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California Pistachios Flexes Its Strength with New India Advertising Campaign: The Better Snack

Wonderful Pistachios, the world’s largest grower and processor of pistachios and distributor of California Pistachios, has launched its second advertising campaign called “The Better Snack” in India. The campaign follows the success of its debut initiative, “The Better Nut,” and continues to position pistachios as a protein-rich, guilt-free, and tasty choice for consumers in a fun, relatable way.

California Pistachios

The campaign is running for six weeks, in two phases, across billboards and newspapers in six key cities Mumbai, Delhi, Bengaluru, Chennai, Kolkata, and Hyderabad. In Mumbai, Delhi NCR, and Bengaluru, six of the 19 billboard sites feature immersive 3D installations of a flexing pistachio arm that champions strength with protein and zero guilt, alongside a bold pistachio nut that playfully nods to the joy of snacking anytime, guilt-free. Together, the creatives bring to life how pistachios make snacking nutritious, tasty, and unapologetically fun. The upcoming phase will include premium front-page newspaper placements in The Times of India across all six cities, further amplifying the campaign’s presence.

Shail Pancholi, Spokesperson for California Pistachios in India, added, “Pistachios aren’t just good for you – they’re fun to snack on. Packed with protein, big on taste, and perfect for cracking into anytime, they bring the joy back to snacking without the guilt. With ‘The Better Snack’ campaign, we’re showing consumers that pistachios can be the smart choice and the fun choice, all in one. Whether it’s a mid-day hunger pang or a late-night craving, pistachios make every snacking moment better.”

The campaign is backed by insights from a global study conducted by Wonderful Pistachios across 10 countries, with over 12,400 respondents, including 2,415 from India. In key cities like Delhi and Ahmedabad, over 60% of consumers base their food decisions on nutritional value. The findings also show that 86% of Indian respondents actively seek protein-rich foods, while 69% believe plant-based protein is as good as meat-based alternatives – well above the global average of 55%.

Diana Salsa, Vice President of Marketing at Wonderful Pistachios, said, “With health and nutrition taking centre stage in India’s snacking culture, we are excited to bring our second campaign to this market. ‘The Better Snack’ celebrates pistachios not just as a source of protein, but as a versatile, guilt-free indulgence that fits into the everyday lives of consumers. This campaign reinforces our mission to make California Pistachios the go-to choice for mindful snacking.”

For more information about California Pistachios, visit www.californiapistachios.com.

California Pistachios

California Pistachios are grown and distributed by The Wonderful Company, the worlds largest vertically integrated pistachio processor and marketer located in Californias Central Valley. California Pistachios are Non-GMO, providing a smart, healthy choice for consumers around the world. Sun-ripened in the moderate Mediterranean climate of California, these distinctively green nuts pack taste and contain antioxidants and over 30 different nutrients. California Pistachios in India are available under leading brands and private labels at retail outlets, grocery stores, and online platforms.

For more information about California Pistachios India, visit – www.californiapistachios.com

10 Luxurious Escapes to Celebrate the Festive Season 2025

Diwali, the festival of lights brings not only celebration but also the promise of a festive getaway. Falling on a Monday and Tuesday this year, it creates a rare long weekend. For discerning travellers, it’s the perfect opportunity to step into indulgence, whether through serene escapes, extraordinary destinations, or stays that promise unmatched luxury and festive charm.

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Amankora, Bhutan – Experience, Thimphu Lodge

Here’s our list of 10 resorts handpicked for you to step away from routine and immerse in memorable experiences.

Anantara Jewel Bagh Jaipur, Jaipur, India

Experience the brand’s debut in India at Anantara Jewel Bagh Jaipur, a serene retreat in the heart of the Pink City. Inspired by classical Rajasthani palaces, the resort features graceful arches, traditional bay windows (jharokhas), and intricately hand-carved woodwork. With 150 rooms and suites overlooking tranquil courtyards, it offers an immersive cultural experience reflecting India’s royal heritage. Its elegant courtyards and vibrant festive touches make it ideal for a short break during Diwali, easily accessible via short flights from major Indian cities.

