador of Norway to India and Sri Lanka, delivered a powerful keynote on the urgent need to restore the Equiverse, sharing success stories and global policy best practices.

“We need to act towards a society with just and equal distribution of power, influence and resources irrespective of gender,” – Amb May-Elin Stener.

Neelam Dhawan further inspired the audience by discussing visionary leadership in technology and finance, underscoring the importance of bridging gender gaps for a sustainable future.

The day culminated with an intimate Valedictory Session with Kanta Singh, Deputy Representative, UN Women India, who shared her story, encapsulated the key takeaways and issued a collective call to action, urging all stakeholders to transform insights into measurable change.

Inspiring Impact and Moving Forward
TalentNomics India’s 9th Global Leadership Conference was a landmark event that not only celebrated achievements in gender equity but also charted a clear path forward for continued progress. The event underscored the belief that empowering women as leaders creates a ripple effect that uplifts families, communities, and entire societies.

“As we reflect on today’s discussions, it is clear that the future of gender equity depends on collaborative action and the unwavering commitment of leaders across all sectors,” said TalentNomics India Official Spokesperson.

About TalentNomics India
TalentNomics India is a non-profit organisation dedicated to creating a world where gender equity is the norm-an Equiverse. Through conferences, leadership programs, and research initiatives, TalentNomics empowers women to lead and drives systemic change for a more inclusive, equitable future.

For more details and media registration, visit: www.india.talentnomics.org/annualconference2025

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RSWM Limited, the flagship company of LNJ Bhilwara Group, has been recognized for its outstanding export performance by the Manmade and Technical Textiles Export Promotion Council (MATEXIL), at an industry leading event, the MATEXIL Export Awards 2023-24 in Mumbai.

RSWM Limited Receives Three Prestigious Recognitions at MATEXIL Export Awards 2023-2024

At the MATEXIL Export Awards 2023-2024, three recognitions were conferred to RSWM by Shri Giriraj Singh, Hon’ble Union Minister of Textiles, Government of India, who had graced the event alongside industry leaders, including Mr. Bhadresh Dodhia, Immediate Past Chairman, MATEXIL, Mr. Shaleen Toshinwal, Chairman, MATEXIL, and Mr. Dhirubhai Shah, Former Chairman, MATEXIL.

RSWM was recognized with:

• Gold in the category of Best Export Performance in Spun Yarn (2023-24)

• Silver in the Best Export Performance category for Man-Made Fibre Yarn Blended with Natural Fibre (2023-24)

• Bronze in the category of Best Overall Export Performance Special Award (2023-24)

Speaking on this achievement, Mr. Rajeev Gupta, Joint Managing Director (JMD), RSWM Ltd. said, “We are elated to have received these recognitions from MATEXIL, which reaffirms our belief that Indian textiles can set global benchmarks. At RSWM, we have always looked beyond just numbers. We see ourselves as torchbearers of innovation, craftsmanship, and resilience. Our consistent leadership in PV and PC spun yarn exports reflects our passion for delivering world-class quality. As we navigate an increasingly competitive and dynamic global landscape, we remain committed to reinforcing India’s position in textile exports while recalibrating our focus on profitability and sustainable growth.”

This recognition spotlights RSWM Limited’s commitment to driving excellence in exports and contributing to India’s forex earnings through export-quality yarn production. The organizations continued leadership in synthetic textiles exports, despite industry-wide challenges, highlights its dedication to quality, innovation, and market expansion.

The Manmade and Technical Textiles Export Promotion Council (MATEXIL), formerly known as the Synthetic & Rayon Textiles Export Promotion Council (SRTEPC), has been a pivotal force in advancing India’s man-made and technical textile exports since its establishment in 1954. As one of the country’s oldest export promotion bodies, MATEXIL has played a crucial role in fostering a global outlook among Indian textile exporters. The council actively supports the industry by facilitating trade opportunities, promoting innovation, and organizing its annual Export Awards to celebrate excellence among member exporters in the MMF (Man-Made Fibre) and technical textiles sectors.

