Sony India today announced the WF-C710N Truly Wireless Noise Cancelling Earbuds, with Sony’s noise cancelling technology, long-lasting battery and high call quality with AI. The WF-C710N earbuds are packed with great sound quality, new stylish colourways especially in glass blue colour with a versatile design and offer a range of easy-to-use features, putting everything listeners need into a small and affordable design.

From top left in clockwise direction: WF-C710N in Glass Blue, Pink, Black and White

Experience top-notch Noise Cancellation, equipped with dual noise sensor technology

With dual microphones to detect surround noise, the WF-C710N earbuds have an improved Noise Canceling function from its predecessor. Sony’s Dual Noise Sensor technology filters exterior sound using two microphones, leaving users to experience their music without distractions. The WF-C710N also supports Ambient Sound mode, which captures ambient sound around you so you can enjoy a natural listening experience while staying connected to your environment. Plus, the Sony | Sound Connect app allows users to adjust the amount of ambient sound in 20 levels or use the Voice passthrough setting to chat without removing their earbuds.

Adaptive Sound Control is a smart function that senses where users are and what they are doing, then adjusts ambient sound settings for the ideal listening experience. It even recognises locations that users frequently visit, such as home, work or the gym, and switches the sound modes that suit the situation.

Enjoy high call quality with AI to ensure crystal clear calls in any environment

Users can also enjoy crystal-clear calls even in noisy environments thanks to voice pickup that was developed with AI machine learning using over 500 million voice samples to suppress ambient noise and extract the users’ voice clearly. Precise Voice Pickup Technology optimally controls microphones on the outside and inside of the earbud, making conversations ultra clear, even in noisy environments.

Enjoy rich, balanced audio with deep bass for an immersive listening experience

Sonys unique 5mm driver, plus Digital Sound Enhancement Engine (DSEE) processing and well-balanced tuning, reproduces powerful bass and clear vocals, making the most of all genres of music. Users can tailor their sound to their personal preference using the EQ Custom feature on the Sony | Sound Connect app.

Range of elegant colours with a minimalist design that complements any style

With a naturally elegant, compact design and four timeless colours, including Glass Blue in an all-new crystal-clear style, along with Pink, White, and Black, bringing colour options for every style.⁽¹⁾ The WF-C710N earbuds are compact, easy-to-carry, and comfortable to wear. The cylindrical charging case is small and light, which makes it easier to carry in a small pocket or bag.

Quick attention mode to turn the volume down for instant conversation

With WF-C710N earbuds use Quick Attention mode to communicate without removing your earbuds. Simply by placing a finger over the touch panel of the left earbud, you can quickly lower the music volume and let the ambient sound in to hear announcements or order a drink. The touch sensor also lets you fully customize your earbuds, you can easily play, pause, skip songs or activate your voice assistant with simple taps.

Uninterrupted listening experience with up to 40 hours battery life and quick charge feature

Designed for all-day comfort and use, the WF-C710N has a longer battery with up to 40 hours of listening with the charging case when fully charged. And with quick charging, listeners can get an extra 60 minutes of play time with just 5 minutes of charging.

Easy operations with ​Quick Access to make the user experience seamless

Touch Control makes it easy to play, stop, skip through tracks, and adjust the volume just with a touch. Users can also receive calls hands-free, and depending on the settings, can access their regular music service without opening the app. In addition to Touch Control, the WF-C710N earbuds also support Sony features such as Instant Pause/Play, Quick Access, Continuous Volume Control, Sony’s Sound Connect application. The WF-C710N earbuds are designed for multi-purpose use with easy operation and IPX4 water resistance, so its the great fit for those on the go, inside or outdoors.

Seamless switching between two devices, regardless of their operating systems

Multipoint Connection allows the WF-C710N earbuds to be paired with two Bluetooth devices simultaneously. So, if youre listening to music on one device, and a call comes in on another, your music is automatically paused and the call is switched from the other device. Your music then automatically resumes once the call is complete.

Keeping sustainability in focus

Sony has crafted the WF-C710N to be both stylish and environmentally conscious. Packaging made entirely without plastic, highlighting Sony’s dedication to minimising the environmental impact of their products and practices.