Amanbagh, Ajabgarh, India

Cradled in the Aravalli Hills, Amanbagh offers an opulent yet deeply serene setting to celebrate Diwali. Guests are welcomed into this garden oasis, where Mughal-inspired architecture and lush gardens create an atmosphere of regal elegance. Evenings glow with the light of diyas, traditional music, and curated feasts, transforming the festival into a soulful retreat – a celebration of luxury, heritage, and timeless tranquillity. .

Amankora, Bhutan

Ancient rituals passed down through the generations lie at the heart of the festive season at Amankora. In the stillness of its valleys, vivid cultural experiences offer a window into the singular character of this extraordinary place. From traditional performances of Bhutanese folk tales to blessings in historic temples and celebratory feasts crafted from local ingredients, Amankora invites you to discover how this part of the world unites to mark this special time of year.

Anantara Peace Haven Tangalle Resort, Tangalle, Sri Lanka

Perched on a rocky outcrop along Sri Lanka’s southern coast, Anantara Peace Haven Tangalle Resort offers a secluded and tranquil escape. The 152 rooms and pool villas blend Sri Lankan artistry with Anantara indulgence, featuring private plunge pools and terraces overlooking tropical gardens or the azure ocean. Explore sacred heritage sites, vibrant local traditions, and nearby national parks. Its serene coastal location makes it perfect for a short Diwali break, with easy access via a short flight from Colombo.

Amanwella, Tangalle, Sri Lanka

Designed for blissful seclusion and natural exploration, the contemporary Amanwella beach resort claims a vast swathe of golden sand fringed with coconut palms and lies close to revered temples, rolling tea plantations and Sri Lanka’s finest National Parks. To make the days even more special, Amanwella has curated a programme of cultural experiences, culinary journeys and jubilant celebrations, designed to bring joy and light, and encouraging you to savour precious moments with loved ones in the Sri Lankan sunshine.

Avani Kalutara Resort, Kalutara, Sri Lanka

Set along Sri Lanka’s golden southwest coast, Avani Kalutara Resort offers a modern beachfront escape. Elegant rooms and suites with ocean or lagoon views, combined with riverside relaxation, infinity pools, and family-friendly facilities, make it an ideal retreat. Dining, water sports, cultural activities, and spa experiences ensure both adventure and leisure. The resort’s scenic location is perfect for a Diwali short break and is easily reachable via a short flight from Colombo.

Avani+ Khao Lak Resort, Thailand

Nestled on pristine beaches and surrounded by lush gardens, Avani Khao Lak Resort offers a tranquil coastal getaway in Thailand. Modern Thai-inspired rooms and villas, waterfront dining, and nearby natural wonders such as waterfalls and coral reefs provide the perfect balance of relaxation and adventure. Its serene seaside ambience makes it ideal for a Diwali break, with convenient access via a short flight from Phuket.

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Avani+ Khao Lak Resort-Beach Top View

Soneva Secret, Maldives

With its pristine natural setting, every magical experience at the ultra-luxurious Soneva Secret is designed to create lasting memories that are quietly transformative – a season of rare discovery in one of the Maldives’ last untouched corners, where every moment is yours. From diving amongst shipwrecks beneath mirror-clear waters to sharing stories by firelight under a canopy of stars, bucket-list dreams aren’t chased here – they unfold naturally. Enjoy toes-in-the-sand festive suppers to floating feasts beneath the stars, or rise above it all at Out of This World – a private dining tower suspended between sea and stars, where romance, flavour and wonder meet in the sky, guided by a zero-waste philosophy.

Anantara and Avani+ Riverside Bangkok Resort, Thailand –

Located about a 4-hour flight from India, this riverside sanctuary in bustling Bangkok offers luxury by the Chao Phraya River and easy access to the city’s vibrant markets and temples. During Diwali, you can explore Spice Spoons cooking classes, indulge in Muay Thai lessons, or unwind with a signature spa treatment. The resort also offers river cruises and a boat shuttle service, allowing you to explore the city with ease.

Anantara Angkor Resort, Siem Reap, Cambodia

A serene getaway to the mystical temples of Angkor Wat, Anantara’s all-suite boutique sanctuary in Siem Reap is located just 15 minutes from the UNESCO World Heritage Site. Explore Angkor’s heritage while enjoying luxury hospitality and the resort’s collection of signature Designer Dining experiences, The Angkorian Dining Theatre seamlessly blends culture, cuisine and storytelling, creating an unforgettable evening for travellers looking to immerse themselves in the rich heritage of Cambodia. As the sun dips below the horizon, guests gather in the resort’s tranquil Frangipani Courtyard for the five-course culinary journey that opens with a Bakotor performance – a mesmerising martial art show inspired by ancient Khmer warriors. In the deepening twilight, guests are served the pice de rsistance – a shadow puppet show in three acts, featuring small puppets painstakingly crafted from painted cowhide and wood in adherence to centuries-old traditions.