About RSWM Ltd.

RSWM Limited, the flagship company of LNJ Bhilwara Group, is one of the leading manufacturers and exporters of synthetic, cotton and blended spun yarns and fabrics in India. Under the leadership of Mr. Riju Jhunjhunwala, Chairman and Managing Director of RSWM Ltd, the textile company exports a wide range of fabrics and yarns to over 70 countries across the globe. Its 12 manufacturing plants with 6.25 lakh spindles, 172 looms, 95 circular and flat knitting machines produce high-quality cotton, melange, synthetic novelty yarns, denim & knitted fabrics. Its annually producing 1,21,000 MT Greige Yarn, 24,000 MT Melange yarn, 32,000 MT Dyed yarn, 32 M Meters Denim Fabric, 9000+ MT Knits Fabric, 43,000 MT Green Fibre. Initiatives towards sustainability has helped in saving water 233500 KL per annum, reduced 8 lac tonnes per annum of CO2 emission and recycling 183 cr Pet bottles per annum.

Malabar Group, a leading Indian business conglomerate and the parent company of Malabar Gold & Diamonds has launched the Uyirp initiative aimed at supporting the higher education of children from families affected by last year’s landslide in Wayanad. This initiative aims to provide financial assistance to 134 students from the affected areas, ensuring they can pursue their education without financial hardship.

Malabar Group launches Uyirp scheme for landslide victims in Wayanad, Rs. 2 crore for higher education

The Uyirp project was inaugurated by Priyanka Gandhi – MP, in the presence of several distinguished guests. T. Siddique MLA presided over the function. Malabar Group Chairman M P Ahmed delivered the keynote address. Missile Woman of India Dr. Tessie Thomas was the chief guest. Former MLA and Rajya Sabha member MV Shreyams Kumar, former minister and MLA AP Anil Kumar, IC Balakrishnan MLA, Wayanad District Panchayat President Shamshad Marakkar, Municipal Chairman Adv. T J Isaac, Kalpetta Block Panchayat President Chandrika Krishnan, Meppadi Panchayat President K. Babu, Standing Committee Chairman Mujeeb Keyamthodi, Malabar Group Executive Director A. K. Nishad, Head of Retail Operations R. Abdul Jaleel, Head of Solidarity and Operations Abdul Yashir Adiraja and others attended the inauguration ceremony.

Malabar Group has allocated Rs. 2 crores for the Uyirp initiative, of which Rs. 63.5 lakh has already been disbursed. The financial aid will cover all study-related expenses, including course fees, hostel fees, study materials, examination fees, and travel costs. Additionally, any outstanding fees from previously pursued courses will also be paid by the company. To further ensure the future of these students, Malabar Group has committed to giving them priority employment within its businesses. A dedicated placement cell is being formed to help them secure jobs in other organizations as well, and a finishing school is being set up to provide necessary training for their career growth.

Among the selected students, 70 are girls and 64 are boys, pursuing a variety of academic disciplines. The distribution of students across different fields includes 26 in medical courses, 17 in IT-related fields, 24 in science disciplines, 27 in commerce, 26 in humanities, and others in aviation, engineering, and teaching. The initiative is being implemented in collaboration with T. Siddique MLA’s MLA Care project.

Speaking about the initiative, M.P. Ahammed, Chairman, Malabar Group said, “Nothing can replace the pain of those who lost everything in the disaster, but we are committed to supporting them. The Uyirp initiative is our effort to help these children build a bright future. As a business, we believe in giving back to society, and this initiative reflects our responsibility toward the community.”

Malabar Group has a longstanding commitment to social welfare. In 2019, following the Puthumala disaster in Wayanad, the company provided housing for 16 families who had lost their homes. Over the years, Malabar Group has spent more than Rs. 286 crores on various CSR projects across 20 states, impacting over 16 lakh people by setting aside 5 percent of its profits.