Availability and pricing

WF-C710N earbuds are available across Sony retail stores (Sony Center and Sony Exclusive), www.ShopatSC.com portal, major electronic stores and other e-commerce portals. Also, consumers can avail additional cashback of Rs. 1,000/- offer valid until 17^th August 2025.

For The Music
Sony established the brand platform “For The Music” for its premier consumer and professional audio products and services. With “For The Music,” Sony is affirming itself as the premier audio brand connecting music creators and consumers, aiming to create authentic music experiences and transcend emotion for fans by supporting creator vision over everything.

About Sony India Pvt. Ltd.
Sony India Private Limited (Sony India), a private limited company with its ultimate holding company as Sony Group Corporation, Japan, has established itself as a premium brand in various product categories including television, digital imaging, personal audio, home entertainment, gaming, car audio, and professional solutions. The company places a strong emphasis on customer satisfaction and maintains high standards in sales and services. Sony also prioritizes environmental sustainability, aiming to achieve a zero environmental footprint throughout the lifecycle of its products and business activities to contribute to a healthier and enriched life for all of humanity and future generations.

For many entrepreneurs and small business owners in India, the biggest hurdle to growth is not a lack of ideas-but a lack of timely funds. Whether it’s a sudden inventory requirement, delayed client payments, or the need to invest in equipment or staff, the absence of working capital can bring business operations to a grinding halt. These cash flow constraints can affect everything from daily operations to long-term expansion plans.

Bajaj Finserv Business Loan

In such scenarios, a reliable and flexible business loan can make all the difference. That’s where the Bajaj Finserv Business Loan comes in-offering quick access to high-value funding without the hassle of collateral. With loan amounts of up to Rs. 80 lakh and fast approval, business owners can bridge financial gaps and get back to focusing on growth.

To make business funding even more rewarding, Bajaj Finance has launched its limited-time Loan Utsav campaign. This special offer provides business owners with not only access to funds, but also exclusive cashback rewards and brand vouchers.

As part of this offer, business owners can secure loans of up to Rs. 80 lakh and earn cashback of up to Rs. 3,000, along with exciting vouchers from top brands. The campaign is running from 1st July to 31st July 2025, available exclusively through the Bajaj Finserv App. Rewards are limited to the first 200 successful loan disbursals during this period.

What does Loan Utsav offer

Eligible applicants can apply for business loan ranging between Rs. 2 lakh and Rs. 80 lakh and earn the following rewards:

Borrowers must apply and complete the disbursal via the Bajaj Finserv App and set up their Bajaj Pay Wallet within 90 days to receive the cashback. Customers without a wallet will receive Bajaj Coins of equivalent value, which can be redeemed through the app.

Who can avail this offer

To qualify for the Loan Utsav benefits, applicants must:

• Be among the first 200 customers to successfully complete disbursal in July 2025

• Apply exclusively via the Bajaj Finserv App

• Ensure the loan remains active and isn’t cancelled post-disbursal

Why choose Bajaj Finserv Business Loan

Whether it is addressing working capital needs, exploring a cash credit loan for operational flexibility, or investing in business growth, Bajaj Finserv Business Loan is designed to support financial goals with ease and speed.

Key features include:

High loan amounts of up to Rs. 80 lakh
Bajaj Finserv Business Loan offers substantial loan limits that empower entrepreneurs and businesses to meet a wide range of funding requirements-from scaling operations and purchasing inventory to upgrading infrastructure and investing in marketing. With access to up to Rs. 80 lakh, business owners can confidently pursue large-scale goals without financial hesitation.

No collateral required
These business loans are completely unsecured, which means business owners don’t need to mortgage their property or pledge assets to get the funding they need. This reduces the risk for the borrower and simplifies the application process, making funds more accessible, especially for small and medium-sized businesses.

Fast approval and disbursal, often within 48 hours*
Time is money in business, and Bajaj Finance understands that. With a streamlined approval process and minimal documentation, funds are typically disbursed within 48 hours of approval*. This ensures that business owners can seize time-sensitive opportunities or address urgent financial needs without delay.

Flexible repayment tenure from 12 to 96 months
Every business has unique cash flow patterns, and flexibility in repayment is crucial. Bajaj Finance allows borrowers to choose a repayment term between 1 year (12 months) and 8 years (96 months), helping them manage EMIs in line with their income cycles and financial planning.

