Bisleri International Continues its World Environment Day Legacy with 'Wings of Change' – A New Chapter in Plastic Circularity

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Bisleri International and Bhamla Foundation Co-created ‘Wings of Change,’ a unique art installation to mark World Environment Day 2026. Created from 2,000 used PET bottles and installed at Carter Road in Mumbai, Wings of Change demonstrates the practical applications of plastic recycling through artistic expression. Like its counterpart, ‘Binny the Bird’, which was unveiled last year, it reinforces the idea that used plastic can become a valuable resource rather than being discarded as waste. To strengthen engagement and raise awareness about environmental issues, Bisleri and the Bhamla Foundation also announced a one-year strategic collaboration to work together across a range of sustainability initiatives throughout the year.

 

Wings of Change – a unique art installation by Bisleri & Bhamla Foundation created from 2,000 PET bottles at Carter Road, Bandra

 

Dr. Angelo George, CEO, Bisleri International, said, “World Environment Day is a reminder that sustainability is a continuous journey that requires collective action. Plastic, when disposed of responsibly, can become a valuable resource that can be recycled into useful items. Through our Bottles for Change initiative, we continue to work with communities, institutions, and civic bodies to build awareness around responsible plastic disposal and strengthen recycling systems. ‘Wings of Change’, created from 2,000 used Bisleri PET bottles in partnership with the Bhamla Foundation, is a powerful reminder about how small actions, when taken together, can create meaningful impact.”

 

Shri Jishnu Dev Varma, Governor of Maharashtra, felicitates Dr. Angelo George, CEO of Bisleri International

 

Asif Bhamla, Founder, Bhamla Foundation, said, “Art has the power to move people in ways words alone cannot. With Wings of Change, we invite every person who sees this installation to reflect on their own role in the plastic journey. Formalizing our collaboration with Bisleri into a year-long partnership is something we are truly excited about. Together, we hope to reach more communities, spark more conversations, and prove that environmental responsibility is an opportunity to build something beautiful.”

 

On-ground activations at the event reflected Bisleri’s holistic approach to sustainability. Benches crafted from recycled Bisleri bottle caps were placed across the venue, while attendees and dignitaries were gifted plant pots made from recycled plastic. Together with Wings of Change, they symbolizes that single piece of plastic can lead many lives when managed responsibly. As part of the Bottles for Change initiative, collection bins were placed across the venue to divert plastic waste from landfills and channel it for recycling. Trained volunteers engaged attendees on waste segregation practices, the inherent value of plastic waste, and how to upcycle it into useful, meaningful products.

 

Wings of Change is part of Bisleri’ s flagship Bottles for Change programme, which is active across 52 municipal corporations and has reached over 10.09 million citizens in last eight years. Complementing awareness efforts, Bisleri’s six Material Recovery Facilities (MRFs) create efficient channels for collecting and processing dry waste, ensuring plastic is given not just another life, but a purposeful one.

 

About Bisleri International Pvt. Ltd.

With a legacy of over 50 years, Bisleri International Pvt. Ltd has grown to become one of the largest premium beverage businesses in India. Being the makers of the country’s largest-selling packaged drinking water, Bisleri follows a stringent process of 114 quality tests and a 10-stage purification. It remains true to its core value of providing consumers with pure, safe, and healthy water.

 

Bisleri International has a strong presence with 128 operational plants and a robust distribution network of over 6,000 Distributors and 7,500 Distribution Trucks across India and UAE market. It offers a range of beverages that are produced for all occasions. Whether it is the promise of goodness, trust, and purity with Bisleri packaged drinking water, or a daily dose of health offered through Vedica Himalayan Spring Water. Besides, Bisleri International has ventured into fun-filled refreshments with a diverse range of carbonated drinks available in multiple flavours, such as Bisleri Limonata, Bisleri Rev, Bisleri Spyci Jeera, Bisleri Pop and Bisleri Soda. These Bisleri products are also available on the e-commerce platform – Bisleri@Doorstep. This D2C platform reassures customers that they will receive a safe and uninterrupted supply of their most trusted brand at their doorstep.

 

The core values of Bisleri International lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. The organization has unveiled Sustainability 2.0 with Bisleri Greener Promise that focuses on creating a greener future for all through implementing initiatives under the program of recycling, water conservation, and sustainability.

 

For more information on Bisleri International, our people, brands, and OSR initiatives, visit www.bisleri.com.

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Ravindra Kirti is a well-rounded Marketing professional with an impressive academic and professional portfolio. He is IIM Calcutta alumnus & holds a PhD in Commerce, having written an insightful thesis on consumer behavior and psychology, which informs his deep understanding of market dynamics and client engagement strategies. His academic journey includes an MBA in Marketing, where he specialized in strategic management, international marketing, and luxury retail management, equipping him with a global perspective and a strategic edge in high-end market segments. In addition to his business expertise, Ravindra is also academically trained in law, holding a Master’s in Law with specializations in law of patents, IT & IPR, police law and administration, white-collar crime, and corporate crime. This legal knowledge complements his role as the Chief at Jurislaw Partners, where he applies a blend of legal acumen and strategic marketing. With such a rich educational background, Ravindra excels across a range of fields, from legal marketing to luxury retail, and event design. His ability to interlace disciplines—commerce, marketing, and law—enables him to drive successful outcomes in every venture he undertakes, whether as Chief at Jurislaw Partners, Editor at Mojo Patrakar and Global Growth Forum, Founder of CircusINC, or Chief Designer at Byaah by CircusINC. On a personal note, Ravindra Kirti is not only a devoted pawrent to his pet, Kattappa, but also an enthusiast of Mixed Martial Arts (MMA) and holds a Taekwondo Dan 1. This active lifestyle complements his multifaceted career, reflecting his discipline, resilience, and commitment—qualities he brings into his professional relationships. His bond with Kattappa adds a warm, grounded side to his profile, showcasing his nurturing and compassionate nature, which shines through in his connections with clients and colleagues. Ravindra’s career exemplifies versatility, intellectual depth, and excellence. Whether through his contributions to media, law, events, or design, he remains a dynamic and influential presence, continually innovating and leaving a lasting impact across industries. His ability to balance these diverse roles is a testament to his strategic vision and dedication to making a difference in every field he enters.