VinFast Auto India has signed a Memorandum of Understanding (MoU) with Castrol India Limited, a premium lubricant manufacturer, to provide reliable and accessible after-sales support for its EV customers across the country. This reinforces VinFast’s long-term commitment to building a trusted service ecosystem for its EV owners in India.

Castrol’s extensive footprint will enable VinFast to offer broad and convenient after-sales care for further strengthening customer confidence

As part of the MoU, Castrol India will make selected Castrol Auto Service (CAS) workshops from its 750+ CAS network in 300+ cities available to VinFast customers. These outlets will feature dedicated VinFast-branded service bays, certified EV technicians, and genuine VinFast parts.

VinFast will provide service manuals, diagnostic tools, training, and warranty coverage processes, while Castrol will ensure workshops meet infrastructure and capability standards. This collaboration will give VinFast customers access to Castrol’s well-established expertise, advanced service protocols, and digitally integrated workshop ecosystem. These capabilities guarantee consistent quality, transparency, and convenience at every service touchpoint.

Castrol’s extensive footprint will enable VinFast to offer broad and convenient after-sales care for further strengthening customer confidence.

Mr. Pham Sanh Chau, CEO of VinFast Asia, said, “For VinFast, India represents not just a new market but a long-term commitment to building an inclusive EV ecosystem. Reliable after- sales care is central to this vision, and our collaboration with Castrol India along with other partners ensures that customers will have access to trusted, high-quality service across the country from the beginning. This initiative also aligns with both companies’ commitment to supporting India’s transition towards sustainable mobility by making EV ownership hassle-free and future- ready.”

Mr. Rajeev Govil, Senior Vice President, India B2B, Castrol India, said, “As electric mobility grows in India, after-sales service will play a critical role in building customer confidence. Through this collaboration, we bring the strength of our Castrol Auto Service network to support VinFast and its EV customers. With our wide reach and experience in servicing conventional passenger vehicles, we are excited to enable our network to deliver comprehensive EV solutions and play a part in shaping a stronger mobility ecosystem in the country.”

VinFast has been reinforcing its commitment to India’s EV landscape through significant investments. The company recently launched its first overseas assembly facility in Thoothukudi, Tamil Nadu, with an initial capacity of 50,000 vehicles annually, scalable to 150,000 units- creating thousands of direct jobs. Alongside local production, VinFast has partnered with multiple leading dealer groups to establish a total of 35 dealerships across 27 cities by the end of 2025.

With the recent launch of its premium SUVs, VF 6 and VF 7, in India, VinFast is simultaneously building a comprehensive service backbone to ensure customers enjoy the same level of confidence, convenience, and care that defines its vehicles. Together, VinFast and Castrol aim to raise service standards through advanced diagnostics, genuine parts, and digital-first support solutions. This collaboration also underscores their shared commitment to supporting India’s transition to sustainable mobility and providing customers with long-term reliability.

About VinFast
VinFast (NASDAQ: VFS), a subsidiary of Vingroup JSC, one of Vietnam’s largest conglomerates, is a pure-play electric vehicle (“EV”) manufacturer with the mission of making EVs accessible to everyone. VinFast is currently embarking on its next growth phase through rapid expansion of its distribution and dealership network globally and increasing its manufacturing capacities with a focus on key markets across North America, Europe and Asia.

Learn more at: vinfastauto.in

About Castrol India Limited
Castrol India Limited, part of the bp group, is a leading lubricant company with a 115-year presence in India. Known for its innovation and high-performance products, Castrol offers trusted brands like Castrol CRB, Castrol GTX, Castrol Activ, Castrol MAGNATEC, Castrol EDGE, and Castrol POWER1. Serving various sectors including automotive, mining, machinery, and wind energy, Castrol India operates three blending plants and a wide distribution network, reaching over 150,000 retail outlets nationwide. Globally, Castrol has been driving technological advancements for 125 years.