Online process through the app or website
The loan application journey is digital-right from checking eligibility to receiving funds and tracking EMIs. With the Bajaj Finserv App, business owners can apply for and manage their loan anytime, anywhere.

How to apply

Entrepreneurs interested in applying can follow these simple steps:

• Download the Bajaj Finserv App from the Google Play Store.

• Log in using mobile number and OTP.

• On the home screen, tap the “Business Loan” icon.

• Click on the “CHECK ELIGIBILITY” button.

• Fill out the application form with basic personal and professional details.

• Once completed, tap “CONTINUE”.

• Enter banking details as requested.

• Finally, submit application for processing.

So if business owners are looking to apply for business loan support this month, theres no better time. Apply during Loan Utsav and enjoy exclusive cashback and vouchers along with a substantial financial push.

*Terms and conditions apply

Accurate College of law, part of Accurate Group of Institutions, Greater Noida, has added yet another feather to its cap by securing a place among India’s 10 Most Admired Law Colleges. This recognition highlights the institute’s commitment to progressive legal education that meets the demands of a fast-changing, technology-driven legal landscape.

Accurate College of law India’s 10 Most Admired Law Colleges

In an era where the practice of law is being transformed by artificial intelligence, data privacy as well as cross-border litigations, Accurate College Law is preparing students not just to understand these shifts – but to lead them. The curriculum has been so well crafted that it covers all the impending topics like AI courts, Cyber Law and Global Legal frameworks to make the law graduates produced by Accurate Institutes ready for the future.

Commenting on such a prestigious recognition, Ms. Poonam Sharma, Chairperson, Accurate Group of Institutions said, “The law is evolving – and so are we. This recognition is a reflection of our unwavering focus on offering contemporary legal education that not only addresses today’s challenges but anticipates tomorrow’s opportunities. At Accurate, we are committed to nurturing legal professionals who will lead with integrity, innovation, and impact.“

The recognition as one of the country’s most admired law colleges accorded to Accurate College of Law is a verdict that matters. It is a national endorsement and student-driven validation of Accurate Institutes disruptive model for legal education. With growing demand for legal professionals trained in cyber law, regulatory regimes and international practices, Accurate Institute is one-stop-destination for future law graduates.

Heralding a new standard in legal education, at Accurate College of Law, the students also benefit from experiential learning through simulated courtrooms that allow the students to engage in mock trials and legal proceedings. These practical activities help in building advocacy and reasoning capabilities in them.

The Institutes Practical Legal tech Training exposes students to software and platforms most commonly employed in AI-facilitated legal proceedings directly. Industry Expert Mentorship by Accurate College of Law provides mentees insights from practicing attorneys, law academics, and policy makers who influence the future of law in India and around the world.

Situated in Greater Noida, Accurate Group of Institutions has established a reputation of excellence across management, engineering, pharmacy and legal education.

For more information, please visit: www.accurate.in

Matrimony.com, India’s most pioneering matchmaking platforms and the parent company of Brand Bharat Matrimony, has announced a strategic partnership with Truecaller, the leading global communications platform. This collaboration is set to elevate digital safety and deliver a seamless, secure, and contextual engagement experience using Truecaller’s Customer Experience Solutions.

Bharat Matrimony announces strategic partnership with Truecaller

In the digital age, secure and seamless communication is essential for successful online matchmaking. With Truecaller for Business Solutions, Bharat Matrimony prioritizes user safety and convenience from the initial sign-up through to match notifications and updates, enhancing the user experience.

This integration ensures that all calls from Bharat Matrimony are equipped with verified brand identifiers such as their official logo, green verification badge, and a verified tick. These elements help users instantly recognize legitimate calls. Features like Call Reason further enhance transparency by informing users why they are being contacted, be it for new profile matches or important updates.

To create a more engaging communication experience, Bharat Matrimony has adopted Truecaller’s Video Caller ID, transforming routine calls into visually rich interactions. The Call Me Back feature also allows users to schedule return calls at their convenience. Most notably, the 1-Tap, OTP-less verification streamlines the login process, making it quicker and more secure, particularly during critical interactions.

Commenting on the partnership, Saichithra Swaminathan, Chief Product Officer, Matrimony.com, said, “At Matrimony, we’re focused on making the user journey simple and secure right from the start. Our integration with Truecaller helps streamline the verification process during registration. This reduces friction, making it easier for users to get started quickly. Faster verification means faster onboarding, with less manual input needed. It improves the overall sign-up experience with added ease and clarity. We’re always looking for ways to build trust and deliver more convenience to our users.”