Inshaa Arora Unveils The Mirror Lied, Celebrating Strength, Self-Love, and Wellness

Inshaa Arora, a passionate advocate for wellness and mindful living, unveiled her deeply personal debut book, The Mirror Lied, at an intimate and elegant gathering of close family and friends at Title Waves, Bandra.

The evening radiated warmth, reflection, and celebration, graced by notable figures from the fashion, wellness, and lifestyle worlds – including acclaimed actor and theatre personality Lilette Dubey, former Miss World Yukta Mookhey, celebrated designer Archana Kochhar, media, events, and wellness entrepreneur – and a passionate home chef – Joyce Arora, and fitness expert Sandhya Shetty – all of whom brought their unique perspectives on balance, strength, authenticity, and holistic well-being.

Yukta Mookhey, Joyce Arora, Sandhya Shetty, Inshaa Arora, Archana Kochhar and Lilette Dubey

Far from a traditional book launch, the unveiling of The Mirror Lied was a soulful evening of conversation and connection – a heartfelt celebration of courage, introspection, and the beauty of coming home to oneself.

“This book is a journey back to oneself. It’s about listening to your body, honoring your strength, and embracing every facet of who you are. The Mirror Lied is my way of showing women that wellness isn’t about perfection – it’s about presence, patience, and self-love,” shared Inshaa Arora, author of The Mirror Lied.

Designer Archana Kochhar said, “Inshaa’s book serves as a beautiful reminder that true beauty and strength come from within. It’s inspiring to see someone embrace authenticity and challenge societal norms around wellness with such bravery.”

Fitness expert Sandhya Shetty added, “What touched me most is how Inshaa celebrates nourishment, joy, and acceptance. The Mirror Lied is truly a guide to reconnecting with yourself in the most compassionate way.”

Media, events, and wellness entrepreneur Joyce Arora shared, “Inshaa has managed to capture the delicate balance between mind, body, and emotion. The Mirror Lied beautifully nudges us to slow down, reflect, and rediscover self-love without judgment. It’s a message every woman needs to hear today.”

Former Miss World Yukta Mookhey, who spoke passionately about self-acceptance and spiritual growth, expressed, “Inshaa’s journey is deeply relatable and empowering. The Mirror Lied invites us to peel back the layers and rediscover the joy of being comfortable in our own skin. It’s a reminder that healing and transformation begin when we stop chasing perfection and start embracing who we are – just as we are.”

Actor Lilette Dubey remarked, “There’s a rare honesty and vulnerability in The Mirror Lied. Inshaa writes not just with knowledge, but with empathy – something every reader will feel in their heart.”

In a thoughtful exchange moderated by Sidharth Panikar and Shobha Pillai Coutinho, Inshaa shared the inspiration behind the book and her evolving philosophy on wellness, while their daughter Anvika and son Vivaan added a tender touch by reading select excerpts that resonated deeply with the audience.

Her father, Rajesh Arora, opened the evening with a heartfelt message, expressing how proud he was to see his daughter transform her personal journey into a message of strength and self-acceptance. He recited a touching couplet – “Aaina jhooth nahi bolta, bas hum dekhna bhool jaate hain” – reminding everyone that true reflection begins when we look inward with honesty and love. His words set a deeply emotional and resonant tone for the evening.

The event also saw heartfelt words of encouragement and blessings from Dr. Vijay Panikar and Mickey Mehta, whose presence added warmth and inspiration to the evening, reinforcing the spirit of wellness and mindfulness that The Mirror Lied stands for.

The Mirror Lied isn’t just another wellness guide – it’s an intimate reflection on self-worth, balance, and embracing who we truly are. With honesty and emotional depth, Inshaa encourages readers to pause, listen to their bodies, and rediscover joy in the everyday.