One of the company’s flagship CSR initiatives is the ‘Hunger-Free World’ project, which provides nutritious food to over 60,000 people daily across 81 cities in 17 states in India. Additionally, 10,000 meals are distributed daily to school children in Zambia, Africa, with plans to expand the program to 1 lakh meals per day across 200 centers in the near future.

Malabar Group has also launched the Grandma Home project, which provides free accommodation to needy and destitute women. Currently, homes have been set up in Bengaluru and Hyderabad, with plans to establish similar facilities in Kerala, Chennai, Kolkata, Delhi, and Mumbai. All the major CSR activities of Malabar Group are implemented in collaboration with Thanal, a leading voluntary organization working in the field of philanthropy.

In the field of education, Malabar Group has established 581 micro-learning centers across the country, benefitting 26,000 street children by providing them with basic education and nutrition, with 8,000 children having already transitioned to formal schooling. The company also offers scholarships to 96,513 girls nationwide to support their higher education.

Further strengthening its commitment to public welfare, Malabar Group is formulating a plan to set up medical stores across all assembly constituencies in Kerala to provide medicines at significantly reduced prices.

With the Uyirp initiative, Malabar Group reaffirms its dedication to uplifting communities and providing opportunities for those in need. By investing in the education and future of Wayanad’s youth, the company is taking a significant step toward empowering the next generation and fostering long-term social impact.

Sanfort Group celebrates fifteen years of making a meaningful impact in the field of early childhood education. Over the years, it has earned a reputation for its leadership and dedication in providing a strong foundation for young learners and empowering them to thrive in an ever-evolving world.

Sanfort leadership team at the “Udaan 2025” celebrating 15 years mileston

Sanfort’s journey from a single preschool to over 250 branches across India and neighboring countries is truly inspiring. With over 90,000 children nurtured and 10,000 new enrollments every year, Sanfort is shaping bright futures. The brand aims to expand to 500 branches by 2029, continuing its mission of providing top-notch early childhood education. Sanfort has set high standards by blending traditional learning methods with modern technology, fostering creativity, innovation, and analytical thinking in young minds. This unique approach has made Sanfort a leader in preschool education, both in India and beyond.

Sanforts success is due to the tireless efforts and dedication of its founders Dr. S.K. Rathor and Mrs. Kavita Rathor. Their vision has played an important role in blending the best practices from conventional teaching with the latest technologies and inventions that offer children a well-rounded and complete education.

Discussing the success story of the brand, Dr. S.K. Rathor, Founder and Chairman of Sanfort, added, “While we celebrate 15 years of our journey, we take pride in growing immensely, yet fulfilling our vision to offer world-class early childhood education. Our journey has been guided by our passion for empowering young minds. We have equally made sure that they are equipped with the skills to excel in the future.”

The growth of the institution has been characterised by its relentless commitment to building a supportive atmosphere in which children are able to discover, learn, excel and grow on their own. Sanforts curriculum, based on a combination of active play and guided learning, is built on the belief that young children learn most effectively when they are actively participating in entertaining, dynamic, and relevant experiences. This philosophy also stimulates the love for learning and encourages children to develop all the essential skills of life like problem-solving, communication and teamwork.

Sanfort has also been a pioneer in launching progressive educational programs that extend beyond books. With an immense focus on developing the emotional and social aspects of the children, Sanfort provides each child with the necessary tools to gain confidence, strength, and compassion. The organisation has recognised the value of an integrated growth that addresses not only academic success, but also emotional quotient, along with creative development and physical growth.

Another landmark in the history of Sanfort has been its capacity to evolve and accommodate the shifts in the education landscape. In a fast-changing world, Sanfort has also adopted the latest technology to advance its teaching methodology and provide a rewarding learning experience to children. The addition of technology tools and resources to its school curriculum has made it possible for the teachers as well as the children to interact and learn through interactive and experiential methods, thereby making learning more vibrant and inclusive.