For more information, please visit www.castrol.co.in

Adarsh Kumar, an 18-year-old innovator from Bihar, India, who grew up in poverty and travelled alone to Kota, Rajasthan, aged 14 and with just 1,000 Rupees in search of a better education, has been named the winner of the Chegg.org Global Student Prize 2025. This $100,000 award is given annually to one exceptional student who has made a real impact on learning, the lives of their peers and on society beyond. He was selected from almost 11,000 nominations and applications from 148 countries around the world. Adarsh, a student at Jayshree Periwal International School, accepted the award in London, UK.

Nathan Schultz, CEO of Chegg, Awards Adarsh Kumar the Chegg.org Global Student Prize in London

Chegg.org partnered with the Varkey Foundation to launch the annual Chegg.org Global Student Prize in 2021. It is a sister award to the Varkey Foundation’s $1 million Global Teacher Prize and newly launched $1 million Global Schools Prize. The intention was to create a powerful new platform to shine a spotlight on extraordinary students who are reshaping communities and the world through innovation, leadership, and service. The prize is open to all students who are at least 16-years-old and enrolled in an academic institution or training and skills programme. Part-time students as well as students enrolled in online courses are also eligible for the prize.

Born in Champaran, Bihar, Adarsh Kumar was raised by a single mother who cleaned homes to fund his education. When she spent her life savings on a laptop, it became his gateway to possibility. Through YouTube and Google, he taught himself coding, start-up skills, and entrepreneurship.

At just 13, he launched the non-profit Mission Badlao with his sister-in-law, mobilising his community and achieving real change, including securing land for a new government school, facilitating 2,000+ COVID vaccinations, distributing menstrual health products, and planting 3,000 trees.

Determined to break barriers, at just 14 and with only 1,000 Rupees, he headed alone to Kota, hundreds of miles away, in pursuit of coaching for the Indian Institute of Technology Joint Entrance Examination.

Unable to afford the coaching, he camped out in libraries, using free Wi-Fi to cold-email mentors, land internships, and shadow start-up founders. These experiences became the foundation of Skillzo, a transformative platform launched in 2023, equipping underserved high school students with mentorship, entrepreneurship training, and real-world opportunities. By designing tailored courses and sourcing industry experts aligned with students’ ambitions, he built more than just a programme – he built a launchpad for futures. In just over two years, Skillzo has already empowered over 20,000 students, many of whom have gone on to earn scholarships, launch ventures, and win national awards.

At its core, Skillzo is about giving young people the tools, confidence, and connections they need to shape their own destinies.

Adarsh independently sat for his Grade 10 board exams which allowed him to win a full scholarship to Jayshree Periwal International School in Rajasthan, one India’s best IB schools, worth 30 lakh Rupees.

Here, he helped three other students secure the same life-changing support. As CMO of Bihar Chhatra Sansad, the state’s largest student-led policy forum, he has engaged 1,500+ youth in governance and raised $36,000 for student initiatives.

Internationally, he was named the youngest Google Youth Advisor, joining 52 global leaders shaping technology policy.

With the $100,000 prize money, Adarsh plans to launch SkillzoX, an AI-powered mentorship platform for rural learners, and the Ignite Fellowship, a global accelerator for student changemakers.

Nathan Schultz, Chief Executive Officer and President of Chegg, Inc. said, “At Chegg, we celebrate the ideas, passion, and courage of students who are shaping a better future for us all. Adarsh’s story is more than a personal triumph – it is a powerful symbol of the courage and grit of young changemakers everywhere, whose voices deserve to be heard and whose stories can inspire the world. Their stories remind us of the extraordinary impact students can have when they are given the support and platform to act on their vision.”

Sunny Varkey, Founder of the Varkey Foundation said, “Congratulations, Adarsh. Your journey is a powerful reminder that education is the greatest gift we can give – it opens doors, creates opportunity, and transforms lives. Through your determination and vision, you have shown how education can turn even the greatest challenges into a pathway to a brighter future. Most importantly, you have taken what you have learned and used it to make a lasting impact on the lives of many other young people.”