About the Author

Inshaa Arora is a wellness advocate and lifestyle expert dedicated to changing the conversation around fitness, food, and self-care. Her philosophy centers on self-awareness, balance, and living joyfully. The Mirror Lied marks her debut as an author – a heartfelt exploration of authenticity, courage, and self-love.

The book and its unveiling were brought to life in partnership with Midnight Media Solutions, a leading integrated media consultancy with over three decades of experience in advertising, print, radio, television, outdoor, brand storytelling, communication strategy, and purpose-driven narratives. The firm collaborated closely with Inshaa to shape the book’s narrative and audience experience.

VinFast Brings Quieter, Cheaper, Low-Maintenance EVs to India

One night in Bengaluru, the city’s “silence zones” roar louder than they should. Noise monitors show levels near 57.8 decibels, well above the legal cap. On the morning, a pump in Mumbai resets to over Rs. 100 a litre for petrol. For many Indian commuters, noise and fuel bills arrive as a double burden before the day even begins.

From VinFast’s assembly plant in Tamil Nadu, the VF 6 and VF 7 mark a new phase in India’s EV market

In September, a new choice appeared on Indian roads. From an assembly plant in Thoothukudi, Tamil Nadu, the upstart EV maker VinFast introduced their first models for the market: the compact VF 6 and VF 7 crossovers, accompanied by ambitions that go well beyond cutting emissions. What they offer is quieter commutes, lower cost per kilometre, and fewer hours spent waiting at service centers – a side of EV ownership that is easily overlooked.

Silence and Savings on Every Commute

At five in the morning, Bengaluru already growls. Motorcycles weave through delivery vans, horns stitch the air together, and by the time office workers pour into Connaught Place the sound feels endless. Electric drivetrains, which operate at under 40 decibels at city speeds, cut through that din in a surprising way. When a VF 7 glides past tea stalls and office blocks, the silence is what draws notice.

The price gap shows up most clearly at the meter. One policy brief by PRS Legislative Research calculates that four-wheeler EVs run at about Rs. 1 per kilometre, or just Rs. 0.7 with concessional tariffs. Petrol cars come in at roughly Rs. 4.1 per kilometre and climb to Rs. 6.4 once taxes and subsidies are included. Owners do not need a policy brief to notice the difference. On forums, early adopters describe fuel budgets dropping by thousands of rupees. A commuter covering, say, 40 kilometres a day can see the monthly bill shrink dramatically compared with petrol.

But savings on running costs matter only if the cars themselves feel attainable. That is where the VF 6 and VF 7 step in. The VF 6 opens at an introductory Rs. 16.49 lakh ex-showroom for the first 1,500 buyers, while the larger VF 7 begins at Rs. 20.89 lakh. Their certified ranges – up to 468 kilometres for the VF 6 and 532 kilometres for the VF 7- place them squarely in the territory of everyday commuting as well as weekend trips. Incentives such as three years of free charging at V-Green partner stations are meant to calm early doubts, but the broader message is clear: these models are positioned to compete in the middle of India’s market rather than at the edges.

Less Time in the Shop, More Time on the Road

One advantage of electric cars rarely gets attention: how little is inside the drivetrain. A petrol engine depends on more than 200 moving parts; an electric one makes do with about 20. With fewer components, there are fewer things to break, and that often shows up in the bills. According to CEEW’s national cost-of-ownership model, routine maintenance for electric SUVs in India averages Rs. 0.58 per kilometre, compared with Rs. 0.77 for diesel. Over 15,000 kilometres, the difference adds up to almost Rs. 2,850. Stretch ownership to five years and the gap grows to around Rs. 14,000.

A buyer weighing those numbers might still ask: what happens if something major goes wrong Warranty terms provide the answer, showing a brand’s true commitment. The VinFast VF 7 is covered for 10 years or 200,000 kilometres, while the VF 6 carries seven years of coverage. The company is also investing in a wider support system: an assembly plant in Tamil Nadu, an expanding network of service centers in major cities, and three years of free charging at V-Green stations.

Put together, the advantages form a clear pattern. EVs, particularly those made by VinFast, deliver practical and reassuring benefits, not just abstract ideals. For anyone wondering whether an electric crossover fits Indian life, the case for models like the VF 6 and VF 7 might rest less on lofty promises of cleaner skies and more on the tangible arithmetic of rupees saved, noise reduced, and weekends spared from hours in the repair shop.