Speaking about the collaboration, Priyam Bose, Global Head, GTM & Developer Products at Truecaller, said, “At Truecaller, our mission is to empower businesses with trusted communication infrastructure that enhances user confidence and drives meaningful engagement. Nowhere is this more critical than on a platform like Bharat Matrimony, where real-life relationships begin with a single interaction. Our partnership ensures that every touchpoint is anchored in safety, credibility, and contextual clarity. This collaboration underscores our shared vision with Bharat Matrimony to create secure, respectful, and authentic digital experiences at scale for millions of users navigating their most personal journeys online”

Bharat Matrimony, continues to redefine digital matchmaking by putting safety, trust, and user-first communication at the forefront. Through its partnership with Truecaller, the brand is setting new benchmarks for verified, seamless interactions in the matchmaking space.

Truecaller’s Customer Experience Solution is used by more than 2500 businesses globally. It delivers enhanced communication capabilities that promote brand recognition, improve engagement, and safeguard customers from scams and fraud.

About Matrimony.com
Matrimony.com is India’s leading consumer Internet company managing marquee brands such as Bharat Matrimony, Elite Matrimony, Community Matrimony, and Jodii. Bharat Matrimony is considered the biggest and most trusted matrimony brand, which has also established a considerable retail presence with over 120 self-owned outlets across India. The company delivers matchmaking and marriage-related services to users in India and the Indian diaspora. Matrimony.com has pioneered several new business models, such as WeddingBazaar.com, Mandap.com, and CommunityMatrimony.com, a consortium of over 300 community matrimony services. Matrimony.coms recent launches include Luv.com, a matchmaking app for working professionals, and ManyJobs.com, a specialized bilingual app for entry-level and frontline jobs for the gray-collared workers in Tamil Nadu.

For more details, visit www.matrimony.com

About Truecaller
Truecaller (TRUE B) is the leading global platform for verifying contacts and blocking unwanted communication. We enable safe and relevant conversations between people and make it efficient for businesses to connect with consumers. Fraud and unwanted communication are endemic to digital economies, especially in emerging markets. We are on a mission to build trust in communication. Truecaller is an essential part of everyday communication for more than 450 million active users and nearly 3000 large enterprises. Truecaller has been listed on Nasdaq Stockholm since 8 October 2021.

For more information, please visit: business.truecaller.com

The Amity Career Counselling & Guidance Cell and the Amity Group of Schools, led by Chairperson Dr. (Mrs.) Amita Chauhan, organized the power-packed Amity Open House 2025, which marked the successful launch of the “Study@Abroad” initiative and the beginning of a new chapter in global education.

Amity Group of Schools Launches “Study @ Abroad” Program with a Grand Open House 2025

Official representatives from government departments from six top educational destinations-the USA, UK, Germany, Australia, New Zealand, and Japan-met with students and parents in person and provided reliable and pertinent information about studying abroad.

Among our distinguished panel of speakers were:

• Ms. Rupali Verma – EducationUSA (United States)

• Ms. Vishu Sharma – British Council (United Kingdom)

• Ms. Rashi Khanduja – DAAD German Academic Exchange Service (Germany)

• Ms. Misha Mehrotra – Australian Trade and Investment Commission – Austrade (Australia)

• Ms. Bhupinder Kaur – Education New Zealand – South Asia (New Zealand)

• Ms. Priyanka Bangia – Higher Education Japan (Japan)

The objective, first-hand information provided by government-appointed experts was what really set the event apart. Students learned more about government-funded scholarships, application procedures, academic structures, visa requirements, and overseas student support networks.

The “Study@Abroad” Program is a comprehensive initiative that provides:

• Individualized student profile assessments and one-on-one counseling

• Guidance for international assessments like SAT, AP, IELTS, TOEFL and more

• Detailed instructions on university applications and shortlisting

• Soft skills and interview preparation

• Pre-departure orientation for life in a foreign country

Dr. (Mrs.) Amita Chauhan, whose vision continues to influence education at Amity that is ready for the future, shared, “This initiative stems from our deep commitment to prepare students not just for academic success but to thrive as global citizens.”