Applications and nominations for this year’s Global Student Prize opened on Wednesday 19 February and closed on Sunday 27 April 2025. Students were assessed on their academic achievement, impact on their peers, how they make a difference in their communities and beyond, overcome odds to achieve, demonstrate creativity and innovation, and operate as global citizens.

Last year’s winner was 18-year-old ngela Elena Olazarn Laureano, who helped create Ixtlilton, an AI-powered virtual medical assistant that can diagnose 21 diseases based on a series of questions. Designed with local medics during COVID-19, Ixtlilton helps people living in remote areas or far from medical centers determine if they need medical care.

If students were nominated, the person nominating them was asked to write a brief description online explaining why. The student being nominated was then sent an email inviting them to apply for the prize. Applicants were able to apply in English, Mandarin, Arabic, French, Spanish, Portuguese and Russian. To join the conversation online follow @cheggdotorg

Award-winning bullion refining company Kundan Refinery Pvt Ltd. was proudly received a prestigious recognition at IGC Excellence Awards 2025, at Novotel & Pullman, Aerocity, New Delhi, on 12th September.

Kundan shines at IGC Excellence Awards 2025 Mr Udit Garg, Mr Vidit Garg and team receive the Leading Gold Bullion Refiner Award, 2025

This award was conferred on Kundan Refinery Pvt Ltd. for its strong commitment towards purity, transparency, and excellence in the refining of gold. The organization has been upgrading the industry standard year after year through the implementation of the latest technology, ethical business practices, and innovative methodologies. Through the constant commitment to supplying the best standards of quality and customer relations on the basis of trust, Kundan Refinery Pvt. Ltd. is Indias bullion refining industry leader.

Mr. Vidit Garg, Director of Kundan Refinery Pvt Ltd. said, “We are immensely grateful and honoured to be appreciated at IGC Excellence Awards 2025. Not only is it a validation of our work but also the proof of the trust and faith that we have been able to win over our customers, partners, and employees. This kind of honour inspires us to strive even more and build an even stronger and transparent bullion industry in India.”

IGC Excellence Awards is Indias most esteemed industry event. It is conducted annually and recognizes excellence in gems, jewellery, and bullion firms. The years event was when the finest refiners, jewellers, and inventors in the country were all brought to one platform and made those individuals come to the forefront who had been consistently delivering excellence, innovation, and reliability in their line of business.

The 2025 awards also saw the industry giants in their best representation again the Kundan Refinery Pvt Ltd. raising new benchmarks in gold refining and sets an example for the industry as a whole., further attesting credibility and quality above all else as the definitive standard to opening the door for the bullion industry.

The award is a milestone and landmark, reaffirming the vision of the company as a socially conscious player in Indias new bullion economy.

About Kundan Group

Kundan has grown into one of the nation’s leading manufacturing and exporting companies of the 21st Century with a turnover of 4 billion USD. In recognition of the companys multi-business portfolio that encompasses a wide range of businesses – Minerals and Metals, Gold Refinery. Bullion and Green Energy has added to its versatile dynamism. Kundan has been awarded by the Government of India as a recognized Four Star Trading House’, a nominated company, also ISO 9001-2008 certified.

About Kundan Gold Refinery

Kundan Gold Refinery is a most treasured business unit of “Kundan”. For 15 years, KUNDAN has marked its presence in precious metals and continuously progressing for the tremendous achievements. Kundan care Products Limited established one of the largest Gold and Silver refinery in India known as “Kundan Gold Refinery’ well equipped with breakthrough technologies, trend setting labs and highest quality standards. Kundan Gold refinery is acknowledged as major importer of Gold and Silver. It is well known as largest private Gold refinery in India.