TVS Shriram Growth Fund 4 Earns CRISIL Fund Management Grading – 1, Reinforcing Sector Expertise and Governance Excellence

It is a significant milestone for TVS Capital Funds as TVS Shriram Growth Fund 4, a Category II Alternative Investment Fund (AIF), has been awarded the CRISIL Fund Management Grading – 1 by CRISIL. This grading, awarded to select funds in the alternative investment space, validates disciplined investment processes, robust governance, and strong risk management frameworks. This grading is reserved for schemes that follow ‘Very Strong’ standards in investment processes and management practices, as assessed by CRISIL’s rigorous evaluation of factors such as the experience of the investment team, comprehensive monitoring mechanisms, and transparency in client communication.

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TVS Shriram Growth Fund 4 Earns CRISIL Fund Management Grading – 1, Reinforcing Sector Expertise and Governance Excellence

For investors, this independent validation signals a commitment to institutional-grade governance and sector-driven strategy-qualities that define TVS Shriram Growth Fund 4’s approach to growth capital.

Focused on Financial Services and Enterprise Technology, the fund leverages deep sector expertise and a proven track record across previous funds.

“Independent rating mechanisms such as CRISIL’s play a pivotal role in fostering trust, transparency, and accountability across the AIF industry,” said Gopal Srinivasan, Chairman and Managing Director, TVS Capital Funds. “As these frameworks gain wider adoption, they can catalyse the flow of long-term domestic capital into venture, private equity, and private credit – sectors vital for driving India’s innovation and sustained economic growth.”

Our institutionalisation journey at TCF is defined by rigorous investment and risk management processes, supported by comprehensive portfolio oversight. Our governance structure includes a six-member external investment committee, a seasoned Limited Partners Advisory Committee (LPAC), and a diverse, accomplished board,” added Krishna Ramachandran, Managing Partner, COO & CFO, TVS Capital Funds.

Link to the full grading report

About TVS Capital Funds
TVS Capital Funds (TCF) is a leading growth private equity fund manager with a legacy of nearly two decades, dedicated to empowering India’s Nextgen entrepreneurs in building enduring businesses. Specialising in Financial Services and Technology, TCF primarily targets the Indian market. With over 35 partnerships and 28 exits, TCF manages approximately INR 5,500 crore across Fund 3 and Fund 4, making it one of the largest rupee capital funds. Our investment philosophy centers on idea-based investing and deep research into multi-decadal businesses. We provide capability capital to help our portfolio companies scale and succeed. As we raise our fourth fund, we continue to support India’s journey toward a $10 trillion economy.

Is This India’s New Foodie Duo Anshula & Kullu Hunt for the Creamiest Sandwiches

Some celebrity duos serve glamour, others serve gossip – but this one is serving sandwiches, and they’ve quickly become the new talk of the town. Kapoor khandan ki beti Anshula Kapoor and the internet’s funny man Aaditya Kulshreshth (a.k.a Kullu) have joined forces for what they call a “very tasty mission” of tracking down Mumbai’s best sandwiches.

When the hunt for creaminess gets serious – Anshula & Kullu take the sandwich game up a notch!

In a move that had fans instantly intrigued, both swapped their social media display pictures for quirky “Taste Bud” icons and updated their bios to match. Anshula now introduces herself as Full-time Taste Bud. On my way to find city’s tastiest sandwiches,” while Kullu proudly declares, Taste Bud here. Finding city’s tastiest sandwiches. Sandwich Enthu + Flavour Detector.”

The mystery didn’t stop there. Soon after, each set out individually, sampling some of most iconic sandwiches across the city to find the creamiest sandwich. From Bombay Masala Toast to everyone’s favourite Vada Pav, they showcased a running commentary through reels on Mumbai’s most favourite sandwiches, giving their verdict on the creaminess of these sandwiches.

Speculation, of course, is sizzling. Is this the start of an OTT food travel series A cross-country street-food challenge Or simply the quirkiest foodie collab of the year Fans are already tossing out theories, with one commenting, “Move over, food bloggers – there’s a new sandwich squad in town,” and another cheekily asking, “What’s the tea… or should we say, spread”

While the self-styled Taste Buds are keeping things deliciously mysterious, one thing is clear: the hunt for Mumbai’ best sandwich powered by Hellmann’s has officially begun, and the internet is hungry for more.