The Amity Open House 2025 marks the first step in the Study@Abroad journey, offering clarity and direction to every student exploring international education. The program now paves the way for informed, confident, and well-supported global aspirations.

The road to global education starts here!

VELS Institute of Science, Technology & Advanced Studies (VISTAS), one of the best deemed university in Chennai successfully hosted its much-anticipated HR Conclave 2025, organized by the university’s Career Advancement Cell, under the theme “Campus to Corporate: Preparing the Next Generation Workforce“. The conclave served as a dynamic Industry-Academia platform to bring together academia and industry, fostering meaningful engagement among more than 180 HR professionals, industry experts, faculty members, and students, facilitating strategic knowledge exchange.

Dr. Preethaa Ganesh, Vice President of the VELS Group of Institutions, inaugurates the VELS HR Conclave 2025

The event was inaugurated by Dr. Preethaa Ganesh, Vice President of the VELS Group of institutions, who underscored the importance of future-ready education, industry-aligned curriculum and employability skills for today’s students. She highlighted the university’s commitment to nurturing adaptive leaders with corporate expectations and technological advancements.

One of the major highlights of the conclave was a thought-provoking panel discussion on skill development moderated by Mr. Charles Godwin from Zoho Corporation. The panel featured HR leaders from prominent companies including TCS, Schwing Stetter, HCL GUVI, and Renault Nissan. The discussions revolved around the critical role of skill development in areas such as artificial intelligence, automation, Six Sigma, and data-driven technologies to enhance workforce readiness.

Panelists also introduced the ‘VIBE‘ concept Vision, Integrity, Belief, and Execution as a strategic framework to bridge the campus-corporate gap. Discussions also focused on how Gen Z career expectations are reshaping corporate mentorship programs and driving organisations to become more responsive and learner centric.

The HR Conclave has led to several impactful outcomes. In the 2024 edition, more than 50 leading companies actively engaged with the university, resulting in over 10 Memorandums of Understanding (MoUs) for student placements, internships, and collaborative training programs. Notably, VISTAS also established an international partnership with the Government of Penang, Malaysia, enabling student and faculty exchange programs.

Over 100 students from Vels University secured placements in top multinational corporations, supported by the university’s dedicated efforts to provide specialized industrial training programs in engineering and other technical education.

About VELS University
Vels Institute of Science, Technology and Advanced Studies (VISTAS), Chennai, is a proud member of the prestigious Vels Group of Institutions and was conferred University status by the Ministry of Human Resource Development (MHRD), Government of India. Supported by the VAELS Trust, the university is committed to transforming individuals into versatile professionals and responsible citizens by nurturing the right blend of Knowledge, Skills, and Attitude (KSA) and instilling a passion for contributing to national development.

Established as a Deemed-to-be University in 2008, VISTAS offers over 100+ undergraduate, postgraduate, and Ph.D. programs across diverse disciplines, including Medicine, Engineering, Nursing, Allied Health Sciences, Pharmacy, Commerce, Law, Mass Communication, Maritime Studies, Education, Physiotherapy, Computer Science, Basic Sciences, and Life Sciences. All programs are recognized by UGC, AICTE, NMC, INC, PCI, BCI, DGS, and NCTE.

With a vibrant academic community of over 15,000 students and more than 700 experienced faculty members, VISTAS is a NAAC A++ accredited deemed-to-be university offering 11 NBA-accredited programs. It also holds UGC 12(B) status and is ranked in the 101-150 band of the NIRF 2024 Rankings. Notably, the School of Pharmaceutical Sciences is ranked 64th nationwide. Vels University is widely recognized for its strong placement record and industry-relevant curriculum.

Admissions for the 2025 academic year are now open. Explore our UG, PG, and Ph.D programs in Engineering, Health Sciences, Pharmacy, Law, and more – Apply Now to VELS University and take the next step toward a future-ready career.

Homeland Group, a renowned name in North India’s real estate industry, has added two major accolades to its growing list of achievements, with honours received at both the IMAGES Shopping Centre Awards (ISCA) 2025 and the Golden Brick Awards 2025 held in Dubai.

In a significant industry recognition, CP67 Mall, Mohali, was awarded the title of “Most Admired Shopping Centre of the Year – Marketing & Promotions” at the IMAGES Shopping Centre Award 2025. The award acknowledges the mall’s innovative marketing strategies, immersive brand campaigns, and its growing role as a lifestyle and retail landmark in Punjab.