Pepper Content today announced Index’25: Decoding AI Search, the world’s first virtual conference dedicated to Generative Engine Optimization (GEO). Scheduled for October 1, 2025, the event marks a defining moment in how marketers, enterprises, and innovators will approach the future of AI-driven discovery.

Global leaders from tech, marketing, and AI set to speak at Index’25, the world’s first AI-Search conference decoding GEO/AEO, powered by Pepper Content

Index’25 will bring together CMOs, founders, VCs, SEO practitioners, and technology leaders for a full day of keynotes on the evolution of AI search, panel discussions, fireside chats, and practical workshops designed for enterprise leaders and practitioners. The event will also unveil Pepper’s latest GEO innovation, reinforcing its role at the forefront of AI-native discovery.

Today, with the rise of artificial intelligence, marketing has entered a new era where discovery is driven by LLMs operating on trust signals, memory, and retrieval.

Speaking on this shift, Anirudh Singla, Co-founder & CEO of Pepper Content, said, “Search is undergoing the most profound transformation of our time. Generative AI is redefining how people discover, trust, and engage with information, moving us from keywords and rankings to intelligence and context at scale. With Index’25, we want to equip leaders with the vision, frameworks, and tools they need to thrive in this new era of discovery.”

The conference will feature more than 25 marquee speakers, including some of the most influential voices in marketing, AI, and technology. Confirmed speakers include Neil Patel, Global Marketing Influencer; Paul Daugherty, Former CTO & CIO, Accenture; Sydney Sloan, Former CMO, G2; Eric Solomon, Former Global Brand Director, Spotify; Angelique Bellmer Krembs, Former CMO, PepsiCo; Mandy Dhaliwal, CMO, Nutanix; Anand Swaminathan, Senior Partner, McKinsey & Company; Joyce Hwang, Head of Marketing, Dropbox; Guy Yalif, Chief Evangelist, Webflow; Vamshi Sri, CMO, SASE, Palo Alto Networks; and Linda Caplinger, Head of SEO and AI Search, NVIDIA.

Together, these leaders will share insights through keynotes, panels, and workshops, offering businesses a blueprint for navigating GEO and AI-powered search.

Index’25 is designed as the beginning of a sustained global movement in GEO adoption. Beyond the conference, Pepper will continue to drive the conversation through implementation webinars, exclusive roundtables and dinners in major U.S. cities, and personalized GEO audits and clinics that will help enterprises build long-term competitive advantage. The rise of AI-native search is redefining the principles of digital visibility, as keywords and rankings give way to trust, authority, and retrieval at scale.

Registration for Index’25 is now open. To secure your spot, visit: www.peppercontent.io/index-25.

5paisa Capital Ltd. (www.5paisa.com). has successfully concluded its flagship event, the 5paisa Algo Convention 2025, held at the iconic Bombay Stock Exchange (BSE), Mumbai on September 27, 2025. The convention brought together a packed house of 700+ traders, investors, fintech innovators, quants, and finance professionals who explored the fast-evolving landscape of algorithmic trading.

5paisa Algo Convention Opening at BSE

The one-day convention ran from 9:00 AM to 6:00 PM and featured a rich mix of interactive panels, masterclasses, live demonstrations, and keynote sessions. Attendees gained actionable insights into Algo strategies and operational best practices, while also connecting with some of the leading voices shaping the future of trading in India.

Reflecting on the event, Mr. Gaurav Seth, MD & CEO, 5paisa Capital Ltd., said, “The overwhelming response to the 5paisa Algo Convention 2025 reaffirms our belief that knowledge-driven initiatives are the backbone of financial empowerment. By hosting such platforms, we are not only equipping traders and investors with practical strategies but also encouraging responsible and transparent participation in India’s capital markets. Our efforts remain aligned with SEBI’s vision of financial inclusion, ensuring that both new and seasoned investors have the tools they need to succeed.”