When Compassion Meets Excellence: Saveetha Medical College & Hospital, SIMATS Signs MoU with Apollo Hospitals, Chennai

In a landmark move that redefines the future of affordable tertiary healthcare in India, Saveetha Medical College & Hospital, under Saveetha Institute of Medical and Technical Sciences (SIMATS), signed a Memorandum of Understanding (MoU) with Apollo Hospitals, Chennai, on 14th October 2025 at Kurinji Hall, SMCH.

Saveetha Medical College & Hospital, SIMATS Signs MoU with Apollo Hospitals, Chennai

This partnership bridges two healthcare giants – Saveetha, known for its compassion and accessibility, and Apollo, synonymous with cutting-edge transplant care. Together, they bring the same world-class liver transplant expertise to patients at half the cost – ensuring that a life-saving surgery once reserved for the elite is now within reach of every Indian family.

A Milestone for Accessible World-Class Healthcare
Under this collaboration, the Apollo transplant team will work hand-in-hand with Saveetha’s expert clinicians and researchers to expand access to advanced liver care and transplantation. The same specialists, same surgical precision, and same success rates that have made Apollo a global name will now be available at Saveetha Medical College and Hospital – at a fraction of the private sector’s usual cost.

What makes this historic is not just the science – but the philosophy
At Saveetha, healthcare is a right, not a luxury. This collaboration ensures that a farmer’s child and a CEO’s child can now receive the same liver transplant from the same surgeons – without financial ruin.

Saveetha – A National Leader in Medicine and Humanitarian Care
Ranked 11th in India for Medicine and #13 for Research in the NIRF 2025 Rankings, Saveetha stands among India’s most respected medical institutions. Its clinical excellence is matched only by its humanitarian scale – delivering over ₹254 crore worth of free healthcare every year to underserved patients.

During the COVID-19 crisis, Saveetha emerged as one of India’s Top 5 Private COVID Hospitals, lauded for its survival rates, infrastructure, and transparent care.

Walk into Saveetha’s General Hospital, and you’ll be forgiven for mistaking it for a corporate paradise – gleaming corridors, world-class ICUs, modular OTs, private suites, and robotic diagnostics – yet, the treatment costs remain among the lowest in India. It’s not just a hospital; it’s a model for equitable excellence – where quality meets compassion without compromise.

Liver Diseases – A National Challenge Demanding Collective Strength
Liver diseases are among the world’s top 15 causes of disability and the 11th leading cause of death, claiming nearly 2 million lives annually. In India, cirrhosis and liver failure contribute to nearly 5% of all deaths, often striking individuals in their productive years.

Liver transplantation is the only definitive cure when more than 90% of the organ fails. Yet, cost remains the greatest barrier – until now. Through this MoU, Saveetha and Apollo are shattering that barrier, bringing the same world-class transplant success rates (90% 10-year graft survival) to the common man.

A Visionary Partnership for India’s Health Future
Present at the signing were Dr. N. M. Veeraiyan, Founder and Chancellor, SIMATS; Dr. Deepak Nallaswamy, Pro Chancellor, SIMATS; Dr. Ilankumaran Kaliamoorthy, CEO, Apollo Hospitals, Chennai; Dr. Elankumaran K, Head, Liver Diseases & Transplantation Institute, Apollo Hospitals; and Dr. Murugan N, Senior Consultant and Transplant Hepatologist, Apollo Hospitals.

This collaboration represents a shared commitment – Apollo’s medical precision meets Saveetha’s social mission. Together, they are rewriting the healthcare narrative – where premium medical excellence meets public affordability.

About Saveetha Medical College & Hospital (SIMATS)
Saveetha Medical College & Hospital, part of Saveetha Institute of Medical and Technical Sciences, is among India’s fastest-growing and most awarded medical institutions. With state-of-the-art infrastructure, over 42,000 research publications, 3,800+ patents, and a consistent NIRF Top-15 presence, Saveetha continues to lead India’s transformation in education, innovation, and accessible healthcare.

At Saveetha, medicine isn’t just practiced – it’s reimagined for humanity.