Homeland Group Bags Prestigious Real Estate Awards for CP67 and Homeland Regalia

Simultaneously, Homeland Group earned twin honours at the 7th edition of the Golden Brick Awards, a platform that honors industry professionals, bodies, groups and entities for their outstanding contributions to the Real Estate & Infrastructure Sector in India. The developer was recognised in two key categories: Retail Project of the Year – Commercial (Regional) for CP67 Mall, and Luxury Project of the Year (Regional) for its premium residential project, Homeland Regalia.

Umang Jindal, CEO, Homeland Group, said, “These recognitions reflect our commitment to crafting developments that are not just visually impressive, but deeply rooted in functionality, community engagement, and long-term value creation. CP67 has redefined retail experiences in the region through its curated tenant mix and immersive programming, while Regalia showcases our vision for aspirational, future-ready living. Winning these accolades reinforces our belief that regional developments can set global benchmarks when driven by thoughtful design and execution.”

These accolades underline Homeland Group’s growing influence across both retail and luxury housing segments in North India. With a consistent focus on design excellence, strategic location, and customer experience, Homeland Group continues to be a key contributor to Punjab’s evolving real estate landscape.

Axis Max Life Insurance Limited. (“Axis Max Life” / “Company”), formerly known as Max Life Insurance Company Limited, announced the launch of the Axis Max Life mobile app that is designed to simplify life insurance management and enhance overall customer experience. The app also introduces a wellness benefit that promotes holistic wellness. It is available for both Android and iOS devices.

Axis Max Life’s new app combines seamless policy management with wellness benefits like 24×7 health support, fitness tracking, and AI-powered assistance

This new app extends Axis Max Life’s digital offerings, creating a one-stop experience that enhances customer convenience and engagement.

It delivers an enhanced customer experience through several key features. Users can easily raise service requests with real-time tracking updates for efficient policy administration. It offers multiple payment methods, customizable reminders, and personalized notifications for secured premium payments; provides instant access to policy documents and detailed fund performance monitoring; and enables seamless online purchases of new policies, including document uploads, premium calculations, and application status tracking directly within the app.

The app also introduces a Wellness Benefit, offering complimentary health assessments, annual check-ups, 24×7 health support, and personalized wellness plans. Customers can track steps, monitor vitals, participate in fitness challenges, and enjoy discounts on doctor consultations, medicines, and lab tests.

The Axis Max Life App further differentiates itself with advanced AI integrations that enhance overall customer support and experience. It has Mili Chat Bot, which delivers swift, accurate responses to general policy-related inquiries as well as a specialized Wellness Bot offering personalized assistance for health and wellness queries, monitoring health concerns, suggesting remedies, and facilitating timely follow-ups to ensure continuous care.

The app also has customer-friendly features such as AI-powered voice search and a rich video content library to make life insurance-related queries easier to navigate and understand.

Manu Lavanya, Senior Director & Chief Operations Officer at Axis Max Life, said, “At Axis Max Life Insurance, our customer focus drives everything we do, from delivering consistent growth and value to building smarter, more human experiences. The Axis Max Life App marks a bold step in this journey, integrating policy services with wellness benefits for a seamless, holistic experience. Backed by AI, intelligent nudges, and customer empowerment through Do-It-Yourself (DIY) journeys, we’re deepening engagement and redefining life insurance as a partner in protection, care, and everyday value. As customer awareness and expectations rise, we are committed to leveraging Gen AI and customer data analytics to proactively meet their evolving needs.“

About Axis Max Life Insurance Limited (https://www.axismaxlife.com)

Axis Max Life Insurance Limited, formerly known as Max Life Insurance Company Ltd., is a Joint Venture between Max Financial Services Limited (“MFSL”) and Axis Bank Limited. Axis Max Life Insurance offers comprehensive protection and long-term savings life insurance solutions through its multi-channel distribution, including agency and third-party distribution partners. It has built its operations over two decades through a need-based sales process, a customer-centric approach to engagement and service delivery and trained human capital. As per the annual audited financials for FY2024-25, Axis Max Life has achieved a gross written premium of INR 33,223 Cr.

For more information, please visit: https://www.axismaxlife.com