Key Highlights from the Event

• Deep-Dive Sessions & Masterclasses:

• “Data Points Research and Option Trading Strategies” by Vibhore Gupta

• “Managing Portfolios of Algo Strategies” by Prodipta Ghosh

• “Debit Spreads – Positioning Trading in Indian Markets” by IT Jegan

• “Building a Trading Strategy Using AI” by Santosh Pasi

• “Masterclass on Investment & Trading through Algorithmic Systems” by Rakesh Pujara

• ‘Powerful Time Cycles for monthly Swing Quant Trading” by Ashok Devnampriya

• Two Panel Discussions: Engaging dialogues on “The Future of Algo Trading” and “Technical & Operational Aspects of Algo Trading” drew enthusiastic participation, sparking debates on regulation, transparency, and the integration of AI in financial markets.

• Live Demonstrations & Networking: Attendees experienced live demos of 5paisa’s latest tools,products and offerings. Attendees also connected with peers and mentors during curated networking sessions over breakfast, lunch, and high tea.

The convention proved a landmark knowledge-sharing platform for Indian trading community. Participants left with practical insights, exposure to advanced tools, and strong industry connections, strengthening their ability to navigate the dynamic world of algorithmic trading.

About 5paisa Capital

5paisa Capital is one of India’s leading digital-first discount brokers, offering cost-effective and technology-driven financial services to retail investors. With a mission to democratize investing, 5paisa continues to innovate at the intersection of finance and technology, delivering seamless trading and investing solutions to millions across the country.

Few foods have managed to capture the Indian imagination quite like pizza. Once considered a novelty reserved for five-star hotels and international chains, pizza today has become a true household favourite. From roadside stalls in Ahmedabad serving spicy fusion slices, to artisanal wood-fired ovens in Goa, and gourmet pizzerias in Mumbai and Delhi-the love for pizza spans every corner of the country. Its adaptability is what makes it so popular: it can be indulgent or light, vegetarian or meaty, traditional or adventurous. Whether shared at festive gatherings, enjoyed during family movie nights, or ordered late into the night by college students, pizza has become a part of India’s modern food story.

At the heart of this global phenomenon lies a simple truth: great pizza begins with great flour. The crust is the foundation, the canvas on which all toppings and flavours come alive. And increasingly, Indian chefs, bakers, and discerning home cooks are reaching for European soft wheat flour, the same flour trusted for centuries in the birthplace of pizza-Italy. Known for its purity, elasticity, and consistency, European flour helps create dough that is light yet sturdy, airy yet crisp, and always authentic. More than just an ingredient, it brings with it a heritage of milling expertise, strict EU quality standards, and a reputation for excellence that sets it apart from local atta or maida. In short, it is the ingredient that transforms a pizza from ordinary to extraordinary.

European flour helps create dough that is light yet sturdy, airy yet crisp, and always authentic

Why Indian Pizza Makers Choose European Flour

• Elasticity & Strength – essential for achieving the airy yet chewy crust of authentic Italian-style pizza

• Consistent Performance – dough that handles perfectly in both wood-fired ovens and modern kitchen ovens

• Strict EU Safety & Purity Standards – guaranteed quality and trust in every batch

• Centuries of Milling Expertise – the heritage of Italian pizzaiolos brought straight to Indian kitchens

Classic Neapolitan Pizza
A harmonious blend of tradition and technique, this recipe honours the simple elegance of Naples.

Classic Neapolitan Pizza made with European flour

Ingredients:

• 1.6 kg type “00” flour

• 1 litre water

• 50g salt (added after combining flour and yeast)

• Yeast: 3g fresh brewer’s yeast or 1g dried yeast

The “Three Commandments” of Neapolitan Dough:

• Only four ingredients: flour, water, salt, yeast.

• Proof for no less than 12-14 hours (or longer for better digestion), at a controlled temperature of 15-20C with 70-80% humidity.

• Bake exclusively in a wood-fired oven.

