ACE Showcases India’s Engineering Excellence on the Global Stage at Bauma 2025, Germany

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Ravindra Kirti Founder GGF
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Action Construction Equipment Limited (ACE), India’s leading material handling and construction equipment manufacturer and market leader in the Mobile Cranes & Tower Cranes segment, emerges as a key participant at Bauma 2025, the world’s premier trade fair for construction machinery, currently taking place in Munich, Germany, from 7-13 April 2025.

ACE AT35 Telehandler

A dominant force in India, ACE holds a 63% share in mobile cranes and 60% in tower cranes, driving growth across infrastructure, construction, manufacturing, logistics, defence, and agriculture. Beyond domestic leadership, ACE has expanded its global footprint, exporting to over 44 countries across the Middle East, Africa, Asia, and Latin America. Its participation at Bauma 2025 reinforces Indias position as a global hub for construction equipment innovation and manufacturing.

The global construction equipment market is projected to reach USD 194.10 billion by 2030, with India expected to play a crucial role in driving this growth. With its advanced manufacturing capabilities and cutting-edge solutions, ACE is well-positioned to address the evolving demands of infrastructure development worldwide.

Mr. Sorab Agarwal, Executive Director, ACE, said, “ACE is not just manufacturing equipment; we are shaping the future of global infrastructure. Our commitment to innovation, sustainability, and engineering excellence drives us to set new industry benchmarks. As governments worldwide invest in modernization, ACE is ready to deliver cutting-edge solutions that enhance efficiency, reliability, and sustainability. Bauma 2025 is a powerful platform to showcase India’s manufacturing strength, and we are proud to represent the nation on the world stage.”

Bauma Expo is a premier gathering of global manufacturers, policymakers, and industry leaders, providing a platform to showcase advancements, foster collaborations, and explore emerging trends in infrastructure development. As a strong ambassador of ‘Make in India’, ACE continues to expand its presence across Europe, the Middle East, Africa, Southeast Asia, and South America, bringing Indian engineering excellence to international markets.

At Bauma 2025, ACE is presenting its latest innovations, including the Equal Wheel Backhoe Loader, 3.5-ton Telehandler, and NX360 Multiactivity Pick-and-Carry Crane, reinforcing its commitment to technological excellence and innovation.

Further cementing its role as a leader in indigenous manufacturing, ACE recently secured a USD 49 million defence order from the Ministry of Defence, reinforcing its commitment to the ‘Make in India’ and ‘AtmaNirbhar Bharat‘ initiatives.

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Ravindra Kirti Founder GGF
Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.
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