Sanfort has always taken the lead in delivering new and innovative learning styles to very young children. After launching the Touch ‘n’ Learn technology in India, which helped transform the nature of learning from passive to active participation, Sanfort is now positioned to take its next big step forward. It will be the first preschool brand in Asia to offer the world-renowned International Baccalaureate (IB) Curriculum for early childhood education. This exciting venture demonstrates Sanfort’s commitment to providing children with an exceptional start in life using an educational model with international best practices. Sanforts aim is not only to offer children an education but to educate children to use their imaginations, become problem solvers, and create a lifelong appreciation of learning.

Mrs. Kavita Rathor, the Founder Director of Sanfort, said, “The last 15 years have been an evolving experience for us. Sanforts emphasis has always been on providing a well-rounded learning environment that fosters creativity, emotional growth and intellectual curiosity in young children. Looking ahead, we aim to define the future of education and shape the next generation of thinkers and leaders.”

Always aspiring to innovate and deliver quality education to young minds, Sanfort persists to revolutionize early childhood education and equip children with all the required tools to unlock their full potential.

About SANFORT- The U.K Concept Preschool Chain
SANFORT – The U. K. Concept Preschool Chain is the brain child of Eminent Educationist couple Dr. S. K. Rathor & Mrs. Kavita Rathor. They started their first preschool in 1999 with a bouquet of attraction, concepts and role play models for tiny tots based on the play-way methodology or learning by doing. Its curriculum involves effective, time-tested elements of traditional learning infused with cutting-edge technology resources, which bridges the learning gap. The curriculum is crafted in the hexagram of the ‘Core Value Circle‘ which helps children in the Refinement of their senses, Gross Motor Development, Creative Development, Social development, Psychological – Personality Development and Practical life care for Self, Others and the Environment.

Website: www.sanfortschools.com.

With rising cases of mental health disorders, lifestyle diseases, and substance abuse among young people, India faces a growing public health crisis that begins early in life. Schools, where children spend a significant part of their formative years, play a crucial role in shaping lifelong health behaviours. However, the current education system largely limits health education to physical activities such as sports and yoga, leaving critical aspects like mental resilience, emotional stability, and social well-being unaddressed.

Dr Rahul Mehra, India’s National Representative for the UNESCO Chair on Global Health & Education and Executive Chairman, Tarang Health Alliance

Highlighting these concerns, Dr Rahul Mehra, India’s National Representative for the UNESCO Chair on Global Health & Education and Executive Chairman of Tarang Health Alliance, has called for urgent reforms to ensure a more comprehensive approach to school health education. Following a review of the National Curriculum Framework (NCF), he has put forward four key recommendations to make health a priority in schools, emphasising that without these changes, young learners will remain ill-equipped to navigate the complex challenges of modern life.

Dr Mehra’s first recommendation is to expand the curriculum beyond physical fitness and integrate structured discussions on mental health, emotional well-being, and social skills. “Topics such as self-esteem, stress management, decision-making, and relationship-building must be embedded into everyday learning,” he said. Secondly, he stresses the need to address contemporary health challenges such as air pollution, drug abuse, and digital addiction, ensuring that health education remains relevant to the realities faced by students today.

As a next step, and as his third vital recommendation, Dr Mehra calls for specialised training for health educators as well. “Teachers must be equipped with structured materials and clear learning objectives to effectively impart knowledge on holistic well-being,” he said. Lastly, he advocates for a collaborative approach to health education, urging schools to actively involve parents, local communities, and public health experts to create a supportive ecosystem that extends beyond the classroom.

Dr Mehra draws attention to successful global models, such as Finland and Canada, where comprehensive health education is a core part of the school system. Finland’s education framework seamlessly integrates physical, mental, and emotional well-being, reducing student stress and fostering creativity. Canada’s Comprehensive School Health (CSH) model, through initiatives like the “Healthy Schools Certification” programme, ensures that student well-being is prioritised at multiple levels, involving parents, educators, and policymakers.

With curriculum revisions occurring only once every 15-20 years, Dr Mehra stresses that India has a rare chance to implement these much-needed reforms now. By embedding a truly holistic approach to health education, schools can play a transformative role in shaping a healthier and more resilient generation. As policymakers and educators plan the future of India’s education system, he emphasises that health must no longer be an afterthought, it must be at the very heart of learning.