After the first fermentation (~4 hours), divide the dough into 10 portions (~250 g each), enough to make a 30 cm pizza each. Then proof for at least another 8 hours-this slow maturation allows complex flour sugars to break down, enriching flavour and improving digestibility.

Method Highlights:

• Handle the dough gently-stretch from the centre outwards, keeping the centre thin (a few millimetres), while allowing the cornicione (crust) to stay airy and around 2 cm high.

• Bake in a blazing wood-fired oven (~450 C) for just 60-90 seconds for that signature char and melt.

The outcome is the iconic Neapolitan pizza-a light, elastic crust with a tender, airy interior and a beautifully blistered cornicione. Each bite balances chew and crispness, delivering authentic flavour that transports you straight to Naples. Simple, digestible, and deeply satisfying, it’s pizza in its purest and most celebrated form.

Impact of the “Pure Flour from Europe” Campaign

Launched in 2021 and now set for renewed outreach in 2025, the campaign is actively educating Indian chefs, bakers, importers, and media on the excellence of EU soft wheat flour. From product demonstrations to recipe development and awareness initiatives, it has played a crucial role in building recognition for Italian flour among Indian professionals and consumers alike. The steady rise in imports and the shift from generic or re-branded options to certified Italian products-highlights a broader transformation: India’s food sector is evolving toward premium, health-focused, and origin-assured ingredients. Italian flour, with its combination of tradition, safety, and versatility, is well-positioned to meet that demand.

As part of its relaunch in India, the “Pure Flour from Europe” campaign will be participating in AAHAR- The International Food & Hospitality Fair, taking place in March 2026 at the Bharat Mandapam, New Delhi. The event will provide a platform to reconnect with the food trade, showcase the superior quality and versatility of European flour, and engage directly with chefs, bakers, importers, and food professionals across India.

For more information about Pure Flour From Europe, or on the planned activities and events visit our website, email us or follow us on our social profiles as follows:

• Website: www.pureflourfromeurope.com

• Instagram: pureflourfromeurope

• Facebook: pureflourfromeurope

• Email: contact@pureflourfromeurope.com

BOUNCEinc, the world’s largest network of trampoline and adventure parks, is bringing its globally celebrated experience to Gurugram this October 2025, following successful launches in Mumbai and Bengaluru. The Gurugram venue spans 60,000 sq. ft., making it India’s biggest trampoline park and the most diverse adventure destination in Delhi NCR. Located at M3M Corner Walk Mall, Sector 74, Gurugram, it features 90+ activities for teens, adults, and groups, with more than 100 interconnected trampolines. BOUNCEinc operates the largest number of trampoline parks globally, making this launch an iconic addition for the city.

Bounce in Gurugram

Ahead of the launch, BOUNCEinc India hosted its signature Casting Call on 27th and 28th September, a first-of-its-kind, high-energy audition experience where passion mattered more than rsums. The two-day event witnessed an overwhelming participation of 500+ enthusiastic participants. From this talented pool, 45 dynamic individuals were selected to join the BOUNCE Tribe.

These recruits will undergo professional training to deliver the signature BOUNCE experience – engaging guests, hosting activities, and ensuring every visitor enjoys a safe, fun, and unforgettable time. Beyond creating an iconic entertainment destination, BOUNCEinc is also contributing to employment opportunities in Gurugram by building a people-first team that reflects the brand’s inclusive and energetic culture.

“At BOUNCEinc, we create experiences that blend energy, skill, and self-expression. Our Gurugram trampoline park is designed to be a space where youth, families, and communities can come together, challenge themselves, and make lasting memories. From high-energy trampolines to interactive adventure zones, every corner is built to inspire fun, creativity, and connection. The Casting Call allowed us to discover an extraordinary team passionate about delivering this one-of-a-kind experience, and we’re excited to see them bring this vision to life,” said Keyur Nagori, Director, Stratospheric Entertainment Pvt Ltd and owns BOUNCE rights in India.