Jockey Marks Retail Milestone with Launch of 1500th Exclusive Brand store in India

Page Industries, the exclusive licensee of JOCKEY International Inc. (USA), today announced the opening of its 1500th Jockey Exclusive Brand Store (EBS) in India; a major milestone in the brand’s ongoing retail evolution. The store features a modern layout designed to appeal to a younger, style-conscious audience and offers a comprehensive range of apparel and innerwear for men, women, and children.

Jockey India marks a milestone – 1500th Exclusive Brand Store in India

From its first store in India in 1995, to now reaching 1500 exclusive outlets, Jockey has steadily expanded its retail footprint, evolving from a trusted innerwear brand into a comprehensive lifestyle brand, catering to the growing demand for comfort-driven, fashion-forward essentials. The brand continues to define what everyday comfort and style mean for India. Jockey’s expansive presence is a testament to its inclusive retail strategy and deep market understanding. By combining youthful, modern designs with enhanced in-store experience, the brand is steadily progressing along a retail path that resonates with today’s consumer preferences.

Ankur Sharma, Chief Retail Officer, Page Industries , said, “We are thrilled to reach this incredible milestone of 1500 stores in India. This achievement is a testament to our consumer’s love and franchisees’ trust in the brand. This marks another step forward in our mission to redefine comfort and style in everyday essentials. We remain committed to expanding our presence across the country, ensuring that our products align with the evolving preferences of our consumers.”​

With a strategic emphasis on both offline and online channels, Jockey continues to reinforce its position as a leader in the Indian apparel market. The opening of its 1500th store, along with a strong presence across metros, tier II and III cities, highlights the brand’s commitment to delivering unmatched quality, innovation, and customer satisfaction.

About Page Industries Limited

Page Industries Ltd is the exclusive licensee of JOCKEY International Inc. (USA) for manufacture, distribution and marketing of the JOCKEY brand in India, Sri Lanka, Bangladesh, Nepal, Oman, Qatar, Maldives, Bhutan, Bahrain, Kuwait, Saudi Arabia and UAE. Page Industries is also the exclusive licensee of Speedo International Ltd. for the manufacture, marketing and distribution of the Speedo brand in India and Nepal.

For further information, please visit www.jockeyindia.com.

India Enters World Masters Orienteering Stage for the First Time Bengaluru’s Sayeesha Sridhara Kirani Creates History in Spain

For the first time in history, India’s flag was raised at the World Master’s Orienteering Championship (WMOC), as Bengaluru’s Sayeesha Sridhara Kirani represented the nation at the prestigious event held in Girona, Spain. The championship was organized by the Catalan Orienteering Federation (FCOC) and sanctioned by the International Orienteering Federation (IOF), Sweden.

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Sayeesha Sridhara Kirani

Competing among over 3,000 athletes from 50 countries, Sayeesha created a landmark moment as the only and first Indian athlete ever to participate in this century-old sport’s world master’s championship. Orienteering, also known as the “Thinking Sport,” tests both the body and the mind.

About Orienteering – A Global “Thinking Sport”
Originating in Sweden more than 100 years ago, Orienteering combines speed, stamina, and sharp decision-making skills. Athletes navigate through unknown terrain using only a specialized map and compass, racing across forests, cities, mountains, or even water and snow. The sport features multiple disciplines – Foot-O (Sprint & Forest), MTB-O, Kayak-O, and Ski-O – with age categories ranging from under-10 to 100 years.

Globally recognized for developing cognitive skills, leadership, and decision-making, Orienteering is part of the World Games and is gearing up for its entry into the Olympics.

Sayeesh’s Journey – Inspiring the Next Generation
Standing at the start line in Spain as the only Indian gave me goosebumps,” said Sayeesha Sridhara Kirani. “This journey is bigger than me-it’s about writing India’s story in Orienteering. I believe that with the right ecosystem, we can nurture talent and create opportunities for Indian athletes to make their mark on the global stage.”

Under his leadership, NthAdventure Orienteering Club has been building the sport from the ground up – conducting training, workshops, races, and awareness programs. In 2024, the club clinched one Gold and two Silver medals at the Indonesia Orienteering Championship and represented India at the Asian Orienteering Championship in Thailand and Singapore.