Tarang Health Alliance, led by Dr Mehra, is a non-profit organisation working to promote health education and preventive healthcare across India. Since 2016, it has been raising awareness and developing programmes to improve children’s physical and mental well-being. The organisation advocates for compulsory health education to help shape policies that equip children with the knowledge and skills for a healthier future. It has successfully implemented school health programmes in cities like Delhi NCR, Chandigarh, and Jaipur. In 2024, the initiative expanded to 30 schools, focusing on both student education and parental involvement for a more comprehensive approach to well-being.

Sri Manakula Vinayagar Engineering College (SMVEC)recently launched Smart Guru, https://www.smartguru.io/, a digital AI learning app for school students. The user-friendly app has been thoughtfully designed to enhance digital learning experience for students with diverse features that include interactive content, real-time progress monitoring, including gamification techniques that make learning more engaging, interactive, and effective across multiple educational disciplines.

Students of SMVEC launch Smart Guru Al, a digital learning App for school students

Committed to protecting user data by implementing robust security measures and adhering to privacy regulations, ‘Smart Guru AI- Your CBSE study buddy’, www.smartguru.io, a personalised study companion, automates school work to generate quizzes to test the students knowledge, understanding and track progress with AI powered reports. It helps teachers adjust lessons to meet each student’s needs, ensuring everyone can learn at their own pace and offers instant real-time feedback on every assignment, making the learning process more interactive and effective. In the case of the English subject, the App offers grammar and spelling suggestions to help students proofread their work with ease. It also provides full-sentence rewrites to make ideas clear and tone detection to help students strike the right tone in their writing, and also helps students to quickly and effectively comprehend complex passages. The App assists students with support for homework and practice papers for exams across all academic subjects. Tracks their areas of strength and areas that need improvement with intuitive, real-time reports and insights and eventually boosting their confidence with apt support and assistance through targeted questions and answers with right information.

Accessible via web, mobile, and browser extensions, Smart Guru, https://www.smartguru.io/ will soon be available on Google App store for students, teachers and parents to download and benefit. An ad-free and secure learning environment, Smart Guru ensures uninterrupted educational experiences.

The fourth annual of DWP Prive, the limited edition of the world’s biggest B2B platform for destination weddings, is set to impress the luxury destination wedding industry on April 9 at the magnificent Cinnamon Life City of Dreams, Colombo, Sri Lanka.

QnA International’s exclusive DWP Prive-an intimate, reimagined evolution of the DWP Congress will showcase Sri Lanka’s stunning landscapes, rich cultural heritage, and world-class hospitality.

Designed to foster unparalleled networking and extraordinary experiences, DWP Prive will bring the global DWP community together in the exclusive and immersive setting of Cinnamon Life at City of Dreams, presenting this exclusive gathering of industry leaders an opportunity to extend their offerings in a growth industry.

Industry veterans addressing the gathering are perfectly aligned in their appreciation of Sri Lanka as the host country, Cinnamon Life City of Dreams as the ideal venue for weddings and celebrations, and the remarkable opportunities the convention offers to the industry.

Preston Bailey, President, Preston Bailey Designs, USA

Preston Bailey, President, Preston Bailey Designs, USA, the legend himself is set to take on a very innovative approach to his Opening Keynote at the DWP Prive with the latest in Pillow talk: Shading Light on Issues that No One Wants to Talk About for an unfiltered and thought-provoking talk to tackle the untold challenges, candid realities, and behind-the-scenes truths of the luxury wedding industry-conversations that will redefine the way we think, create, and celebrate.

