La Pink Signs Parineeti Chopra as Its Brand Ambassador

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La Pink, India’s first beauty brand with 100% Microplastic Free Formulations celebrated for its unique, natural and innovative products, is excited to announce the onboarding of renowned actress Parineeti Chopra as its first-ever brand face. This partnership marks a significant milestone for La Pink as we continue redefining clean beauty standards and inspiring confidence among women nationwide.

Mr. Nitin Jain, founder of La Pink, proudly announces actress Parineeti Chopra as the brand ambassador, celebrating La Pink’s commitment to natural, microplastic-free beauty

La Pink entered the market with 17 products in 2023 and now has more than 60 products in its portfolio. Entirely relying on customer feedback, be it packaging or formulations, La Pink has always been customer-centric and dedicated to bringing revolutionary, impactful, innovative products to the Indian mass consumer. In a quest to find the perfect face that resonates with La Pink’s personality, the brand found its ideal match with Parineeti Chopra, an actor, entrepreneur, philanthropist, singer and above all, an empath.

Mr. Nitin Jain, founder of La Pink, proudly announces actress Parineeti Chopra as the brand ambassador, celebrating La Pink’s commitment to natural, microplastic-free beauty

Her smart and aspirational approach to self-expression blends effortlessly with our belief that beauty should reflect your true self. As a passionate advocate for social change, Parineeti’s support for initiatives that uplift women and foster self-love resonates deeply with La Pink’s mission of giving the best to the community. We are thrilled to collaborate with her to encourage our community to embrace their individuality and celebrate their unique beauty with only the best of natural ingredients,” said Mr Nitin Jain, Founder and Director of La Pink- India’s first beauty brand with 100% Microplastic Free Formulations.

As La Pink continues to revolutionize the Indian beauty industry, the brand is thrilled to have Parineeti Chopra as a partner in its mission to inspire conscious beauty and create a healthier future for both consumers and the planet.

Parineeti Chopra, Brand Ambassador expressing her excitement about joining La Pink, said, “When I came across La Pink, the concept of being microplastic-free instantly caught my attention. While there are many natural and organic skincare brands, very few are discussing the harmful effects of microplastics on our skin and the environment. That’s why I knew I had to participate in this mission. Indian consumers deserve to know about these ingredients and make informed choices. La Pinks products, like the Ideal Bright Serum and Vitamin C Sunscreen, have become my go-to essentials. They repair, nourish, hydrate, and maintain the skin’s pH balance, all while being completely free of microplastics. This is exactly what modern skincare should be-unique, natural, and innovative. I’m excited to be associated with La Pink and hope this collaboration will inspire people to embrace mindful beauty choices for healthier skin and a better planet.”

About La Pink

La Pink is India’s first 100% Microplastic Free Formulation beauty brand. ‘La‘ means ‘The‘ in French, and ‘Pink‘ defines ‘Beauty.’ La Pink was established to bring a revolutionary change in the beauty industry, with the intention of providing the best quality products to the end consumer without compromising on their beauty needs because of the price.

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.