With its Gurugram launch, BOUNCEinc India is poised to become a premier destination for families, corporates, schools, and young people seeking active entertainment, skill-building, and a place to connect. The Casting Call has already generated a city-wide buzz, highlighting BOUNCEinc’s unique culture and paving the way for the much-anticipated venue opening in October 2025.

About BOUNCEinc India

Founded in 2010 in Australia, BOUNCEinc is a global leader in indoor trampoline and adventure parks, inspiring movement, self-expression, and human connection. The brand operates in more than 16 countries with over 80 venues globally, including Australia, New Zealand, the Middle East, Singapore, Hong Kong, South Africa, and more. BOUNCEinc entered India in 2019 through Stratospheric Entertainment Pvt Limited, which holds the exclusive rights, with venues in Mumbai, Bengaluru, and the upcoming Gurugram location. BOUNCEinc India brings its high-energy, inclusive “Free Spirits Unleashed” philosophy to families, schools, and young people nationwide.

For more information, visit www.bounceinc.in.

Royal Orchid is proud to announce a groundbreaking partnership with Paisa4Plates, a charity movement spearheaded by Aryaveer Baljee, Youth MP for Hampshire. Starting with ICONIQA Mumbai, the groups game-changing upscale lifestyle hotel, this initiative introduces an innovative, voluntary giving model to ROHL’s hotels across India, empowering guests to contribute to feeding the homeless, providing mid-day meals to children, and donating food to those in need.

ICONIQA, Partners with Paisa4Plates to Launch Innovative Charitable Initiative

Inspired by the remarkable success of the Pounds4Plates movement in London, where participating restaurants added an optional 0.25% service charge to bills to support food charities, Aryaveer Baljee has brought this model to India under the banner of Paisa4Plates. The program, rooted in Aryaveer’s Indian heritage and his commitment to social good, aims to foster empathy and consciousness among hotel guests while addressing critical issues of hunger and homelessness in India.

Under this branded movement, guests staying at Royal Orchid’s portfolio of over 120 hotels in India, spanning brands such as Regenta, Regenta Place, Royal Orchid, and the recently introduced ICONIQA, will have the option to contribute 0.5% of their bill to a cause that each individual hotel chooses. This small, voluntary contribution will directly support local charities focused on providing meals to the homeless, mid-day meals for schoolchildren, and food donations to combat hunger. Guests will be informed of the initiative through table tents and other communication channels, ensuring transparency and choice.

“We are thrilled to partner with Paisa4Plates to bring this meaningful initiative to our guests in India,” said Shibani Malhotra, General Manager, ICONIQA Mumbai. “This aligns with our core mission to make travel impactful for all. By offering our guests the opportunity to contribute to such a worthy cause, we hope to create a ripple effect of positive change in communities across India.“

Aryaveer Baljee, the visionary behind Paisa4Plates, expressed his excitement about the partnership, stating, “Hospitality is about more than just service-it’s about building bridges and uplifting communities. After the success of Pounds4Plates in the UK, I felt compelled to bring this model to India, where the need is immense. Partnering with ICONIQA and Royal Orchid Hotels, brands with a strong and growing presence in India, allows us to scale this initiative and make a tangible difference in the lives of the hungry and homeless.”

The Paisa4Plates movement is designed to be sustainable and low-barrier, allowing hotels to act as facilitators while gaining goodwill and positive engagement from guests. The program will launch across Royal Orchid’s Indian properties in late 2025, covering with plans to expand its reach in collaboration with local NGOs and food banks.

Wyndham Hotels & Resorts remains committed to its corporate responsibility efforts, including community support and sustainability, as evidenced by its ongoing initiatives to combat human trafficking and reduce environmental impact. This partnership with Paisa4Plates further strengthens Wyndham’s dedication to doing well by doing good

For more information about Paisa4Plates or to learn how to support the initiative, please visit www.baljee.co.uk/4plates.