Indian weddings are travelling far and wide and Sri Lanka continues to be a destination of choice for couples planning their weddings in proximity. Renowned wedding designer, Sumant Jayakrishnan, Founder, Scenografia Sumant, India, said, “Colombo really has the best of both worlds of both India and the Far East. The warm hospitality, the innate friendliness, the spirit of good cheer, and the loving bonhomie, all within a lush and tropical landscape, is unmatched. The wide range of luxe hotels and resorts reflects a very individual and sophisticated approach to architecture, landscaping and healing. I have now been a participant on and off at the international DWP’s since 2015 and have always enjoyed the wide range of people representing the far reaches of the world, their varied and different approaches to the world of weddings, and the breadth of rich experiences that all have shared unconditionally, and with a lot of care and love. These interactions have enriched my personal world beyond description.“

Another big market for couples who like to plan their luxury celebrations and destination weddings abroad – China will also be represented at the event this year. Cyrielle Mohara, Founder & CEO, Chic & Co., China, is exploring Sri Lanka as a venue for events organised by her company and for learning about industry developments. She is interested in “the conversations shaping the future of weddings, discovering a new location to propose, to hear more about AI in weddings, and seeing how the industry trends are changing according to the target market.“

The host hotel for DWP Prive is Asia’s most anticipated luxury landmark-Cinnamon Life at City of Dreams, Colombo. Designed to redefine luxury, this architectural marvel blends world-class hospitality with Sri Lanka’s vibrant cultural essence. With its stunning skyline views, exceptional dining experiences, and state-of-the-art event spaces, Cinnamon Life sets the perfect stage for an extraordinary gathering of the global luxury wedding and celebrations industry. Aarti Manocha, Founder & Managing Director of Milestones to Memories Pvt. Ltd, India, is also delighted with Sri Lanka as the destination. About Cinnamon Life, City of Dreams, she says, “This iconic hotel embodies the essence of Sri Lankan hospitality, blending sleek modernity with warm elegance”. Aarti further enthuses, “Im thrilled to be a part of DWP Prive 2025, where the crme de la crme of the wedding industry will converge to shape the future of luxury weddings. I expect inspiring conversations, innovative ideas, and unparalleled networking opportunities. As a speaker, Im looking forward to sharing my insights and learning from fellow experts while connecting with esteemed wedding planners, designers, and connoisseurs. I hope together well redefine the art of luxury wedding planning.“

Africa continues to be one of the leading emerging markets for couples wanting to explore destination weddings abroad. Funke Bucknor-Obruthe, CEO of Zapphaire Events, and Adeola Okeshola, CEO of 2706 Events attending from Nigeria, are pleased to be travelling to Sri Lanka, famed for its “rich cultural heritage, breathtaking landscapes, and world-class amenities that create a unique blend of elegance and sophistication.“

Funke will travel to Sri Lanka for the first time and is looking forward to enlisting it as a dream destination. On DWP Prive, she says, “My expectation is to make new friends, enjoy the conversations while learning about new trends, new business ideas, and how I can move my business forward to be positioned for the new and emerging clients that require our services. Technology for efficiency and innovation, personalization, and immersive experiences will be shaping the event wedding industry, and I look forward to being a part of these talks.“

Adeola expects DWP Prive 2025 to be a game-changer in the luxury wedding industry. “Im looking forward to connecting with like-minded professionals, speaking & learning about the latest trends and innovations, and exploring opportunities for collaboration. The events focus on shaping the future of weddings aligns with my passion for delivering exceptional wedding experiences,” she says.

Padmi Fernando, Director, Business Development Cinnamon Life at City of Dreams Sri Lanka, said, “We are thrilled to have Cinnamon Life as the host hotel for the DWP Prive, an event that brings together the world’s most influential minds in curating iconic destination weddings. Hosting this in Sri Lanka is a testament to the country’s rising appeal as a premier wedding destination, and we see this as a pivotal moment to position Colombo-and Cinnamon Life-at the heart of extraordinary destination weddings in the region.“

Sidh NC, Director of QnA International, highlighted the significance of DWP Prive, “With the global market for destination weddings expected to exceed USD 420.72 billion by 2030, this exclusive gathering of industry leaders presents a tremendous opportunity for the weddings and celebrations industry. We’re pleased at the tumultuous welcome the event has received from our partners and industry associates.”