The Road Ahead – Building an Indian Orienteering Ecosystem
NthAdventure has been working relentlessly to bring Orienteering to India – not just as a sport, but as a tool for youth development, adventure tourism, and life-skills training,” said Ajita Madan, Founder of NthAdventure. “Sayeesh’s achievement is proof that India holds immense untapped potential in Orienteering. Our mission now is to build athletes for upcoming Asian and World Championships, host internationally recognized events in India, and prepare for the World Games 2029. With the right support from government and other stakeholders, India has the opportunity to emerge as a serious global contender.”

NthAdventure is now training Indian athletes for the upcoming Indonesian Orienteering Championship and Abu Dhabi Open Masters Games – Orienteering, alongside the 4th Edition of Namma Adventure Race in Karnataka. The organization invites brands, communities, and partners who share the vision of empowering youth through adventure and sports to join hands and support this growing movement.

Call to Action
Orienteering in India is still at a nascent stage, but the passion and potential are undeniable. NthAdventure invites schools, educational institutions, corporates, government bodies, private clubs, and sports enthusiasts to come together in shaping India’s Orienteering journey.

Connect with NthAdventure: www.nthadventure.com.

India’s First Patented Emotional Wellness Screening Innovation Set to Transform Global Mental Health

  • Addresses rising mental health challenges, with 35% of Indian college students reporting high stress or anxiety

  • Reaching over 1 million individuals every month through its digital wellness ecosystem

  • Adopted across 20 affiliated colleges under Pune University via Apollo Telemedicine

  • Emotional Wellness Index used in ‘No Worry No tension Healthcare Private Limited’, has also received recognition of ‘CNBC-TV18 HealthX Elevate Startups – Batch of 2025’

Dr. Sandeep Vohra, a globally respected psychiatrist and pioneer in digital mental health, unveiled India’s first patented emotional wellness screening tool the Emotional Wellness Index (EWI). Developed over a decade of research in collaboration with Houston University, USA, the EWI is a 55-point digital screening scale designed to assess stress and emotional well-being in students and adults accurately. Patent-protected in India, this innovation positions India at the forefront of global emotional wellness solutions. Emotional Wellness Index used in ‘No Worry No tension Healthcare Private Limited’, has also received recognition of ‘CNBC-TV18 HealthX Elevate Startups – Batch of 2025’ on 13th October 2025.

Dr. Sandeep Vohra

Recent data indicate that over 35% of Indian college students experience high stress or anxiety, highlighting the urgent need for proactive mental health interventions. The EWI enables mass screening on an unprecedented scale through digital platforms, facilitates the early identification of emotional distress, and promotes timely intervention, all while being cost-effective, confidential, and stigma-free. It also provides data-driven insights that help shape mental health policies, wellness programs, and personalized care strategies.

Commenting on the launch, Dr. Sandeep Vohra, Founder of NWNT.ai, said, “Mental health is no longer a silent struggle – it is a critical pillar of personal and societal well-being. With the Emotional Wellness Index, we aim to transform how emotional health is understood, assessed, and addressed. Our vision is to make emotional wellness accessible, affordable, and stigma-free for everyone, reaching over 1 million people every month, and ensuring that mental health is recognized not as a privilege, but as a universal right.”

International universities like the University of California, San Diego, have successfully integrated emotional wellness screening with structured counselling programs to support at-risk students. In India, Dr. Vohra and his team have partnered with Manav Rachna University to implement a similar model, beginning with comprehensive emotional well-being screening followed by ongoing support from on-campus counsellors.

Talking about EWI patent, Dr Taranjeet Duggal Dean School of Behavioral and Social Sciences, Manav Rachna International Institute of Research and Sciences, said, “With over 35% of Indian college students reporting high stress or anxiety, our partnership with Dr. Vohra to introduce the Emotional Wellness Index at Manav Rachna University comes at a crucial time. This scientifically validated tool allows us to assess emotional well-being at scale, identify early signs of distress, and create a data-driven, compassionate campus culture where mental health is valued as deeply as academic excellence.”

The role of EWI at platforms is also being utilized across 20 colleges of Pune University, in partnership with Apollo Telemedicine, to provide mental health access to college students. This demonstrates the power of combining technology with counseling to reach large populations.

These initiatives demonstrate that, with the right combination of screening, counseling, and follow-up support, institutions can significantly improve emotional well-being and foster a culture of proactive mental health. The Emotional Wellness Index is poised to become a transformative tool for organizations and governments, empowering individuals and communities to lead healthier, happier lives.